<![CDATA[Core Brands Podcast]]>Core Brands is a podcast that dives into branding, entrepreneurship, and the journey of building impactful businesses. Hosted by Roberta, a brand strategist and designer, the show features candid conversations with inspiring entrepreneurs who’ve built their brands from the ground up. Roberta also shares solo episodes with insights on brand strategy, personal growth, and business tips. Tune in every two weeks for real stories, practical advice, and actionable strategies to help you build your own brand.

]]>https://coreandformdesign.comRiverside.fm (https://riverside.com)Sat, 25 Apr 2026 14:05:48 GMTTue, 11 Nov 2025 14:28:03 GMT60Roberta Rechena<p>Core Brands is a podcast that dives into branding, entrepreneurship, and the journey of building impactful businesses. Hosted by Roberta, a brand strategist and designer, the show features candid conversations with inspiring entrepreneurs who’ve built their brands from the ground up. Roberta also shares solo episodes with insights on brand strategy, personal growth, and business tips. Tune in every two weeks for real stories, practical advice, and actionable strategies to help you build your own brand.</p>episodicRoberta Rechenahello@coreandformdesign.comno<![CDATA[Ep 30 - Kundalini Activation: What It Is and How It Works with Amerjeet]]>Summary

What happens when a brand and packaging designer follows a pull so strong it completely reshapes their life? In this episode, I sit down with Amerjeet, a fellow designer who made a profound pivot from the world of design into Kundalini facilitation and energy healing.

We talk about what Kundalini activation actually is, what happens in a session, and why so many creatives are drawn to this kind of inner work. Amerjeet shares the moment she knew this was her path — and the deeply personal journey of unpacking childhood beliefs, shifting identity, and learning to truly look inward.

Whether you're curious about energy work, navigating your own creative blocks, or simply in a season of personal growth, this conversation will give you a lot to sit with.

Sound bites

"This is it, I knew this was my path."

"The energy rises and the body speaks."

"Look inward and reflect."

Chapters

00:00 Introduction and guest background

01:00 Amerjeet’s journey from design to spirituality

02:00 Discovering Kundalini and energy healing

03:48 First experience with Kundalini activation

05:04 How sessions are conducted and benefits

07:13 Energy channeling and spontaneous movements

08:43 Post-session integration and grounding

11:21 Frequency music and creativity

14:48 Childhood beliefs and trauma

17:43 Deep inner work and identity shift

22:10 Self-awareness and personal growth

25:41 Expanding modalities and future offerings

33:21 Final thoughts and where to find Amarjeet

resources

Guest links

]]>624a118c-728b-43f1-873d-11046dbb71caThu, 23 Apr 2026 06:00:00 GMT<p><b>Summary</b></p><p>What happens when a brand and packaging designer follows a pull so strong it completely reshapes their life? In this episode, I sit down with Amerjeet, a fellow designer who made a profound pivot from the world of design into Kundalini facilitation and energy healing.</p><p>We talk about what Kundalini activation actually is, what happens in a session, and why so many creatives are drawn to this kind of inner work. Amerjeet shares the moment she knew this was her path — and the deeply personal journey of unpacking childhood beliefs, shifting identity, and learning to truly look inward.<br /></p><p>Whether you're curious about energy work, navigating your own creative blocks, or simply in a season of personal growth, this conversation will give you a lot to sit with.</p><p></p><p><b>Sound bites</b></p><p>"This is it, I knew this was my path."</p><p>"The energy rises and the body speaks."</p><p>"Look inward and reflect."<br /></p><p><b>Chapters</b></p><p>00:00 Introduction and guest background</p><p>01:00 Amerjeet’s journey from design to spirituality</p><p>02:00 Discovering Kundalini and energy healing</p><p>03:48 First experience with Kundalini activation</p><p>05:04 How sessions are conducted and benefits</p><p>07:13 Energy channeling and spontaneous movements</p><p>08:43 Post-session integration and grounding</p><p>11:21 Frequency music and creativity</p><p>14:48 Childhood beliefs and trauma</p><p>17:43 Deep inner work and identity shift</p><p>22:10 Self-awareness and personal growth</p><p>25:41 Expanding modalities and future offerings</p><p>33:21 Final thoughts and where to find Amarjeet</p><p>resources</p><p></p><p><b>Guest links</b></p><ul><li>Instagram - <a rel="noopener noreferrer nofollow" href="https://instagram.com/serenitysoulhaven" target="_blank">https://instagram.com/serenitysoulhaven</a></li><li>Website - <a rel="noopener noreferrer nofollow" href="https://serenitysoulhaven.com" target="_blank">https://serenitysoulhaven.com</a><p><br /><b>Stay connected with Roberta:</b></p></li><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://instagram.com/designbyroberta" target="_blank">@designbyroberta</a> &amp; <a rel="noopener noreferrer nofollow" href="https://instagram.com/corenandformdesign" target="_blank">@coreandformdesign</a></li><li>LinkedIn: <a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/robertarechena" target="_blank">Roberta Rechena</a></li><li>Website: <a rel="noopener noreferrer nofollow" href="http://coreandformdesign.com" target="_blank">coreandformdesign.com</a></li><li>Book a <a rel="noopener noreferrer nofollow" href="https://tidycal.com/coreandform" target="_blank">Free Discovery Call</a></li></ul>no00:35:44130Ep 30 - Kundalini Activation: What It Is and How It Works with Amerjeetfull<![CDATA[Ep 29 - Why Your Brand Might Be Your Most Valuable Asset with Mary White]]>In this episode of the Core Brands Podcast, our host Roberta is joined by Mary White, an Irish and EU trademark and designs attorney who helps businesses protect the value in their brands. Mary works with companies to secure intellectual property rights and safeguard the ideas, creativity, and strategy behind their brands. As the founder of two businesses herself, she also brings first-hand insight into what it’s like to start and grow a company from idea to success.

Together, they explore what intellectual property really means, why it matters for start-ups and scaling businesses, and how founders can treat IP as a valuable asset from day one. Mary also shares her perspective on how AI is changing creativity, copyright, and entrepreneurship, and why distinctive human thinking is still essential for building a strong brand.

Takeaways

  • Intellectual property refers to the intangible “property” behind creativity, innovation, and brand identity.
  • For start-ups and scaling businesses, IP can provide legal monopoly rights, giving owners control over how their brand and creations are used.
  • Strong IP protection builds credibility with customers, partners, and investors.
  • IP should be seen as a valuable business asset from the beginning, not just a legal formality.
  • Protection should be proportionate and good value for the stage of your business.
  • Grants and supports are available to help SMEs access IP protection.
  • AI is changing the landscape of branding, creativity, and copyright.
  • Distinctive brands still rely on human creativity and strategic thinking.
  • Awareness, protection, and enforcement are key parts of managing IP.

Chapters

00:00 Introduction and Background

07:05 Branding and Trademarking

17:42 AI and Brand Originality

26:30 Building a Strong Brand

39:17 IP for Small Businesses

45:28 Educational Resources and Support

Stay connected with Mary White:

website: www.murgitroyd.com

linkedin: https://www.linkedin.com/in/marytoomeywhite/

Mary is part of Murgitroyd, a global intellectual property firm celebrating 25 years in Ireland. To mark the milestone, she is offering 25 free IP audits for businesses.

To take part, contact Mary directly:

Email: mary.white@murgitroyd.com

The first 25 companies to get in touch will receive a complimentary IP audit.

Stay connected with Roberta:

]]>36b0322e-c21a-49be-b68b-596a346e20c5Thu, 02 Apr 2026 06:00:00 GMT<p>In this episode of the <b>Core Brands Podcast</b>, our host <b>Roberta</b> is joined by <b>Mary White</b>, an Irish and EU trademark and designs attorney who helps businesses protect the value in their brands. Mary works with companies to secure intellectual property rights and safeguard the ideas, creativity, and strategy behind their brands. As the founder of two businesses herself, she also brings first-hand insight into what it’s like to start and grow a company from idea to success.</p><p></p><p>Together, they explore what intellectual property really means, why it matters for start-ups and scaling businesses, and how founders can treat IP as a valuable asset from day one. Mary also shares her perspective on how AI is changing creativity, copyright, and entrepreneurship, and why distinctive human thinking is still essential for building a strong brand.</p><p></p><p></p><h2><b>Takeaways</b></h2><ul><li>Intellectual property refers to the intangible “property” behind creativity, innovation, and brand identity.</li><li>For start-ups and scaling businesses, IP can provide <b>legal monopoly rights</b>, giving owners control over how their brand and creations are used.</li><li>Strong IP protection builds credibility with customers, partners, and investors.</li><li>IP should be seen as a <b>valuable business asset from the beginning</b>, not just a legal formality.</li><li>Protection should be proportionate and good value for the stage of your business.</li><li>Grants and supports are available to help SMEs access IP protection.</li><li>AI is changing the landscape of branding, creativity, and copyright.</li><li>Distinctive brands still rely on <b>human creativity and strategic thinking</b>.</li><li>Awareness, protection, and enforcement are key parts of managing IP.</li></ul><p></p><h2><b>Chapters</b></h2><p>00:00 Introduction and Background</p><p>07:05 Branding and Trademarking</p><p>17:42 AI and Brand Originality</p><p>26:30 Building a Strong Brand</p><p>39:17 IP for Small Businesses</p><p>45:28 Educational Resources and Support</p><p></p><h2><b>Stay connected with Mary White:</b></h2><p>website: <a rel="noopener noreferrer nofollow" href="http://www.murgitroyd.com" target="_blank">www.murgitroyd.com</a></p><p>linkedin: <a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/marytoomeywhite/" target="_blank">https://www.linkedin.com/in/marytoomeywhite/</a></p><p></p><p>Mary is part of <b>Murgitroyd</b>, a global intellectual property firm celebrating <b>25 years in Ireland</b>. To mark the milestone, she is offering <b>25 free IP audits for businesses</b>.</p><p></p><p>To take part, contact Mary directly:</p><p>Email: <a rel="noopener noreferrer nofollow" href="mailto:mary.white@murgitroyd.com" target="_blank">mary.white@murgitroyd.com</a></p><p></p><p>The <b>first 25 companies</b> to get in touch will receive a <b>complimentary IP audit</b>.</p><h2><b>Stay connected with Roberta:</b></h2><ul><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://instagram.com/designbyroberta" target="_blank">@designbyroberta</a> &amp; <a rel="noopener noreferrer nofollow" href="https://instagram.com/corenandformdesign" target="_blank">@coreandformdesign</a></li><li>LinkedIn: <a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/robertarechena" target="_blank">Roberta Rechena</a></li><li>Website: <a rel="noopener noreferrer nofollow" href="http://coreandformdesign.com" target="_blank">coreandformdesign.com</a></li><li>Book a <a rel="noopener noreferrer nofollow" href="https://coreformdesignstudio2.bloom.io/discovery-call" target="_blank">Free Discovery Call</a></li></ul>no00:48:30129Ep 29 - Why Your Brand Might Be Your Most Valuable Asset with Mary Whitefull<![CDATA[Ep 28 - Branded From Within: Carol Gaffney on Archetypes, Burnout & Building Authority]]>In this episode of the Core Brands Podcast, host Roberta is joined by Carol Gaffney, a brand positioning strategist who helps founders attract their dream clients through self-image and brand clarity. Carol shares her journey from corporate burnout to building a personal brand photography business with her husband Phil, and how she later pivoted to focus on mentorship and brand strategy.

✨ Takeaways

  • Burnout to breakthrough – Carol’s career shift began after a major burnout, prompting her to leave corporate life for something more meaningful.
  • Business evolution – What started as a photography business became a powerful brand mentorship offer.
  • Branded from Within – Her program blends archetypes, styling, mindset, and brand clarity.
  • Power of archetypes – Using Carl Jung’s brand archetypes brings consistency and depth to a brand.
  • Boundaries = authority – Saying “no” and holding firm on values is essential for positioning.
  • Visuals reflect clarity – Strong visuals come after strong strategy and identity work.
  • Healing through branding – Her work often includes mindset shifts and inner child exploration.

⏱️ Chapters

  • Intro + Meet Carol (00:00–01:10)
  • Starting in Photography (01:10–03:37)
  • Pivot to Strategy (03:37–06:25)
  • Burnout & Boundaries (06:25–11:11)
  • Brand Archetypes 101 (11:11–13:41)
  • Disney as Example (13:41–15:56)
  • Roberta’s Brand Journey (15:56–22:45)
  • AI Styling + Confidence (22:45–25:13)
  • The Method: Branded from Within (25:13–29:50)
  • Brand Authority Tips (29:50–34:34)
  • Cultural Blocks & Beliefs (34:34–37:26)
  • Inner Child & Book Rec (37:26–40:48)
  • Closing + Connect with Carol (40:48–42:16)

🔗 Stay connected with Carol Gaffney:

📚 Resources Mentioned:

  • The Child in You by Stefanie Stahl
  • Carl Jung’s Brand Archetypes framework
  • Branded From Within (Carol’s program)
  • AI Personal Stylist tool

💬 Stay connected with Roberta:

]]>a58411e7-4b98-4054-b6a8-5784339d0833Thu, 19 Mar 2026 09:38:51 GMT<p>In this episode of the Core Brands Podcast, host Roberta is joined by <b>Carol Gaffney</b>, a brand positioning strategist who helps founders attract their dream clients through self-image and brand clarity. Carol shares her journey from corporate burnout to building a personal brand photography business with her husband Phil, and how she later pivoted to focus on mentorship and brand strategy.</p><p></p><hr /><p></p><p></p><h3><b>✨ Takeaways</b></h3><p></p><p></p><ul><li><b>Burnout to breakthrough</b> – Carol’s career shift began after a major burnout, prompting her to leave corporate life for something more meaningful.</li><li><b>Business evolution</b> – What started as a photography business became a powerful brand mentorship offer.</li><li><b>Branded from Within</b> – Her program blends archetypes, styling, mindset, and brand clarity.</li><li><b>Power of archetypes</b> – Using Carl Jung’s brand archetypes brings consistency and depth to a brand.</li><li><b>Boundaries = authority</b> – Saying “no” and holding firm on values is essential for positioning.</li><li><b>Visuals reflect clarity</b> – Strong visuals come after strong strategy and identity work.</li><li><b>Healing through branding</b> – Her work often includes mindset shifts and inner child exploration.</li></ul><p></p><hr /><p></p><h3><b>⏱️ Chapters</b></h3><p></p><p></p><ul><li><b>Intro + Meet Carol</b> (00:00–01:10)</li><li><b>Starting in Photography</b> (01:10–03:37)</li><li><b>Pivot to Strategy</b> (03:37–06:25)</li><li><b>Burnout &amp; Boundaries</b> (06:25–11:11)</li><li><b>Brand Archetypes 101</b> (11:11–13:41)</li><li><b>Disney as Example</b> (13:41–15:56)</li><li><b>Roberta’s Brand Journey</b> (15:56–22:45)</li><li><b>AI Styling + Confidence</b> (22:45–25:13)</li><li><b>The Method: Branded from Within</b> (25:13–29:50)</li><li><b>Brand Authority Tips</b> (29:50–34:34)</li><li><b>Cultural Blocks &amp; Beliefs</b> (34:34–37:26)</li><li><b>Inner Child &amp; Book Rec</b> (37:26–40:48)</li><li><b>Closing + Connect with Carol</b> (40:48–42:16)</li></ul><p></p><p></p><hr /><h3><b>🔗 Stay connected with Carol Gaffney:</b></h3><ul><li>Website: <a rel="noopener noreferrer nofollow" href="http://carolgaffney.com" target="_blank">carolgaffney.com</a></li><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://instagram.com/carol.gaffney" target="_blank">@carol.gaffney</a></li><li>LinkedIn: <a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/carol-gaffney" target="_blank">Carol Gaffney on LinkedIn</a></li></ul><p></p><hr /><h3><b>📚 Resources Mentioned:</b></h3><ul><li><i>The Child in You</i> by Stefanie Stahl</li><li>Carl Jung’s Brand Archetypes framework</li><li>Branded From Within (Carol’s program)</li><li>AI Personal Stylist tool</li></ul><p></p><hr /><h3><b>💬 Stay connected with Roberta:</b></h3><ul><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://instagram.com/designbyroberta" target="_blank">@designbyroberta</a> &amp; <a rel="noopener noreferrer nofollow" href="https://instagram.com/corenandformdesign" target="_blank">@corenandformdesign</a></li><li>LinkedIn: <a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/robertarechena" target="_blank">Roberta Rechena</a></li><li>Website: <a rel="noopener noreferrer nofollow" href="http://coreandformdesign.com" target="_blank">coreandformdesign.com</a></li><li>Book a <a rel="noopener noreferrer nofollow" href="https://hub.coreandformdesign.com/public/appointment-scheduler/67507ecbea2d9b003ab8aa5f/schedule" target="_blank">Free Discovery Call</a></li></ul><p></p>no00:37:07128Ep 28 - Branded From Within: Carol Gaffney on Archetypes, Burnout & Building Authorityfull<![CDATA[Ep 26 - Dear Business Owners: Stop Using AI for Your Logo]]>In this episode of the Core Brands Podcast, our host Roberta dives into a timely solo episode exploring the hot topic: 

AI and logo design

. As a brand strategist and designer, Roberta shares her perspective on why she’s 

not at all worried

 about AI taking over the role of brand designers — and how the 

human element

 continues to be the most valuable asset in creating meaningful, effective brand identities.

🔑 Takeaways:

  • AI lacks context and originality: While tools like ChatGPT or other AI logo generators can spit out designs quickly, they often rely on clichés and obvious visuals.
  • Human connection drives good design: A designer brings nuance, research, emotional intelligence, and collaborative insight to a branding process — something AI simply cannot replicate.
  • Trademarks matter: AI doesn’t evaluate existing brand identities or copyright issues, which could lead to expensive legal mistakes.
  • Mood boards and visuals need strategy: Roberta explains why she avoids using ChatGPT for mood boards and prefers a thoughtful creative process over shortcuts.
  • AI as a tool, not a replacement: While Roberta uses AI for certain tasks like mockups or visual generation, she emphasizes that tools should support — not replace — creative thinking.
  • Better to start small: If you can’t afford branding yet, use a simple logotype with a clean font — not a generic AI-generated design.

⏱️ Chapters:

0:00 – Introduction

1:10 – Why Roberta Isn’t Worried About AI

2:30 – What Makes a Human-Centered Logo Unique

4:45 – AI’s Reliance on Clichés

6:50 – Context Matters: Real-World Logo Applications

9:00 – The Legal Risk of AI-Generated Logos

11:15 – Better Alternatives for Beginners

13:00 – Mood Boards and the Creative Process

15:00 – When It’s OK to Use AI in Design

17:20 – Final Thoughts on AI and the Human Touch

💬 Stay connected with Roberta:

Stay connected with Roberta:

Follow on Instagram: ⁠@designbyroberta⁠ and ⁠@coreandformdesign⁠

Connect on ⁠LinkedIn⁠: Roberta Rechena

Subscribe to the Core Letters newsletter for updates

Visit the ⁠Core and Form website⁠

Book a Free Discovery Call if you’re interested in collaborating!

📚 Resources Mentioned:

  • Adobe Firefly
  • Canva / Adobe Express
  • ChatGPT
  • “NanoBanana” AI tool
]]>cd131469-8a24-4733-99ef-968e77143018Thu, 05 Feb 2026 08:30:33 GMT<h3>In this episode of the Core Brands Podcast, our host Roberta dives into a timely solo episode exploring the hot topic: </h3><h3>AI and logo design</h3><h3>. As a brand strategist and designer, Roberta shares her perspective on why she’s </h3><h3>not at all worried</h3><h3> about AI taking over the role of brand designers — and how the </h3><h3>human element</h3><h3> continues to be the most valuable asset in creating meaningful, effective brand identities.</h3><hr /><h3><b>🔑 Takeaways:</b></h3><ul><li><b>AI lacks context and originality</b>: While tools like ChatGPT or other AI logo generators can spit out designs quickly, they often rely on clichés and obvious visuals.</li><li><b>Human connection drives good design</b>: A designer brings nuance, research, emotional intelligence, and collaborative insight to a branding process — something AI simply cannot replicate.</li><li><b>Trademarks matter</b>: AI doesn’t evaluate existing brand identities or copyright issues, which could lead to expensive legal mistakes.</li><li><b>Mood boards and visuals need strategy</b>: Roberta explains why she avoids using ChatGPT for mood boards and prefers a thoughtful creative process over shortcuts.</li><li><b>AI as a tool, not a replacement</b>: While Roberta uses AI for certain tasks like mockups or visual generation, she emphasizes that tools should support — not replace — creative thinking.</li><li><b>Better to start small</b>: If you can’t afford branding yet, use a simple logotype with a clean font — not a generic AI-generated design.</li></ul><p></p><p></p><hr /><p></p><h3><b>⏱️ Chapters:</b></h3><p></p><p>0:00 – Introduction</p><p>1:10 – Why Roberta Isn’t Worried About AI</p><p>2:30 – What Makes a Human-Centered Logo Unique</p><p>4:45 – AI’s Reliance on Clichés</p><p>6:50 – Context Matters: Real-World Logo Applications</p><p>9:00 – The Legal Risk of AI-Generated Logos</p><p>11:15 – Better Alternatives for Beginners</p><p>13:00 – Mood Boards and the Creative Process</p><p>15:00 – When It’s OK to Use AI in Design</p><p>17:20 – Final Thoughts on AI and the Human Touch</p><p></p><hr /><p></p><p></p><h3><b>💬 Stay connected with Roberta:</b></h3><p>Stay connected with Roberta:</p><p>Follow on Instagram: ⁠<a rel="noopener noreferrer nofollow" href="https://instagram.com/designbyroberta" target="_blank"><b>@designbyroberta</b></a>⁠ and <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/coreandformdesign" target="_blank"><b>⁠@coreandformdesign</b></a>⁠</p><p>Connect on ⁠LinkedIn⁠: <a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/robertarechena/" target="_blank"><b>Roberta Rechena</b></a></p><p>Subscribe to the Core Letters newsletter for updates</p><p>Visit the ⁠<a rel="noopener noreferrer nofollow" href="https://coreandformdesign.com/" target="_blank"><b>Core and Form website⁠</b></a></p><p>Book a <a rel="noopener noreferrer nofollow" href="https://hub.coreandformdesign.com/public/appointment-scheduler/67507ecbea2d9b003ab8aa5f/schedule" target="_blank"><b>Free Discovery Call</b></a> if you’re interested in collaborating!</p><p></p><hr /><p></p><h3><b>📚 Resources Mentioned:</b></h3><ul><li>Adobe Firefly</li><li>Canva / Adobe Express</li><li>ChatGPT</li><li>“NanoBanana” AI tool</li></ul>no00:11:03126Ep 26 - Dear Business Owners: Stop Using AI for Your Logofull<![CDATA[Ep 27 - Let’s Talk Money: A Chat with Sanja Trajkoski]]>Summary

In this episode of the Core Brands podcast, host Roberta Rechena welcomes Sanja Trajkoski, a finance professional and aspiring children's book author. Sanja shares her journey from a challenging financial upbringing in North Macedonia to becoming a successful accountant in Ireland. The conversation delves into the importance of financial literacy, the transition to entrepreneurship, and practical tips for managing finances. Sanja emphasises the significance of teaching children about money and shares her personal experiences in instilling financial values in her daughter. The episode concludes with Sanja's aspirations for the future and the importance of self-care in business.

Takeaways

  • Sanja started working at the age of 16 to earn money.
  • Financial security is crucial before starting a business.
  • It's important to analyse and organize your expenses.
  • Teaching children about money should be fun and engaging.
  • Financial education starts at home and can be informal.
  • Savings and financial planning are essential for stability.
  • Investing in knowledge is key to making informed decisions.
  • Open conversations about money can help demystify it for children.
  • Self-care is important for entrepreneurs to avoid burnout. Building a business takes time and requires patience.

Sound bites

"I started working at the age of 16."

"Start from the expenses."

"Education is basically for free."

Chapters

00:00 Introduction to Sanja Trajkoski

04:51 Sanja's Journey into Finance

11:06 Transitioning to Entrepreneurship

15:04 The Importance of Financial Security

18:25 Practical Tips for Financial Management

26:03 Teaching Financial Literacy to Children

36:11 Future Aspirations and Self-Care

Stay connected with Roberta:

Stay connected with Sanja:

]]>a4353e3f-949b-4138-98d0-c66e50898507Thu, 19 Feb 2026 07:00:00 GMT<p><b>Summary</b></p><p>In this episode of the Core Brands podcast, host Roberta Rechena welcomes Sanja Trajkoski, a finance professional and aspiring children's book author. Sanja shares her journey from a challenging financial upbringing in North Macedonia to becoming a successful accountant in Ireland. The conversation delves into the importance of financial literacy, the transition to entrepreneurship, and practical tips for managing finances. Sanja emphasises the significance of teaching children about money and shares her personal experiences in instilling financial values in her daughter. The episode concludes with Sanja's aspirations for the future and the importance of self-care in business.</p><p></p><p><b>Takeaways</b></p><ul><li>Sanja started working at the age of 16 to earn money.</li><li>Financial security is crucial before starting a business.</li><li>It's important to analyse and organize your expenses.</li><li>Teaching children about money should be fun and engaging.</li><li>Financial education starts at home and can be informal.</li><li>Savings and financial planning are essential for stability.</li><li>Investing in knowledge is key to making informed decisions.</li><li>Open conversations about money can help demystify it for children.</li><li>Self-care is important for entrepreneurs to avoid burnout. Building a business takes time and requires patience.</li></ul><p></p><p><b>Sound bites</b></p><p>"I started working at the age of 16."</p><p>"Start from the expenses."</p><p>"Education is basically for free."</p><p></p><p><b>Chapters</b></p><p>00:00 Introduction to Sanja Trajkoski</p><p>04:51 Sanja's Journey into Finance</p><p>11:06 Transitioning to Entrepreneurship</p><p>15:04 The Importance of Financial Security</p><p>18:25 Practical Tips for Financial Management</p><p>26:03 Teaching Financial Literacy to Children</p><p>36:11 Future Aspirations and Self-Care</p><p></p><p><b>Stay connected with Roberta:</b></p><ul><li>Follow on Instagram: ⁠<a rel="noopener noreferrer nofollow" href="https://instagram.com/designbyroberta" target="_blank"><b>@designbyroberta</b></a>⁠ and <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/coreandformdesign" target="_blank"><b>⁠@coreandformdesign</b></a>⁠</li><li>Connect on ⁠LinkedIn⁠: <a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/robertarechena/" target="_blank"><b>Roberta Rechena</b></a></li><li>Subscribe to the Core Letters newsletter for updates</li><li>Visit the ⁠<a rel="noopener noreferrer nofollow" href="https://coreandformdesign.com/" target="_blank"><b>Core and Form website⁠</b></a></li><li>Book a <a rel="noopener noreferrer nofollow" href="https://hub.coreandformdesign.com/public/appointment-scheduler/67507ecbea2d9b003ab8aa5f/schedule" target="_blank"><b>Free Discovery Call</b></a> if you’re interested in collaborating!</li></ul><p></p><p><b>Stay connected with Sanja:</b></p><ul><li><a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/sanjatrajkoski/" target="_blank">LinkedIn</a></li><li><a rel="noopener noreferrer nofollow" href="https://www.instagram.com/sanja_trajkoski/" target="_blank">Sanja’s Instagram</a> - Money tips for families</li><li><a rel="noopener noreferrer nofollow" href="https://www.instagram.com/bts_accounting_services/" target="_blank">BTS Accounting Services Instagram</a> - Accounting &amp; Financial Consulting</li><li><a rel="noopener noreferrer nofollow" href="https://www.btsaccountingservices.com/" target="_blank">Website</a></li></ul>no00:42:19127Ep 27 - Let’s Talk Money: A Chat with Sanja Trajkoskifull<![CDATA[Ep 25 - Empowering Gen Z: Insights from Orla Canney on Career Development]]>In this episode of the Core Brands podcast, host Roberta Rechena welcomes Orla Canney, the founder of OCC Consulting, who shares her journey from the corporate world to entrepreneurship. Orla discusses her background in HR and her passion for people development, particularly focusing on career growth for Gen Z professionals. She reflects on the challenges she faced while transitioning from a corporate job to running her own business full-time, emphasizing the importance of networking and seeking advice from experienced mentors. Orla also highlights the evolving workplace dynamics, particularly how Gen Z values work-life balance and personal fulfillment over traditional job security and financial incentives.

Keywords

Orla Canney, OCC Consulting, Gen Z career development, entrepreneurship, work-life balance, career reflection, networking, personal growth, AI in the workplace, corporate transition

Takeaways

"I want to give this a good go."

"It's not just about moving up the corporate ladder; it's about learning."

"What gives me hope is the Gen Z, the digitally natives who were born with constant change."

"It's more about how you feel, your impact, and your balance."

"The no is always guaranteed; what's the best that can happen?"

Sound bites

""I want to give this a good go.""

""What gives me hope is the Gen Z, the digitally natives who were born with constant change.""

""The no is always guaranteed; what's the best that can happen?"

Chapters

00:00 Introduction to Orla Canney and OCC Consulting 01:45 Transitioning from Corporate to Entrepreneurship 06:16 Understanding Gen Z in the Workplace 11:19 The Importance of Career Reflection Workshops 19:02 Challenges and Lessons in Entrepreneurship 26:56 Resources and Personal Growth Strategies

Connect with Orla:

Resources mentioned: Book:

Stay connected with Roberta:

]]>d4741663-571b-431f-bdc3-bcdaeb2e7490Thu, 22 Jan 2026 07:00:00 GMT<p>In this episode of the Core Brands podcast, host Roberta Rechena welcomes Orla Canney, the founder of OCC Consulting, who shares her journey from the corporate world to entrepreneurship. Orla discusses her background in HR and her passion for people development, particularly focusing on career growth for Gen Z professionals. She reflects on the challenges she faced while transitioning from a corporate job to running her own business full-time, emphasizing the importance of networking and seeking advice from experienced mentors. Orla also highlights the evolving workplace dynamics, particularly how Gen Z values work-life balance and personal fulfillment over traditional job security and financial incentives.</p><p></p><p><b>Keywords</b></p><p>Orla Canney, OCC Consulting, Gen Z career development, entrepreneurship, work-life balance, career reflection, networking, personal growth, AI in the workplace, corporate transition</p><p></p><p><b>Takeaways</b></p><p>"I want to give this a good go." </p><p>"It's not just about moving up the corporate ladder; it's about learning." </p><p>"What gives me hope is the Gen Z, the digitally natives who were born with constant change." </p><p>"It's more about how you feel, your impact, and your balance."</p><p> "The no is always guaranteed; what's the best that can happen?"</p><p></p><p><b>Sound bites</b></p><p>""I want to give this a good go.""</p><p> ""What gives me hope is the Gen Z, the digitally natives who were born with constant change."" </p><p>""The no is always guaranteed; what's the best that can happen?"</p><p></p><p>Chapters</p><p>00:00 Introduction to Orla Canney and OCC Consulting 01:45 Transitioning from Corporate to Entrepreneurship 06:16 Understanding Gen Z in the Workplace 11:19 The Importance of Career Reflection Workshops 19:02 Challenges and Lessons in Entrepreneurship 26:56 Resources and Personal Growth Strategies</p><p></p><p><b>Connect with Orla:</b></p><ul><li><a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/orla-canney/" target="_blank">Linkedin</a></li><li><a rel="noopener noreferrer nofollow" href="https://www.instagram.com/occ_consulting/" target="_blank">Instagram</a></li></ul><p></p><p><b>Resources mentioned:</b> Book: </p><ul><li><a rel="noopener noreferrer nofollow" href="https://amzn.to/4qVWUNi" target="_blank">The Let Them Theory, Mel Robbins</a></li><li>Shout out to <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/yvonnetchrakian_manifest/" target="_blank">Yvonne Tchrakian</a></li></ul><p></p><p><b>Stay connected with Roberta:</b></p><ul><li>Follow on Instagram: ⁠<a rel="noopener noreferrer nofollow" href="https://instagram.com/designbyroberta" target="_blank"><b>@designbyroberta</b></a>⁠ and <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/coreandformdesign" target="_blank"><b>⁠@coreandformdesign</b></a>⁠</li><li>Connect on ⁠LinkedIn⁠: <a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/robertarechena/" target="_blank"><b>Roberta Rechena</b></a></li><li>Subscribe to the Core Letters newsletter for updates</li><li>Visit the ⁠<a rel="noopener noreferrer nofollow" href="https://coreandformdesign.com/" target="_blank"><b>Core and Form website⁠</b></a></li><li>Book a <a rel="noopener noreferrer nofollow" href="https://hub.coreandformdesign.com/public/appointment-scheduler/67507ecbea2d9b003ab8aa5f/schedule" target="_blank"><b>Free Discovery Call</b></a> if you’re interested in collaborating!</li></ul>no00:30:17125Ep 25 - Empowering Gen Z: Insights from Orla Canney on Career Developmentfull<![CDATA[Ep 24 - A Not-So-Vanilla Year: My Honest 2025 Review]]>In this first episode of 2026, Roberta Rechena shares an honest and reflective review of her 2025 — a year she initially thought was “a bit vanilla”, but quickly realised was full of lessons, challenges, and meaningful wins.

Roberta opens up about the quieter side of business, fewer leads, starting a second business with her husband, and navigating a PTSD diagnosis, while also celebrating the many ups: awards, returning clients, personal growth, fitness, networking, and the evolution of the Core Brands podcast.

She reflects on what 2025 taught her as a business owner, designer, and human, and shares her intention for 2026 — simplification, boldness, and visibility. This episode is an invitation to pause, reflect, and acknowledge both the highs and lows of your own year.

Takeaways

  • A “quiet” year doesn’t mean an unimportant year
  • Reflecting helps you see growth you may have forgotten
  • Fewer leads doesn’t always mean less meaningful work
  • It’s okay to build projects slowly when life is full
  • Awareness and support are essential when navigating mental health
  • Returning clients are a powerful sign of trust
  • Personal growth and business growth are deeply connected
  • Simplifying your business can create more clarity for everyone
  • Visibility is a choice — and a practice
  • Both ups and downs deserve to be acknowledged

Sound bites

“It felt like a vanilla year — until I actually looked at it.”

“Quiet doesn’t mean unsuccessful.”

“Simplifying is not removing value, it’s keeping what matters.”

Chapters

00:00 Welcome to 2026 & why this episode was delayed

03:00 Reflecting on a ‘vanilla’ year

04:30 The quieter side of business & fewer leads

07:00 Starting a second business with my husband

10:30 Mental health, PTSD & transparency

13:30 Adobe Max, fitness & personal growth

17:00 Awards, returning clients & proud moments

21:00 The brand photoshoot that changed everything

24:30 Networking, podcast growth & six years in business

28:30 Simplification, boldness & intentions for 2026

Stay connected with Roberta:

Follow on Instagram: ⁠@designbyroberta⁠ and ⁠@coreandformdesign⁠

Connect on ⁠LinkedIn⁠: Roberta Rechena

Subscribe to the Core Letters newsletter for updates

Visit the ⁠Core and Form website⁠

Book a Free Discovery Call if you’re interested in collaborating!

Keywords

year in review, business reflection, entrepreneurship, branding, creative business, personal growth, mental health, podcasting, simplification, visibility, small business journey, 2025 review, 2026 intentions

]]>0bf01d1f-4eca-468f-b1f4-f2cd0ad88d2aThu, 08 Jan 2026 07:00:00 GMT<p>In this first episode of 2026, Roberta Rechena shares an honest and reflective review of her 2025 — a year she initially thought was “a bit vanilla”, but quickly realised was full of lessons, challenges, and meaningful wins.</p><p>Roberta opens up about the quieter side of business, fewer leads, starting a second business with her husband, and navigating a PTSD diagnosis, while also celebrating the many ups: awards, returning clients, personal growth, fitness, networking, and the evolution of the Core Brands podcast.</p><p>She reflects on what 2025 taught her as a business owner, designer, and human, and shares her intention for 2026 — simplification, boldness, and visibility. This episode is an invitation to pause, reflect, and acknowledge both the highs and lows of your own year.</p><hr /><h2><b>Takeaways</b></h2><ul><li>A “quiet” year doesn’t mean an unimportant year</li><li>Reflecting helps you see growth you may have forgotten</li><li>Fewer leads doesn’t always mean less meaningful work</li><li>It’s okay to build projects slowly when life is full</li><li>Awareness and support are essential when navigating mental health</li><li>Returning clients are a powerful sign of trust</li><li>Personal growth and business growth are deeply connected</li><li>Simplifying your business can create more clarity for everyone</li><li>Visibility is a choice — and a practice</li><li>Both ups and downs deserve to be acknowledged</li></ul><p></p><h2><b>Sound bites</b></h2><p>“It felt like a vanilla year — until I actually looked at it.”</p><p>“Quiet doesn’t mean unsuccessful.”</p><p>“Simplifying is not removing value, it’s keeping what matters.”</p><hr /><h2><b>Chapters</b></h2><p>00:00 Welcome to 2026 &amp; why this episode was delayed</p><p>03:00 Reflecting on a ‘vanilla’ year</p><p>04:30 The quieter side of business &amp; fewer leads</p><p>07:00 Starting a second business with my husband</p><p>10:30 Mental health, PTSD &amp; transparency</p><p>13:30 Adobe Max, fitness &amp; personal growth</p><p>17:00 Awards, returning clients &amp; proud moments</p><p>21:00 The brand photoshoot that changed everything</p><p>24:30 Networking, podcast growth &amp; six years in business</p><p>28:30 Simplification, boldness &amp; intentions for 2026</p><hr /><h2><b>Stay connected with Roberta:</b></h2><p>Follow on Instagram: ⁠<a rel="noopener noreferrer nofollow" href="https://instagram.com/designbyroberta" target="_blank"><b>@designbyroberta</b></a>⁠ and <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/coreandformdesign" target="_blank"><b>⁠@coreandformdesign</b></a>⁠</p><p>Connect on ⁠LinkedIn⁠: <a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/robertarechena/" target="_blank"><b>Roberta Rechena</b></a></p><p>Subscribe to the Core Letters newsletter for updates</p><p>Visit the ⁠<a rel="noopener noreferrer nofollow" href="https://coreandformdesign.com/" target="_blank"><b>Core and Form website⁠</b></a></p><p>Book a <a rel="noopener noreferrer nofollow" href="https://hub.coreandformdesign.com/public/appointment-scheduler/67507ecbea2d9b003ab8aa5f/schedule" target="_blank"><b>Free Discovery Call</b></a> if you’re interested in collaborating!</p><hr /><h2><b>Keywords</b></h2><p>year in review, business reflection, entrepreneurship, branding, creative business, personal growth, mental health, podcasting, simplification, visibility, small business journey, 2025 review, 2026 intentions</p>no00:18:13124Ep 24 - A Not-So-Vanilla Year: My Honest 2025 Reviewfull<![CDATA[Ep 23 - Stop Overcomplicating Your Website]]>Description

In this episode, Roberta Rechena discusses the importance of clarity in website design and communication. She emphasises that a website should serve as a functional tool for businesses, effectively communicating their value to potential clients. Roberta introduces the concept of 'caveman communication,' advocating for simple, jargon-free language that resonates with the audience. She shares insights on how to structure content for better user experience and conversion rates, urging designers to prioritise clarity over complexity.

Takeaways

  • A website should work for your business 24/7.
  • Clarity in design leads to better results.
  • The audience should feel like the hero of the story.
  • Avoid overwhelming visitors with excessive content.
  • Use plain language to communicate effectively.
  • Shorter paragraphs and clear typography enhance readability.
  • Simplicity in messaging builds confidence in your brand.
  • Visitors leave if they can't find answers quickly.
  • Clarity is more important than detailed storytelling.
  • Challenge yourself to simplify your website content.

Titles

Mastering Website Clarity for Better Engagement

Caveman Communication: Simplifying Your Message

Sound bites

"The simpler, the better."

"Clarity is authority."

"Speak simply, say what you do."

Chapters

00:00 The Importance of Website Clarity

10:31 Caveman Communication: Simplifying Your Message

Stay connected with Roberta:

Follow on Instagram: ⁠@designbyroberta⁠ and ⁠@coreandformdesign⁠

Connect on ⁠LinkedIn⁠: Roberta Rechena

Subscribe to the Core Letters newsletter for updates

Visit the ⁠Core and Form website⁠

Book a Free Discovery Call if you’re interested in collaborating!

Keywords

website design, clarity, communication, branding, user experience, conversion, simplicity, content strategy, web design tips, audience engagement


]]>d5ce81a4-5492-42d4-9ae3-e83d8d96077dThu, 11 Dec 2025 07:00:00 GMT<p>Description</p><p></p><p>In this episode, Roberta Rechena discusses the importance of clarity in website design and communication. She emphasises that a website should serve as a functional tool for businesses, effectively communicating their value to potential clients. Roberta introduces the concept of 'caveman communication,' advocating for simple, jargon-free language that resonates with the audience. She shares insights on how to structure content for better user experience and conversion rates, urging designers to prioritise clarity over complexity.</p><p></p><p>Takeaways</p><p></p><ul><li>A website should work for your business 24/7.</li><li>Clarity in design leads to better results.</li><li>The audience should feel like the hero of the story.</li><li>Avoid overwhelming visitors with excessive content.</li><li>Use plain language to communicate effectively.</li><li>Shorter paragraphs and clear typography enhance readability.</li><li>Simplicity in messaging builds confidence in your brand.</li><li>Visitors leave if they can't find answers quickly.</li><li>Clarity is more important than detailed storytelling.</li><li>Challenge yourself to simplify your website content.</li></ul><p></p><p>Titles</p><p></p><p>Mastering Website Clarity for Better Engagement</p><p>Caveman Communication: Simplifying Your Message</p><p></p><p>Sound bites</p><p></p><p>"The simpler, the better."</p><p>"Clarity is authority."</p><p>"Speak simply, say what you do."</p><p></p><p>Chapters</p><p></p><p>00:00 The Importance of Website Clarity</p><p>10:31 Caveman Communication: Simplifying Your Message</p><p></p><p></p><p></p><p>Stay connected with Roberta:</p><p></p><p>Follow on Instagram: ⁠<a rel="noopener noreferrer nofollow" href="https://instagram.com/designbyroberta" target="_blank">@designbyroberta</a>⁠ and <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/coreandformdesign" target="_blank">⁠@coreandformdesign</a>⁠</p><p></p><p>Connect on ⁠LinkedIn⁠: <a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/robertarechena/" target="_blank">Roberta Rechena</a></p><p></p><p>Subscribe to the Core Letters newsletter for updates</p><p></p><p>Visit the ⁠<a rel="noopener noreferrer nofollow" href="https://coreandformdesign.com" target="_blank">Core and Form website⁠</a></p><p></p><p>Book a <a rel="noopener noreferrer nofollow" href="https://hub.coreandformdesign.com/public/appointment-scheduler/67507ecbea2d9b003ab8aa5f/schedule" target="_blank">Free Discovery Call</a> if you’re interested in collaborating!</p><p></p><p></p><p>Keywords</p><p></p><p>website design, clarity, communication, branding, user experience, conversion, simplicity, content strategy, web design tips, audience engagement<br /><br /><br /></p>no00:11:50123Ep 23 - Stop Overcomplicating Your Websitefull<![CDATA[Ep 22 - The Core Brands Podcast Turns One: A Candid Look Back (and Forward)]]>In this episode of the Core Brands Podcast, our host Roberta celebrates a double birthday – her own and the podcast’s first anniversary!

Roberta reflects on the first year of hosting the Core Brands Podcast – the lessons learned, what worked, what didn’t, and her vision for year two. She shares the behind-the-scenes of managing a podcast as a side project, the realities of balancing client work with content creation, and the evolving structure of the show.

If you’re a creative entrepreneur, podcaster, or just curious about what it’s like to run a personal brand podcast, this episode is packed with honest reflections and valuable insights.

Takeaways

The Core Brands Podcast started as a personal outlet after facing challenges pitching herself as a guest on other shows.

Roberta initially planned a light schedule (two episodes/month), but shifted to weekly releases – a decision she later reconsidered.

Guest episodes performed best, both in reach and engagement, thanks to guest promotion.

Solo episodes suffered due to time constraints, but they remain a key goal for the future.

Marketing the podcast took over her main business socials, highlighting the importance of balance in content strategy.

Plans for year two include:

Returning to a two-episode/month cadence.

Recording more spontaneous solo episodes (audio-only when needed!).

Developing a stronger visual identity and creating a dedicated media kit.

Reaching out to dream guests with bold confidence.

Chapters

00:00 – Birthday celebration & podcast anniversary

02:00 – Why Roberta started her own podcast

04:30 – The original plan vs. reality of the podcast cadence

06:00 – Challenges of promoting weekly episodes

08:00 – Reflections on guest dynamics & invitations

09:20 – Favorite tools: Riverside.fm & editing process

10:50 – Top 3 most played episodes

12:00 – Gratitude for Spotify followers

12:30 – Vision and goals for year two

14:00 – Embracing imperfect solo episodes

15:00 – Slower cadence = better promotion & sustainability

16:00 – Final reflections and appreciation

Stay connected with Roberta:

Follow on Instagram: ⁠@designbyroberta⁠ and ⁠@coreandformdesign⁠

Connect on ⁠LinkedIn⁠: Roberta Rechena

Subscribe to the Core Letters newsletter for updates

Visit the ⁠Core and Form website⁠

Book a Free Discovery Call if you’re interested in collaborating!

Resources mentioned:

⁠Riverside.fm⁠ – Roberta’s go-to platform for recording and hosting her podcast (affiliate link in episode notes)

]]>875171a5-f92b-4bed-8236-8edfd1856a4eThu, 27 Nov 2025 07:00:00 GMT<p>In this episode of the Core Brands Podcast, our host Roberta celebrates a double birthday – her own and the podcast’s first anniversary!</p><p></p><p>Roberta reflects on the first year of hosting the Core Brands Podcast – the lessons learned, what worked, what didn’t, and her vision for year two. She shares the behind-the-scenes of managing a podcast as a side project, the realities of balancing client work with content creation, and the evolving structure of the show.</p><p></p><p>If you’re a creative entrepreneur, podcaster, or just curious about what it’s like to run a personal brand podcast, this episode is packed with honest reflections and valuable insights.</p><p></p><p>Takeaways</p><p></p><p>The Core Brands Podcast started as a personal outlet after facing challenges pitching herself as a guest on other shows.</p><p></p><p>Roberta initially planned a light schedule (two episodes/month), but shifted to weekly releases – a decision she later reconsidered.</p><p></p><p>Guest episodes performed best, both in reach and engagement, thanks to guest promotion.</p><p></p><p>Solo episodes suffered due to time constraints, but they remain a key goal for the future.</p><p></p><p>Marketing the podcast took over her main business socials, highlighting the importance of balance in content strategy.</p><p></p><p>Plans for year two include:</p><p></p><p>Returning to a two-episode/month cadence.</p><p></p><p>Recording more spontaneous solo episodes (audio-only when needed!).</p><p></p><p>Developing a stronger visual identity and creating a dedicated media kit.</p><p></p><p>Reaching out to dream guests with bold confidence.</p><p></p><p>Chapters</p><p></p><p>00:00 – Birthday celebration &amp; podcast anniversary</p><p></p><p>02:00 – Why Roberta started her own podcast</p><p></p><p>04:30 – The original plan vs. reality of the podcast cadence</p><p></p><p>06:00 – Challenges of promoting weekly episodes</p><p></p><p>08:00 – Reflections on guest dynamics &amp; invitations</p><p></p><p>09:20 – Favorite tools: <a rel="noopener noreferrer nofollow" href="http://Riverside.fm" target="_blank">Riverside.fm</a> &amp; editing process</p><p></p><p>10:50 – Top 3 most played episodes</p><p></p><p>12:00 – Gratitude for Spotify followers</p><p></p><p>12:30 – Vision and goals for year two</p><p></p><p>14:00 – Embracing imperfect solo episodes</p><p></p><p>15:00 – Slower cadence = better promotion &amp; sustainability</p><p></p><p>16:00 – Final reflections and appreciation</p><p></p><p>Stay connected with Roberta:</p><p></p><p>Follow on Instagram: ⁠@designbyroberta⁠ and ⁠@coreandformdesign⁠</p><p></p><p>Connect on ⁠LinkedIn⁠: Roberta Rechena</p><p></p><p>Subscribe to the Core Letters newsletter for updates</p><p></p><p>Visit the ⁠Core and Form website⁠</p><p></p><p>Book a Free Discovery Call if you’re interested in collaborating!</p><p></p><p>Resources mentioned:</p><p></p><p>⁠<a rel="noopener noreferrer nofollow" href="http://Riverside.fm" target="_blank">Riverside.fm</a>⁠ – Roberta’s go-to platform for recording and hosting her podcast (affiliate link in episode notes)</p>no00:15:51122Ep 22 - The Core Brands Podcast Turns One: A Candid Look Back (and Forward)full<![CDATA[Ep 07 - Creating Joy at Work and Building a Better Workday with Niamh Moynihan]]>In this episode of the Core Brands podcast, host Roberta chats with Niamh Moynihan, founder of Better Workday. They discuss Niamh's journey from a corporate career to entrepreneurship, the challenges of balancing work and family life, and the importance of tracking time for productivity. Niamh shares her insights on hustle culture, transitioning to a limited company, and building a flexible team. The conversation concludes with practical tips for creating a better workday and Niamh's future plans for her business.


Takeaways


Niamh's journey to entrepreneurship was fueled by her desire to help others succeed in their careers.

Balance in life is a dynamic process, not a fixed state.

It's important to focus on small moments that create a positive ripple effect for future generations.

Hustle culture can lead to burnout; intentional work is key.

Tracking hours can provide valuable insights into productivity and time management.

Transitioning to a limited company can simplify financial management.

Building a flexible team allows for adaptability and support in business.

Focusing on refining existing offerings can lead to greater success than constant expansion.

Practical tips can enhance daily work experiences and overall joy in work.

Embracing the good days and accepting the challenging ones is essential for a fulfilling work life.


Chapters


00:00 Introduction and Icebreaker

06:09 Balancing Work and Family Life

12:03 Navigating Hustle Culture

17:47 Building a Flexible Team

24:49 Practical Tips for a Better Workday


Stay Connected with Niamh Moynihan:

 

Stay connected with Roberta:

]]>https://podcasters.spotify.com/pod/show/corebrands/episodes/Creating-Joy-at-Work-and-Building-a-Better-Workday-with-Niamh-Moynihan-e2rserabf166a3c-5b80-4c03-905c-5f2714053ee9Mon, 13 Jan 2025 07:00:00 GMT<p>In this episode of the Core Brands podcast, host Roberta chats with Niamh Moynihan, founder of Better Workday. They discuss Niamh's journey from a corporate career to entrepreneurship, the challenges of balancing work and family life, and the importance of tracking time for productivity. Niamh shares her insights on hustle culture, transitioning to a limited company, and building a flexible team. The conversation concludes with practical tips for creating a better workday and Niamh's future plans for her business.</p> <p><br /></p> <p><strong>Takeaways</strong></p> <p><br /></p> <p>Niamh's journey to entrepreneurship was fueled by her desire to help others succeed in their careers.</p> <p>Balance in life is a dynamic process, not a fixed state.</p> <p>It's important to focus on small moments that create a positive ripple effect for future generations.</p> <p>Hustle culture can lead to burnout; intentional work is key.</p> <p>Tracking hours can provide valuable insights into productivity and time management.</p> <p>Transitioning to a limited company can simplify financial management.</p> <p>Building a flexible team allows for adaptability and support in business.</p> <p>Focusing on refining existing offerings can lead to greater success than constant expansion.</p> <p>Practical tips can enhance daily work experiences and overall joy in work.</p> <p>Embracing the good days and accepting the challenging ones is essential for a fulfilling work life.</p> <p><br /></p> <p><strong>Chapters</strong></p> <p><br /></p> <p>00:00 Introduction and Icebreaker</p> <p>06:09 Balancing Work and Family Life</p> <p>12:03 Navigating Hustle Culture</p> <p>17:47 Building a Flexible Team</p> <p>24:49 Practical Tips for a Better Workday</p> <p><br /></p> <p><strong>Stay Connected with Niamh Moynihan:</strong></p> <ul> <li>Connect with Niamh on <a href="https://www.linkedin.com/in/nbrady/?originalSubdomain=ie" rel="noopener noreferrer nofollow" target="_blank">Linkedin </a> </li> <li>Follow Niamh on Instagram and TikTok: @abetterworkday </li> <li>Learn more at her website: <p><a href="https://abetterworkday.com" rel="noopener noreferrer nofollow" target="_blank">abetterworkday.com</a></p> </li> </ul> <p> </p> <p>Stay connected with Roberta:</p> <ul> <li>Follow on Instagram: <a href="https://www.instagram.com/designbyroberta" rel="noopener noreferrer nofollow" target="_blank">@‌designbyroberta</a> and <a href="https://www.instagram.com/corenanfformdesign" rel="noopener noreferrer nofollow" target="_blank">@‌corenanfformdesign</a> </li> <li>Connect on <a href="https://www.linkedin.com/in/robertarechena" rel="noopener noreferrer nofollow" target="_blank">LinkedIn</a> </li> <li>Subscribe to the <em>Core Letters</em> newsletter for updates </li> <li>Visit the <a href="https://www.example.com/" rel="noopener noreferrer nofollow" target="_blank">Core Brands website</a> </li> <li>Book a Free Discovery Call if you're interested in collaborating! </li> </ul> no00:29:0417Ep 07 - Creating Joy at Work and Building a Better Workday with Niamh Moynihanfull<![CDATA[Ep 09 - Signs, Energy, and Healing: Talking about Grief and Growth with Michelle Lacey]]>In this episode of the Core Brands Podcast, Roberta speaks with Michelle Lacey about her transformative journey from being a Montessori teacher to embracing holistic therapy. They discuss the profound impact of grief on personal growth, the healing power of Reiki, and the signs of connection that can be felt after losing loved ones. Michelle shares her experiences with grief, the lessons learned, and how she found her purpose in helping others heal emotionally and spiritually. In this conversation, Michelle and Roberta explore the themes of signs from the universe, energy healing, and the power of manifestation through vision boards. They discuss personal experiences with receiving signs, the importance of intention in energy work, and the transformative nature of group workshops. Michelle shares insights into her healing practices and upcoming plans for retreats, emphasizing the significance of self-care and personal growth.


Takeaways

  • Michelle's biggest fear is heights, yet she once jumped out of an airplane.
  • Grief can bring up old emotions and unresolved issues.
  • Traveling was a way for Michelle to escape her grief, but it didn't solve her problems.
  • Reiki was a turning point in Michelle's healing journey.
  • Grief can be a teacher, prompting deeper reflections on life.
  • Finding signs from loved ones can provide comfort and connection.
  • The healing journey is unique for everyone and can be uncomfortable.
  • Awareness of one's emotional state is crucial for healing.
  • Michelle emphasizes the importance of self-healing and energy work.
  • Life is short, and it's important to live in a way that honors lost loved ones. Seeing signs from the universe can provide comfort and guidance.
  • Energy healing can be effective even in online sessions.
  • Group workshops amplify healing energy and foster connections.
  • Vision boards help focus on what you want in life.
  • Manifestation requires an open mind and heart.
  • Intention is key in energy work and healing practices.
  • Self-care is essential for supporting others.
  • The full moon and new moon have unique energies for reflection and intention setting.
  • Healing can involve forgiveness and inner child work.
  • Future plans include more workshops and a potential retreat.


    • Chapters

    00:00 Introduction and Icebreaker

    11:56 The Impact of Grief on Personal Growth

    18:03 Finding Signs and Connection After Loss

    24:38 Signs from the Universe

    31:49 Workshops and Group Healing

    39:59 Vision Boards and Manifestation


    Stay Connected with Michelle Lacey:

     

    Stay connected with Roberta:

]]>https://podcasters.spotify.com/pod/show/corebrands/episodes/Signs--Energy--and-Healing-Talking-about-Grief-and-Growth-with-Michelle-Lacey-e2ru4tjc0448e1a-ec56-4962-b3d2-eb2ffabbe7c6Mon, 27 Jan 2025 07:00:00 GMT<p>In this episode of the Core Brands Podcast, Roberta speaks with Michelle Lacey about her transformative journey from being a Montessori teacher to embracing holistic therapy. They discuss the profound impact of grief on personal growth, the healing power of Reiki, and the signs of connection that can be felt after losing loved ones. Michelle shares her experiences with grief, the lessons learned, and how she found her purpose in helping others heal emotionally and spiritually. In this conversation, Michelle and Roberta explore the themes of signs from the universe, energy healing, and the power of manifestation through vision boards. They discuss personal experiences with receiving signs, the importance of intention in energy work, and the transformative nature of group workshops. Michelle shares insights into her healing practices and upcoming plans for retreats, emphasizing the significance of self-care and personal growth.</p> <p><br /></p> <p><strong>Takeaways</strong></p> <ul> <li>Michelle's biggest fear is heights, yet she once jumped out of an airplane.</li> <li>Grief can bring up old emotions and unresolved issues.</li> <li>Traveling was a way for Michelle to escape her grief, but it didn't solve her problems.</li> <li>Reiki was a turning point in Michelle's healing journey.</li> <li>Grief can be a teacher, prompting deeper reflections on life.</li> <li>Finding signs from loved ones can provide comfort and connection.</li> <li>The healing journey is unique for everyone and can be uncomfortable.</li> <li>Awareness of one's emotional state is crucial for healing.</li> <li>Michelle emphasizes the importance of self-healing and energy work.</li> <li>Life is short, and it's important to live in a way that honors lost loved ones. Seeing signs from the universe can provide comfort and guidance.</li> <li>Energy healing can be effective even in online sessions.</li> <li>Group workshops amplify healing energy and foster connections.</li> <li>Vision boards help focus on what you want in life.</li> <li>Manifestation requires an open mind and heart.</li> <li>Intention is key in energy work and healing practices.</li> <li>Self-care is essential for supporting others.</li> <li>The full moon and new moon have unique energies for reflection and intention setting.</li> <li>Healing can involve forgiveness and inner child work.</li> <li>Future plans include more workshops and a potential retreat.</li> <p><br /></p> <p>Chapters</p> <p>00:00 Introduction and Icebreaker</p> <p>11:56 The Impact of Grief on Personal Growth</p> <p>18:03 Finding Signs and Connection After Loss</p> <p>24:38 Signs from the Universe</p> <p>31:49 Workshops and Group Healing</p> <p>39:59 Vision Boards and Manifestation</p> <p><br /></p> <p><strong>Stay Connected with Michelle Lacey:</strong></p> <ul> <li>Connect on <a href="https://www.instagram.com/michellelacey.energy/" rel="noopener noreferrer nofollow" target="_blank">Instagram</a> </li> <li>Learn more at her website: <a href="https://michellelacey.energy" rel="noopener noreferrer nofollow" target="_blank">michellelacey.energy</a> </li> </ul> <p> </p> <p>Stay connected with Roberta:</p> <ul> <li>Follow on Instagram:<a href="https://www.instagram.com/designbyroberta" rel="noopener noreferrer nofollow" target="_blank"> ⁠@‌designbyroberta⁠</a> and<a href="https://www.instagram.com/corenanfformdesign" rel="noopener noreferrer nofollow" target="_blank"> ⁠@‌corenanfformdesign⁠</a> </li> <li>Connect on<a href="https://www.linkedin.com/in/robertarechena" rel="noopener noreferrer nofollow" target="_blank"> ⁠LinkedIn⁠</a> </li> <li>Subscribe to the <em>Core Letters</em> newsletter for updates </li> <li>Visit the<a href="https://www.example.com/" rel="noopener noreferrer nofollow" target="_blank"> ⁠Core Brands website⁠</a> </li> <li>Book a Free Discovery Call if you're interested in collaborating! </li> </ul> </ul> no00:48:3619Ep 09 - Signs, Energy, and Healing: Talking about Grief and Growth with Michelle Laceyfull<![CDATA[Ep 15 - From Family Business to Global Brand: The Kays Flower School Story]]>In this episode of the Core Brands Podcast, our host Roberta is joined by Janette and Deirdre, the powerhouse sisters behind Kays Flower School. With decades of experience, they’ve revolutionised floristry education in Ireland, making it more accessible and empowering, particularly for women seeking flexible and fulfilling careers. From traditional family business roots to pioneering online floral education, they’ve trained award-winning florists across Ireland and beyond.

  • Kay’s Flower School began in 1987 as Ireland’s first accessible floristry training center, founded by Janette and Deirdre’s mother, Kay.
  • The sisters pivoted to online teaching during the pandemic, creating a highly personal and interactive digital learning experience.
  • Their online floristry training has helped hundreds start new careers, particularly empowering women returning to the workforce.
  • The school has gained international recognition, winning “Floral Educator of the Year” in the U.S. and partnering with global floral influencers.
  • Graduates of Kays Flower School have gone on to win numerous industry awards and open successful businesses across Ireland and the UK.
  • Their courses are not only for aspiring business owners but also cater to hobbyists and those exploring creative passions.

00:01 – Meet Janette and Deirdre of Kays Flower School
01:00 – Flower Icebreaker: What flower would you be?
04:00 – The Story Behind Kays Flower School
07:00 – Pivoting During the Pandemic: Going Online
11:00 – Creating a Personal Online Learning Experience
20:00 – Going Global: Teaching in the U.S. and Beyond
26:00 – Student Success Stories
31:00 – Shifting Careers and Creative Fulfilment
36:00 – Emotional Power of Flowers
37:00 – How to Get Started with Kays Flower School


Connect with Kays Flower School:

Website: ⁠https://www.kaysflowerschool.com⁠Instagram: ⁠@kaysflowerschool⁠LinkedIn: ⁠Kay’s Flower School⁠

Free taster course: https://www.kaysflowerschool.com/free-flower-course

Listen to Kays Flower School Podcast


  • Connect with Roberta:

    • Follow on Instagram: ⁠@designbyroberta⁠ and ⁠@corenandformdesign⁠Connect on ⁠LinkedIn⁠: Roberta RechenaSubscribe to the Core Letters newsletter for updatesVisit the ⁠Core and Form website⁠Book a Free Discovery Call: Contact Page


    ]]>    https://podcasters.spotify.com/pod/show/corebrands/episodes/From-Family-Business-to-Global-Brand-The-Kays-Flower-School-Story-e32h4l53184a2b5-db78-4470-86db-23a7caddc0adMon, 19 May 2025 06:00:00 GMT<p><strong>In this episode of the Core Brands Podcast</strong>, our host Roberta is joined by <strong>Janette and Deirdre</strong>, the powerhouse sisters behind <strong>Kays Flower School</strong>. With decades of experience, they’ve revolutionised floristry education in Ireland, making it more accessible and empowering, particularly for women seeking flexible and fulfilling careers. From traditional family business roots to pioneering online floral education, they’ve trained award-winning florists across Ireland and beyond.</p><ul><li>Kay’s Flower School began in 1987 as Ireland’s first accessible floristry training center, founded by Janette and Deirdre’s mother, Kay.</li><li>The sisters pivoted to online teaching during the pandemic, creating a highly personal and interactive digital learning experience.</li><li>Their online floristry training has helped hundreds start new careers, particularly empowering women returning to the workforce.</li><li>The school has gained international recognition, winning “Floral Educator of the Year” in the U.S. and partnering with global floral influencers.</li><li>Graduates of Kays Flower School have gone on to win numerous industry awards and open successful businesses across Ireland and the UK.</li><li>Their courses are not only for aspiring business owners but also cater to hobbyists and those exploring creative passions.</li></ul><p>00:01 – Meet Janette and Deirdre of Kays Flower School<br />01:00 – Flower Icebreaker: What flower would you be?<br />04:00 – The Story Behind Kays Flower School<br />07:00 – Pivoting During the Pandemic: Going Online<br />11:00 – Creating a Personal Online Learning Experience<br />20:00 – Going Global: Teaching in the U.S. and Beyond<br />26:00 – Student Success Stories<br />31:00 – Shifting Careers and Creative Fulfilment<br />36:00 – Emotional Power of Flowers<br />37:00 – How to Get Started with Kays Flower School</p><p><br /></p><p><strong>Connect with Kays Flower School:</strong></p><p>Website: ⁠<a href="https://www.kaysflowerschool.com/" rel="noopener noreferrer nofollow" target="_blank">https://www.kaysflowerschool.com</a>⁠Instagram: ⁠<a href="https://www.instagram.com/kaysflowerschool" rel="noopener noreferrer nofollow" target="_blank">@kaysflowerschool</a>⁠LinkedIn: ⁠<a href="https://www.linkedin.com/company/kays-flower-school/" rel="noopener noreferrer nofollow" target="_blank">Kay’s Flower School</a>⁠</p><p>Free taster course: <a href="https://www.kaysflowerschool.com/free-flower-course" rel="noopener noreferrer nofollow" target="_blank">https://www.kaysflowerschool.com/free-flower-course</a></p><p><a href="https://open.spotify.com/show/40fjmQItNgHr1251YZsBg5?si=a73ab8f68f964153" rel="noopener noreferrer nofollow" target="_blank">Listen to Kays Flower School Podcast</a> </p><li></li><li><br /></li><li><strong>Connect with Roberta:</strong></li><p>Follow on Instagram: ⁠<a href="https://www.instagram.com/designbyroberta" rel="noopener noreferrer nofollow" target="_blank">@designbyroberta</a>⁠ and ⁠<a href="https://www.instagram.com/corenandformdesign" rel="noopener noreferrer nofollow" target="_blank">@corenandformdesign</a>⁠Connect on ⁠LinkedIn⁠: <a href="https://www.linkedin.com/in/robertarechena/" rel="noopener noreferrer nofollow" target="_blank">Roberta Rechena</a>Subscribe to the Core Letters newsletter for updatesVisit the ⁠<a href="https://coreandformdesign.com/" rel="noopener noreferrer nofollow" target="_blank">Core and Form website</a>⁠Book a Free Discovery Call: <a href="https://coreandformdesign.com/contact" rel="noopener noreferrer nofollow" target="_blank">Contact Page</a></p><p><br /></p> no00:38:51115Ep 15 - From Family Business to Global Brand: The Kays Flower School Storyfull    <![CDATA[Ep 13 - Innovating Education: Marisa Soares on Bilingual Learning]]>In this episode of the Core Brands Podcast, Roberta welcomes Marisa Soares to share her inspiring journey from being a teacher in Portugal to becoming a successful entrepreneur in the field of bilingual education. She discusses her experiences living in Dubai, the challenges of transitioning from a traditional teaching role to running her own business, and the importance of innovation in education. Marisa also offers valuable insights on raising bilingual children, balancing motherhood with entrepreneurship, and the significance of treating a passion-driven business as a legitimate enterprise. The conversation concludes with Marisa's future plans for her educational resources and publishing endeavors.


    Takeaways:


    • Marisa has lived a diverse life, reflecting on her journey.
    • Teaching is a passion that can lead to entrepreneurship.
    • Transitioning from teacher to business owner involves significant challenges.
    • Building a business requires emotional stamina and resilience.
    • Innovative educational resources are essential for effective teaching.
    • Raising bilingual children requires understanding and patience.
    • Every child's language learning journey is unique and takes time.
    • Balancing motherhood and business is a continuous challenge.
    • Female entrepreneurs should prioritize financial sustainability.
    • Investing in personal development is crucial for success.


    Sound Bites


    "I've lived a thousand lives."

    "It's never too late."

    "We are creators of our lives."

    "It's a roller coaster."

    "Treat your business as a business from day one."

    "All the cliches are true."

    "I work with kids so I have fun all day."


    Chapters


    00:00 Introduction and Icebreaker

    02:30 Marisa's Journey to Dubai

    06:46 Transitioning from Teacher to Entrepreneur

    12:51 Building a Business and Overcoming Challenges

    17:40 Innovating in Education: Resources and Publishing

    20:57 Raising Bilingual Children: Insights and Advice

    28:07 Balancing Motherhood and Entrepreneurship

    31:08 Advice for Female Entrepreneurs

    36:16 Future Plans for Yay


    Stay connected with Marisa and IEI:

    website: ⁠https://iei.pt

    instagram: ⁠https://www.instagram.com/iei.pt

    linkedin: ⁠https://www.linkedin.com/in/marisa-soares-iei/


    Stay connected with Roberta:

    ]]>    https://podcasters.spotify.com/pod/show/corebrands/episodes/Innovating-Education-Marisa-Soares-on-Bilingual-Learning-e305ji08886e0b5-4d58-4d71-8fad-7181e74dd1ceMon, 14 Apr 2025 08:39:31 GMT<p>In this episode of the Core Brands Podcast, Roberta welcomes Marisa Soares to share her inspiring journey from being a teacher in Portugal to becoming a successful entrepreneur in the field of bilingual education. She discusses her experiences living in Dubai, the challenges of transitioning from a traditional teaching role to running her own business, and the importance of innovation in education. Marisa also offers valuable insights on raising bilingual children, balancing motherhood with entrepreneurship, and the significance of treating a passion-driven business as a legitimate enterprise. The conversation concludes with Marisa's future plans for her educational resources and publishing endeavors.</p><p><br /></p><p>Takeaways:</p><p><br /></p><ul><li>Marisa has lived a diverse life, reflecting on her journey.</li><li>Teaching is a passion that can lead to entrepreneurship.</li><li>Transitioning from teacher to business owner involves significant challenges.</li><li>Building a business requires emotional stamina and resilience.</li><li>Innovative educational resources are essential for effective teaching.</li><li>Raising bilingual children requires understanding and patience.</li><li>Every child's language learning journey is unique and takes time.</li><li>Balancing motherhood and business is a continuous challenge.</li><li>Female entrepreneurs should prioritize financial sustainability.</li><li>Investing in personal development is crucial for success.</li></ul><p><br /></p><p>Sound Bites</p><p><br /></p><p>"I've lived a thousand lives."</p><p>"It's never too late."</p><p>"We are creators of our lives."</p><p>"It's a roller coaster."</p><p>"Treat your business as a business from day one."</p><p>"All the cliches are true."</p><p>"I work with kids so I have fun all day."</p><p><br /></p><p>Chapters</p><p><br /></p><p>00:00 Introduction and Icebreaker</p><p>02:30 Marisa's Journey to Dubai</p><p>06:46 Transitioning from Teacher to Entrepreneur</p><p>12:51 Building a Business and Overcoming Challenges</p><p>17:40 Innovating in Education: Resources and Publishing</p><p>20:57 Raising Bilingual Children: Insights and Advice</p><p>28:07 Balancing Motherhood and Entrepreneurship</p><p>31:08 Advice for Female Entrepreneurs</p><p>36:16 Future Plans for Yay</p><p><br /></p><p><strong>Stay connected with Marisa and IEI:</strong></p><p>website: <a href="https://styleatno5.com/" rel="noopener noreferrer nofollow" target="_blank">⁠https://iei.pt</a></p><p>instagram: <a href="https://www.instagram.com/styleatno5/" rel="noopener noreferrer nofollow" target="_blank">⁠https://www.instagram.com/iei.pt</a></p><p>linkedin: <a href="https://www.linkedin.com/in/celine-gill-2b96753/" rel="noopener noreferrer nofollow" target="_blank">⁠https://www.linkedin.com/in/marisa-soares-iei/</a></p><p><br /></p><p><strong>Stay connected with Roberta:</strong></p><ul><li>Follow on Instagram: <a href="https://www.instagram.com/designbyroberta" rel="noopener noreferrer nofollow" target="_blank">@‌designbyroberta</a> and <a href="https://www.instagram.com/corenandformdesign" rel="noopener noreferrer nofollow" target="_blank">@‌corenandformdesign</a></li><li>Connect on <a href="https://www.linkedin.com/in/robertarechena" rel="noopener noreferrer nofollow" target="_blank">LinkedIn</a></li><li>Subscribe to the <em>Core Letters</em> newsletter for updates</li><li>Visit the <a href="https://www.example.com/" rel="noopener noreferrer nofollow" target="_blank">Core Brands website</a></li><li>Book a Free Discovery Call if you're interested in collaborating!</li></ul> no00:41:52113Ep 13 - Innovating Education: Marisa Soares on Bilingual Learningfull    <![CDATA[Ep 01 - Welcome to Core Brands Podcast.]]>In this episode, Roberta introduces the Core Brands podcast and shares her vision for this exciting new venture. She’ll give you a sneak peek into what’s to come, from real conversations with inspiring entrepreneurs to solo episodes where she’ll dive into brand strategy, personal development, and business insights.



    Stay Connected:


    • Follow Core and Form on Instagram: @coreandformdesign
    • Visit the website for freebies, resources and learn on how you can work with Roberta
    • Subscribe and leave a review if you enjoyed this episode!
    ]]>    https://podcasters.spotify.com/pod/show/corebrands/episodes/Welcome-to-Core-Brands-Podcast-e2pupolf85080db-d4f1-4639-aaa9-8f208c0e8c9cMon, 21 Oct 2024 17:28:33 GMT<p>In this episode, Roberta introduces the <em>Core Brands</em> podcast and shares her vision for this exciting new venture. She’ll give you a sneak peek into what’s to come, from real conversations with inspiring entrepreneurs to solo episodes where she’ll dive into brand strategy, personal development, and business insights. </p> <p><br /></p> <p><br /></p> <p><strong>Stay Connected:</strong></p> <p><br /></p> <ul> <li>Follow Roberta on Instagram: <a href="https://instagram.com/designbyroberta" rel="noopener noreferrer nofollow" target="_blank">@designbyroberta </a></li> </ul> <ul> <li>Follow Core and Form on Instagram: <a href="https://instagram.com/coreandformdesign" rel="noopener noreferrer nofollow" target="_blank">@coreandformdesign</a></li> <li>Visit the <a href="https://coreandformdesign.com" rel="noopener noreferrer nofollow" target="_blank">website</a> for freebies, resources and learn on how you can work with Roberta</li> </ul> <ul> <li>Subscribe and leave a review if you enjoyed this episode!</li> </ul> no00:03:3411Ep 01 - Welcome to Core Brands Podcast.trailer    <![CDATA[Ep 04 - Simplifying Social Media with Karen McCarthy]]>In this inspiring episode, Roberta interviews Karen McCarthy, the founder of The Simplified Social Media. Karen shares her unique journey from aspiring singer and journalist to a successful entrepreneur. She discusses overcoming her fear of being on camera, the importance of authenticity in client relationships, and her transition from one-to-one client work to group programs. Karen offers invaluable advice on balancing personal wellness with professional growth, selecting a profitable niche, and creating impactful online businesses.


    Listeners will gain insights into Karen’s experiences in building her brand, fostering genuine client connections, and crafting a supportive community. The episode also highlights her proudest achievements and ambitious plans for new courses and content.


    Key Takeaways:

    • Authenticity in Business: Be genuine to attract the right clients and form meaningful connections.
    • Overcoming Fear: Embrace video content to connect with clients and grow your business.
    • Strategic Focus: Choose a niche that aligns with your passion and profitability.
    • Work-Life Balance: Wellness practices, like spending time with pets, are crucial.
    • Group Programs: Shift from one-to-one work to scalable solutions for better client impact.
    • Continuous Growth: Take breaks to gain clarity and focus on long-term goals.


    Notable Quotes:

    • “Authenticity is the foundation of meaningful client relationships.”
    • “Being on camera scared me, but it became the gateway to real connections.”
    • “It’s important to align your work with your interests for lasting success.”


    Chapter Highlights:

    00:00 – Introduction and Icebreaker

    08:31 – The Birth of Simplified Social Media

    14:14 – Authenticity in Business Relationships

    20:09 – Overcoming Camera Fear

    27:40 – Balancing Work and Wellness

    Stay Connected with Karen McCarthy:


    Stay connected with Roberta:

    ]]>    https://podcasters.spotify.com/pod/show/corebrands/episodes/Simplifying-Social-Media-with-Karen-McCarthy-e2r3ke6b86fd9f6-5e4b-4371-b058-753ac624455bMon, 09 Dec 2024 07:00:00 GMT<p>In this inspiring episode, Roberta interviews Karen McCarthy, the founder of The Simplified Social Media. Karen shares her unique journey from aspiring singer and journalist to a successful entrepreneur. She discusses overcoming her fear of being on camera, the importance of authenticity in client relationships, and her transition from one-to-one client work to group programs. Karen offers invaluable advice on balancing personal wellness with professional growth, selecting a profitable niche, and creating impactful online businesses.</p> <p><br /></p> <p>Listeners will gain insights into Karen’s experiences in building her brand, fostering genuine client connections, and crafting a supportive community. The episode also highlights her proudest achievements and ambitious plans for new courses and content. </p> <p><br /></p> <p><strong>Key Takeaways:</strong></p> <ul> <li><strong>Authenticity in Business:</strong> Be genuine to attract the right clients and form meaningful connections. </li> <li><strong>Overcoming Fear:</strong> Embrace video content to connect with clients and grow your business. </li> <li><strong>Strategic Focus:</strong> Choose a niche that aligns with your passion and profitability. </li> <li><strong>Work-Life Balance:</strong> Wellness practices, like spending time with pets, are crucial. </li> <li><strong>Group Programs:</strong> Shift from one-to-one work to scalable solutions for better client impact. </li> <li><strong>Continuous Growth:</strong> Take breaks to gain clarity and focus on long-term goals. </li> </ul> <p><br /></p> <p><strong>Notable Quotes:</strong></p> <ul> <li>“Authenticity is the foundation of meaningful client relationships.” </li> <li>“Being on camera scared me, but it became the gateway to real connections.” </li> <li>“It’s important to align your work with your interests for lasting success.” </li> </ul> <p><br /></p> <p><strong>Chapter Highlights:</strong></p> <p>00:00 – Introduction and Icebreaker</p> <p>08:31 – The Birth of Simplified Social Media</p> <p>14:14 – Authenticity in Business Relationships</p> <p>20:09 – Overcoming Camera Fear</p> <p>27:40 – Balancing Work and Wellness</p> <p><strong>Stay Connected with Karen McCarthy:</strong></p> <ul> <li>Follow Simplified Social Media on Instagram: <a href="https://www.instagram.com/thesimplifiedsocialmedia/" rel="noopener noreferrer nofollow" target="_blank">@‌simplifiedsocialmedia</a> </li> <li>Follow Small Dogs Big City on Instagram: </li> <li>Visit The Simplified Social Media Website: <a href="https://www.thesimplifiedsocialmedia.com/" rel="noopener noreferrer nofollow" target="_blank">https://www.thesimplifiedsocialmedia.com/</a> </li> </ul> <p><br /></p> <p>Stay connected with Roberta:</p> <ul> <li>Follow on Instagram: <a href="https://www.instagram.com/designbyroberta" rel="noopener noreferrer nofollow" target="_blank">@‌designbyroberta</a> and <a href="https://www.instagram.com/corenandformdesign" rel="noopener noreferrer nofollow" target="_blank">@‌corenandformdesign</a> </li> <li>Connect on <a href="https://www.linkedin.com/in/robertarechena" rel="noopener noreferrer nofollow" target="_blank">LinkedIn</a> </li> <li>Subscribe to the <em>Core Letters</em> newsletter for updates </li> <li>Visit the <a href="https://www.coreandformdesign.com" rel="noopener noreferrer nofollow" target="_blank">Core Brands website</a> </li> <li>Book a Free Discovery Call if you're interested in collaborating! </li> </ul> no00:41:3614Ep 04 - Simplifying Social Media with Karen McCarthyfull    <![CDATA[Ep 06 - 2024 Year in Review: Highlights, Challenges, and Intentions for 2025]]>In this solo episode, Roberta reflects on her experiences in 2024, sharing both the highlights and challenges she faced. She discusses her personal and professional growth, including networking successes, a rebranding journey, and the importance of maintaining boundaries. Despite encountering difficulties, such as project delays and a troubling personal experience, Roberta emphasises gratitude for the positive aspects of her year and outlines her intentions for 2025, focusing on health, creativity, and connection.


    Takeaways

    • Reflecting on the past year is essential for growth.
    • Networking can lead to unexpected opportunities.
    • Rebranding can rejuvenate a business and its direction.
    • Challenges often come with valuable lessons.
    • Maintaining boundaries is crucial for personal well-being.
    • It's important to acknowledge both good and bad experiences.
    • Gratitude can help shift focus from struggles to achievements.
    • Personal health and fitness can improve overall happiness.
    • Creative expression is vital for personal fulfillment.
    • Setting intentions for the new year can guide future actions titles


      • Stay connected with Roberta:

    ]]>    https://podcasters.spotify.com/pod/show/corebrands/episodes/2024-Year-in-Review-Highlights--Challenges--and-Intentions-for-2025-e2ru11k7f4006b7-283b-4e10-9f7a-ceb5aa18ca3cMon, 06 Jan 2025 07:00:00 GMT<p>In this solo episode, Roberta reflects on her experiences in 2024, sharing both the highlights and challenges she faced. She discusses her personal and professional growth, including networking successes, a rebranding journey, and the importance of maintaining boundaries. Despite encountering difficulties, such as project delays and a troubling personal experience, Roberta emphasises gratitude for the positive aspects of her year and outlines her intentions for 2025, focusing on health, creativity, and connection.</p> <p><br /></p> <p><strong>Takeaways</strong></p> <ul> <li>Reflecting on the past year is essential for growth.</li> <li>Networking can lead to unexpected opportunities.</li> <li>Rebranding can rejuvenate a business and its direction.</li> <li>Challenges often come with valuable lessons.</li> <li>Maintaining boundaries is crucial for personal well-being.</li> <li>It's important to acknowledge both good and bad experiences.</li> <li>Gratitude can help shift focus from struggles to achievements.</li> <li>Personal health and fitness can improve overall happiness.</li> <li>Creative expression is vital for personal fulfillment.</li> <li>Setting intentions for the new year can guide future actions titles</li> <p><br /></p> <p>Stay connected with Roberta:</p> <ul> <li>Follow on Instagram:<a href="https://www.instagram.com/designbyroberta" rel="noopener noreferrer nofollow" target="_blank"> ⁠@‌designbyroberta⁠</a> and<a href="https://www.instagram.com/corenanfformdesign" rel="noopener noreferrer nofollow" target="_blank"> ⁠@‌corenandformdesign⁠</a> </li> <li>Connect on<a href="https://www.linkedin.com/in/robertarechena" rel="noopener noreferrer nofollow" target="_blank"> ⁠LinkedIn⁠</a> </li> <li>Subscribe to the <em>Core Letters</em> newsletter for updates </li> <li>Visit the<a href="https://www.example.com/" rel="noopener noreferrer nofollow" target="_blank"> ⁠Core Brands website⁠</a> </li> <li>Book a Free Discovery Call if you're interested in collaborating! </li> </ul> </ul> no00:18:4716Ep 06 - 2024 Year in Review: Highlights, Challenges, and Intentions for 2025full    <![CDATA[Ep 12 - The Secret to a Website That Attracts, Engages & Converts Clients]]>In this episode of the Core Brands Podcast, Roberta Rechena discusses the essential elements that every website needs to build trust and convert visitors into paying clients. She emphasizes the importance of clear messaging, professional design, social proof, effective calls to action, and trust signals. By focusing on these key areas, business owners can create a credible online presence that encourages engagement and sales.


    Takeaways

    Your website is your digital storefront.

    Clear messaging is crucial for visitor engagement.

    Keep content concise to cater to short attention spans.

    A professional design enhances credibility.

    Social proof is vital for building trust.

    A clear call to action drives conversions.

    Trust signals reassure visitors of your legitimacy.

    Include personal elements to foster connection.

    Contact information should be easily accessible.

    Utilize a checklist to ensure all elements are covered.



    Chapters

    00:00 Building Trust Through Your Website

    11:51 Key Elements for Conversion


    Stay connected with Roberta:

    Follow on Instagram: @‌designbyroberta and @‌corenandformdesign

    Connect on LinkedIn

    Subscribe to the Core Letters newsletter for updates

    Visit the Core Brands website

    Book a Free Discovery Call if you're interested in collaborating!



    ]]>    https://podcasters.spotify.com/pod/show/corebrands/episodes/The-Secret-to-a-Website-That-Attracts--Engages--Converts-Clients-e2vagiu7c7cdd51-75b4-4281-a99b-08eb0b2d2d53Mon, 31 Mar 2025 06:00:00 GMT<p>In this episode of the Core Brands Podcast, Roberta Rechena discusses the essential elements that every website needs to build trust and convert visitors into paying clients. She emphasizes the importance of clear messaging, professional design, social proof, effective calls to action, and trust signals. By focusing on these key areas, business owners can create a credible online presence that encourages engagement and sales.</p><p><br /></p><p><strong>Takeaways</strong></p><p>Your website is your digital storefront.</p><p>Clear messaging is crucial for visitor engagement.</p><p>Keep content concise to cater to short attention spans.</p><p>A professional design enhances credibility.</p><p>Social proof is vital for building trust.</p><p>A clear call to action drives conversions.</p><p>Trust signals reassure visitors of your legitimacy.</p><p>Include personal elements to foster connection.</p><p>Contact information should be easily accessible.</p><p>Utilize a checklist to ensure all elements are covered.</p><p><br /></p><p><br /></p><p><strong>Chapters</strong></p><p>00:00 Building Trust Through Your Website</p><p>11:51 Key Elements for Conversion</p><p><br /></p><p>Stay connected with Roberta:</p><p>Follow on Instagram: <a href="https://www.instagram.com/designbyroberta" rel="noopener noreferrer nofollow">@‌designbyroberta</a> and <a href="https://www.instagram.com/corenandformdesign" rel="noopener noreferrer nofollow">@‌corenandformdesign</a></p><p>Connect on <a href="https://www.linkedin.com/in/robertarechena" rel="noopener noreferrer nofollow">LinkedIn</a></p><p>Subscribe to the <em>Core Letters</em> newsletter for updates</p><p>Visit the <a href="https://www.example.com/" rel="noopener noreferrer nofollow">Core Brands website</a></p><p>Book a Free Discovery Call if you're interested in collaborating!</p><p><br /></p><p><br /></p> no00:15:07112Ep 12 - The Secret to a Website That Attracts, Engages & Converts Clientsfull    <![CDATA[Ep 21 - How to find graphic design clients? Sharing what worked for me.]]>In this episode of the Core Brands Podcast, host Roberta Rechena returns with a fresh format, sharing her journey from a career in project management back to her passion for design. Roberta addresses a listener's question about transitioning back into the design field after a career break, offering personal insights and practical tips for finding clients and building a successful design business. Tune in to discover how Roberta navigated her own career shifts, the importance of networking, and strategies for showcasing your work effectively. Whether you're a seasoned designer or just starting out, this episode is packed with valuable advice to help you thrive in the creative industry.Resources mentioned:Book Yourself Solid for Creatives - by Michael Port and Joana Galvão: https://amzn.to/4pHAmjR


    ✨ Let’s connect:

    Instagram: @coreandformdesign

    LinkedIn: Roberta Rechena

    Website: coreandformdesign.com


    📩 Ready to build a brand that feels like you and attracts the right clients? Explore my services here: coreandformdesign.com/services


    ]]>    https://podcasters.spotify.com/pod/show/corebrands/episodes/How-to-find-graphic-design-clients--Sharing-what-worked-for-me-e389nsjff2c8ac6-4d55-410c-b1fa-bd6b9b638f22Tue, 16 Sep 2025 09:17:16 GMT<p>In this episode of the Core Brands Podcast, host Roberta Rechena returns with a fresh format, sharing her journey from a career in project management back to her passion for design. Roberta addresses a listener's question about transitioning back into the design field after a career break, offering personal insights and practical tips for finding clients and building a successful design business. Tune in to discover how Roberta navigated her own career shifts, the importance of networking, and strategies for showcasing your work effectively. Whether you're a seasoned designer or just starting out, this episode is packed with valuable advice to help you thrive in the creative industry.Resources mentioned:Book Yourself Solid for Creatives - by Michael Port and Joana Galvão: https://amzn.to/4pHAmjR</p><p><br /></p><p>✨ Let’s connect:</p><p>Instagram<a href="https://www.instagram.com/designbyroberta" rel="noopener noreferrer nofollow" target="_blank">: @coreandformdesign</a></p><p>LinkedIn: <a href="https://www.linkedin.com/in/robertarechena" rel="noopener noreferrer nofollow">Roberta Rechena</a></p><p>Website: <a href="https://coreandformdesign.com" rel="noopener noreferrer nofollow">coreandformdesign.com</a></p><p><br /></p><p>📩 Ready to build a brand that feels like you and attracts the right clients? Explore my services here: <a href="https://coreandformdesign.com/services" rel="noopener noreferrer nofollow">coreandformdesign.com/services</a></p><p><br /></p> yes00:11:30121Ep 21 - How to find graphic design clients? Sharing what worked for me.full    <![CDATA[Ep 16 - Manifest Like a Designer: Cosmic Kitchen Orders to the Universe!]]>In this episode, Roberta Rechena shares her personal journey with manifestation, detailing her experiences and the challenges she faced after moving to Dublin. She introduces the concept of the 'cosmic kitchen' as a metaphor for manifesting desires and emphasises the importance of mindset and community support in achieving personal goals. Roberta encourages listeners to identify what they want, find their supportive tribe, and take proactive steps towards their aspirations.


    Takeaways


    Roberta shares her spontaneous decision to record this episode.

    She discusses her family's move from Portugal to Dublin for better opportunities.

    The concept of 'cosmic kitchen' is introduced as a way to manifest desires.

    Roberta emphasizes the importance of mindset in achieving goals.

    She highlights the role of community in the manifestation process.

    Roberta's experience with Yvonne Traken's Manifestation Challenge is shared.

    The significance of knowing what you want is stressed.

    Finding a supportive community is crucial for personal growth.

    Roberta encourages listeners to take action instead of complaining.

    She acknowledges the challenges of being in a new country with a young family.


    Chapters


    00:00 Introduction to Manifestation Journey

    03:13 The Cosmic Kitchen Concept

    05:46 Building a Supportive Community

    09:06 Final Thoughts and Encouragement


    Stay connected with The Core Makers and visit their shop:

    Instagram and website www.thecoremakers.com


    • Stay connected with Roberta:


    ]]>    https://podcasters.spotify.com/pod/show/corebrands/episodes/Manifest-Like-a-Designer-Cosmic-Kitchen-Orders-to-the-Universe-e32ucds03ee37e2-f6aa-4f50-9485-d11faab83554Mon, 26 May 2025 06:00:00 GMT<p>In this episode, Roberta Rechena shares her personal journey with manifestation, detailing her experiences and the challenges she faced after moving to Dublin. She introduces the concept of the 'cosmic kitchen' as a metaphor for manifesting desires and emphasises the importance of mindset and community support in achieving personal goals. Roberta encourages listeners to identify what they want, find their supportive tribe, and take proactive steps towards their aspirations.</p><p><br /></p><p>Takeaways</p><p><br /></p><p>Roberta shares her spontaneous decision to record this episode.</p><p>She discusses her family's move from Portugal to Dublin for better opportunities.</p><p>The concept of 'cosmic kitchen' is introduced as a way to manifest desires.</p><p>Roberta emphasizes the importance of mindset in achieving goals.</p><p>She highlights the role of community in the manifestation process.</p><p>Roberta's experience with Yvonne Traken's Manifestation Challenge is shared.</p><p>The significance of knowing what you want is stressed.</p><p>Finding a supportive community is crucial for personal growth.</p><p>Roberta encourages listeners to take action instead of complaining.</p><p>She acknowledges the challenges of being in a new country with a young family.</p><p><br /></p><p>Chapters</p><p><br /></p><p>00:00 Introduction to Manifestation Journey</p><p>03:13 The Cosmic Kitchen Concept</p><p>05:46 Building a Supportive Community</p><p>09:06 Final Thoughts and Encouragement</p><p><br /></p><p><strong>Stay connected with The Core Makers and visit their shop:</strong></p><p><a href="https://instagram.com/thecoremakers" rel="noopener noreferrer nofollow" target="_blank"><strong>Instagram</strong></a> and website <a href="https://thecoremakers.com" rel="noopener noreferrer nofollow" target="_blank">www.thecoremakers.com</a></p><li><br /></li><p><strong>Stay connected with Roberta:</strong></p><ul><li>Follow on Instagram: ⁠<a href="https://www.instagram.com/designbyroberta" rel="noopener noreferrer nofollow">@designbyroberta</a>⁠ and ⁠<a href="https://www.instagram.com/coreandformdesign" rel="noopener noreferrer nofollow">@coreandformdesign</a>⁠</li><li>Connect on ⁠LinkedIn⁠: <a href="https://www.linkedin.com/in/robertarechena/" rel="noopener noreferrer nofollow">Roberta Rechena</a></li><li>Subscribe to the Core Letters newsletter for updates</li><li>Visit the ⁠<a href="https://coreandformdesign.com/" rel="noopener noreferrer nofollow">Core and Form website</a>⁠</li><li>Book a Free Discovery Call: <a href="https://coreandformdesign.com/contact" rel="noopener noreferrer nofollow">Schedule Here</a><p><br /></p><p><strong>Connect with </strong><a href="https://www.instagram.com/yvonnetchrakian_manifest/" rel="noopener noreferrer nofollow" target="_blank"><strong>Yvonne Tchrakian on Instagram</strong></a><strong></strong></p></li></ul><p><br /></p> yes00:09:39116Ep 16 - Manifest Like a Designer: Cosmic Kitchen Orders to the Universe!full    <![CDATA[Ep 19 - From Chaos to Calm: The Power of a Well-Organised Home with Jenny Douglas]]>In this episode of the Core Brands Podcast, Jenny Douglas shares her journey from a structured career in the charity sector to becoming a professional organiser. She talks about the unexpected role of the junk drawer, how personal challenges shaped her passion for creating calm spaces, and what it felt like to step into entrepreneurship. Jenny opens up about building a business while balancing family life, the value of outsourcing, and why an organised home supports mental clarity.

    Roberta and Jenny dive into the emotional side of decluttering, especially when it comes to sentimental items. Jenny explains how she supports clients through the feelings attached to their belongings and why it is important to understand the stories these items carry. They explore practical approaches to decluttering, how to get family involved, and the benefits of working with a professional organiser. Jenny also shares her love for organising utility rooms and her hopes for the future of her business, A Good Moment.

    Takeaways

    A junk drawer has a place in every home.

    A calm environment supports a calm mind.

    Personal experiences often guide our passions.

    Career transitions can be challenging but deeply rewarding.

    Outsourcing frees time to focus on what matters.

    Regular organisation helps maintain clarity.

    Starting a business means balancing work and family.

    Mentorship and networking make a difference.

    Sentimental items carry emotional weight.

    Decluttering is personal and often emotional.

    Supporting clients through decisions is essential.

    It is okay to keep items that hold meaning.

    Clutter often holds stories.

    Professional organising improves wellbeing.

    Start small to avoid overwhelm.

    Family involvement can make decluttering easier.

    Sound Bites

    “Every home needs a junk drawer.”

    “If not now, when?”

    “One person’s junk is another person’s treasure.”

    “Clutter can carry stories.”

    “Start super small.”

    Chapters

    00:00 The Organised Junk Drawer

    06:08 Personal Struggles to Passion

    14:08 From Charity Work to Entrepreneurship

    18:05 Challenges of a New Business

    23:35 Outsourcing What You Can

    26:13 Navigating Sentimental Clutter

    37:00 The Emotional Side of Decluttering

    48:00 Favourite Spaces to Organise

    49:58 What’s Next for A Good Moment

    Connect with Jenny:

    Website: www.agoodmomentcompany.ieInstagram: @agoodmomentcompanyLinkedIn: https://www.linkedin.com/company/a-good-moment-company/Facebook: https://www.facebook.com/agoodmomentcompany

    ]]>    https://podcasters.spotify.com/pod/show/corebrands/episodes/From-Chaos-to-Calm-The-Power-of-a-Well-Organised-Home-with-Jenny-Douglas-e343lsc1ab8a33a-eab8-47d3-a2f2-f44bf330e773Mon, 23 Jun 2025 06:00:00 GMT<p>In this episode of the Core Brands Podcast, Jenny Douglas shares her journey from a structured career in the charity sector to becoming a professional organiser. She talks about the unexpected role of the junk drawer, how personal challenges shaped her passion for creating calm spaces, and what it felt like to step into entrepreneurship. Jenny opens up about building a business while balancing family life, the value of outsourcing, and why an organised home supports mental clarity.</p><p>Roberta and Jenny dive into the emotional side of decluttering, especially when it comes to sentimental items. Jenny explains how she supports clients through the feelings attached to their belongings and why it is important to understand the stories these items carry. They explore practical approaches to decluttering, how to get family involved, and the benefits of working with a professional organiser. Jenny also shares her love for organising utility rooms and her hopes for the future of her business, A Good Moment.</p><p></p><p>Takeaways</p><p>A junk drawer has a place in every home.</p><p>A calm environment supports a calm mind.</p><p>Personal experiences often guide our passions.</p><p>Career transitions can be challenging but deeply rewarding.</p><p>Outsourcing frees time to focus on what matters.</p><p>Regular organisation helps maintain clarity.</p><p>Starting a business means balancing work and family.</p><p>Mentorship and networking make a difference.</p><p>Sentimental items carry emotional weight.</p><p>Decluttering is personal and often emotional.</p><p>Supporting clients through decisions is essential.</p><p>It is okay to keep items that hold meaning.</p><p>Clutter often holds stories.</p><p>Professional organising improves wellbeing.</p><p>Start small to avoid overwhelm.</p><p>Family involvement can make decluttering easier.</p><p></p><p>Sound Bites</p><p>“Every home needs a junk drawer.”</p><p>“If not now, when?”</p><p>“One person’s junk is another person’s treasure.”</p><p>“Clutter can carry stories.”</p><p>“Start super small.”</p><p></p><p>Chapters</p><p>00:00 The Organised Junk Drawer</p><p>06:08 Personal Struggles to Passion</p><p>14:08 From Charity Work to Entrepreneurship</p><p>18:05 Challenges of a New Business</p><p>23:35 Outsourcing What You Can</p><p>26:13 Navigating Sentimental Clutter</p><p>37:00 The Emotional Side of Decluttering</p><p>48:00 Favourite Spaces to Organise</p><p>49:58 What’s Next for A Good Moment</p><p></p><p>Connect with Jenny:</p><p>Website: <a rel="noopener noreferrer nofollow" href="http://www.agoodmomentcompany.ie/" target="_blank">www.agoodmomentcompany.ie</a>Instagram: @agoodmomentcompanyLinkedIn: <a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/company/a-good-moment-company/" target="_blank">https://www.linkedin.com/company/a-good-moment-company/</a>Facebook: <a rel="noopener noreferrer nofollow" href="https://www.facebook.com/agoodmomentcompany" target="_blank">https://www.facebook.com/agoodmomentcompany</a></p><ul><li><b>Stay in touch with Roberta:</b></li><li>Follow on Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/designbyroberta" target="_blank">⁠@designbyroberta⁠</a> and <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/coreandformdesign" target="_blank">⁠@coreandformdesign⁠</a></li><li>Connect on <a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/robertarechena/" target="_blank">⁠LinkedIn⁠</a></li><li>Subscribe to the Core Letters newsletter for updates</li><li>Visit the <a rel="noopener noreferrer nofollow" href="https://coreandformdesign.com/" target="_blank">⁠Core and Form website⁠</a></li><li><a rel="noopener noreferrer nofollow" href="https://coreandformdesign.com/contact" target="_blank">⁠Book a Free Discovery Call⁠</a> if you're interested in collaborating!</li></ul>no00:49:01119Ep 19 - From Chaos to Calm: The Power of a Well-Organised Home with Jenny Douglasfull    <![CDATA[Ep 10 - The Art of Authentic Leadership: Emma Walker on Coaching and Entrepreneurship]]>In this episode of the Core Brands podcast, Emma Walker shares her inspiring career journey from PR and communications to entrepreneurship. She discusses the challenges and rewards of running her own business, the importance of leadership coaching, and her experiences navigating gender dynamics in the workplace. Emma emphasizes that leadership is not about being born a leader but about hard work and authenticity. She also reflects on her recognition in the 30 under 30 awards and offers valuable advice to her younger self about embracing change and the concept of 'never'.


    Takeaways
    Emma's career journey began in PR and communications. She moved to the States in her 20s, which was pivotal for her career. Transitioning from a corporate role to entrepreneurship has its challenges. Gender dynamics in the workplace can vary greatly depending on the environment. Leadership coaching provides new managers with the space to think and grow. Success for managers is about how they enable their teams, not just their own tasks. Recognition from peers can be more meaningful than awards. Advice to younger self: never say never, as perspectives change over time. Staying inspired involves stepping away from work and consuming different content. Future plans for Walker & Co include a coach-in-residence model for startups.
    Sound Bites
    "I adore Bruce Springsteen." "I was craving being a specialist." "I never felt different." "The challenge is who you're with." "Never is a pretty long time."

    Chapters
    00:00 Introduction and Icebreaker 01:50 Emma's Career Journey 04:19 Transitioning to Entrepreneurship 07:12 Navigating Gender Dynamics in the Workplace 10:39 Leadership Coaching for New Managers 16:07 The Nature of Leadership 20:20 Recognition and Awards 22:50 Advice to Younger Self 26:42 Staying Inspired 29:39 Future Plans for Walker & Co

    Stay Connected with Emma Walker:

    Connect with Emma on Linkedin

    Walker & Co website: ⁠walkerandco.ie

     

    Stay connected with Roberta:

    Follow on Instagram: ⁠@‌designbyroberta⁠ and ⁠@‌corenanfformdesign⁠

    Connect on ⁠LinkedIn⁠

    Subscribe to the Core Letters newsletter for updates

    Visit the ⁠Core Brands website⁠

    Book a Free Discovery Call if you're interested in collaborating!






    ]]>    https://podcasters.spotify.com/pod/show/corebrands/episodes/The-Art-of-Authentic-Leadership-Emma-Walker-on-Coaching-and-Entrepreneurship-e2rsgtq34a79358-55b9-4e30-a6c6-bceedaca9ef6Mon, 10 Feb 2025 07:00:00 GMT<p>In this episode of the Core Brands podcast, Emma Walker shares her inspiring career journey from PR and communications to entrepreneurship. She discusses the challenges and rewards of running her own business, the importance of leadership coaching, and her experiences navigating gender dynamics in the workplace. Emma emphasizes that leadership is not about being born a leader but about hard work and authenticity. She also reflects on her recognition in the 30 under 30 awards and offers valuable advice to her younger self about embracing change and the concept of 'never'.</p> <p><br /></p> Takeaways <br /> Emma's career journey began in PR and communications. She moved to the States in her 20s, which was pivotal for her career. Transitioning from a corporate role to entrepreneurship has its challenges. Gender dynamics in the workplace can vary greatly depending on the environment. Leadership coaching provides new managers with the space to think and grow. Success for managers is about how they enable their teams, not just their own tasks. Recognition from peers can be more meaningful than awards. Advice to younger self: never say never, as perspectives change over time. Staying inspired involves stepping away from work and consuming different content. Future plans for Walker &amp; Co include a coach-in-residence model for startups. <br /> Sound Bites <br /> "I adore Bruce Springsteen." "I was craving being a specialist." "I never felt different." "The challenge is who you're with." "Never is a pretty long time." <br /> <br /> Chapters <br /> 00:00 Introduction and Icebreaker 01:50 Emma's Career Journey 04:19 Transitioning to Entrepreneurship 07:12 Navigating Gender Dynamics in the Workplace 10:39 Leadership Coaching for New Managers 16:07 The Nature of Leadership 20:20 Recognition and Awards 22:50 Advice to Younger Self 26:42 Staying Inspired 29:39 Future Plans for Walker &amp; Co <br /> <p>Stay Connected with Emma Walker:</p> <p>Connect with Emma on <a href="https://www.linkedin.com/in/emwalker1/" rel="noopener noreferrer nofollow" target="_blank">Linkedin</a></p> <p>Walker &amp; Co website: ⁠<a href="https://walkerandco.ie" rel="noopener noreferrer nofollow" target="_blank">walkerandco.ie</a></p> <p> </p> <p>Stay connected with Roberta:</p> <p>Follow on Instagram:<a href="https://www.instagram.com/designbyroberta" rel="noopener noreferrer nofollow" target="_blank"> ⁠@‌designbyroberta⁠</a> and<a href="https://www.instagram.com/corenanfformdesign" rel="noopener noreferrer nofollow" target="_blank"> ⁠@‌corenanfformdesign⁠</a></p> <p>Connect on<a href="https://www.linkedin.com/in/robertarechena" rel="noopener noreferrer nofollow" target="_blank"> ⁠LinkedIn⁠</a></p> <p>Subscribe to the Core Letters newsletter for updates</p> <p>Visit the<a href="https://www.example.com/" rel="noopener noreferrer nofollow" target="_blank"> ⁠Core Brands website⁠</a></p> <p>Book a Free Discovery Call if you're interested in collaborating!</p> <br /> <br /> <br /> <br /> <br /> no00:33:46110Ep 10 - The Art of Authentic Leadership: Emma Walker on Coaching and Entrepreneurshipfull    <![CDATA[Ep 14 - From Underpaid to Unapologetic - A Real Talk on Pricing with Louise Langton]]>In this episode of the Core Brands Podcast, our host Roberta is joined by Louise Langton, founder of Social Tailor. Louise is a creative force with a background in brand and web design who has recently transitioned to focus more on social media. Known for her warm energy and genuine presence, Louise shares her journey of evolving her business, the power of staying true to your lane, pricing with confidence, and how embracing tech like AI is transforming her creative workflow.

    Takeaways

    • Simplicity and fun in business can be more effective than following trends.
    • The importance of listening to your customers and adjusting your services accordingly.
    • Transitioning from web and branding to social media was a strategic move based on demand.
    • Pricing services is nuanced—consider your experience, time, and the value you provide.
    • Business boundaries, mindset, and expectations are crucial for sustainable success.
    • Exploring tech and AI tools like ChatGPT can significantly improve business efficiency.

    Chapters00:00 – Introduction to Louise Langton and Social Tailor 01:44 – What would your billboard say? 04:12 – Staying in your lane and avoiding comparison 06:42 – Keep moving: the power of momentum 08:30 – Quick decisions and learning through trial 09:24 – How Social Tailor came to be 12:20 – Transitioning from web design to social media 19:44 – Talking on stories and showing up online 25:10 – The pricing mindset: experience, value, and clarity 37:33 – Knowing when to say no to underpriced work 45:50 – The value of honest business conversations 50:10 – Scaling vs. staying solo 57:10 – Email boundaries and workflow strategies 1:00:33 – Using AI to support creativity and business growth 1:10:38 – What’s next for Social Tailor?

    Stay connected with Louise Langton:

    Website: ⁠https://socialtailor.ie/⁠ Instagram: ⁠⁠@socialtailor.ie⁠⁠ LinkedIn: ⁠⁠Louise Langton⁠⁠

    Resources mentioned:

    • The Futur Podcast with Chris Do
    • AI tools like ChatGPT, Blaze, and Google’s AI features

    Stay connected with Roberta:


    ]]>    https://podcasters.spotify.com/pod/show/corebrands/episodes/From-Underpaid-to-Unapologetic---A-Real-Talk-on-Pricing-with-Louise-Langton-e31pq9hbac82bbc-ad5c-44f3-937a-83c61af5f5acMon, 21 Apr 2025 07:33:33 GMT<p><strong>In this episode of the Core Brands Podcast</strong>, our host Roberta is joined by <strong>Louise Langton</strong>, founder of Social Tailor. Louise is a creative force with a background in brand and web design who has recently transitioned to focus more on social media. Known for her warm energy and genuine presence, Louise shares her journey of evolving her business, the power of staying true to your lane, pricing with confidence, and how embracing tech like AI is transforming her creative workflow.</p><p><strong>Takeaways</strong></p><ul><li>Simplicity and fun in business can be more effective than following trends.</li><li>The importance of listening to your customers and adjusting your services accordingly.</li><li>Transitioning from web and branding to social media was a strategic move based on demand.</li><li>Pricing services is nuanced—consider your experience, time, and the value you provide.</li><li>Business boundaries, mindset, and expectations are crucial for sustainable success.</li><li>Exploring tech and AI tools like ChatGPT can significantly improve business efficiency.</li></ul><p><strong>Chapters</strong>00:00 – Introduction to Louise Langton and Social Tailor 01:44 – What would your billboard say? 04:12 – Staying in your lane and avoiding comparison 06:42 – Keep moving: the power of momentum 08:30 – Quick decisions and learning through trial 09:24 – How Social Tailor came to be 12:20 – Transitioning from web design to social media 19:44 – Talking on stories and showing up online 25:10 – The pricing mindset: experience, value, and clarity 37:33 – Knowing when to say no to underpriced work 45:50 – The value of honest business conversations 50:10 – Scaling vs. staying solo 57:10 – Email boundaries and workflow strategies 1:00:33 – Using AI to support creativity and business growth 1:10:38 – What’s next for Social Tailor?</p><p><strong>Stay connected with Louise Langton:</strong></p><p>Website: <a href="https://socialtailor.ie/" rel="noopener noreferrer nofollow" target="_blank">⁠https://socialtailor.ie/⁠</a> Instagram: ⁠<a href="https://www.instagram.com/socialtailor.ie" rel="noopener noreferrer nofollow" target="_blank">⁠@socialtailor.ie⁠</a>⁠ LinkedIn: ⁠<a href="https://www.linkedin.com/in/louise-langton-a25181111/" rel="noopener noreferrer nofollow" target="_blank">⁠Louise Langton⁠</a>⁠</p><p><strong>Resources mentioned:</strong></p><ul><li>The Futur Podcast with Chris Do</li><li>AI tools like ChatGPT, Blaze, and Google’s AI features</li></ul><p><strong>Stay connected with Roberta:</strong></p><ul><li>Follow on Instagram: ⁠<a href="https://www.instagram.com/designbyroberta" rel="noopener noreferrer nofollow" target="_blank">⁠@designbyroberta⁠</a>⁠ and ⁠<a href="https://www.instagram.com/coreandformdesign" rel="noopener noreferrer nofollow" target="_blank">⁠@coreandformdesign⁠</a>⁠</li><li>Connect on ⁠LinkedIn⁠: <a href="https://www.linkedin.com/in/robertarechena/" rel="noopener noreferrer nofollow" target="_blank">⁠Roberta Rechena⁠</a></li><li>Subscribe to the Core Letters newsletter for updates</li><li>Visit the ⁠<a href="https://coreandformdesign.com/" rel="noopener noreferrer nofollow" target="_blank">⁠Core and Form website⁠</a>⁠</li><li>Book a Free Discovery Call: <a href="https://coreandformdesign.com/contact" rel="noopener noreferrer nofollow" target="_blank">⁠Schedule Here⁠</a></li></ul><p><br /></p> no01:15:30114Ep 14 - From Underpaid to Unapologetic - A Real Talk on Pricing with Louise Langtonfull    <![CDATA[Ep 20 - Healing with Ink: How Aislinn Horgan Is Redefining Recovery]]>Summary

    In this episode of the Core Brands Podcast, Aislinn Horgan shares her transformative journey from nursing to becoming a specialist in aesthetic services, focusing on the emotional and psychological impact of her work. She discusses the importance of finding purpose, especially during the COVID-19 pandemic, and how her services help restore identity and confidence in clients. Aislinn emphasises the emotional connections she builds with her clients, the challenges of balancing business and personal life, and the necessity of continuous learning in her field. She also highlights the need for recognition of her work as a vital part of recovery for individuals undergoing significant life changes.


    Takeaways

    Aislinn transitioned from nursing to artistry, discovering her creative side.COVID-19 prompted Aislinn to evaluate her purpose and career path.Her work focuses on restoring identity and confidence for clients.Emotional connections with clients are crucial in her practice.Balancing business and personal life is an ongoing challenge.Client stories highlight the transformative power of her services.Continuous learning and upskilling are essential in her field.Recognition of her work is vital for its acceptance in the medical community.Aislinn believes in the importance of self-love and personal transformation.She aims to raise awareness about the psychological impact of her services.


    Sound Bites

    "Was there always an artist underneath the scrubs?""It was only when I really took a step back.""I felt there was something more I could give.""It’s not just a cosmetic thing.""I will cry with them. I will listen to them.""It’s about restoring your sense of self.""This is only the start of it."


    Chapters

    00:00 From Nursing to Artistry: A Journey of Transformation04:31 Finding Purpose: The Impact of COVID-1908:43 Restoring Identity: The Importance of Aesthetic Services12:03 Emotional Connections: Navigating Client Experiences18:32 Balancing Business and Personal Life25:44 The Power of Transformation: Client Stories27:56 Continuous Learning: The Need for Upskilling32:57 Future Aspirations: Recognition and Growth


    Connect with Aislinn:

    Website: www.byaislinn.ie

    Email: byaislinnstudio@gmail.com

    Instagram: @byaislinn.ie

    LinkedIn: Aislinn Horgan


    Stay in touch with Roberta:

    Follow on Instagram: ⁠@designbyroberta⁠ and ⁠@coreandformdesign⁠

    Connect on ⁠LinkedIn⁠

    Subscribe to the Core Letters newsletter for updates

    Visit the ⁠Core and Form website⁠

    ⁠Book a Free Discovery Call⁠ if you're interested in collaborating!


    ]]>    https://podcasters.spotify.com/pod/show/corebrands/episodes/Healing-with-Ink-How-Aislinn-Horgan-Is-Redefining-Recovery-e343tqv121ffce6-1a62-45c2-9494-d848a21dcc12Mon, 30 Jun 2025 06:00:00 GMT<p>Summary</p><p>In this episode of the Core Brands Podcast, Aislinn Horgan shares her transformative journey from nursing to becoming a specialist in aesthetic services, focusing on the emotional and psychological impact of her work. She discusses the importance of finding purpose, especially during the COVID-19 pandemic, and how her services help restore identity and confidence in clients. Aislinn emphasises the emotional connections she builds with her clients, the challenges of balancing business and personal life, and the necessity of continuous learning in her field. She also highlights the need for recognition of her work as a vital part of recovery for individuals undergoing significant life changes.</p><p><br /></p><p><strong>Takeaways</strong></p><p>Aislinn transitioned from nursing to artistry, discovering her creative side.COVID-19 prompted Aislinn to evaluate her purpose and career path.Her work focuses on restoring identity and confidence for clients.Emotional connections with clients are crucial in her practice.Balancing business and personal life is an ongoing challenge.Client stories highlight the transformative power of her services.Continuous learning and upskilling are essential in her field.Recognition of her work is vital for its acceptance in the medical community.Aislinn believes in the importance of self-love and personal transformation.She aims to raise awareness about the psychological impact of her services.</p><p><br /></p><p><strong>Sound Bites</strong></p><p>"Was there always an artist underneath the scrubs?""It was only when I really took a step back.""I felt there was something more I could give.""It’s not just a cosmetic thing.""I will cry with them. I will listen to them.""It’s about restoring your sense of self.""This is only the start of it."</p><p><br /></p><p><strong>Chapters</strong></p><p>00:00 From Nursing to Artistry: A Journey of Transformation04:31 Finding Purpose: The Impact of COVID-1908:43 Restoring Identity: The Importance of Aesthetic Services12:03 Emotional Connections: Navigating Client Experiences18:32 Balancing Business and Personal Life25:44 The Power of Transformation: Client Stories27:56 Continuous Learning: The Need for Upskilling32:57 Future Aspirations: Recognition and Growth</p><p><br /></p><p>Connect with Aislinn:</p><p>Website: <a href="www.byaislinn.ie" rel="noopener noreferrer nofollow" target="_blank">www.byaislinn.ie</a></p><p>Email: byaislinnstudio@gmail.com</p><p>Instagram: <a href="https://instagram.com/byaislinn.ie" rel="noopener noreferrer nofollow" target="_blank">@byaislinn.ie</a></p><p>LinkedIn: Aislinn Horgan</p><p><br /></p><p><strong>Stay in touch with Roberta:</strong></p><p>Follow on Instagram: <a href="https://www.instagram.com/designbyroberta" rel="noopener noreferrer nofollow" target="_blank">⁠@designbyroberta⁠</a> and <a href="https://www.instagram.com/coreandformdesign" rel="noopener noreferrer nofollow" target="_blank">⁠@coreandformdesign⁠</a></p><p>Connect on <a href="https://www.linkedin.com/in/robertarechena/" rel="noopener noreferrer nofollow" target="_blank">⁠LinkedIn⁠</a></p><p>Subscribe to the Core Letters newsletter for updates</p><p>Visit the <a href="https://coreandformdesign.com/" rel="noopener noreferrer nofollow" target="_blank">⁠Core and Form website⁠</a></p><p><a href="https://coreandformdesign.com/contact" rel="noopener noreferrer nofollow" target="_blank">⁠Book a Free Discovery Call⁠</a> if you're interested in collaborating!</p><p><br /></p> no00:32:46120Ep 20 - Healing with Ink: How Aislinn Horgan Is Redefining Recoveryfull    <![CDATA[Ep 17 - Bottling Up the Magic: Johanna on Capturing Authentic Moments]]>In this episode of the Core Brands Podcast, our host Roberta is joined by Johanna, a talented photographer whose journey into the world of visual storytelling began in childhood. From a background in graphic design, Johanna transitioned into photography, where she now captures authentic moments in both family and brand settings. Her passion for preserving memories and her innovative approach to portraits bring a unique perspective to the craft.

    • Photography has always been a part of Johanna's life.
    • She transitioned from graphic design to photography.
    • Capturing moments allows people to relive emotions.
    • Printing photos enhances their emotional value.
    • Family photography captures the magic of everyday life.
    • Teenagers can be challenging subjects for photography.
    • Authenticity is key in brand photography.

    00:00 – Introduction and Icebreaker
    03:08 – Journey into Photography
    06:12 – The Evolution of a Photographer
    09:03 – Capturing Moments: The Power of Photography
    12:11 – The Importance of Printing Photos
    14:54 – Bottling Up the Magic in Family Photography
    18:09 – Challenges in Capturing Teenagers
    21:04 – Brand Photography: Authenticity in Business
    23:52 – Exploring New Portrait Concepts
    27:03 – Conclusion and Future Directions

    Connect with Johanna:

    Free Education Resources:


    ]]>    https://podcasters.spotify.com/pod/show/corebrands/episodes/Bottling-Up-the-Magic-Johanna-on-Capturing-Authentic-Moments-e338vb7d8b6f988-db43-4919-8246-176d0a8348b1Mon, 02 Jun 2025 06:00:00 GMT<p><b>In this episode of the Core Brands Podcast, our host Roberta is joined by Johanna, a talented photographer whose journey into the world of visual storytelling began in childhood. From a background in graphic design, Johanna transitioned into photography, where she now captures authentic moments in both family and brand settings. Her passion for preserving memories and her innovative approach to portraits bring a unique perspective to the craft.</b></p><ul><li>Photography has always been a part of Johanna's life.</li><li>She transitioned from graphic design to photography.</li><li>Capturing moments allows people to relive emotions.</li><li>Printing photos enhances their emotional value.</li><li>Family photography captures the magic of everyday life.</li><li>Teenagers can be challenging subjects for photography.</li><li>Authenticity is key in brand photography.<p></p></li></ul><p><b>00:00</b> – Introduction and Icebreaker<br /><b>03:08</b> – Journey into Photography<br /><b>06:12</b> – The Evolution of a Photographer<br /><b>09:03</b> – Capturing Moments: The Power of Photography<br /><b>12:11</b> – The Importance of Printing Photos<br /><b>14:54</b> – Bottling Up the Magic in Family Photography<br /><b>18:09</b> – Challenges in Capturing Teenagers<br /><b>21:04</b> – Brand Photography: Authenticity in Business<br /><b>23:52</b> – Exploring New Portrait Concepts<br /><b>27:03</b> – Conclusion and Future Directions</p><p></p><p>Connect with Johanna:</p><p><b>Free Education Resources:</b></p><ul><li><a rel="noopener noreferrer nofollow" href="https://www.johannakingphotography.com/education/" target="_blank">https://www.johannakingphotography.com/education/</a><br /><a rel="noopener noreferrer nofollow" href="https://courses.johannakingphotography.com/photo-print-planner" target="_blank">https://courses.johannakingphotography.com/photo-print-planner</a><br /><a rel="noopener noreferrer nofollow" href="https://courses.johannakingphotography.com/photo-review-2025" target="_blank">https://courses.johannakingphotography.com/photo-review-2025</a><br /><a rel="noopener noreferrer nofollow" href="https://courses.johannakingphotography.com/edits-for-print" target="_blank">https://courses.johannakingphotography.com/edits-for-print</a></li></ul><p></p><ul><li><b>Websites:</b> <a rel="noopener noreferrer nofollow" href="http://www.johannakingphotography.com" target="_blank">www.johannakingphotography.com | </a><a rel="noopener noreferrer nofollow" href="https://insideoutportraits.com/" target="_blank">https://insideoutportraits.com/</a></li><li><b>IG:</b> <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/johannakingphotography" target="_blank">@johannakingphotography</a> </li><li>Linkedin: <a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/johannakingphoto/" target="_blank">linkedin.com/in/johannakingphoto</a><p><br /></p><p><b>Stay in touch with Roberta:</b></p></li></ul><ul><li>Follow on Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/designbyroberta" target="_blank">@designbyroberta</a> and <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/coreandformdesign" target="_blank">@coreandformdesign</a></li><li>Connect on <a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/robertarechena/" target="_blank">LinkedIn</a></li><li>Subscribe to the Core Letters newsletter for updates</li><li>Visit the <a rel="noopener noreferrer nofollow" href="https://coreandformdesign.com/" target="_blank">Core and Form website</a></li><li><a rel="noopener noreferrer nofollow" href="https://coreandformdesign.com/contact" target="_blank">Book a Free Discovery Call</a> if you're interested in collaborating!</li></ul><p><br /></p>no00:40:09117Ep 17 - Bottling Up the Magic: Johanna on Capturing Authentic Momentsfull    <![CDATA[Ep 08 - How I Started My Podcast: Tools, Process, and Tips!]]>In this episode of the Core Brands Podcast, Roberta takes you behind the scenes of how she launched her podcast, sharing her simple and manageable process. From planning and recording to editing and publishing, she breaks it all down so you can see how it’s possible to start your own podcast—even with a busy life as a designer, mom, and business owner.

    Check the tools used and mentioned on the episode:

    Recording and Magic clips: Riverside

    Project Management: Dubsado

    Editing episodes: Premiere Pro


    What You’ll Learn in This Episode:

    • The planning process: How to outline topics, schedule episodes, and invite guests.

    • Recording tools and equipment: Roberta keeps it simple with a Blue Yeti microphone, Google Docs, and Riverside for intuitive recording and editing.

    • Editing and publishing: Why templates and tools like Premiere Pro and Spotify Creators make the process easier.

    • Promotion and guest collaboration: Using clips from guest episodes to boost reach and engagement on social media.

    • Key takeaways for keeping your podcast low-stress, fun, and rewarding.


    Takeaways:

    • Start simple: Use tools and equipment that fit your budget and skills.

    • Plan ahead: Create lists of topics and guests to stay organized and consistent.

    • Automate when possible: Tools like Riverside’s “Magic Clips” make editing and social media sharing easier.

    • Collaborate with guests: Share clips and promote episodes together for mutual growth.

    • Have fun: Focus on enjoying the process and connecting with your audience.


    Chapters:

    00:00 - Introduction: Inspiration Behind the Podcast

    02:00 - Planning Episodes and Inviting Guests

    03:30 - Preparing for Guest Recordings

    05:00 - Tools and Equipment for Recording and Editing

    07:00 - Publishing and Distributing Episodes

    08:30 - Promoting the Podcast and Engaging with Guests


    Big Shoutout To: Abby from Wayfarer Design Studio for her valuable tips and inspiration.


    Stay Connected with Roberta:

    Follow on Instagram & TikTok: @designbyroberta and @coreandformdesign and @thecoremakers

    Subscribe to the Core Letters Newsletter for updates.

    Visit the Core Brands Website.

    Book a Free Discovery Call to collaborate!


    Join the Conversation:

    Thinking of starting your own podcast? Roberta would love to hear from you! Share your thoughts, questions, or tips by sending her a message or tagging her on Instagram.


    Tune in next week for another episode of the Core Brands Podcast!

    ]]>    https://podcasters.spotify.com/pod/show/corebrands/episodes/How-I-Started-My-Podcast-Tools--Process--and-Tips-e2tms443babe673-516f-46a4-97fc-d33f0a09a5b5Mon, 20 Jan 2025 07:00:00 GMT<p>In this episode of the Core Brands Podcast, Roberta takes you behind the scenes of how she launched her podcast, sharing her simple and manageable process. From planning and recording to editing and publishing, she breaks it all down so you can see how it’s possible to start your own podcast—even with a busy life as a designer, mom, and business owner.</p> <p>Check the tools used and mentioned on the episode:</p> <p>Recording and Magic clips: <a href="https://www.riverside.fm/?via=roberta" rel="noopener noreferrer nofollow" target="_blank">Riverside</a></p> <p>Project Management: <a href="dubsado.com/?c=roberta20" rel="noopener noreferrer nofollow" target="_blank">Dubsado</a></p> <p>Editing episodes: <a href="https://www.adobe.com/ie/products/premiere/campaign/pricing.html" rel="noopener noreferrer nofollow" target="_blank">Premiere Pro</a></p> <p><br /></p> <p><strong>What You’ll Learn in This Episode:</strong></p> <p> • The planning process: How to outline topics, schedule episodes, and invite guests.</p> <p> • Recording tools and equipment: Roberta keeps it simple with a Blue Yeti microphone, Google Docs, and Riverside for intuitive recording and editing.</p> <p> • Editing and publishing: Why templates and tools like Premiere Pro and Spotify Creators make the process easier.</p> <p> • Promotion and guest collaboration: Using clips from guest episodes to boost reach and engagement on social media.</p> <p> • Key takeaways for keeping your podcast low-stress, fun, and rewarding.</p> <p><br /></p> <p><strong>Takeaways:</strong></p> <p> • Start simple: Use tools and equipment that fit your budget and skills.</p> <p> • Plan ahead: Create lists of topics and guests to stay organized and consistent.</p> <p> • Automate when possible: Tools like Riverside’s “Magic Clips” make editing and social media sharing easier.</p> <p> • Collaborate with guests: Share clips and promote episodes together for mutual growth.</p> <p> • Have fun: Focus on enjoying the process and connecting with your audience.</p> <p><br /></p> <p><strong>Chapters:</strong></p> <p>00:00 - Introduction: Inspiration Behind the Podcast</p> <p>02:00 - Planning Episodes and Inviting Guests</p> <p>03:30 - Preparing for Guest Recordings</p> <p>05:00 - Tools and Equipment for Recording and Editing</p> <p>07:00 - Publishing and Distributing Episodes</p> <p>08:30 - Promoting the Podcast and Engaging with Guests</p> <p><br /></p> <p><strong>Big Shoutout To:</strong> Abby from Wayfarer Design Studio for her valuable tips and inspiration.</p> <p><br /></p> <p><strong>Stay Connected with Roberta:</strong></p> <p>Follow on Instagram &amp; TikTok: <a href="https://instagram.com/designbyroberta" rel="noopener noreferrer nofollow">@designbyroberta</a> and <a href="https://instagram.com/coreandformdesign" rel="noopener noreferrer nofollow">@coreandformdesign</a> and <a href="https://instagram.com/thecoremakers" rel="noopener noreferrer nofollow" target="_blank">@thecoremakers</a></p> <p>Subscribe to the Core Letters Newsletter for updates.</p> <p>Visit the <a href="https://coreandformdesign.com" rel="noopener noreferrer nofollow" target="_blank">Core Brands Website.</a></p> <p><a href="https://hub.coreandformdesign.com/public/appointment-scheduler/67507ecbea2d9b003ab8aa5f/schedule" rel="noopener noreferrer nofollow" target="_blank">Book a Free Discovery Call to collaborate!</a></p> <p><br /></p> <p><strong>Join the Conversation:</strong></p> <p>Thinking of starting your own podcast? Roberta would love to hear from you! Share your thoughts, questions, or tips by sending her a message or tagging her on Instagram.</p> <p><br /></p> <p>Tune in next week for another episode of the Core Brands Podcast!</p> no00:09:4918Ep 08 - How I Started My Podcast: Tools, Process, and Tips!full    <![CDATA[Ep 02 - Gemstones with a Purpose: Lyndsey's Story of Kind Jewels]]>In this episode of Core Brands, host Roberta interviews Lyndsey, the founder of Kind Jewels, a brand that prioritizes ethical and sustainable jewelry practices. They delve into Lyndsey's inspiring journey from a corporate career to establishing her own business, driven by a life-changing trip to Africa that sparked her passion for ethical jewelry. Lyndsey shares how she built Kind Jewels, navigating challenges like finding reliable suppliers and maintaining transparency in gemstone sourcing. She also discusses her commitment to educating consumers about where their jewelry comes from and her upcoming initiatives, including recently launched ambassador program and online jewelry-making courses.


    Key Takeaways

    • Inspiration: Lyndsey's transformative trip to Africa inspired her commitment to ethical jewelry.
    • Ethical Sourcing: Highlighting the importance of fair labor and sourcing practices in the jewelry industry.
    • Resilience in Brand Building: The journey requires persistence and learning from challenges.
    • Transparency: Lyndsey stresses the need for clear sourcing practices in the industry.
    • Supportive Community: She values community as essential to small business success.
    • Future Goals: Plans to launch online courses to expand the brand.

    Notable Quotes

    • "I just felt like this was meant to happen."
    • "I really feel that in my heart about this."
    • "Just keeping going with it is what I'm most proud of."

    Chapter Highlights

    • 00:00 – Introduction and Icebreaker
    • 02:00 – The Birth of Kind Jewels
    • 07:54 – Transitioning to Full-Time Entrepreneurship
    • 14:31 – Ethical Sourcing and Supplier Relationships
    • 24:13 – Challenges in Building a Brand
    • 30:52 – Future Plans for Kind Jewels


      • Follow Lyndsey and Kind Jewels:

    ]]>    https://podcasters.spotify.com/pod/show/corebrands/episodes/Gemstones-with-a-Purpose-Lyndseys-Story-of-Kind-Jewels-e2qphu72efcffea-af12-411b-bad9-74fc05a682b0Wed, 27 Nov 2024 07:00:00 GMT<p>In this episode of <em>Core Brands</em>, host Roberta interviews Lyndsey, the founder of Kind Jewels, a brand that prioritizes ethical and sustainable jewelry practices. They delve into Lyndsey's inspiring journey from a corporate career to establishing her own business, driven by a life-changing trip to Africa that sparked her passion for ethical jewelry. Lyndsey shares how she built Kind Jewels, navigating challenges like finding reliable suppliers and maintaining transparency in gemstone sourcing. She also discusses her commitment to educating consumers about where their jewelry comes from and her upcoming initiatives, including recently launched ambassador program and online jewelry-making courses.</p> <p><br /></p> <p><strong>Key Takeaways</strong></p> <ul> <li><strong>Inspiration</strong>: Lyndsey's transformative trip to Africa inspired her commitment to ethical jewelry.</li> <li><strong>Ethical Sourcing</strong>: Highlighting the importance of fair labor and sourcing practices in the jewelry industry.</li> <li><strong>Resilience in Brand Building</strong>: The journey requires persistence and learning from challenges.</li> <li><strong>Transparency</strong>: Lyndsey stresses the need for clear sourcing practices in the industry.</li> <li><strong>Supportive Community</strong>: She values community as essential to small business success.</li> <li><strong>Future Goals</strong>: Plans to launch online courses to expand the brand.</li> </ul> <p><strong>Notable Quotes</strong></p> <ul> <li>"I just felt like this was meant to happen."</li> <li>"I really feel that in my heart about this."</li> <li>"Just keeping going with it is what I'm most proud of."</li> </ul> <p><strong>Chapter Highlights</strong></p> <ul> <li><strong>00:00</strong> – Introduction and Icebreaker</li> <li><strong>02:00</strong> – The Birth of Kind Jewels</li> <li><strong>07:54</strong> – Transitioning to Full-Time Entrepreneurship</li> <li><strong>14:31</strong> – Ethical Sourcing and Supplier Relationships</li> <li><strong>24:13</strong> – Challenges in Building a Brand</li> <li><strong>30:52</strong> – Future Plans for Kind Jewels</li> <p><br /></p> <p>Follow Lyndsey and Kind Jewels:</p> </ul> <ul> <p>You can follow Kind Jewels on <a href="https://www.instagram.com/kindjewelsjewellery/" rel="noopener noreferrer nofollow" target="_blank">Instagram</a> and explore everything they offer through the links provided. As a proud brand ambassador, I'm happy to share <a href="https://www.kindjewelsjewellery.com/r?id=5t5g7b" rel="noopener noreferrer nofollow" target="_blank">my link</a> for any future purchases you make with Kind Jewels!</p> <p><br /></p> <p>Stay connected with Roberta:</p> <ul> <li>Follow on Instagram: <a href="https://www.instagram.com/designbyroberta" rel="noopener noreferrer nofollow" target="_blank">@designbyroberta</a> and <a href="https://www.instagram.com/coreandformdesign" rel="noopener noreferrer nofollow" target="_blank">@coreandformdesign</a></li> <li>Connect on <a href="https://www.linkedin.com/in/robertarechena" rel="noopener noreferrer nofollow" target="_blank">LinkedIn</a></li> <li>Subscribe to the <a href="https://coreandformdesign.myflodesk.com/linkinbio" rel="noopener noreferrer nofollow" target="_blank"><em>Core Letters</em> newsletter</a> for updates</li> <li>Visit the <a href="https://www.example.com" rel="noopener noreferrer nofollow" target="_blank">Core Brands website</a></li> <li>Book a Free Discovery Call if you're interested in collaborating!</li> </ul> </ul> no00:41:1012Ep 02 - Gemstones with a Purpose: Lyndsey's Story of Kind Jewelsfull    <![CDATA[Ep 03 - Personal Story: Changing Careers in My Late 30s (Again!)]]>Redefining Success: Changing Careers in My Late 30s (Again!)

    In this episode, host Roberta opens up about her unique career path, from her beginnings in art and design to navigating various professional roles and ultimately returning to her roots as a designer. Roberta shares pivotal experiences that taught her the value of embracing change and following her true passions. With a focus on authenticity and courage, she encourages listeners to be open to career shifts and to pursue what genuinely resonates with them, no matter where they are in life.

    Key Takeaways

    • Pursuing multiple interests can lead to a fulfilling career.
    • It's okay to pivot and change directions professionally.
    • Aligning your career with your passions is essential for satisfaction.
    • Economic challenges can often be the catalyst for career transitions.
    • Toxic work environments may reveal the need for change.
    • Freelancing can help you stay engaged with your passion.
    • Authenticity is central to building a meaningful professional identity.
    • Support from loved ones can be invaluable in career transitions.
    • It's never too late to reconnect with your true calling.
    • Embracing change can unlock personal and professional fulfilment.

    Chapters
    00:00 - Journey of Transformation
    Roberta introduces her journey, reflecting on the experiences that shaped her early career and the lessons learned along the way.

    06:43 - Embracing Change and Creativity
    She discusses the courage to embrace change, reconnect with creativity, and pursue meaningful work aligned with her true passions.




    ]]>    https://podcasters.spotify.com/pod/show/corebrands/episodes/Personal-Story-Changing-Careers-in-My-Late-30s-Again-e2qpkq5f9395d9b-3166-4dc9-b77d-b8c6b7f6813eWed, 27 Nov 2024 07:27:00 GMT<p>Redefining Success: Changing Careers in My Late 30s (Again!)</p> <p>In this episode, host Roberta opens up about her unique career path, from her beginnings in art and design to navigating various professional roles and ultimately returning to her roots as a designer. Roberta shares pivotal experiences that taught her the value of embracing change and following her true passions. With a focus on authenticity and courage, she encourages listeners to be open to career shifts and to pursue what genuinely resonates with them, no matter where they are in life.</p> <p><strong>Key Takeaways</strong></p> <ul> <li>Pursuing multiple interests can lead to a fulfilling career. </li> <li>It's okay to pivot and change directions professionally. </li> <li>Aligning your career with your passions is essential for satisfaction. </li> <li>Economic challenges can often be the catalyst for career transitions. </li> <li>Toxic work environments may reveal the need for change. </li> <li>Freelancing can help you stay engaged with your passion. </li> <li>Authenticity is central to building a meaningful professional identity. </li> <li>Support from loved ones can be invaluable in career transitions. </li> <li>It's never too late to reconnect with your true calling. </li> <li>Embracing change can unlock personal and professional fulfilment. </li> </ul> <p><strong>Chapters</strong><br /><strong>00:00</strong> - <em>Journey of Transformation</em><br />Roberta introduces her journey, reflecting on the experiences that shaped her early career and the lessons learned along the way.</p> <p><strong>06:43</strong> - <em>Embracing Change and Creativity</em><br />She discusses the courage to embrace change, reconnect with creativity, and pursue meaningful work aligned with her true passions.</p> <p><br /></p> <p><br /></p> <ul> <li>Stay connected with Roberta: <ul> <li>Follow on Instagram: <a href="https://www.instagram.com/designbyroberta" rel="noopener noreferrer nofollow" target="_blank">@‌designbyroberta</a> and <a href="https://www.instagram.com/corenanfformdesign" rel="noopener noreferrer nofollow" target="_blank">@‌corenanfformdesign</a> </li> <li>Connect on <a href="https://www.linkedin.com/in/robertarechena" rel="noopener noreferrer nofollow" target="_blank">LinkedIn</a> </li> <li>Subscribe to the <em>Core Letters</em> newsletter for updates </li> <li>Visit the <a href="https://www.example.com" rel="noopener noreferrer nofollow" target="_blank">Core Brands website</a> </li> <li>Book a Free Discovery Call if you're interested in collaborating! </li> </ul> </li> </ul> <p><br /></p> no00:13:4613Ep 03 - Personal Story: Changing Careers in My Late 30s (Again!)full    <![CDATA[Ep 18 - Empowering Wellness in the Workplace with Donna Reilly]]>Summary


    In this episode of the Core Brands Podcast, Roberta Rechena speaks with Donna Reilly about her journey from HR generalist to successful business owner in the wellness sector. They discuss the importance of well-being in the workplace, the challenges of entrepreneurship, and the significance of networking and community support. Donna shares her insights on maintaining personal wellness while managing a growing business and highlights the evolving landscape of workplace wellness post-COVID. The conversation concludes with Donna's future plans for her business and how she envisions the role of well-being in organizations moving forward.


    Takeaways


    The importance of having a supportive team to achieve business goals.

    Well-being initiatives can significantly reduce absenteeism and increase engagement.

    Transitioning from employee to business owner requires adaptability and resilience.

    Networking with other business owners can alleviate feelings of isolation.

    Self-awareness is crucial for maintaining personal well-being.

    Perseverance is key in overcoming initial business challenges.

    There is a strong sense of community among entrepreneurs in similar fields.

    Success is measured not just by awards but by individual impacts on clients.

    Workplace wellness is becoming an integral part of business culture.

    Employees need to take ownership of their own well-being.


    Sound Bites


    "More people, please."

    "It's a full life, controlled busy."

    "Naivety was probably my biggest strength."

    "Perseverance, 100% was a huge challenge."

    "There's enough business to go around."

    "It's about the individual impact."

    "It's not going anywhere, it's here to stay."


    Chapters


    00:00 Introduction and Icebreaker

    01:42 Transitioning from HR to Business Ownership

    06:20 Building a Team and Overcoming Challenges

    10:22 Perseverance and Networking in Business

    15:36 Maintaining Wellness as a Business Owner

    19:07 Common Challenges Among Entrepreneurs

    24:49 Success Stories and Impact

    27:35 Future Plans and Growth

    30:13 The Evolving Landscape of Workplace Wellness

    34:27 Connecting with Donna Reilly


    Stay connected with Donna:

    https://www.donnareillywellness.ie/

    https://www.linkedin.com/in/donnareillywellness/

    https://www.instagram.com/donnareillypeoplewellness/



    Stay connected with Roberta:

    Follow on Instagram: @designbyroberta and @corenandformdesign

    Connect on LinkedIn

    Subscribe to the Core Letters newsletter for updates

    Visit the Core and Form website

    Book a Free Discovery Call if you’re interested in collaborating!

    ]]>    https://podcasters.spotify.com/pod/show/corebrands/episodes/Empowering-Wellness-in-the-Workplace-with-Donna-Reilly-e33u0cf9bfa8504-e856-4bef-a997-b97944c2ff6fMon, 16 Jun 2025 06:00:00 GMT<p>Summary</p><p><br /></p><p>In this episode of the Core Brands Podcast, Roberta Rechena speaks with Donna Reilly about her journey from HR generalist to successful business owner in the wellness sector. They discuss the importance of well-being in the workplace, the challenges of entrepreneurship, and the significance of networking and community support. Donna shares her insights on maintaining personal wellness while managing a growing business and highlights the evolving landscape of workplace wellness post-COVID. The conversation concludes with Donna's future plans for her business and how she envisions the role of well-being in organizations moving forward.</p><p><br /></p><p>Takeaways</p><p><br /></p><p>The importance of having a supportive team to achieve business goals.</p><p>Well-being initiatives can significantly reduce absenteeism and increase engagement.</p><p>Transitioning from employee to business owner requires adaptability and resilience.</p><p>Networking with other business owners can alleviate feelings of isolation.</p><p>Self-awareness is crucial for maintaining personal well-being.</p><p>Perseverance is key in overcoming initial business challenges.</p><p>There is a strong sense of community among entrepreneurs in similar fields.</p><p>Success is measured not just by awards but by individual impacts on clients.</p><p>Workplace wellness is becoming an integral part of business culture.</p><p>Employees need to take ownership of their own well-being. </p><p><br /></p><p>Sound Bites</p><p><br /></p><p>"More people, please."</p><p>"It's a full life, controlled busy."</p><p>"Naivety was probably my biggest strength."</p><p>"Perseverance, 100% was a huge challenge."</p><p>"There's enough business to go around."</p><p>"It's about the individual impact."</p><p>"It's not going anywhere, it's here to stay."</p><p><br /></p><p>Chapters</p><p><br /></p><p>00:00 Introduction and Icebreaker</p><p>01:42 Transitioning from HR to Business Ownership</p><p>06:20 Building a Team and Overcoming Challenges</p><p>10:22 Perseverance and Networking in Business</p><p>15:36 Maintaining Wellness as a Business Owner</p><p>19:07 Common Challenges Among Entrepreneurs</p><p>24:49 Success Stories and Impact</p><p>27:35 Future Plans and Growth</p><p>30:13 The Evolving Landscape of Workplace Wellness</p><p>34:27 Connecting with Donna Reilly</p><p><br /></p><p><strong>Stay connected with Donna:</strong></p><p><a href="https://www.donnareillywellness.ie/" rel="noopener noreferrer nofollow" target="_blank">https://www.donnareillywellness.ie/</a></p><p><a href="https://www.linkedin.com/in/donnareillywellness/" rel="noopener noreferrer nofollow" target="_blank">https://www.linkedin.com/in/donnareillywellness/</a></p><p><a href="https://www.instagram.com/donnareillypeoplewellness/" rel="noopener noreferrer nofollow" target="_blank">https://www.instagram.com/donnareillypeoplewellness/</a></p><p><br /></p><p><br /></p><p><strong>Stay connected with Roberta:</strong></p><p>Follow on Instagram: <a href="https://www.instagram.com/designbyroberta" rel="noopener noreferrer nofollow" target="_blank">@designbyroberta</a> and <a href="https://www.instagram.com/corenandformdesign" rel="noopener noreferrer nofollow" target="_blank">@corenandformdesign</a></p><p>Connect on <a href="https://www.linkedin.com/in/robertarechena/" rel="noopener noreferrer nofollow" target="_blank">LinkedIn</a></p><p>Subscribe to the Core Letters newsletter for updates</p><p>Visit the <a href="https://coreandformdesign.com/" rel="noopener noreferrer nofollow" target="_blank">Core and Form website</a></p><p><a href="https://coreandformdesign.com/contact" rel="noopener noreferrer nofollow" target="_blank">Book a Free Discovery Call</a> if you’re interested in collaborating!</p> no00:32:54118Ep 18 - Empowering Wellness in the Workplace with Donna Reillyfull    <![CDATA[Ep 11 - Creating Homes That Feel Good: Sustainable & Sensory Design with Celine Gill]]>In this episode of the Core Brands Podcast our host Roberta is joined by Celine Gill shares her unique journey into interior design, emphasizing the importance of sustainability, sensory experiences, and biophilic design in creating harmonious living spaces. She offers practical tips for homeowners feeling overwhelmed by their spaces and discusses her aspirations for the future of her business.


    Takeaways

    • Celine's journey into interior design was not straightforward but rather organic.
    • Sustainability in design is about long-term thinking and quality over quantity.
    • Awareness of sensory experiences in the home can greatly impact well-being.
    • Biophilic design emphasizes the importance of bringing nature into living spaces.
    • Small changes can lead to significant improvements in home comfort and functionality.
    • Clutter can hinder the enjoyment of a space; starting small can help manage it.
    • Understanding personal preferences is key to creating a meaningful home environment.
    • Celine aims to educate clients about sustainable choices without judgment.
    • The role of a designer is to reflect the client's personality in their home.
    • Future aspirations include reaching a wider audience through workshops and training.
    • "I would love to learn to paint art."
    • "It all sort of ties together."
    • "Sustainability is thinking long term."
    • "It's about your five senses."
    • "Clutter is a big thing."


    Chapters

    00:00Introduction and Icebreaker

    02:04Celine's Journey into Interior Design

    05:04Sustainability in Interior Design

    09:55Understanding Sensory and Biophilic Design

    22:46Practical Tips for Overwhelmed Homeowners

    27:54Future Aspirations and Inspirations


    Stay connected with Celine Gill:

    website: https://styleatno5.com/

    instagram: https://www.instagram.com/styleatno5/

    linkedin: https://www.linkedin.com/in/celine-gill-2b96753/


    Book mentioned:

    Contagious: Why Things Catch On by Jonah Berger


    Stay connected with Roberta:

    Stay connected with Roberta:



    ]]>    https://podcasters.spotify.com/pod/show/corebrands/episodes/Creating-Homes-That-Feel-Good-Sustainable--Sensory-Design-with-Celine-Gill-e2vadnhde085286-e074-41e1-94fc-7410e56602eeMon, 24 Mar 2025 07:00:00 GMT<p>In this episode of the Core Brands Podcast our host Roberta is joined by Celine Gill shares her unique journey into interior design, emphasizing the importance of sustainability, sensory experiences, and biophilic design in creating harmonious living spaces. She offers practical tips for homeowners feeling overwhelmed by their spaces and discusses her aspirations for the future of her business.</p><p><br /></p><p><strong>Takeaways</strong></p><ul> <li>Celine's journey into interior design was not straightforward but rather organic.</li> <li>Sustainability in design is about long-term thinking and quality over quantity.</li> <li>Awareness of sensory experiences in the home can greatly impact well-being.</li> <li>Biophilic design emphasizes the importance of bringing nature into living spaces.</li> <li>Small changes can lead to significant improvements in home comfort and functionality.</li> <li>Clutter can hinder the enjoyment of a space; starting small can help manage it.</li> <li>Understanding personal preferences is key to creating a meaningful home environment.</li> <li>Celine aims to educate clients about sustainable choices without judgment.</li> <li>The role of a designer is to reflect the client's personality in their home.</li> <li>Future aspirations include reaching a wider audience through workshops and training.</li></ul><ul> <li>"I would love to learn to paint art."</li> <li>"It all sort of ties together."</li> <li>"Sustainability is thinking long term."</li> <li>"It's about your five senses."</li> <li>"Clutter is a big thing."</li></ul><p><br /></p><p><strong>Chapters</strong></p><p>00:00Introduction and Icebreaker</p><p>02:04Celine's Journey into Interior Design</p><p>05:04Sustainability in Interior Design</p><p>09:55Understanding Sensory and Biophilic Design</p><p>22:46Practical Tips for Overwhelmed Homeowners</p><p>27:54Future Aspirations and Inspirations</p><p><br /></p><p><strong>Stay connected with Celine Gill:</strong></p><p>website: <a href="https://styleatno5.com/" rel="noopener noreferrer nofollow" target="_blank">https://styleatno5.com/</a></p><p>instagram: <a href="https://www.instagram.com/styleatno5/" rel="noopener noreferrer nofollow" target="_blank">https://www.instagram.com/styleatno5/</a></p><p>linkedin: <a href="https://www.linkedin.com/in/celine-gill-2b96753/" rel="noopener noreferrer nofollow" target="_blank">https://www.linkedin.com/in/celine-gill-2b96753/</a></p><p><br /></p><p>Book mentioned:</p><p><strong>Contagious: Why Things Catch On by Jonah Berger</strong></p><p><br /></p><p><strong>Stay connected with Roberta:</strong></p><p>Stay connected with Roberta:</p><ul> <li>Follow on Instagram: <a href="https://www.instagram.com/designbyroberta" rel="noopener noreferrer nofollow" target="_blank">@‌designbyroberta</a> and <a href="https://www.instagram.com/corenandformdesign" rel="noopener noreferrer nofollow" target="_blank">@‌corenandformdesign</a></li> <li>Connect on <a href="https://www.linkedin.com/in/robertarechena" rel="noopener noreferrer nofollow" target="_blank">LinkedIn</a></li> <li>Subscribe to the <em>Core Letters</em> newsletter for updates</li> <li>Visit the <a href="https://www.example.com/" rel="noopener noreferrer nofollow" target="_blank">Core Brands website</a></li> <li>Book a Free Discovery Call if you're interested in collaborating!</li></ul><p><br /></p><p><br /></p> no00:34:26111Ep 11 - Creating Homes That Feel Good: Sustainable & Sensory Design with Celine Gillfull    <![CDATA[Ep 05 - The Nightmare Client: Red Flags, Communication and Lessons Learned.]]>In this episode, host Roberta shares her experience with a nightmare client, detailing the red flags she encountered, the communication breakdowns that led to project delays, and the emotional toll it took on her. She emphasizes the importance of having a contract, recognizing red flags, and maintaining boundaries in client relationships. Roberta also highlights the support she received from her network and offers advice on how to handle difficult clients in the future.

    Takeaways

    • You're not alone in facing difficult clients.
    • Always have a signed contract before starting work.
    • Trust your intuition and recognize red flags early.
    • Communication should be clear and agreed upon.
    • Timely feedback is crucial for project success.
    • Volunteering personal time can lead to misunderstandings.
    • Emotional responses can cloud professional judgment.
    • Seek support from your network during tough times.
    • Set clear boundaries and stick to them.
    • Learn from negative experiences to improve future client relationships.

    Chapters00:00 - Introduction to the Nightmare Client Story

    02:53 - Identifying Red Flags in Client Relationships

    06:09 - Communication Breakdowns and Project Delays

    08:54 - Confrontation and Emotional Impact

    12:00 - Lessons Learned and Moving Forward14:57 - Support Systems and Setting Boundaries Big shout out to ⁠Network Ireland Dublin⁠ for their friendship and support 👯 Stay connected with Roberta:

    ]]>    https://podcasters.spotify.com/pod/show/corebrands/episodes/The-Nightmare-Client-Red-Flags--Communication-and-Lessons-Learned-e2rsdek5d482e18-b546-42eb-bab3-4801cf7a0192Mon, 16 Dec 2024 07:00:00 GMT<p>In this episode, host Roberta shares her experience with a nightmare client, detailing the red flags she encountered, the communication breakdowns that led to project delays, and the emotional toll it took on her. She emphasizes the importance of having a contract, recognizing red flags, and maintaining boundaries in client relationships. Roberta also highlights the support she received from her network and offers advice on how to handle difficult clients in the future.</p> <p><strong>Takeaways</strong></p> <ul> <li>You're not alone in facing difficult clients. </li> <li>Always have a signed contract before starting work. </li> <li>Trust your intuition and recognize red flags early. </li> <li>Communication should be clear and agreed upon. </li> <li>Timely feedback is crucial for project success. </li> <li>Volunteering personal time can lead to misunderstandings. </li> <li>Emotional responses can cloud professional judgment. </li> <li>Seek support from your network during tough times. </li> <li>Set clear boundaries and stick to them. </li> <li>Learn from negative experiences to improve future client relationships. </li> </ul> <p><strong>Chapters</strong>00:00 - Introduction to the Nightmare Client Story</p> <p>02:53 - Identifying Red Flags in Client Relationships</p> <p>06:09 - Communication Breakdowns and Project Delays</p> <p>08:54 - Confrontation and Emotional Impact</p> <p>12:00 - Lessons Learned and Moving Forward14:57 - Support Systems and Setting Boundaries Big shout out to<a href="https://networkireland.ie/default.aspx" rel="noopener noreferrer nofollow" target="_blank"> ⁠Network Ireland Dublin⁠</a> for their friendship and support 👯 Stay connected with Roberta:</p> <ul> <li>Follow on Instagram:<a href="https://www.instagram.com/designbyroberta" rel="noopener noreferrer nofollow" target="_blank"> ⁠@‌designbyroberta⁠</a> and<a href="https://www.instagram.com/corenanfformdesign" rel="noopener noreferrer nofollow" target="_blank"> ⁠@‌corenandformdesign⁠</a> </li> <li>Connect on<a href="https://www.linkedin.com/in/robertarechena" rel="noopener noreferrer nofollow" target="_blank"> ⁠LinkedIn⁠</a> </li> <li>Subscribe to the <em>Core Letters</em> newsletter for updates </li> <li>Visit the<a href="https://www.example.com/" rel="noopener noreferrer nofollow" target="_blank"> ⁠Core Brands website⁠</a> </li> <li>Book a Free Discovery Call if you're interested in collaborating! </li> </ul> no00:19:3615Ep 05 - The Nightmare Client: Red Flags, Communication and Lessons Learned.full