<![CDATA[EmpowerU]]>This podcast seeks to EmpowerU as a person, leader, operator, and customer to gain knowledge and confidence while consuming it from the livestock industry leaders!

]]>https://empowerupodcast.orgRiverside.fm (https://riverside.com)Mon, 12 Oct 2026 22:15:24 GMTMon, 12 Oct 2026 09:43:06 GMT60EmpowerU Advancements, LLC<p>This podcast seeks to EmpowerU as a person, leader, operator, and customer to gain knowledge and confidence while consuming it from the livestock industry leaders!</p>episodicEmpowerU Advancements, LLCh7np5vcfry@privaterelay.appleid.comno<![CDATA[The Godfather Of Em' All... The Legendary Rory Duelm]]>To be clear, we don't have much to say at this point. If Rory's name isn't enough evidence to get you to listen, then nothing else will be. Rory has set a standard in both hogs and cattle, and has done it with as much or more passion than anyone. This is by far the best finale, hands down. Rich history, stories upon stories, mentorship, and much more. This is what Rory D would call "The Good Stuff."

Empowerment Is Here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/The-Godfather-Of-Em-All----The-Legendary-Rory-Duelm-e3ic32e373a0f7a-95eb-47e0-abcc-917ef96cc197Fri, 15 Aug 2025 11:00:01 GMT<p>To be clear, we don't have much to say at this point. If Rory's name isn't enough evidence to get you to listen, then nothing else will be. Rory has set a standard in both hogs and cattle, and has done it with as much or more passion than anyone. This is by far the best finale, hands down. Rich history, stories upon stories, mentorship, and much more. This is what Rory D would call "The Good Stuff." </p><p>Empowerment Is Here. </p> yes01:03:15The Godfather Of Em' All... The Legendary Rory Duelmfull<![CDATA[May Cattle Company Female Sale Preview]]>Our very first preview for Bloodlines Online Sales with the man himself Brock May. We are very pleased to work with Brock and his crew and they have put together a tremendous set. The females derive from a multitude of places which is really fun to hear from Brocks perspective. The in depth view we give on these females allows for anyone interested to really understand where they come from, what they can do and how they are. Listen in to Brock and Weston break them down and go view it on Bloodlines! Sale day is approaching quickly on October 12th!


Empowerment Is Here.


🔗 View the Sale: https://bloodlinesonlinesales.com/sales/494d0e0c-432c-407a-8e3f-c84675f74747

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/May-Cattle-Company-Female-Sale-Preview-e3q89h7dce2e7d5-a0f3-4158-864b-e31f9e2b9146Fri, 09 Oct 2026 17:46:48 GMT<p>Our very first preview for Bloodlines Online Sales with the man himself Brock May. We are very pleased to work with Brock and his crew and they have put together a tremendous set. The females derive from a multitude of places which is really fun to hear from Brocks perspective. The in depth view we give on these females allows for anyone interested to really understand where they come from, what they can do and how they are. Listen in to Brock and Weston break them down and go view it on Bloodlines! Sale day is approaching quickly on October 12th!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: https://bloodlinesonlinesales.com/sales/494d0e0c-432c-407a-8e3f-c84675f74747</p> no00:17:47May Cattle Company Female Sale Previewfull<![CDATA[Barton Cattle Stamped For Success Bid-Off Sale Preview]]>Always great bringing new friends on the platform and the Barton Crew has done an exceptional job. With time, hard work and dedication they have built an incredible cow base. Which has now developed the 18 lots you can find and study on SteerBidder. Chris and Weston go through the catalog and break each lot down. It’s very informative to hear the lineage and phenotype. If you’re interested in this set, take a listen. Reach out to Chris to be apart of their great operation. Bids are due on the 18th! 


Empowerment Is Here.


🔗 View the Sale: https://steerbidder.com/barton-cattle/

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Barton-Cattle-Stamped-For-Success-Bid-Off-Sale-Preview-e3q8a3ncc91157d-d7df-4d8f-9d47-0a6a2d6e741cFri, 09 Oct 2026 17:56:01 GMT<p>Always great bringing new friends on the platform and the Barton Crew has done an exceptional job. With time, hard work and dedication they have built an incredible cow base. Which has now developed the 18 lots you can find and study on SteerBidder. Chris and Weston go through the catalog and break each lot down. It’s very informative to hear the lineage and phenotype. If you’re interested in this set, take a listen. Reach out to Chris to be apart of their great operation. Bids are due on the 18th! </p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: https://steerbidder.com/barton-cattle/</p> no00:41:06Barton Cattle Stamped For Success Bid-Off Sale Previewfull<![CDATA[Doonan Cattle Company Sale Preview]]>This is one we have been anticipating for quite some time. Weston and Kevin have discussed week after week how good this set is. Diverse, efficient, elite are all words that best describe this set of females. A multitude of different breeds that people can tie into that will be competitive at any level. Doonan Cattle Company is one of the best operations in our opinion to tie into and work with. Weston and Kevin go through the sale and its entirety, be sure to listen if you plan on bidding on October 13th. The sale can be found on Stock Center, 


Empowerment Is Here.


🔗 View the Sale: https://sales.stockcentersales.com/Sales/15

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Doonan-Cattle-Company-Sale-Preview-e3q0o1s937fd6ee-455f-47b3-97f7-682a5e7b86eaTue, 06 Oct 2026 16:58:33 GMT<p>This is one we have been anticipating for quite some time. Weston and Kevin have discussed week after week how good this set is. Diverse, efficient, elite are all words that best describe this set of females. A multitude of different breeds that people can tie into that will be competitive at any level. Doonan Cattle Company is one of the best operations in our opinion to tie into and work with. Weston and Kevin go through the sale and its entirety, be sure to listen if you plan on bidding on October 13th. The sale can be found on Stock Center, </p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: <a href="https://sales.stockcentersales.com/Sales/15" rel="noopener noreferrer nofollow">https://sales.stockcentersales.com/Sales/15</a></p> no00:57:36Doonan Cattle Company Sale Previewfull<![CDATA[Shrag Nikkel Live Heifer Sale Preview]]>A live sale preview we did back when Weston made his rounds in the northern states. An elite set of heifer prospects that were really fun to study phenotypically and on paper. Jake and Weston break them down through cow families and hit highlighted lots along the way. If you are interested in the donors that back this program, be sure to tune in here. Check out the sale, the time is coming soon on October 10th!


Empowerment Is Here.


🔗 View the Sale: https://cci.auction/auctions/5027?fbclid=IwdGRleAUt5glleHRuA2FlbQIxMQBwZG9mBWZkaWQWUPn7y1k_hD8bkCYAEc2PutaNNtIoKHNydGMGYXBwX2lkCjY2Mjg1NjgzNzkAAR57vUGi2gNun00cQ8YWze4NsYPdd7imdAwiT0wITrGw9nxbghArDnun0DYXlA_aem_0dEOINsETFczzvuU23aknA

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Shrag-Nikkel-Live-Heifer-Sale-Preview-e3pqejdfd8b415a-a150-4e1b-b7d7-dc5c8e0d0457Sat, 03 Oct 2026 13:46:18 GMT<p>A live sale preview we did back when Weston made his rounds in the northern states. An elite set of heifer prospects that were really fun to study phenotypically and on paper. Jake and Weston break them down through cow families and hit highlighted lots along the way. If you are interested in the donors that back this program, be sure to tune in here. Check out the sale, the time is coming soon on October 10th!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: <a href="https://cci.auction/auctions/5027?fbclid=IwdGRleAUt5glleHRuA2FlbQIxMQBwZG9mBWZkaWQWUPn7y1k_hD8bkCYAEc2PutaNNtIoKHNydGMGYXBwX2lkCjY2Mjg1NjgzNzkAAR57vUGi2gNun00cQ8YWze4NsYPdd7imdAwiT0wITrGw9nxbghArDnun0DYXlA_aem_0dEOINsETFczzvuU23aknA" rel="noopener noreferrer nofollow">https://cci.auction/auctions/5027?fbclid=IwdGRleAUt5glleHRuA2FlbQIxMQBwZG9mBWZkaWQWUPn7y1k_hD8bkCYAEc2PutaNNtIoKHNydGMGYXBwX2lkCjY2Mjg1NjgzNzkAAR57vUGi2gNun00cQ8YWze4NsYPdd7imdAwiT0wITrGw9nxbghArDnun0DYXlA_aem_0dEOINsETFczzvuU23aknA</a></p> no00:30:45Shrag Nikkel Live Heifer Sale Previewfull<![CDATA[Ahrens Show Cattle Sale Preview]]>Back to previews we go and we are excited for not only this week but the upcoming ones as well! Starting off the October sales we are representing are friends the Ahrens! They have an awesome set that you can find on SCO. There is a group of heifer prospects and steers that are full sibs to successful projects in years past. Tune in! 


Empowerment Is Here. 


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/47797

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Ahrens-Show-Cattle-Sale-Preview-e3pj1ld1da78d7a-f4b8-4635-b1ec-f4ca7c4b4ed2Tue, 29 Sep 2026 17:03:14 GMT<p>Back to previews we go and we are excited for not only this week but the upcoming ones as well! Starting off the October sales we are representing are friends the Ahrens! They have an awesome set that you can find on SCO. There is a group of heifer prospects and steers that are full sibs to successful projects in years past. Tune in! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/47797</p> no00:19:00Ahrens Show Cattle Sale Previewfull<![CDATA[Zwirn Show Cattle Sale Preview]]>Being able to represent new friends like the Zwirns make this deal super fun for us. From colorado there is a diverse set of show prospects being offered on SCO. Sale day is approaching very soon on the 28th, there is plenty to pick from with high ceilings out of this group! Tune in!


Empowerment Is Here.


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/48026

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Zwirn-Show-Cattle-Sale-Preview-e3pee0id4fc0c79-df13-4f49-872f-23f508f406fdSat, 26 Sep 2026 21:54:58 GMT<p>Being able to represent new friends like the Zwirns make this deal super fun for us. From colorado there is a diverse set of show prospects being offered on SCO. Sale day is approaching very soon on the 28th, there is plenty to pick from with high ceilings out of this group! Tune in!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/48026</p> no00:28:04Zwirn Show Cattle Sale Previewfull<![CDATA[Smith Cattle Steer Sale Preview]]>Another episode for Brad Smith, an Iowa Pro Tour member that has been making a mark in this industry time and time again. Although lots are not shown for the Steer Sale, Weston and Brad dive into the cow families. They talk about the females that have made a huge impact in and out of the show ring. If you are interested in listening to the history, success, and impact these females have had, tune in! We even feature some of the calves being offered in the phone bid-off. This is awesome for us to highlight. Get in touch with Brad Smith to find your next champion. 


Empowerment Is Here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Smith-Cattle-Steer-Sale-Preview-e3p9sgka2cb81e7-fa27-4eb0-88ce-4552b9ae02bcWed, 23 Sep 2026 17:10:29 GMT<p>Another episode for Brad Smith, an Iowa Pro Tour member that has been making a mark in this industry time and time again. Although lots are not shown for the Steer Sale, Weston and Brad dive into the cow families. They talk about the females that have made a huge impact in and out of the show ring. If you are interested in listening to the history, success, and impact these females have had, tune in! We even feature some of the calves being offered in the phone bid-off. This is awesome for us to highlight. Get in touch with Brad Smith to find your next champion. </p><p><br /></p><p>Empowerment Is Here.</p> no00:23:00Smith Cattle Steer Sale Previewfull<![CDATA[Rolfsmeier Cattle Sale Preview]]>Getting to represent new people is always a blast but it is even more fun when the cattle are fun to look at! Mr. Rolfsmeier has brought a set of show steers and heifers that are all very good regardess of endpoint. Consistency is found in the matings and some are even proven for succues. Weston and Dominic dive through each lot together discussing a variety of things that will clarify any questions on the cattle. Make sure to tune in, this is an awfully nice set to get in on. Sale day is approaching on the 27th on SCO. 


Empowerment Is Here. 


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/48109

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Rolfsmeier-Cattle-Sale-Preview-e3p8l3u868c032b-1180-4df9-9f81-fb30d2bba2a0Tue, 22 Sep 2026 21:19:01 GMT<p>Getting to represent new people is always a blast but it is even more fun when the cattle are fun to look at! Mr. Rolfsmeier has brought a set of show steers and heifers that are all very good regardess of endpoint. Consistency is found in the matings and some are even proven for succues. Weston and Dominic dive through each lot together discussing a variety of things that will clarify any questions on the cattle. Make sure to tune in, this is an awfully nice set to get in on. Sale day is approaching on the 27th on SCO. </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>🔗 View the Sale: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/48109" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/48109</a></p> no00:18:59Rolfsmeier Cattle Sale Previewfull<![CDATA[Nebraska State Fair Post Game Sort… Featuring Scott Greiner ]]>Two more post games coming to you this morning. It’s been extremely fun to have Dr. Scott Greiner on not once but twice. This time tho, it’s for the haired fats that made for an exceptional show in Nebraska. Dr. Greiner and Weston do a deep dive into the show, breaking down each breed, division highlights and of course the Grand Drive. Definitely one you want to listen to! 


Empowerment Is Here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Nebraska-State-Fair-Post-Game-Sort-Featuring-Scott-Greiner-e3p3ibr3abef373-4c64-478c-ac73-2588448f0e81Sat, 19 Sep 2026 15:56:34 GMT<p>Two more post games coming to you this morning. It’s been extremely fun to have Dr. Scott Greiner on not once but twice. This time tho, it’s for the haired fats that made for an exceptional show in Nebraska. Dr. Greiner and Weston do a deep dive into the show, breaking down each breed, division highlights and of course the Grand Drive. Definitely one you want to listen to! </p><p><br /></p><p>Empowerment Is Here.</p> no00:55:56Nebraska State Fair Post Game Sort… Featuring Scott Greiner full<![CDATA[Doris Cattle Live Sale Preview]]>Wow, the trip has not disappointed. The stop at Doris Cattle was incredible. Thomas Netzke and Weston go through a tremendous set of cattle up for grabs on Steerbidder. Consistent yet intentional matings are proven time and time again here at Doris Cattle. Full and half sibs to many champions across the country and two people that bring a live yet fun discussion about them all. Check it out, sale day is coming soon on the 24th!


Empowerment Is Here.


🔗 View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11098

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Doris-Cattle-Live-Sale-Preview-e3p0lln0922492b-5a09-41d9-846f-66b7c73ab3adThu, 17 Sep 2026 21:57:51 GMT<p>Wow, the trip has not disappointed. The stop at Doris Cattle was incredible. Thomas Netzke and Weston go through a tremendous set of cattle up for grabs on Steerbidder. Consistent yet intentional matings are proven time and time again here at Doris Cattle. Full and half sibs to many champions across the country and two people that bring a live yet fun discussion about them all. Check it out, sale day is coming soon on the 24th!</p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>🔗 View the Sale: <a href="https://steerbidder.auctioneersoftware.com/auctions/11098" rel="noopener noreferrer nofollow" target="_blank">https://steerbidder.auctioneersoftware.com/auctions/11098</a></p> no00:32:00Doris Cattle Live Sale Previewfull<![CDATA[Dodds Cattle Company Online Sale Preview ]]>These Iowa Pro Tour sales just continue to get better and better. Chris and Weston take all lots head on and breakdown the full sibs, maternal sibs and individuals with much excitement. A lot of cattle that offer the intangables to be great ones. Regardless if you are looking for midwestern or northern state fair sized ones, holdovers, unique show heifer prospects or future donors this set has it all. Make sure to check it out on SC Online sales, Sale day is coming soon on the 21st!


Empowerment Is Here.


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/48060

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Dodds-Cattle-Company-Online-Sale-Preview-e3ots53a568d738-69d7-42d1-adcb-e970b3077ae1Wed, 16 Sep 2026 11:00:00 GMT<p>These Iowa Pro Tour sales just continue to get better and better. Chris and Weston take all lots head on and breakdown the full sibs, maternal sibs and individuals with much excitement. A lot of cattle that offer the intangables to be great ones. Regardless if you are looking for midwestern or northern state fair sized ones, holdovers, unique show heifer prospects or future donors this set has it all. Make sure to check it out on SC Online sales, Sale day is coming soon on the 21st!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/48060" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/48060</a></p> no00:34:58Dodds Cattle Company Online Sale Preview full<![CDATA[3R Cattle Online Sale Preview]]>An exciting new friend that knows how to breed, raise, sell and even get to the backdrop. Rich Nichols has intrusted us to represent 3R Cattle and it is very humbling for us to be a small part of whats to come. An immense amount of quality can be found in this group. From holdovers to state fair sized show steers, they all have the intangibles to hang with the best. Alongside them, the heifer prospects are unique in their own right. Check it out on SC Online, sale day happens on the 20th!


Empowerment Is Here.


🔗 View the Sale: https://sconlinesales.com/Bids/AuctionsListing/48063

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/3R-Cattle-Online-Sale-Preview-e3orekj64f1fb6b-e4e8-4561-9f8e-59f9236e0ab0Mon, 14 Sep 2026 17:44:24 GMT<p>An exciting new friend that knows how to breed, raise, sell and even get to the backdrop. Rich Nichols has intrusted us to represent 3R Cattle and it is very humbling for us to be a small part of whats to come. An immense amount of quality can be found in this group. From holdovers to state fair sized show steers, they all have the intangibles to hang with the best. Alongside them, the heifer prospects are unique in their own right. Check it out on SC Online, sale day happens on the 20th!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: <a href="https://sconlinesales.com/Bids/AuctionsListing/48063" rel="noopener noreferrer nofollow">https://sconlinesales.com/Bids/AuctionsListing/48063</a></p> no00:50:333R Cattle Online Sale Previewfull<![CDATA[Final Drive Show Cattle Steer & Heifer Sale Preview]]>Representing some folks out in Pennsylvania now! Dylan and Austin both hop on to talk about their set of steers and heifers with Weston. Some great prospects to look into with a variety of endpoints. Make sure to check it out on SC Online sale day is on the 14th!


Empowerment Is Here. 


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/48164

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Final-Drive-Show-Cattle-Steer--Heifer-Sale-Preview-e3ojn8jf911e722-37e9-420e-8a02-a8a70fa102eaWed, 09 Sep 2026 17:28:08 GMT<p>Representing some folks out in Pennsylvania now! Dylan and Austin both hop on to talk about their set of steers and heifers with Weston. Some great prospects to look into with a variety of endpoints. Make sure to check it out on SC Online sale day is on the 14th!</p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/48164</p> no00:11:13Final Drive Show Cattle Steer & Heifer Sale Previewfull<![CDATA[Otto Show Cattle Sale Preview]]>A deep set of steers and heifers are being offered on SC Online! 41 lots of differences, a variety of endpoints and some intriguing matings. Brad sits down with Weston to discuss them all and share his thoughts on how he see’s the future. Tune in, sale day is coming quickly on September 9th!


Empowerment Is Here.


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/48157

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Otto-Show-Cattle-Sale-Preview-e3ob9hs1ff8aa17-0ad7-4560-8969-34d967018001Fri, 04 Sep 2026 12:26:07 GMT<p>A deep set of steers and heifers are being offered on SC Online! 41 lots of differences, a variety of endpoints and some intriguing matings. Brad sits down with Weston to discuss them all and share his thoughts on how he see’s the future. Tune in, sale day is coming quickly on September 9th!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/48157" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/48157</a></p> no00:45:03Otto Show Cattle Sale Previewfull<![CDATA[The Pro Tour Highlight... Featuring Brad Smith, Jordan Milliren & Jason Koulhaas]]>What a neat opportunity to have the ability to cover the many sales we are going to be able to. The Iowa Pro Tour has decided to partner with us and allow us to promote them in various ways. With that, we have decided to have a breif discussion on whats to hold once September comes around and sales to start rolling! Tune in and listen to these guys and their thoughts on whats to come! 


Empowerment Is Here. 

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/The-Pro-Tour-Highlight----Featuring-Brad-Smith--Jordan-Milliren--Jason-Koulhaas-e3nqqep22323d7e-b701-4b19-81ab-663ede8e7791Mon, 24 Aug 2026 13:51:48 GMT<p>What a neat opportunity to have the ability to cover the many sales we are going to be able to. The Iowa Pro Tour has decided to partner with us and allow us to promote them in various ways. With that, we have decided to have a breif discussion on whats to hold once September comes around and sales to start rolling! Tune in and listen to these guys and their thoughts on whats to come! </p><p><br /></p><p>Empowerment Is Here. </p> no00:24:24The Pro Tour Highlight... Featuring Brad Smith, Jordan Milliren & Jason Koulhaasfull<![CDATA[Take That Risk... Featuring Melissa Grimmel Schaake ]]>With multiple different business all being heavily involved in this industry, Melissa does it all with a purpose. This guest episode is intriguing for multiple reasons. Hearing her story of how she evolved, adapted and found her purpose is something to be shared! We knew she would make a great guest and turns out this is one of our favorites so far. From photography to graphic deigns or stories in the picture pen, this episode brings much laughter and excitement. Tune in!


Empowerment Is Here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Take-That-Risk----Featuring-Melissa-Grimmel-Schaake-e3nftdv0d560bae-70a4-46a4-b09f-90b5ce8531afSun, 16 Aug 2026 18:15:08 GMT<p>With multiple different business all being heavily involved in this industry, Melissa does it all with a purpose. This guest episode is intriguing for multiple reasons. Hearing her story of how she evolved, adapted and found her purpose is something to be shared! We knew she would make a great guest and turns out this is one of our favorites so far. From photography to graphic deigns or stories in the picture pen, this episode brings much laughter and excitement. Tune in!</p><p><br /></p><p>Empowerment Is Here.</p> no00:42:36Take That Risk... Featuring Melissa Grimmel Schaake full<![CDATA[Janssen Beefmasters and Friends Unlocking Opportunities Volume II Sale Preview]]>An american opportunity you don’t want to miss. From elite embryo offerings to flushes and a live lot this sale is packed full of quality genetics that can and have been benificial towards the breed. Bennett hops on with Weston to discuss the thought process of these offerings and to showcase his beleif in this offering. With much to invest in here, we would highly recommend to take the time and look at how progressive Janssen Beefmasters have become. It all happens tomorrow on SC Online Sales. 


Empowerment is Here.


 🔗View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/47670

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Janssen-Beefmasters-and-Friends-Unlocking-Opportunities-Volume-II-Sale-Preview-e3majfh0cf3405c-2064-47d8-8082-b607f0197ebfMon, 20 Jul 2026 16:24:52 GMT<p>An american opportunity you don’t want to miss. From elite embryo offerings to flushes and a live lot this sale is packed full of quality genetics that can and have been benificial towards the breed. Bennett hops on with Weston to discuss the thought process of these offerings and to showcase his beleif in this offering. With much to invest in here, we would highly recommend to take the time and look at how progressive Janssen Beefmasters have become. It all happens tomorrow on SC Online Sales. </p><p><br /></p><p>Empowerment is Here.</p><p><br /></p><p> 🔗View the Sale: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/47670" rel="noopener noreferrer nofollow" target="_blank"><strong>https://www.sconlinesales.com/Bids/AuctionsListing/47670</strong></a></p> no00:31:29Janssen Beefmasters and Friends Unlocking Opportunities Volume II Sale Previewfull<![CDATA[Pohler Show Cattle "The American Classic" Sale Preview]]>Brought to you from Wharton, Texas an incredible set of American influenced cattle can be found on Steerbidder. From steers, heifers, and even hard to get semen on an incredible bull, it is all here. Cody Pohler sits down with Weston to discuss it all. Sale day happens on June 2nd! 


Empowerment Is Here


🔗 View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11048

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Pohler-Show-Cattle-The-American-Classic-Sale-Preview-e3k1bu350629cb1-74ce-4b3e-8994-68e859699d9bThu, 28 May 2026 17:14:05 GMT<p><strong>Brought to you from Wharton, Texas an incredible set of American influenced cattle can be found on Steerbidder. From steers, heifers, and even hard to get semen on an incredible bull, it is all here. Cody Pohler sits down with Weston to discuss it all. Sale day happens on June 2nd! </strong></p><p><br /></p><p>Empowerment Is Here</p><p><br /></p><p>🔗 View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11048</p> no00:17:03Pohler Show Cattle "The American Classic" Sale Previewfull<![CDATA[Osborn Show Cattle Sale Preview]]>Osborn Show Cattle is offering bulls, heifers and embryos in their online sale happening Monday. Listen as we discuss this set selling on SC Online Sales. 


Empowerment Is Here.


View Sale: https://www.sconlinesales.com/Bids/AuctionsListing/46505

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Osborn-Show-Cattle-Sale-Preview-e3idd2t7d93a777-23c3-4228-aece-1a1b8b6ceba8Fri, 24 Apr 2026 13:17:11 GMT<p>Osborn Show Cattle is offering bulls, heifers and embryos in their online sale happening Monday. Listen as we discuss this set selling on SC Online Sales. </p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>View Sale: https://www.sconlinesales.com/Bids/AuctionsListing/46505</p> no00:19:08Osborn Show Cattle Sale Previewfull<![CDATA[5C Ranch Cattle Co. Sale Preview]]>Dalton Cole says this set of Americans and Crossbreds is the best set 5C Ranch Cattle Company has ever offered. Listen as Weston and Dalton discuss this set, which is located in Tomball, Texas. You can find it on SteerBidder, sale day is coming up quickly on the 21st!


Empowerment Is Here.


🔗 View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11009

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/5C-Ranch-Cattle-Co--Sale-Preview-e3ic30a477254fa-5453-4cf4-b632-3fb64b44fd90Fri, 17 Apr 2026 16:52:16 GMT<p>Dalton Cole says this set of Americans and Crossbreds is the best set 5C Ranch Cattle Company has ever offered. Listen as Weston and Dalton discuss this set, which is located in Tomball, Texas. You can find it on SteerBidder, sale day is coming up quickly on the 21st!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11009</p> no00:26:495C Ranch Cattle Co. Sale Previewfull<![CDATA[Muegge Cattle Sale Preview]]>Muegge Cattle has consistently shown over the years their hard work and dedication to providing high quality American cattle. With elite half-blood Brahmans, Simbrahs, ABCs to even game changing herd-sires they offer it all. Each calf has the opportunity to stay intact, so you can even utilize their genetics to further your own program. Make sure to check out their sale on SteerBidder, sale day happens on the 26th!


Empowerment Is Here


🔗 View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11005

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Muegge-Cattle-Sale-Preview-e3ic2vnff50e796-2abd-4083-b3dd-2ad021e63c58Fri, 17 Apr 2026 12:54:47 GMT<p>Muegge Cattle has consistently shown over the years their hard work and dedication to providing high quality American cattle. With elite half-blood Brahmans, Simbrahs, ABCs to even game changing herd-sires they offer it all. Each calf has the opportunity to stay intact, so you can even utilize their genetics to further your own program. Make sure to check out their sale on SteerBidder, sale day happens on the 26th!</p><p><br /></p><p>Empowerment Is Here</p><p><br /></p><p>🔗 View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11005</p> no00:30:43Muegge Cattle Sale Previewfull<![CDATA[Setting The Standard Sale Preview]]> We dive into the set Jake Franke and Carl Muntean are offering on SteerBidder this Sunday. “Setting the Standard” is a very appropriate title for a deep set of very practical, very impressive cattle sure to work for anyone who commits to a standard of excellence. 


Empowerment Is Here.


Sale Link 🔗: https://steerbidder.auctioneersoftware.com/auctions/10994

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Setting-The-Standard-Sale-Preview-e3ic335b41d1183-2de4-45a4-94c0-4a2f1f07a91bWed, 08 Apr 2026 10:55:08 GMT<p> We dive into the set Jake Franke and Carl Muntean are offering on SteerBidder this Sunday. “Setting the Standard” is a very appropriate title for a deep set of very practical, very impressive cattle sure to work for anyone who commits to a standard of excellence. </p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>Sale Link 🔗: <a href="https://steerbidder.auctioneersoftware.com/auctions/10994" rel="noopener noreferrer nofollow">https://steerbidder.auctioneersoftware.com/auctions/10994</a></p> no01:12:02Setting The Standard Sale Previewfull<![CDATA[Garcia/Lehne Make Your Mark Sale Preview]]>The ability to do these previews for folks like these is what makes our preview so successful. Junior Garcia and Dusty Lehne have paired together to create a sale that is extremely sought after. From breed steers, Americans, and exotics they have it all. Including an exceptional club calf donor prospect. You don’t want to miss out on this opportunity. It all happens on SteerBidder on April 12th! 


Empowerment Is Here. 


Sale Link 🔗: https://steerbidder.auctioneersoftware.com/auctions/10979

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/GarciaLehne-Make-Your-Mark-Sale-Preview-e3ic31k9e5a8795-4a5c-476b-9b0c-372e0c8e52acSat, 04 Apr 2026 11:56:02 GMT<p>The ability to do these previews for folks like these is what makes our preview so successful. Junior Garcia and Dusty Lehne have paired together to create a sale that is extremely sought after. From breed steers, Americans, and exotics they have it all. Including an exceptional club calf donor prospect. You don’t want to miss out on this opportunity. It all happens on SteerBidder on April 12th! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://steerbidder.auctioneersoftware.com/auctions/10979" rel="noopener noreferrer nofollow">https://steerbidder.auctioneersoftware.com/auctions/10979</a></p> no00:40:50Garcia/Lehne Make Your Mark Sale Previewfull<![CDATA[Laflin Angus Sale Preview]]>We commend the new team member Ashlee Purvine for this preview. She set all this up and did a fantastic job. Representing Laflin angus is so cool, and having Ashlee’s thoughts on the preview makes for an even better listening experience. This set of heifers are high caliber for the business breed and all represent the best of their own kind. Happens all on SC Online on April 6th. 


Empowerment Is Here.


Sale Link 🔗: https://www.sconlinesales.com/Bids/AuctionsListing/47002

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Laflin-Angus-Sale-Preview-e3ic33a12f2e72d-73e6-4a7c-a795-8a65d3941d6eWed, 01 Apr 2026 17:00:00 GMT<p>We commend the new team member Ashlee Purvine for this preview. She set all this up and did a fantastic job. Representing Laflin angus is so cool, and having Ashlee’s thoughts on the preview makes for an even better listening experience. This set of heifers are high caliber for the business breed and all represent the best of their own kind. Happens all on SC Online on April 6th. </p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>Sale Link 🔗: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/47002" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/47002</a></p> no01:10:53Laflin Angus Sale Previewfull<![CDATA[Poe Livestock Phone Bid-Off Steer Sale Preview]]>Along side the Poe family having an online sale they are also having a unique phone bid-off the next day on the 30th! Find it on SC Online Sales, and you’ll discover a variety of breed steers again with just as high, or higher ceilings. This set is incredible with so much variation of types and kinds. Get in contact with the Poe Family to get in on a great set! 


Empowerment Is Here. 


Sale Link 🔗: https://www.sconlinesales.com/Bids/AuctionsListing/47007

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Poe-Livestock-Phone-Bid-Off-Steer-Sale-Preview-e3ic30h7962f619-3c4c-4816-a21c-75ea8f7419b9Sun, 22 Mar 2026 12:00:00 GMT<p>Along side the Poe family having an online sale they are also having a unique phone bid-off the next day on the 30th! Find it on SC Online Sales, and you’ll discover a variety of breed steers again with just as high, or higher ceilings. This set is incredible with so much variation of types and kinds. Get in contact with the Poe Family to get in on a great set! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/47007" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/47007</a></p> no00:25:03Poe Livestock Phone Bid-Off Steer Sale Previewfull<![CDATA[Martin Cattle Company Sale Preview]]>A very unique opportunity to highlight some cattle in a new state! Mr. Martin from Oxford, Florida has 14 lots of steers and heifers that all represent what they stand for. Between the variety of endpoints that the steers alone have to offer, and the versatility the heifers possess, this sale becomes extremely deep. Take a look on steerbidder, and be the last one to click on the 15th! 


Empowerment Is Here. 


Sale Link 🔗: https://steerbidder.auctioneersoftware.com/auctions/10962

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Martin-Cattle-Company-Sale-Preview-e3ic2vm1cab016e-aaab-42d7-baf7-6addeb579e4eMon, 09 Mar 2026 11:00:01 GMT<p>A very unique opportunity to highlight some cattle in a new state! Mr. Martin from Oxford, Florida has 14 lots of steers and heifers that all represent what they stand for. Between the variety of endpoints that the steers alone have to offer, and the versatility the heifers possess, this sale becomes extremely deep. Take a look on steerbidder, and be the last one to click on the 15th! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://steerbidder.auctioneersoftware.com/auctions/10962" rel="noopener noreferrer nofollow">https://steerbidder.auctioneersoftware.com/auctions/10962</a></p> no00:21:45Martin Cattle Company Sale Previewfull<![CDATA[Broz Cattle Private Treaty Preview]]>What’s so unique about these private treaty previews is the breeders behind them willing to come on and provide anyone that’s interested more exposure. This set is extremely deep and arguably the best that’s come out of this place. Very versatile group of Americans that have so much potential. Mr. Broz shares his thoughts on the calves he’s posted already, as well as others that are available therein San Angelo as well. Check out the YouTube Link to see some of the calves he has to offer! Bids due by March 15th!


Empowerment Is Here. 


YouTube Link: https://www.youtube.com/playlist?list=PLoSuIUrUz5CDr0scVUmTF1-Cep5mTft9Z

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Broz-Cattle-Private-Treaty-Preview-e3ic30qb327e7e8-778d-41b2-998a-ddd3a67feeccSun, 08 Mar 2026 17:04:09 GMT<p>What’s so unique about these private treaty previews is the breeders behind them willing to come on and provide anyone that’s interested more exposure. This set is extremely deep and arguably the best that’s come out of this place. Very versatile group of Americans that have so much potential. Mr. Broz shares his thoughts on the calves he’s posted already, as well as others that are available therein San Angelo as well. Check out the YouTube Link to see some of the calves he has to offer! Bids due by March 15th!</p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>YouTube Link: <a href="https://www.youtube.com/playlist?list=PLoSuIUrUz5CDr0scVUmTF1-Cep5mTft9Z" rel="noopener noreferrer nofollow">https://www.youtube.com/playlist?list=PLoSuIUrUz5CDr0scVUmTF1-Cep5mTft9Z</a></p> no00:27:59Broz Cattle Private Treaty Previewfull<![CDATA[McCurry Angus Bull Sale Preview]]>The excitement that comes with doing these sales like Mr. McCurry’s is real. This is a phenomenal set of angus bulls that all offer different pedigree’s that can make an impact to many settings. There’s no doubt the consistency, genetic backing, and performance is some of the main reasons these bulls are so sought after. Be sure to check it on CCI, sale day happens on the 12th in Hutchinson, Kansas. 


Empowerment Is Here. 


Sale Link 🔗: https://cci.auction/orgs/1/auctions/5798

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/McCurry-Angus-Bull-Sale-Preview-e3ic30ca5ebeb1c-8695-4884-9bb6-7aee765c8abfFri, 06 Mar 2026 11:00:00 GMT<p>The excitement that comes with doing these sales like Mr. McCurry’s is real. This is a phenomenal set of angus bulls that all offer different pedigree’s that can make an impact to many settings. There’s no doubt the consistency, genetic backing, and performance is some of the main reasons these bulls are so sought after. Be sure to check it on CCI, sale day happens on the 12th in Hutchinson, Kansas. </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://cci.auction/orgs/1/auctions/5798" rel="noopener noreferrer nofollow">https://cci.auction/orgs/1/auctions/5798</a></p> no00:35:54McCurry Angus Bull Sale Previewfull<![CDATA[MK Cattle Steer & Heifer Sale Preview]]>Some friends back from Weston’s home turf and they sure brought the heat from West Texas. These cattle are their highest quality to offer, and there’s so many variations in endpoints for all lots. Be sure to listen into Mr. Jonathan’s thoughts on all of them to figure out which one is best suited for you! It all happens on SCO, March 8th one of them can be yours!


Empowerment Is Here. 


Sale Link 🔗: https://www.sconlinesales.com/Bids/AuctionsListing/45551

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/MK-Cattle-Steer--Heifer-Sale-Preview-e3ic2vd9a105f05-0897-4170-9d96-9c004249217aMon, 02 Mar 2026 17:00:00 GMT<p>Some friends back from Weston’s home turf and they sure brought the heat from West Texas. These cattle are their highest quality to offer, and there’s so many variations in endpoints for all lots. Be sure to listen into Mr. Jonathan’s thoughts on all of them to figure out which one is best suited for you! It all happens on SCO, March 8th one of them can be yours!</p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/45551" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/45551</a></p> no00:17:30MK Cattle Steer & Heifer Sale Previewfull<![CDATA[Rockin H Genetics & Hensley Brothers Donor Prospect & Heifer Sale Preview]]>We’ve been extremely fortunate to represent the people we have, and the Rockin H and Hensley Brothers have been some of the most supportive of the platform. This set of heifer prospects come to you on March 2nd found on SteerBidder. You’ll find anything from show heifers, replacements and even future donors that all have what it takes to accomplish your goals. Tune into Blake and Kales thoughts on all the lots, you won’t be disappointed taping the sale link. 


Empowerment Is Here. 


Sale Link 🔗: https://steerbidder.auctioneersoftware.com/auctions/10935

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Rockin-H-Genetics--Hensley-Brothers-Donor-Prospect--Heifer-Sale-Preview-e3ic30239772ff7-e7df-40a3-afc0-63bee42b8b1dSat, 28 Feb 2026 12:00:00 GMT<p>We’ve been extremely fortunate to represent the people we have, and the Rockin H and Hensley Brothers have been some of the most supportive of the platform. This set of heifer prospects come to you on March 2nd found on SteerBidder. You’ll find anything from show heifers, replacements and even future donors that all have what it takes to accomplish your goals. Tune into Blake and Kales thoughts on all the lots, you won’t be disappointed taping the sale link. </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://steerbidder.auctioneersoftware.com/auctions/10935" rel="noopener noreferrer nofollow">https://steerbidder.auctioneersoftware.com/auctions/10935</a></p> no00:21:47Rockin H Genetics & Hensley Brothers Donor Prospect & Heifer Sale Previewfull<![CDATA[Lazy JB Angus Bull Sale Preview]]>A complete honor and the fact that we as a platform get to represent Lazy JB’s 100th year being in business is truly amazing. On March 8th either there in Montrose, Colorado or on DV Auctions you’ll find some of the most sought after genetics. From Bulls to even several Heifer prospects this sale is packed full of quality. Make sure to hear out Britney Creamer’s thoughts and seek to find your next stepping stone. 


Empowerment Is Here. 


Catalog Link 🔗: https://issuu.com/gazda.taylor/docs/lazy_jb_angus_2026_bull_sale

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Lazy-JB-Angus-Bull-Sale-Preview-e3ic301f8d25d19-7382-40f7-8ff0-1e379e5d8287Sat, 28 Feb 2026 11:00:00 GMT<p>A complete honor and the fact that we as a platform get to represent Lazy JB’s 100th year being in business is truly amazing. On March 8th either there in Montrose, Colorado or on DV Auctions you’ll find some of the most sought after genetics. From Bulls to even several Heifer prospects this sale is packed full of quality. Make sure to hear out Britney Creamer’s thoughts and seek to find your next stepping stone. </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Catalog Link 🔗: <a href="https://issuu.com/gazda.taylor/docs/lazy_jb_angus_2026_bull_sale" rel="noopener noreferrer nofollow">https://issuu.com/gazda.taylor/docs/lazy_jb_angus_2026_bull_sale</a></p> no00:26:51Lazy JB Angus Bull Sale Previewfull<![CDATA[RJ Cattle Co Fall & Summer Born Heifer Sale Preview]]>RJ has been on here before to explain his story, not we have him on to showcase his ability to create and market the great ones. This heifer sale is extremely deep with a lot of variations of types and kinds. Along with 2 awesome bull prospects this is a preview you’ll want to sit in on. Be sure to check it out in the link below. It’s found on SCO and it happens on March 3rd! 


Empowerment Is Here. 


Sale Link 🔗: https://www.sconlinesales.com/Bids/AuctionsListing/46444

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/RJ-Cattle-Co-Fall--Summer-Born-Heifer-Sale-Preview-e3ic31be9a5df71-64ea-4b17-a878-2b497fa4b043Thu, 26 Feb 2026 11:00:00 GMT<p>RJ has been on here before to explain his story, not we have him on to showcase his ability to create and market the great ones. This heifer sale is extremely deep with a lot of variations of types and kinds. Along with 2 awesome bull prospects this is a preview you’ll want to sit in on. Be sure to check it out in the link below. It’s found on SCO and it happens on March 3rd! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/46444" rel="noopener noreferrer nofollow" target="_blank">https://www.sconlinesales.com/Bids/AuctionsListing/46444</a></p> no00:25:06RJ Cattle Co Fall & Summer Born Heifer Sale Previewfull<![CDATA[Mitzner Show Cattle Genetics Sale Preview]]>Yes another preview, and someone new coming on to join us! Mr. Mitzner has put together a great sale of Simmental, Maintainer, Angus and even Shorthorn and Club calf embryos. Along with some great semen opportunities, you don’t want to miss out on some of his promising and consistent genetics up to grab. It all happens March 1st on SCO! 


Empowerment Is Here. 


Sale Link 🔗: https://sconlinesales.com/Bids/AuctionsListing/46465

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Mitzner-Show-Cattle-Genetics-Sale-Preview-e3ic2vqe3ca38fa-7783-4418-9225-08626d40f4baWed, 25 Feb 2026 12:00:00 GMT<p>Yes another preview, and someone new coming on to join us! Mr. Mitzner has put together a great sale of Simmental, Maintainer, Angus and even Shorthorn and Club calf embryos. Along with some great semen opportunities, you don’t want to miss out on some of his promising and consistent genetics up to grab. It all happens March 1st on SCO! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://sconlinesales.com/Bids/AuctionsListing/46465" rel="noopener noreferrer nofollow">https://sconlinesales.com/Bids/AuctionsListing/46465</a></p> no00:31:50Mitzner Show Cattle Genetics Sale Previewfull<![CDATA[Slick Hides & Red Dirt... The Post Game Sort Featuring Brandon Callis]]>The start to many slick shows here in Texas and it’s a great way to start. We are extremely grateful for the opportunity to sit down with Mr. Callis and dive through all the classes. It’s awesome to hear his perspective on the differences between types and kinds of cattle. We can’t wait for the rest of Texas major show season but we are thrilled to be able to discuss cattle with Mr. Callis. 


Empowerment Is Here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Slick-Hides--Red-Dirt----The-Post-Game-Sort-Featuring-Brandon-Callis-e3ic32633fc7802-9374-4deb-85c0-e10a2854d4fbSat, 14 Feb 2026 12:00:00 GMT<p>The start to many slick shows here in Texas and it’s a great way to start. We are extremely grateful for the opportunity to sit down with Mr. Callis and dive through all the classes. It’s awesome to hear his perspective on the differences between types and kinds of cattle. We can’t wait for the rest of Texas major show season but we are thrilled to be able to discuss cattle with Mr. Callis. </p><p><br /></p><p>Empowerment Is Here.</p> no00:44:30Slick Hides & Red Dirt... The Post Game Sort Featuring Brandon Callisfull<![CDATA[Richland Farms Embryo Meltdown Preview]]>New customer and new opportunities. Very appreciative for Garth Simpson to trust us to present one of their biggest embryo offerings yet. Lots of variation in breeds, colors, and matings. There’s surly something for everyone in this sale. Old school or new, Richland farms offer’s their very best on February 15th on SC Online sales.


Empowerment Is Here. 


Sale Link 🔗: https://www.sconlinesales.com/Bids/AuctionsListing/46212

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Richland-Farms-Embryo--Meltdown--Preview-e3ic32va9a51542-e513-454c-978f-2f90f8dfe868Tue, 10 Feb 2026 12:00:01 GMT<p>New customer and new opportunities. Very appreciative for Garth Simpson to trust us to present one of their biggest embryo offerings yet. Lots of variation in breeds, colors, and matings. There’s surly something for everyone in this sale. Old school or new, Richland farms offer’s their very best on February 15th on SC Online sales.</p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/46212" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/46212</a></p> no01:08:15Richland Farms Embryo Meltdown Previewfull<![CDATA[Minute Differences & Deep Waters... The Post Game Sort Featuring Frank Ward]]>A complete honor, and such a fun experience. We sat down live with Mr. Ward in the Omni Hotel in downtown Fort Worth. First time ever to do this live and it couldn’t have been a better experience. Class by class, breed by breed, we talk about it all. It sure was fun to go through all the cattle with Mr. Ward. Maybe some others beat us to doing a “preview” but we promise this much higher quality and professional in all aspects. You’ll want to hear this and you won’t be missing out. 


Empowerment is here. 

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Minute-Differences--Deep-Waters----The-Post-Game-Sort-Featuring-Frank-Ward-e3ic32172d9afae-dca6-43b4-a95b-05cf0a3c2022Sat, 07 Feb 2026 15:00:00 GMT<p>A complete honor, and such a fun experience. We sat down live with Mr. Ward in the Omni Hotel in downtown Fort Worth. First time ever to do this live and it couldn’t have been a better experience. Class by class, breed by breed, we talk about it all. It sure was fun to go through all the cattle with Mr. Ward. Maybe some others beat us to doing a “preview” but we promise this much higher quality and professional in all aspects. You’ll want to hear this and you won’t be missing out. </p><p><br /></p><p>Empowerment is here. </p> no01:00:17Minute Differences & Deep Waters... The Post Game Sort Featuring Frank Wardfull<![CDATA[Naughty By Nature... The Sire Preview Featuring Raymond Gonnet]]>What started as an idea and a dream to now becoming a reality. We now offer previews for sires, regardless if they go on display or not. But to kick it off, it couldn’t be more fun! Raymond Gonnet takes time to sit down and explain his thoughts on a bull he’s announcing to the industry at Denver. Naughty By Nature is as unique as they come. Take a listen on what all he entails and how he can serve your herd! 


Empowerment Is Here. 

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Naughty-By-Nature----The-Sire-Preview-Featuring-Raymond-Gonnet-e3ic2vkbbc40b08-6d7d-4f00-ad91-f7c8f4f892f0Wed, 14 Jan 2026 12:00:00 GMT<p>What started as an idea and a dream to now becoming a reality. We now offer previews for sires, regardless if they go on display or not. But to kick it off, it couldn’t be more fun! Raymond Gonnet takes time to sit down and explain his thoughts on a bull he’s announcing to the industry at Denver. Naughty By Nature is as unique as they come. Take a listen on what all he entails and how he can serve your herd! </p><p><br /></p><p>Empowerment Is Here. </p> no00:29:40Naughty By Nature... The Sire Preview Featuring Raymond Gonnetfull<![CDATA[Fraker/Holmes Female Sale Preview]]>Variety, dependability, and a persistent amount of quality is what we thought of when we did the preview. Devon Fraker and Jared Holmes have put together their absolute best females to offer. From purebreds, to club calves  these are types and kinds that can produce for you! It all happens on SteerBidder on the 27th! 


Empowerment Is Here. 


Link 🔗: https://steerbidder.auctioneersoftware.com/auctions/10904

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/FrakerHolmes-Female-Sale-Preview-e3ic30p92fe963b-2a25-440f-b397-44166832ea0bMon, 22 Dec 2025 17:00:01 GMT<p>Variety, dependability, and a persistent amount of quality is what we thought of when we did the preview. Devon Fraker and Jared Holmes have put together their absolute best females to offer. From purebreds, to club calves  these are types and kinds that can produce for you! It all happens on SteerBidder on the 27th! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Link 🔗: <a href="https://steerbidder.auctioneersoftware.com/auctions/10904" rel="noopener noreferrer nofollow">https://steerbidder.auctioneersoftware.com/auctions/10904</a></p> no00:42:09Fraker/Holmes Female Sale Previewfull<![CDATA[Brock Welshans Show Cattle & Donor Solutions Special Event Preview]]>Wow, we are really pumped up for this sale, not because the quality it offers, but because the potential it has for you as a buyer. The opportunities are endless with so many different variations of matings. The donors are phenomenal, the flushes are the best to offer, the embryos are innovative, and the people are the kind you want to do business with. This is what it’s all about. Take a listen and see what this sale has to offer to you!


Empowerment Is Here. 


Link 🔗 https://steerbidder.auctioneersoftware.com/auctions/10898

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Brock-Welshans-Show-Cattle--Donor-Solutions-Special-Event-Preview-e3ic316e137e529-36cf-4719-aa5c-9ad7ce39fcf4Tue, 16 Dec 2025 12:00:00 GMT<p>Wow, we are really pumped up for this sale, not because the quality it offers, but because the potential it has for you as a buyer. The opportunities are endless with so many different variations of matings. The donors are phenomenal, the flushes are the best to offer, the embryos are innovative, and the people are the kind you want to do business with. This is what it’s all about. Take a listen and see what this sale has to offer to you!</p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Link 🔗 https://steerbidder.auctioneersoftware.com/auctions/10898</p> no00:51:15Brock Welshans Show Cattle & Donor Solutions Special Event Previewfull<![CDATA[Everyone Has A Purpose... Featuring Kent Jaecke]]>We are back, and halfway through season five. Honestly, if you asked us how long we've had Mr. Jaecke on our list to interview, we'd tell you entirely too long. We finally got the opportunity to sit down and discuss some major topics that have been needing answers. Not only do you get the story behind Mr. Jaecke's success, but also how we can be better as an industry. Mr. Jaecke is known for standing in what he believes, and this episode is an exact representation of what we try to bring to you as a listener.


Empowerment Is Here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Everyone-Has-A-Purpose----Featuring-Kent-Jaecke-e3ic32ra4550025-073d-490c-b574-915156da5b7fSat, 15 Nov 2025 12:00:00 GMT<p>We are back, and halfway through season five. Honestly, if you asked us how long we've had Mr. Jaecke on our list to interview, we'd tell you entirely too long. We finally got the opportunity to sit down and discuss some major topics that have been needing answers. Not only do you get the story behind Mr. Jaecke's success, but also how we can be better as an industry. Mr. Jaecke is known for standing in what he believes, and this episode is an exact representation of what we try to bring to you as a listener. </p><p><br /></p><p>Empowerment Is Here. </p> no01:16:25Everyone Has A Purpose... Featuring Kent Jaeckefull<![CDATA[Waldrip Bro's Prime Time Genetic Sale Preview]]>Arguably one of our absolute favorite podcasts EVER. This preview is rich in history, content, knowledge, and entertainment. The Waldrip Bro's are no slouches in the show calf industry, and they sure offered their best take on every lot in this sale. Now, the coolest thing about this episode is that we have all three brothers on here, including Mr. Jagger Horn. However, a lot of talking can happen, and we know this is a lengthy episode, BUT we promise it's very much worth your time! Get in while you can and enjoy the ride!


Empowerment Is Here.


Sale Link:

https://www.sconlinesales.com/Bids/AuctionsListing/44703

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Waldrip-Bros-Prime-Time-Genetic-Sale-Preview-e3ic33uf8e2ad83-5288-4987-a686-c2d1ff56f4e3Thu, 23 Oct 2025 11:00:00 GMT<p>Arguably one of our absolute favorite podcasts EVER. This preview is rich in history, content, knowledge, and entertainment. The Waldrip Bro's are no slouches in the show calf industry, and they sure offered their best take on every lot in this sale. Now, the coolest thing about this episode is that we have all three brothers on here, including Mr. Jagger Horn. However, a lot of talking can happen, and we know this is a lengthy episode, BUT we promise it's very much worth your time! Get in while you can and enjoy the ride!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>Sale Link: </p><p><strong>https://www.sconlinesales.com/Bids/AuctionsListing/44703</strong></p> no02:10:56Waldrip Bro's Prime Time Genetic Sale Previewfull<![CDATA[Weis Cattle Female Sale Preview]]>Special episode here! Weis Cattle is having their 5th annual online sale on October 12th! 


In this episode we go over the entirety of the sale, the genetic backings, the stories, and all the hype! We are really excited to see how this sale turns out, and grateful for the opportunity! This is a new venture for the platform and it’s been a real big hit! If you’re seeking after your next show heifer or foundation female, then tune in to find out which one best fits your needs!


Make sure to check out the sale on SC Online Sales! Link below: 


https://www.sconlinesales.com/Bids/AuctionsListing/39748

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Weis-Cattle-Female-Sale-Preview-e3ic32u08427718-920b-4da5-ac3c-d59f9a7986a5Wed, 08 Oct 2025 11:00:00 GMT<p><strong>Special episode here! Weis Cattle is having their 5th annual online sale on October 12th! </strong></p><p><br /></p><p>In this episode we go over the entirety of the sale, the genetic backings, the stories, and all the hype! We are really excited to see how this sale turns out, and grateful for the opportunity! This is a new venture for the platform and it’s been a real big hit! If you’re seeking after your next show heifer or foundation female, then tune in to find out which one best fits your needs!</p><p><br /></p><p>Make sure to check out the sale on SC Online Sales! Link below: </p><p><br /></p><p>https://www.sconlinesales.com/Bids/AuctionsListing/39748</p> no01:08:14Weis Cattle Female Sale Previewfull<![CDATA[Better To Be A Terrible Ending, Than An Endless Terrible... Featuring Kase LeRow & Kelton Poe]]>Wow... The conclusion of season 4 is coming far sooner than we could have possibly anticipated, and we are pleased with the outcome. But WOW, we couldn't have come up with a greater way to begin wrapping it up. During their time together, Kase and Kelton not only share their experiences with the team regarding the various endeavors they have undertaken throughout their time in college, but they also offer guidance to anyone who aspires to achieve excellence in their chosen field. It's possible that this is a livestock judger 101 episode, but it says a lot about a person's character, determination, and the places that leave a lasting impression upon oneself. 


]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Better-To-Be-A-Terrible-Ending--Than-An-Endless-Terrible----Featuring-Kase-LeRow--Kelton-Poe-e3ic33k6834bad8-30b7-4880-9ecb-fc9ef0e1defaFri, 01 Aug 2025 11:00:00 GMT<p>Wow... The conclusion of season 4 is coming far sooner than we could have possibly anticipated, and we are pleased with the outcome. But WOW, we couldn't have come up with a greater way to begin wrapping it up. During their time together, Kase and Kelton not only share their experiences with the team regarding the various endeavors they have undertaken throughout their time in college, but they also offer guidance to anyone who aspires to achieve excellence in their chosen field. It's possible that this is a livestock judger 101 episode, but it says a lot about a person's character, determination, and the places that leave a lasting impression upon oneself. </p><p><br /></p> no01:34:42Better To Be A Terrible Ending, Than An Endless Terrible... Featuring Kase LeRow & Kelton Poefull<![CDATA[It's A Business Mindset... Featuring Kolten Thigpen]]>This is our halfway mark through season 4, and it could not get any better! We’ve promoted this episode enough for y’all on social media, so we hope that y’all have been ready. Kolten is no stranger to our platform, and not only does he provide clarity to several aspects in the industry, but he also gives the public an opportunity to grow and improve. This is what it’s all about. 


Rememberer, your key to the door for Cattle Coach Academy is at the end of the episode. Listen to the story behind it, and take ahold of your future!


Empowerment Is Here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Its-A-Business-Mindset----Featuring-Kolten-Thigpen-e3ic31t9bfdb1ed-5905-4483-bb22-937bc17e021eFri, 04 Jul 2025 11:00:00 GMT<p><strong>This is our halfway mark through season 4, and it could not get any better! We’ve promoted this episode enough for y’all on social media, so we hope that y’all have been ready. Kolten is no stranger to our platform, and not only does he provide clarity to several aspects in the industry, but he also gives the public an opportunity to grow and improve. This is what it’s all about. </strong></p><p><br /></p><p>Rememberer, your key to the door for Cattle Coach Academy is at the end of the episode. Listen to the story behind it, and take ahold of your future! </p><p><br /></p><p>Empowerment Is Here. </p> no01:14:22It's A Business Mindset... Featuring Kolten Thigpenfull<![CDATA[Personal Progression... Featuring Kyndal Reitzenstein]]>When the opportunity to sit down with Kyndal presented itself, we quickly took it! Regardless of what species you show, your goals, or what you believe in, Ms. Reitzenstein provided us, and you, with her insight to progress as people in this society! Ladies and gentlemen, we guarantee you don't want to miss this opportunity.


Empowerment is here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Personal-Progression----Featuring-Kyndal-Reitzenstein-e3ic31jeb8cdb16-9138-48f2-b1e2-050e853c481fFri, 20 Jun 2025 11:00:00 GMT<p>When the opportunity to sit down with Kyndal presented itself, we quickly took it! Regardless of what species you show, your goals, or what you believe in, Ms. Reitzenstein provided us, and you, with her insight to progress as people in this society! Ladies and gentlemen, we guarantee you don't want to miss this opportunity. </p><p><br /></p><p>Empowerment is here.</p> no00:51:23Personal Progression... Featuring Kyndal Reitzensteinfull<![CDATA[Standing Still Is The Same As Moving Backwards... Featuring Jon DeClerck]]>If the sneak peek didn't get you excited enough, here's the complete episode. Jon DeClerck is someone we've been wanting to work with for a long time, and now the opportunity has arrived! The team and Jon discussed a variety of issues... All of this entails becoming a better human and always developing yourself. Let's talk about improvement tho; in this episode, you'll learn more than just another path to success; you'll inherit further opportunities to improve if evaluating or feeding ruminant livestock is your niche!

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Standing-Still-Is-The-Same-As-Moving-Backwards----Featuring-Jon-DeClerck-e3ic343a1182f86-6b98-48bf-876b-e87e1ab91190Fri, 13 Dec 2024 07:00:00 GMT<p>If the sneak peek didn't get you excited enough, here's the complete episode. Jon DeClerck is someone we've been wanting to work with for a long time, and now the opportunity has arrived! The team and Jon discussed a variety of issues... All of this entails becoming a better human and always developing yourself. Let's talk about improvement tho; in this episode, you'll learn more than just another path to success; you'll inherit further opportunities to improve if evaluating or feeding ruminant livestock is your niche! </p> no01:07:14Standing Still Is The Same As Moving Backwards... Featuring Jon DeClerckfull<![CDATA[Action Provides Clarity... Featuring Alyssa Walsh]]>3... 2... 1... Action. There's always opposing side's of a camera, well in this episode Alyssa Walsh goes into depth about how her life has become abundantly successful off either ends. On this episode we dive into how to build connections, create and start a passion or business, as well as learning to appreciate every opportunity given. Its truly impressive the skill sets you can gain once you take action in whatever you pursue. You'd regret not tuning in if your goal is to become elite in today's generation. Empowerment is here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Action-Provides-Clarity----Featuring-Alyssa-Walsh-e3ic30t051c4465-656c-4c17-b816-2aed9dbdebc0Fri, 15 Nov 2024 12:00:00 GMT<p>3... 2... 1... Action. There's always opposing side's of a camera, well in this episode Alyssa Walsh goes into depth about how her life has become abundantly successful off either ends. On this episode we dive into how to build connections, create and start a passion or business, as well as learning to appreciate every opportunity given. Its truly impressive the skill sets you can gain once you take action in whatever you pursue. You'd regret not tuning in if your goal is to become elite in today's generation. Empowerment is here. </p> no00:50:55Action Provides Clarity... Featuring Alyssa Walshfull<![CDATA[It All Matters - Profit Gains With Ryan Ridge]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/It-All-Matters---Profit-Gains-With-Ryan-Ridge-e3ic3133795a83d-f892-4696-9c0e-055e2bb5add6Sun, 21 Jul 2024 15:56:20 GMTIn this episode, we shift our focus to the breeding side of the industry, where we are joined by Mr. Ryan Ridge, the brains behind Nitty Gritty Arm Services. Ryan shares his experiences and opinions on reproduction, and offers valuable insights to help breeders improve their herd's success rates. This episode is for all you breeding enthusiasts! Empowerment is here. no01:00:57It All Matters - Profit Gains With Ryan Ridgefull<![CDATA[Whatever It Takes - Exceeding Expectations With Chance Neff]]>Join us in this episode as we have the privilege of hosting one of the most prominent influencers in the sheep industry. Chance Neff shares valuable insights into the evolution of trends and how they have shaped the industry. He also delves into the various aspects of his program, what the industry has done for his family, and what it takes to be a successful individual in the industry. Don’t miss out on this opportunity to learn from the best and take your program to the next level. Empowerment is here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Whatever-It-Takes---Exceeding-Expectations-With-Chance-Neff-e3ic3309d1941fd-b578-418b-8b0d-41232cd2146eSat, 03 Aug 2024 15:17:40 GMT<p>Join us in this episode as we have the privilege of hosting one of the most prominent influencers in the sheep industry. Chance Neff shares valuable insights into the evolution of trends and how they have shaped the industry. He also delves into the various aspects of his program, what the industry has done for his family, and what it takes to be a successful individual in the industry. Don’t miss out on this opportunity to learn from the best and take your program to the next level. Empowerment is here. </p> no01:02:37Whatever It Takes - Exceeding Expectations With Chance Nefffull<![CDATA[Just Do It - Influential insights from Dave and Tyler Allan]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Just-Do-It---Influential-insights-from-Dave-and-Tyler-Allan-e3ic32055fe7a64-148e-435e-87a5-581675e8f87eSat, 04 May 2024 13:39:50 GMTFolks I don’t know if it can get any better than this to start the season off. These owners and operators of GeneSource and Bar A Cattle, go into depth on breeding scenarios, judging aspects, and what family means to them. Empowerment Is here. no01:09:21Just Do It - Influential insights from Dave and Tyler Allanfull<![CDATA[Rachel Cutrer]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Rachel-Cutrer-e3ic33ha4f85f9f-ea81-40f0-bdfd-489a7e5a9eddSat, 30 Dec 2023 14:00:39 GMTA true trailblazer in this industry. She’s very ambitious, while pursuing her dreams! From marketing operations and businesses around the world, to running the most prestigious purebred brahman ranch. This episodes pushes the envelope on how to build your business and how to become successful! This is empowering folks! no00:55:24Rachel Cutrerfull<![CDATA[Brent Cromwell]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Brent-Cromwell-e3ic337dba93eda-e7bc-4e7d-b05c-178f2c65bd0bMon, 30 Oct 2023 12:31:30 GMTFrom raising eared cattle, to judging at Blinn followed by A&amp;M, to talking about genetics, and building a successful program, and also valuable life advice! The one and only Brent Cromwell! no01:06:50Brent Cromwellfull<![CDATA[Kolten Thigpen]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Kolten-Thigpen-e3ic31ob2f4d769-d28a-438a-a657-d6cdbbddd976Thu, 07 Sep 2023 23:03:49 GMTThis bull collecting, Brahmer training, Aggie footballer, man of God is here to Empower U! Listen closely and carefully, there’s lots to learn from this man! no01:07:09Kolten Thigpenfull<![CDATA[Joelynn Rathmann]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Joelynn-Rathmann-e3ic338c244ef4c-53b5-4293-a475-5f5cea7fd789Sat, 23 Sep 2023 20:00:48 GMTA great life story of one of the most influential women in the livestock photography industry, as well as her insights on the daily activities of her family’s club calf operation. She does it all with a smile and makes the industry a better place. Mrs. Joelynn Rathmann ! no01:29:14Joelynn Rathmannfull<![CDATA[Kingdom Cattle Sale Preview]]>The Nichols family has believed in us through and through and we couldn’t be happier. Reid brings the show heifers to the table through Kingdom Cattle. An incredible set of show heifer prospects that all have as high of ceilings as any. Lots of diversity within breeds that can be found in this set. Reid and Weston breakdown every lot. Tune in and don’t miss out on October 8th! Find it on SCO.


Empowerment Is Here.


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/46022

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Kingdom-Cattle-Sale-Preview-e3pl7bn7e44a072-de30-45ee-8f85-1aacf65de858Wed, 30 Sep 2026 18:18:06 GMT<p>The Nichols family has believed in us through and through and we couldn’t be happier. Reid brings the show heifers to the table through Kingdom Cattle. An incredible set of show heifer prospects that all have as high of ceilings as any. Lots of diversity within breeds that can be found in this set. Reid and Weston breakdown every lot. Tune in and don’t miss out on October 8th! Find it on SCO.</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/46022</p> no00:38:21Kingdom Cattle Sale Previewfull<![CDATA[Mercier Cattle Sale Preview]]>Our very first preview for a friend out in California and it sure is fun to study this set of cattle. Full circe moment here, Weston and Chase met a couple years ago, now They dive through Chases set lot by lot. Weather you are looking for unique breeding pieces, holdover prospects, or even state fair sized ones they are all here! The quality is as good as any folks. Find it on Steerbidder, sale day is coming soon on October 1st!


Empowerment Is Here.


🔗 View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11121

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Mercier-Cattle-Sale-Preview-e3p9rme9413deb0-9dc9-4183-8bf6-92fd2727a915Wed, 23 Sep 2026 16:58:58 GMT<p>Our very first preview for a friend out in California and it sure is fun to study this set of cattle. Full circe moment here, Weston and Chase met a couple years ago, now They dive through Chases set lot by lot. Weather you are looking for unique breeding pieces, holdover prospects, or even state fair sized ones they are all here! The quality is as good as any folks. Find it on Steerbidder, sale day is coming soon on October 1st!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: <a href="https://steerbidder.auctioneersoftware.com/auctions/11121" rel="noopener noreferrer nofollow">https://steerbidder.auctioneersoftware.com/auctions/11121</a></p> no00:26:10Mercier Cattle Sale Previewfull<![CDATA[Pembrook Cattle Company Fall Production Sale Preview ]]>Being able to represent the Pembrook's is something we couldn’t be more grateful for. This is one of the deepest multi breed sales we’ve been able to cover. Bret and Weston go through the sale together breaking down the cow families while elaborating on lots as well. It’s really fun to hear the background on these donors that have amplified this operation. The bar is set extremely high folks, check it out in the link below. It’s all happening in Fairview, Oklahoma on the 17th. You can bid on CCI live if you can’t make it in person!


Empowerment Is Here.


🔗 View the Sale: https://sales.stockcentersales.com/Sales/32

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Pembrook-Cattle-Company-Fall-Production-Sale-Preview-e3q88dbbe278437-6cc1-4715-9451-933961089c6cFri, 09 Oct 2026 17:32:09 GMT<p>Being able to represent the Pembrook's is something we couldn’t be more grateful for. This is one of the deepest multi breed sales we’ve been able to cover. Bret and Weston go through the sale together breaking down the cow families while elaborating on lots as well. It’s really fun to hear the background on these donors that have amplified this operation. The bar is set extremely high folks, check it out in the link below. It’s all happening in Fairview, Oklahoma on the 17th. You can bid on CCI live if you can’t make it in person!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: https://sales.stockcentersales.com/Sales/32</p> no00:43:50Pembrook Cattle Company Fall Production Sale Preview full<![CDATA[Stagemeyer Cattle Company Female Sale Preview]]>It’s really fun for us to highlight these multi breed sales, and especially when they are this good. The Stagemeyer’s are the real world kind and if you go through their welcome statement you’ll understand that as well. Hard work, determination and passion has gotten them to where they are. The heifer prospects as consecutive group are impressive. Angus, Hereford, Charolais and much more to pick from. Check it out, this is a don’t miss out kind of set. It all happens here soon on SCO on October 13th. 


Empowerment Is Here.


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/48055

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Stagemeyer-Cattle-Company-Female-Sale-Preview-e3q63vl22207ac5-6fc5-4800-81e8-384eadf6d561Thu, 08 Oct 2026 17:32:30 GMT<p>It’s really fun for us to highlight these multi breed sales, and especially when they are this good. The Stagemeyer’s are the real world kind and if you go through their welcome statement you’ll understand that as well. Hard work, determination and passion has gotten them to where they are. The heifer prospects as consecutive group are impressive. Angus, Hereford, Charolais and much more to pick from. Check it out, this is a don’t miss out kind of set. It all happens here soon on SCO on October 13th. </p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/48055" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/48055</a></p> no00:53:47Stagemeyer Cattle Company Female Sale Previewfull<![CDATA[Schilling Cattle Company Sale Preview]]>It sure is humbling to be able to represent cattle and people of this quality. This is a very deep set of elite show cattle with multiple goals that can be accomplished with. Lane and Weston sit down to discuss each one in particular and where they are best suited. A conversation that is fun to listen to and very engaging. Check out their set on SC Online, do not miss sale day! September 15th is right around the corner. Tune in here folks!


Empowerment Is Here. 


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/48298

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Schilling-Cattle-Company-Sale-Preview-e3ona34f6702c0b-b3d3-428d-95da-ff5415c701b1Fri, 11 Sep 2026 13:44:29 GMT<p>It sure is humbling to be able to represent cattle and people of this quality. This is a very deep set of elite show cattle with multiple goals that can be accomplished with. Lane and Weston sit down to discuss each one in particular and where they are best suited. A conversation that is fun to listen to and very engaging. Check out their set on SC Online, do not miss sale day! September 15th is right around the corner. Tune in here folks!</p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>🔗 View the Sale: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/48298" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/48298</a></p> no00:36:38Schilling Cattle Company Sale Previewfull<![CDATA[Voegele Show Cattle Live Sale Preview]]>An incredible start to the live previews in Lennox, SD. Got to walk through cattle with a great friend and discuss each one in depth. There is a ton of quality here. From elite ones that will hang with the best at state fairs, holdover prospects that can hair or slick, to some awesome heifer prospects. And that is what makes this set fun to study in the pens. Make sure to check it all out at Steerbidder, sale day is approaching soon on the 22nd!


Empowerment Is Here.


🔗 View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11093

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Voegele-Show-Cattle-Live-Sale-Preview-e3p0gahf7e43901-73c1-4c55-aee4-7aeefa6b88b3Thu, 17 Sep 2026 19:37:17 GMT<p>An incredible start to the live previews in Lennox, SD. Got to walk through cattle with a great friend and discuss each one in depth. There is a ton of quality here. From elite ones that will hang with the best at state fairs, holdover prospects that can hair or slick, to some awesome heifer prospects. And that is what makes this set fun to study in the pens. Make sure to check it all out at Steerbidder, sale day is approaching soon on the 22nd!</p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>🔗 View the Sale: <a href="https://steerbidder.auctioneersoftware.com/auctions/11093" rel="noopener noreferrer nofollow" target="_blank">https://steerbidder.auctioneersoftware.com/auctions/11093</a></p> no00:30:27Voegele Show Cattle Live Sale Previewfull<![CDATA[Beefmaster Cattle & UFC Fights… Featuring Reese Tassin]]>This episode is so rich in content. Regardless of weather you care for the breed or not, Reese’s character and personality are enough for you to tune in. Reese has been a great friend and mentor of ours. He’s arguably the best in his breed, especially in terms of raising cattle. Reese’s morals and life skills should show anyone that he’s worth listening to. 


Empowerment Is Here. 

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Beefmaster-Cattle--UFC-Fights-Featuring-Reese-Tassin-e3ic32dcb06db7e-b5c0-44fd-9929-fb3db91036cbSat, 13 Sep 2025 17:00:00 GMT<p>This episode is so rich in content. Regardless of weather you care for the breed or not, Reese’s character and personality are enough for you to tune in. Reese has been a great friend and mentor of ours. He’s arguably the best in his breed, especially in terms of raising cattle. Reese’s morals and life skills should show anyone that he’s worth listening to. </p><p><br /></p><p>Empowerment Is Here. </p> no01:15:26Beefmaster Cattle & UFC Fights… Featuring Reese Tassinfull<![CDATA[Reimann Ranch Live Sale Preview ]]>An incredible run for south dakota trip and getting to represent the Reimann Ranch is a opportunity like no other. Barry hops on for a few minutes to discuss his thoughts about the sale and its entirity, then follows a live preview with John Fortin about cow families, highlighted lots and much more. A very diverse set is being offered there in Ree Heights! Texas slicking holdovers, dense built midwestern ones, and even denver prospects that look promising. Do not miss out on this set, new matings, old matings yet all consistent. Check it out on SCO. Tune in and enjoy!


Empowerment Is Here.


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/48180

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Reimann-Ranch-Live-Sale-Preview-e3p2hph5b317910-cdc1-49b0-b5b7-4ad365e10ba7Fri, 18 Sep 2026 19:48:56 GMT<p>An incredible run for south dakota trip and getting to represent the Reimann Ranch is a opportunity like no other. Barry hops on for a few minutes to discuss his thoughts about the sale and its entirity, then follows a live preview with John Fortin about cow families, highlighted lots and much more. A very diverse set is being offered there in Ree Heights! Texas slicking holdovers, dense built midwestern ones, and even denver prospects that look promising. Do not miss out on this set, new matings, old matings yet all consistent. Check it out on SCO. Tune in and enjoy!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/48180?fbclid=IwdGRleAUaSIpwZG9mBWZkaWQWUOoQ96g77CLKKhSi5PR2NkMkMZIiN2V4dG4DYWVtAjExAHNydGMGYXBwX2lkCjY2Mjg1NjgzNzkAAR6PS3-rhw0nhbzQn4rYPUjVpJIw1kl1JHlfF3dn79iav9yJPmyR6UNjAjNSrA_aem_sqgaDc-b1Oi4V_PMU3AvSQ" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/48180</a></p> no00:35:05Reimann Ranch Live Sale Preview full<![CDATA[Wilson Cattle Company Sale Preview]]>Although Weston couldn’t make it out to Iowa for a live preview Charlie Wilson and his family still believe in what we have to offer on this platform. Coming off a hot streak the Wilsons consistently provide succuess and we think that’s what this set represents. Elite show steer and heifer prospects can be found on SCO, with as high ceilings as any we have covered. Charlie and Weston dive through each lot individually and it could not have been more fun. You do not want to miss this set of show cattle, sale day is approaching fast on the 24th! 


Empowerment Is Here. 


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/44806

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Wilson-Cattle-Company-Sale-Preview-e3p4quj6ab3be3e-322a-40b7-8705-b1e6aa0b9bb5Sun, 20 Sep 2026 16:26:00 GMT<p>Although Weston couldn’t make it out to Iowa for a live preview Charlie Wilson and his family still believe in what we have to offer on this platform. Coming off a hot streak the Wilsons consistently provide succuess and we think that’s what this set represents. Elite show steer and heifer prospects can be found on SCO, with as high ceilings as any we have covered. Charlie and Weston dive through each lot individually and it could not have been more fun. You do not want to miss this set of show cattle, sale day is approaching fast on the 24th! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/44806</p> no00:31:19Wilson Cattle Company Sale Previewfull<![CDATA[Hilbert Show Steers Sale Preview]]>Another Iowa Pro Tour Member for us to represent. David Bradford is no stranger to the game, and he has an awesome set on Steerbidder. A variety of endpoints for the show steer prospects and some awesome females that can be utilized in many ways. Take a look and make sure to tune in if interested! Sale is approaching on the 21st!


Empowerment Is Here.


🔗 View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11088

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Hilbert-Show-Steers-Sale-Preview-e3ot14qf9fa3846-0e1f-48e7-a67f-5e0f983a7500Tue, 15 Sep 2026 17:36:03 GMT<p>Another Iowa Pro Tour Member for us to represent. David Bradford is no stranger to the game, and he has an awesome set on Steerbidder. A variety of endpoints for the show steer prospects and some awesome females that can be utilized in many ways. Take a look and make sure to tune in if interested! Sale is approaching on the 21st!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11088</p> no00:25:22Hilbert Show Steers Sale Previewfull<![CDATA[The Beefmaster Revolution Preview]]>This is our very first preview of a sale, and we could not be more grateful to do this with these people! The Beefmaster Revolution sale is by far the most elite in its breed. We truly believe at EmpowerU there is no other competition with these breeders in the game. Word for word from all 3 in this episode, “This is our favorite sale yet.” We can’t wait to see it ourselves, and hope anyone and everyone who finds this sale is intrigued and interested. 

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/The-Beefmaster-Revolution-Preview-e3ic32qfbc050d8-c0cf-4d36-8a8c-02c22d3c711cSat, 20 Sep 2025 11:00:00 GMT<p>This is our very first preview of a sale, and we could not be more grateful to do this with these people! The Beefmaster Revolution sale is by far the most elite in its breed. We truly believe at EmpowerU there is no other competition with these breeders in the game. Word for word from all 3 in this episode, “This is our favorite sale yet.” We can’t wait to see it ourselves, and hope anyone and everyone who finds this sale is intrigued and interested. </p> no00:58:41The Beefmaster Revolution Previewfull<![CDATA[Burn The Boats... Featuring Willie Weis]]>Being completely honest with whoever is reading this, Willie's episode is by far one of our absolute favorites. We discussed how the show heifer world has evolved since he started and how he has taken Weis Cattle to the next level. From starting with only one breed to now offering the most diverse yet competitive females in the country, Willie walked us through his process and plan for molding his operation. But to be utterly honest with you, there's more than just selling phenomenal show females, and Willie's motivational mindset should give you chills! If you haven't listened to any episodes in season 4 yet, pause what you're doing and tune in. 


Empowerment is here. 

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Burn-The-Boats----Featuring-Willie-Weis-e3ic32h5470ac90-bd7e-44ac-a8f4-892e76a095a5Fri, 27 Jun 2025 11:00:00 GMT<p>Being completely honest with whoever is reading this, Willie's episode is by far one of our absolute favorites. We discussed how the show heifer world has evolved since he started and how he has taken Weis Cattle to the next level. From starting with only one breed to now offering the most diverse yet competitive females in the country, Willie walked us through his process and plan for molding his operation. But to be utterly honest with you, there's more than just selling phenomenal show females, and Willie's motivational mindset should give you chills! If you haven't listened to any episodes in season 4 yet, pause what you're doing and tune in. </p><p><br /></p><p>Empowerment is here. </p> no01:11:15Burn The Boats... Featuring Willie Weisfull<![CDATA[Brutus Show Cattle Sale Preview]]>Excited to preview this set of steers and heifers with Mr. DeHaven! Some awesome matings that turned into some great prospects that we feel can be very competitive. Brutus and Weston sit down and dive into each lot thoroughly with one goal in mind. To help whoever is interested in this sale feel that much more confident! Find it on SC Online, sale day is on the 13th!


Empowerment Is Here. 


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/47555

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Brutus-Show-Cattle-Sale-Preview-e3ocs2j9c6943e6-044e-47fe-9ed3-ce5b515f0355Sat, 05 Sep 2026 18:10:23 GMT<p>Excited to preview this set of steers and heifers with Mr. DeHaven! Some awesome matings that turned into some great prospects that we feel can be very competitive. Brutus and Weston sit down and dive into each lot thoroughly with one goal in mind. To help whoever is interested in this sale feel that much more confident! Find it on SC Online, sale day is on the 13th!</p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>🔗 View the Sale: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/47555" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/47555</a></p> no00:24:42Brutus Show Cattle Sale Previewfull<![CDATA[Monti West Online Steer & Heifer Sale Preview]]>Now some new friends will be hopping on with us, and the whole crew made it on the episode! We were very glad to talk to the entire Short family. Their operation, Monti West, has an incredible set of show cattle available on SC Online. With many options for endpoints with the steers and some females that have the highest ceilings makes for an excellent preview. Make sure to tune in it’s an enjoyable episode, sale day is approaching on the 21st! 


Empowerment Is Here. 


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/47738

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Monti-West-Online-Steer--Heifer-Sale-Preview-e3ot0fd8b6badcc-a3d0-40e0-8311-369191b168ecTue, 15 Sep 2026 17:26:21 GMT<p>Now some new friends will be hopping on with us, and the whole crew made it on the episode! We were very glad to talk to the entire Short family. Their operation, Monti West, has an incredible set of show cattle available on SC Online. With many options for endpoints with the steers and some females that have the highest ceilings makes for an excellent preview. Make sure to tune in it’s an enjoyable episode, sale day is approaching on the 21st! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>🔗 View the Sale: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/47738" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/47738</a></p> no00:42:38Monti West Online Steer & Heifer Sale Previewfull<![CDATA[Streitmatter & Farrer Collaboration Sale Preview]]>We love representing the Streitmatters and when the brought on Jacob Farrer we were even more excited! As deep of a set as we have covered. Show steer prospects that can be competitive at state fairs or later in the year like Denver or Fort Worth. Heifer prospects that are incredible breeding pieces and unique for the show ring. You dont want to miss out on this crews set, the bar is set high! Tune in if your thinking on bidding on October 12th, the sale is approaching quickly on SCO.


Empowerment Is Here.


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/48281

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Streitmatter--Farrer-Collaboration-Sale-Preview-e3q0nov76b4b0d6-db6f-49cb-b169-124b678e94d6Tue, 06 Oct 2026 16:52:53 GMT<p>We love representing the Streitmatters and when the brought on Jacob Farrer we were even more excited! As deep of a set as we have covered. Show steer prospects that can be competitive at state fairs or later in the year like Denver or Fort Worth. Heifer prospects that are incredible breeding pieces and unique for the show ring. You dont want to miss out on this crews set, the bar is set high! Tune in if your thinking on bidding on October 12th, the sale is approaching quickly on SCO.</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/48281" rel="noopener noreferrer nofollow" target="_blank">https://www.sconlinesales.com/Bids/AuctionsListing/48281</a></p> no00:34:05Streitmatter & Farrer Collaboration Sale Previewfull<![CDATA[Otto Cattle Sale Preview]]>The Otto crew has been really fun to represent. Great cattle amd people that are in it for the long haul for the families that buy into their cattle. A incredible set of heifer prospects is being offered on SCO onn the 13th. There isnt a whole lot of lots compared to some sales we have covered, but it is DEEP. Quality over quantity is best describes this sale. From Angus to Maines, these females have all the intangible's to have a successful run inside and outside the show ring. Check them out!


Empowerment Is Here.


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/48101

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Otto-Cattle-Sale-Preview-e3q0odafab46765-eb7c-457c-807c-394fdfbf403fTue, 06 Oct 2026 17:00:49 GMT<p>The Otto crew has been really fun to represent. Great cattle amd people that are in it for the long haul for the families that buy into their cattle. A incredible set of heifer prospects is being offered on SCO onn the 13th. There isnt a whole lot of lots compared to some sales we have covered, but it is DEEP. Quality over quantity is best describes this sale. From Angus to Maines, these females have all the intangible's to have a successful run inside and outside the show ring. Check them out!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/48101</p> no00:30:30Otto Cattle Sale Previewfull<![CDATA[County Fairs Matter… Featuring Brian Stallings Presented By Stock Show Secrets]]>This may be the first guest on our platform we’ve been fortunate to interview from North Carolina, and it did not disappoint! Brian Stallings' story as to why county fairs matter is very unique. Alongside his son Mason now, they have accomplished many goals. Brian has committed everything to his kids and others' success. It is remarkable to hear some of the stories that Brian explains as to why this journey matters and how it has impacted not only his life but the people surrounding him. Give it a listen, it's well worth it!


Empowerment Is Here.


🔗 Check out the Website: https://stockshowsecrets.com/

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/County-Fairs-Matter-Featuring-Brian-Stallings-Presented-By-Stock-Show-Secrets-e3mdbnn6f6506a6-6ebe-4beb-92f2-92d488e05c3aWed, 22 Jul 2026 13:07:33 GMT<p>This may be the first guest on our platform we’ve been fortunate to interview from North Carolina, and it did not disappoint! Brian Stallings' story as to why county fairs matter is very unique. Alongside his son Mason now, they have accomplished many goals. Brian has committed everything to his kids and others' success. It is remarkable to hear some of the stories that Brian explains as to why this journey matters and how it has impacted not only his life but the people surrounding him. Give it a listen, it's well worth it!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 Check out the Website: https://stockshowsecrets.com/</p> no00:23:37County Fairs Matter… Featuring Brian Stallings Presented By Stock Show Secretsfull<![CDATA[Josh Streitmatter Cattle Sale Preview]]>Wow, what an incredible set of cattle being offered up out of Indiana. Josh and his crew have worked very hard to get to this point, and it's showing! From state fair candidates, holdover prospects, and even some outlier females this set has all the cattle that should be grabbing this industries attention. Josh and Weston go into depth on every lot and it's very refreshing to listen to. Check the sale out on SC Online, sale day is coming soon on September 14th!

Empowerment Is Here.


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/48017

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Josh-Streitmatter-Cattle-Sale-Preview-e3oe5ns1e9173e0-41a2-4fd5-b634-f4f7a83eb439Sun, 06 Sep 2026 19:11:38 GMT<p>Wow, what an incredible set of cattle being offered up out of Indiana. Josh and his crew have worked very hard to get to this point, and it's showing! From state fair candidates, holdover prospects, and even some outlier females this set has all the cattle that should be grabbing this industries attention. Josh and Weston go into depth on every lot and it's very refreshing to listen to. Check the sale out on SC Online, sale day is coming soon on September 14th!</p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/48017</p> no00:39:28Josh Streitmatter Cattle Sale Previewfull<![CDATA[Morrison Livestock Elite Heifer Sale Preview]]>Sale day is approaching fast and in the midst of some of the biggest female sales going on, Clay has put together an incredible heifer sale. There is lots of diversity found within, and even two bull prospects that should catch anyones attention. Be sure to check it out, happens on June 7th on Steerbidder.


Empowerment Is Here.


🔗 View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11050

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Morrison-Livestock-Elite-Heifer-Sale-Preview-e3kcoeuebc21835-f86d-49ec-940a-0628fa446328Fri, 05 Jun 2026 14:32:54 GMT<p>Sale day is approaching fast and in the midst of some of the biggest female sales going on, Clay has put together an incredible heifer sale. There is lots of diversity found within, and even two bull prospects that should catch anyones attention. Be sure to check it out, happens on June 7th on Steerbidder. </p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11050</p> no00:22:01Morrison Livestock Elite Heifer Sale Previewfull<![CDATA[Fraizer Cattle Sale Preview]]>Not once have we been able to represent people out in West Virginia yet, but what a crew and set of cattle to start off with! Fraizer Cattle only wants to offer their best, and it goes to show within these 12 lots of show steers and heifer prospects. A variety of endpoints between the steers, coupled with some hard to make females makes for an elite sale! Find it on SteerBidder, sale day is coming soon on September 13th!


Empowerment Is here.


🔗 View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11082

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Fraizer-Cattle-Sale-Preview-e3o9uhr9c083c18-cecd-4637-a599-a3ddb13d63efThu, 03 Sep 2026 14:29:35 GMT<p>Not once have we been able to represent people out in West Virginia yet, but what a crew and set of cattle to start off with! Fraizer Cattle only wants to offer their best, and it goes to show within these 12 lots of show steers and heifer prospects. A variety of endpoints between the steers, coupled with some hard to make females makes for an elite sale! Find it on SteerBidder, sale day is coming soon on September 13th!</p><p><br /></p><p>Empowerment Is here.</p><p><br /></p><p>🔗 View the Sale: <a href="https://steerbidder.auctioneersoftware.com/auctions/11082" rel="noopener noreferrer nofollow">https://steerbidder.auctioneersoftware.com/auctions/11082</a></p> no00:21:17Fraizer Cattle Sale Previewfull<![CDATA[Indiana State Fair Post Game Sort… Featuring Jerrod Arthur]]>Now that there has been a slight demand for post game sorts, we decided to bring you some incredible people on the platform that have judged the highest of caliber state fair steer shows. Starting off with Mr. Jerrod Arthur, judging the Indiana state fair steer show. One to remember and one you need to partake in. Jerrod’s perspective on the cattle after the show was sure fun to bring to the platform. Not only did we go through everything breed by breed, but the in depth perspective is exactly what we strive to bring. Our very first state fair post game sort is now on air, tune in!


Empowerment Is Here. 

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Indiana-State-Fair-Post-Game-Sort-Featuring-Jerrod-Arthur-e3o2bhnfa3f65c0-c0e4-4863-8ec6-8109b31940b1Sat, 29 Aug 2026 17:20:34 GMT<p>Now that there has been a slight demand for post game sorts, we decided to bring you some incredible people on the platform that have judged the highest of caliber state fair steer shows. Starting off with Mr. Jerrod Arthur, judging the Indiana state fair steer show. One to remember and one you need to partake in. Jerrod’s perspective on the cattle after the show was sure fun to bring to the platform. Not only did we go through everything breed by breed, but the in depth perspective is exactly what we strive to bring. Our very first state fair post game sort is now on air, tune in!</p><p><br /></p><p>Empowerment Is Here. </p> no00:43:41Indiana State Fair Post Game Sort… Featuring Jerrod Arthurfull<![CDATA[Skoglund Cattle Company Sale Preview]]>We had the opportunity to sit down with Mr. Jeremy Skoglund and talk about his cattle out in North Dakota. What we find the most intriguing is how there are so many options in terms of holdover steers and very unique breeding pieces. Not only can these heifers perform in the ring, but. also can perform for you as a generator. Awesome genetics, good cattle, great preview. Take a listen and check out the sale for yourself!


Empowerment Is Here.


Sale Link:

https://www.sconlinesales.com/Bids/AuctionsListing/44689

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Skoglund-Cattle-Company-Sale-Preview-e3ic31i7ebca1e5-82f0-4d6f-aa29-30d363964777Thu, 23 Oct 2025 17:00:00 GMT<p>We had the opportunity to sit down with Mr. Jeremy Skoglund and talk about his cattle out in North Dakota. What we find the most intriguing is how there are so many options in terms of holdover steers and very unique breeding pieces. Not only can these heifers perform in the ring, but. also can perform for you as a generator. Awesome genetics, good cattle, great preview. Take a listen and check out the sale for yourself! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link: </p><p>https://www.sconlinesales.com/Bids/AuctionsListing/44689</p> no00:39:36Skoglund Cattle Company Sale Previewfull<![CDATA[Big House Show Cattle 5 Spring Born Heifer Picks & Genetics Sale Preview]]>Big House is giving you the chance to acquire some incredible opportunities and genetics on June 2nd, selling on Steerbidder. A very unique layout that allows anyone to get their foot in the door first. Weston and Braden talk all 35 Lots in this episode. Listen now!


𝙀𝙢𝙥𝙤𝙬𝙚𝙧𝙢𝙚𝙣𝙩 𝙄𝙨 𝙃𝙚𝙧𝙚.


🔗 View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11035-big-house-show-cattle-5-spring-born-heifer-picks-and-genetics-sale-6-2-26 

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Big-House-Show-Cattle-5-Spring-Born-Heifer-Picks--Genetics-Sale-Preview-e3ji0gs51293029-1a51-4b0d-ab90-dfe7419cb38cMon, 18 May 2026 16:59:22 GMT<p>Big House is giving you the chance to acquire some incredible opportunities and genetics on June 2nd, selling on Steerbidder. A very unique layout that allows anyone to get their foot in the door first. Weston and Braden talk all 35 Lots in this episode. Listen now!</p><p><br /></p><p>𝙀𝙢𝙥𝙤𝙬𝙚𝙧𝙢𝙚𝙣𝙩 𝙄𝙨 𝙃𝙚𝙧𝙚.</p><p><br /></p><p>🔗 View the Sale: <a href="https://steerbidder.auctioneersoftware.com/auctions/11035-big-house-show-cattle-5-spring-born-heifer-picks-and-genetics-sale-6-2-26" rel="noopener noreferrer nofollow">https://steerbidder.auctioneersoftware.com/auctions/11035-big-house-show-cattle-5-spring-born-heifer-picks-and-genetics-sale-6-2-26</a> </p> no00:32:26Big House Show Cattle 5 Spring Born Heifer Picks & Genetics Sale Previewfull<![CDATA[Rockin H Genetics : Hensley Brothers Heifer Sale Preview]]>Rockin’ H Genetics is holding an Elite Heifer Sale on Steerbidder… TOMORROW! This is a set you don’t want to miss. From outlier breeding pieces, to even some potential American producers, Blake and Kale both speak their minds about this awesome set. Catch the preview on Apple or Spotify now, and get your bids in.


Empowerment Is Here.


🔗 View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11044

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Rockin-H-Genetics--Hensley-Brothers-Heifer-Sale-Preview-e3kb7bk643612a9-d82d-4b77-9c3d-6d96916f1de6Thu, 04 Jun 2026 13:35:55 GMT<p>Rockin’ H Genetics is holding an Elite Heifer Sale on Steerbidder… TOMORROW! This is a set you don’t want to miss. From outlier breeding pieces, to even some potential American producers, Blake and Kale both speak their minds about this awesome set. Catch the preview on Apple or Spotify now, and get your bids in.</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: <a href="https://steerbidder.auctioneersoftware.com/auctions/11044" rel="noopener noreferrer nofollow">https://steerbidder.auctioneersoftware.com/auctions/11044</a></p> no00:47:29Rockin H Genetics : Hensley Brothers Heifer Sale Previewfull<![CDATA[Morrison Livestock Sale Preview]]>Someone new to the platform that has an extremely high quality set of cattle to offer on March 8th on SteerBidder. Mr. Morrison goes through all lots with us and displays the projections and details of each lot. There’s a lot to offer here and there’s sure something for anyone. Tune in! 


Empowerment Is Here. 


Sale Link 🔗: https://steerbidder.auctioneersoftware.com/auctions/10955

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Morrison-Livestock-Sale-Preview-e3ic2v72c48468c-7fde-4e49-b065-d44d19717724Tue, 03 Mar 2026 18:05:38 GMT<p><strong>Someone new to the platform that has an extremely high quality set of cattle to offer on March 8th on SteerBidder. Mr. Morrison goes through all lots with us and displays the projections and details of each lot. There’s a lot to offer here and there’s sure something for anyone. Tune in! </strong></p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: https://steerbidder.auctioneersoftware.com/auctions/10955</p> no00:15:23Morrison Livestock Sale Previewfull<![CDATA[Red Dirt Reds Sale Preview]]>An incredible opportunity to not only do one but two sales for the people out in Fairview, Oklahoma. Nolan Lee and Weston discuss the importance and future of 74-51 and how they have evolved. With new yet proven females in the Red Angus breed, their operation is making huge strides within the breed. Nolan and Weston Break down the cow families and highlighted lots. Listen in, you don’t want to miss this incredible Red Angus sale. It’s all happening on the 18th in Fairview Oklahoma, or bid on CCI Live. 


Empowerment Is Here.


🔗 View the Sale: https://sales.stockcentersales.com/Sales/33

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Red-Dirt-Reds-Sale-Preview-e3q883b6abac9c6-c174-4173-8337-0410be02db3cFri, 09 Oct 2026 17:26:35 GMT<p>An incredible opportunity to not only do one but two sales for the people out in Fairview, Oklahoma. Nolan Lee and Weston discuss the importance and future of 74-51 and how they have evolved. With new yet proven females in the Red Angus breed, their operation is making huge strides within the breed. Nolan and Weston Break down the cow families and highlighted lots. Listen in, you don’t want to miss this incredible Red Angus sale. It’s all happening on the 18th in Fairview Oklahoma, or bid on CCI Live. </p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: https://sales.stockcentersales.com/Sales/33</p> no00:23:08Red Dirt Reds Sale Previewfull<![CDATA[McIntire & Ott Steer And Heifer Bonanza Sale Preview]]>Getting to represent more and more people from various places is really neat for us! Andy, Josh and Gordon sit down with Weston to discuss their steer and heifer prospects. There are some awesome colored, great built yet practical cattle up to offer here. Take a listen and go check it out on SC Online, sale day is on the 13th!


Empowerment Is Here.


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/45852

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/McIntire--Ott-Steer-And-Heifer-Bonanza-Sale-Preview-e3ocs6q96f5c666-b161-4283-bbb6-f86014dc8f2aSat, 05 Sep 2026 18:12:28 GMT<p>Getting to represent more and more people from various places is really neat for us! Andy, Josh and Gordon sit down with Weston to discuss their steer and heifer prospects. There are some awesome colored, great built yet practical cattle up to offer here. Take a listen and go check it out on SC Online, sale day is on the 13th!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/45852</p> no00:21:53McIntire & Ott Steer And Heifer Bonanza Sale Previewfull<![CDATA[Stock Martin & Baylor Bonham]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Stock-Martin--Baylor-Bonham-e3ic32ib103a598-13ef-4e1e-b57f-f73e6ac22227Wed, 13 Dec 2023 14:46:17 GMTThe New Era! These boys have taken females to the next level and hung banners at a rapid pace. In this episode we discuss their upcoming sale and the future of the New Era! Don’t miss out December 15th on SteerBidder! no00:41:51Stock Martin & Baylor Bonhamfull<![CDATA[Tradition & Legacy… Featuring Britney Creamer]]>From deep roots in the business breed to blazing her own path, Britney Creamer’s journey is rooted in both honoring tradition and continuing to create her personal legacy and helping others do the same. Her story reminds us of the power of the people you meet along the way and taking opportunities in stride. Tune in as Weston and Ashlee discuss her story and insights! 


Empowerment Is Here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Tradition--Legacy-Featuring-Britney-Creamer-e3ko62i96303b25-73d7-4a0f-8728-14977b6a74eaSat, 13 Jun 2026 14:40:10 GMT<p>From deep roots in the business breed to blazing her own path, Britney Creamer’s journey is rooted in both honoring tradition and continuing to create her personal legacy and helping others do the same. Her story reminds us of the power of the people you meet along the way and taking opportunities in stride. Tune in as Weston and Ashlee discuss her story and insights! </p><p><br /></p><p>Empowerment Is Here.</p> no01:04:37Tradition & Legacy… Featuring Britney Creamerfull<![CDATA[Skylar Scotten]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Skylar-Scotten-e3ic329de1ece19-b6eb-4db9-92b0-b58b7960dc9bSat, 23 Dec 2023 19:58:04 GMTNot only does this raider red judging coach go into depth about priorities and goals, but also what success means to him and what it looks like in our industry. Here’s to an empowering episode of real world conversations! no00:56:04Skylar Scottenfull<![CDATA[Shane Show Cattle Sale Preview ]]>Representing some new friends is always fun and enjoyable! The Shanes have an incredible set of cattle to be offered on SC Online Sales. Heifer prospects that are backed by hard work and dedication to their foundation females in their program. Weston, Tavis and Molly all sit down to discuss the lots one by one and how they have evolved over time. This is one to check out! Don’t miss out, sale day is on the 15th!


Empowerment Is Here.


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/47709

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Shane-Show-Cattle-Sale-Preview-e3ohgv971ba9be5-8352-45b1-8efc-82dafb4da0b0Tue, 08 Sep 2026 15:09:35 GMT<p>Representing some new friends is always fun and enjoyable! The Shanes have an incredible set of cattle to be offered on SC Online Sales. Heifer prospects that are backed by hard work and dedication to their foundation females in their program. Weston, Tavis and Molly all sit down to discuss the lots one by one and how they have evolved over time. This is one to check out! Don’t miss out, sale day is on the 15th!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/47709</p> no00:19:47Shane Show Cattle Sale Preview full<![CDATA[Wilson Farms Elite Heifer Sale Preview]]>Wilson Farms Elite Heifer Sale Preview


This preview is growing by the day, and being able to represent new business like the Wilson family’s is amazing. 5 live lots of amazing females, 4 embryo lots that are proven and ready for you, and 4 lots of semen on a bill that’s proven time and time again. You can find the sale on SteerBidder, it happens on March 2nd. This is a deep set!


Empowerment Is Here.


Sale Link 🔗: https://steerbidder.auctioneersoftware.com/auctions/10944

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Wilson-Farms-Elite-Heifer-Sale-Preview-e3ic2v961fabd82-8731-43da-a8b4-4010886c4a01Wed, 25 Feb 2026 13:00:00 GMT<p><strong>Wilson Farms Elite Heifer Sale Preview</strong></p><p><br /></p><p>This preview is growing by the day, and being able to represent new business like the Wilson family’s is amazing. 5 live lots of amazing females, 4 embryo lots that are proven and ready for you, and 4 lots of semen on a bill that’s proven time and time again. You can find the sale on SteerBidder, it happens on March 2nd. This is a deep set! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: https://steerbidder.auctioneersoftware.com/auctions/10944</p> no00:16:14Wilson Farms Elite Heifer Sale Previewfull<![CDATA[McVey Cattle Sale Preview]]>Coming to you from Steerbidder we have another friend from West Virginia. Mr. McVey has 13 lots of dense made, flexible yet striking prospects for you to buy! Consistent matings are always fun to study but to watch it come to fruition is even better! Make sure to look at this set, it’s a must see. Sale day is coming soon on September 13th. 


Empowerment Is Here.


🔗 View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11081

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/McVey-Cattle-Sale-Preview-e3ocs89a0089e99-7cc9-4fb8-94ab-4a832b53bcb5Sat, 05 Sep 2026 18:18:11 GMT<p>Coming to you from Steerbidder we have another friend from West Virginia. Mr. McVey has 13 lots of dense made, flexible yet striking prospects for you to buy! Consistent matings are always fun to study but to watch it come to fruition is even better! Make sure to look at this set, it’s a must see. Sale day is coming soon on September 13th. </p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11081</p> no00:15:03McVey Cattle Sale Previewfull<![CDATA[M Lazy Heart Ranch Spring Online Sale Preview]]>Here are 23 Lots you don’t want to miss, selling on SC Online Sales! There is truly something for everyone shopping on April 27 with steers, bulls, heifers, embryos and semen in the offering. Listen now as PD & Weston discuss the set in detail.


Empowerment Is Here.


View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/47114

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/M-Lazy-Heart-Ranch-Spring-Online-Sale-Preview-e3ic30mbd6f0455-30ea-4507-9599-7de76817ef17Wed, 22 Apr 2026 15:56:47 GMT<p>Here are 23 Lots you don’t want to miss, selling on SC Online Sales! There is truly something for everyone shopping on April 27 with steers, bulls, heifers, embryos and semen in the offering. Listen now as PD &amp; Weston discuss the set in detail.</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/47114</p> no00:19:36M Lazy Heart Ranch Spring Online Sale Previewfull<![CDATA[Jeff Howard]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Jeff-Howard-e3ic3338bbdff2d-1352-4227-b36b-302dabaa8036Sat, 20 Jan 2024 14:48:42 GMTA true story about a man who had an idea, and turned it into reality. A product that has created champions across the country. Not only do we go into depth of Jeff’s very own product Hydra-Stat, but also his ability to improve all species of stock by the move a thumb within his Practitioner work! The best part is the conversations at the end, and what truly matters in this industry. Empowering doesn’t even come close to defining what this episode means to us. no00:37:44Jeff Howardfull<![CDATA[WD Cattle Company’s Annual Bull Sale Preview]]>Through different avenues and opportunities, we’ve been extremely fortunate to reach a variety of customers throughout the industry. Wyatt Durst being one! Regardless of breed or color the Durst family try’s to achieve and maintain their goals of offering rugged yet functional beef bulls that perform regardless of setting. If you’re seeking a new herd-sire we would highly encourage you to check this sale out! Happens on CCI on April 8th! 


Empowerment Is Here. 


Sale Link 🔗: https://cci.auction/orgs/44/auctions/5838

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/WD-Cattle-Companys-Annual-Bull-Sale-Preview-e3ic308286a9ddc-937d-4e2d-9afb-66970cb8a1cfFri, 27 Mar 2026 11:00:00 GMT<p>Through different avenues and opportunities, we’ve been extremely fortunate to reach a variety of customers throughout the industry. Wyatt Durst being one! Regardless of breed or color the Durst family try’s to achieve and maintain their goals of offering rugged yet functional beef bulls that perform regardless of setting. If you’re seeking a new herd-sire we would highly encourage you to check this sale out! Happens on CCI on April 8th! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://cci.auction/orgs/44/auctions/5838" rel="noopener noreferrer nofollow">https://cci.auction/orgs/44/auctions/5838</a></p> no00:26:20WD Cattle Company’s Annual Bull Sale Previewfull<![CDATA[Waldrip Bros Time To Open The Gate Sale Preview]]>There’s plenty of Bramer Tamers out there, but these Waldrip boys got it going on! This set is all out of their new herd-sire Open The Gate. This set of Steers and Heifers should show you what exactly he’s capable of, and why you should also invest into the genetics. It all happens on April 3rd on SC Online. This set is something you don’t want to miss if you’re looking to take your American offerings to a higher standard. 


Empowerment Is Here. 


Sale Link 🔗: https://sconlinesales.com/Bids/AuctionsListing/47087

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Waldrip-Bros-Time-To-Open-The-Gate-Sale-Preview-e3ic311c987ab8f-ef42-4e6f-a551-d434f7d14a62Wed, 01 Apr 2026 14:26:40 GMT<p>There’s plenty of Bramer Tamers out there, but these Waldrip boys got it going on! This set is all out of their new herd-sire Open The Gate. This set of Steers and Heifers should show you what exactly he’s capable of, and why you should also invest into the genetics. It all happens on April 3rd on SC Online. This set is something you don’t want to miss if you’re looking to take your American offerings to a higher standard. </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://sconlinesales.com/Bids/AuctionsListing/47087" rel="noopener noreferrer nofollow">https://sconlinesales.com/Bids/AuctionsListing/47087</a></p> no00:25:22Waldrip Bros Time To Open The Gate Sale Previewfull<![CDATA[La Para Cattle Company Sale Preview]]>Cuatro Schauer is a full-circle seller as he began very young in this industry showing and now is raising some fantastic steer prospects. Listen as Weston, Clayton and Cuatro talk through this great lineup from La Para Cattle Company out of Beeville.


Empowerment Is Here.


Sale Link: https://www.sconlinesales.com/Bids/AuctionsListing/46826

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/La-Para-Cattle-Company-Sale-Preview-e3ic30kc28e7abb-a513-44ba-922a-8cad30969fc1Sun, 12 Apr 2026 13:17:59 GMT<p>Cuatro Schauer is a full-circle seller as he began very young in this industry showing and now is raising some fantastic steer prospects. Listen as Weston, Clayton and Cuatro talk through this great lineup from La Para Cattle Company out of Beeville. </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link: https://www.sconlinesales.com/Bids/AuctionsListing/46826</p> no00:21:24La Para Cattle Company Sale Previewfull<![CDATA[Rockin H Genetics Female Sale Preview]]>What’s better than covering a sale of clubby females that are as good as any in the industry? Rockin H entrusted us to cover their entire sale, and it’s flat awesome. There’s so much variation in type and kinds, color, and opportunities. Rockin H has been working hard to build a reliable program, and they have sure done that! There's a special one at the end that we all believe is a pretty special show heifer! Find it on SteerBidder, it all happens on the 29th! 


Empowerment Is Here. 


Link🔗: https://steerbidder.auctioneersoftware.com/auctions/10901

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Rockin-H-Genetics-Female-Sale-Preview-e3ic31h638c6f38-161d-400d-a20a-561626fe66b4Mon, 22 Dec 2025 16:00:00 GMT<p>What’s better than covering a sale of clubby females that are as good as any in the industry? Rockin H entrusted us to cover their entire sale, and it’s flat awesome. There’s so much variation in type and kinds, color, and opportunities. Rockin H has been working hard to build a reliable program, and they have sure done that! There's a special one at the end that we all believe is a pretty special show heifer! Find it on SteerBidder, it all happens on the 29th! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Link🔗: <a href="https://steerbidder.auctioneersoftware.com/auctions/10901" rel="noopener noreferrer nofollow" target="_blank">https://steerbidder.auctioneersoftware.com/auctions/10901</a></p> no00:30:10Rockin H Genetics Female Sale Previewfull<![CDATA[Circle G Genetics Embryo & Semen Sale Preview]]>Not a breed we consistently cover, but nonetheless we are now covering in this preview some of the most established yet sought after genetics for the Limi breed. We loved discussing the differences and variations of all the lots they have to offer. Check it out on SCO, and be ready for March 1st! 


Empowerment Is Here. 


Sale Link 🔗: https://www.sconlinesales.com/Bids/AuctionsListing/46428

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Circle-G-Genetics-Embryo--Semen-Sale-Preview-e3ic38ebdb62214-ead4-44a0-9474-9fdbc7e73c39Wed, 25 Feb 2026 11:00:00 GMT<p>Not a breed we consistently cover, but nonetheless we are now covering in this preview some of the most established yet sought after genetics for the Limi breed. We loved discussing the differences and variations of all the lots they have to offer. Check it out on SCO, and be ready for March 1st! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/46428" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/46428</a></p> no00:19:00Circle G Genetics Embryo & Semen Sale Previewfull<![CDATA[Morrison Livestock - Lubbock Lights Preview]]>Mr. Morrison has not one but two sets of show steers being offered this Saturday the 4th! This first set of 4 will be up for display at cooks garage! Two In God We Trust Sons, an awesome Red Cross prospect and a high caliber Maine! Check them out Lots 19 - 22 and be sure to go look at them in person in Lubbock, Texas! 


Empowerment Is Here. 


Sale Link 🔗: https://steerbidder.auctioneersoftware.com/auctions/10986

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Morrison-Livestock---Lubbock-Lights-Preview-e3ic2vif0bdb6ca-2e55-4246-8d33-c5486130e17eFri, 03 Apr 2026 16:35:10 GMT<p>Mr. Morrison has not one but two sets of show steers being offered this Saturday the 4th! This first set of 4 will be up for display at cooks garage! Two In God We Trust Sons, an awesome Red Cross prospect and a high caliber Maine! Check them out Lots 19 - 22 and be sure to go look at them in person in Lubbock, Texas! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://steerbidder.auctioneersoftware.com/auctions/10986" rel="noopener noreferrer nofollow">https://steerbidder.auctioneersoftware.com/auctions/10986</a></p> no00:07:23Morrison Livestock - Lubbock Lights Previewfull<![CDATA[Circle M Farms Female & Genetics Sale Preview]]>Now I know we said no episodes this week, but we were afforded the opportunity to go over the entirety of this sale. For lack of better words, the 12 live lots in this sale is worth the trip to Mt Vernon, Missouri. Mr. Chan Phillips sits down with us and goes through every lot, and discusses their goals, predictions and thoughts. If you’re in the business to make elite ones out of angus or simmental cattle, this is the place you need to take intrest in. Check them out on SC Online Sales, the magic happens December 1st!


Empowerment Is Here.


Sale Link: https://www.sconlinesales.com/Bids/AuctionsListing/44868ber

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Circle-M-Farms-Female--Genetics-Sale-Preview-e3ic30u4f2ac30a-8403-48b9-bfb7-fbec04b9aaeeFri, 28 Nov 2025 21:00:01 GMT<p>Now I know we said no episodes this week, but we were afforded the opportunity to go over the entirety of this sale. For lack of better words, the 12 live lots in this sale is worth the trip to Mt Vernon, Missouri. Mr. Chan Phillips sits down with us and goes through every lot, and discusses their goals, predictions and thoughts. If you’re in the business to make elite ones out of angus or simmental cattle, this is the place you need to take intrest in. Check them out on SC Online Sales, the magic happens December 1st!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>Sale Link: https://www.sconlinesales.com/Bids/AuctionsListing/44868ber</p> no00:36:07Circle M Farms Female & Genetics Sale Previewfull<![CDATA[Brown Farms & BC II Show Cattle's Fall Born & Genetic Sale Preview]]>It’s fun to hear from our listeners we do a high quality job, but it’s even better when they are in the Midwest. Drew Brown and his crew are offering 4 elite fall born females alongside genetic opportunity’s. These genetics are becoming more and more sought after, we would check it out! It all happens on SC Online sales on April 5th! 


Empowerment Is Here. 


Sale Link 🔗: https://www.sconlinesales.com/Bids/AuctionsListing/46562

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Brown-Farms--BC-II-Show-Cattles-Fall-Born--Genetic-Sale-Preview-e3ic3061e06391c-5c79-40e8-aec2-3a0c88ef83c2Fri, 03 Apr 2026 13:02:38 GMT<p>It’s fun to hear from our listeners we do a high quality job, but it’s even better when they are in the Midwest. Drew Brown and his crew are offering 4 elite fall born females alongside genetic opportunity’s. These genetics are becoming more and more sought after, we would check it out! It all happens on SC Online sales on April 5th! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/46562" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/46562</a></p> no00:26:14Brown Farms & BC II Show Cattle's Fall Born & Genetic Sale Previewfull<![CDATA[Ward Brothers Special 2 In 1 Sale Preview]]>We are very grateful for the opportunity to represent both of the ward family’s online sales. Both equally as important, both fully loaded with quality, and both have amazing people behind them. Don’t miss out on the opportunity to get your hands on some awesome genetics! It all happens on SC Online Sales on December 21st! 


Empowerment is here. 


Ward Brothers Merry Christmas Heifer Sale 

Link 🔗: https://www.sconlinesales.com/Bids/AuctionsListing/45233


Campbell/Ward Female Sale 

Link 🔗: https://www.sconlinesales.com/Bids/AuctionsListing/45306

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Ward-Brothers-Special-2-In-1-Sale-Preview-e3ic30o7f2f0041-6bef-4856-bbfc-39cbf008249eThu, 18 Dec 2025 12:00:00 GMT<p>We are very grateful for the opportunity to represent both of the ward family’s online sales. Both equally as important, both fully loaded with quality, and both have amazing people behind them. Don’t miss out on the opportunity to get your hands on some awesome genetics! It all happens on SC Online Sales on December 21st! </p><p><br /></p><p>Empowerment is here. </p><p><br /></p><p>Ward Brothers Merry Christmas Heifer Sale </p><p>Link 🔗: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/45233" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/45233</a></p><p><br /></p><p>Campbell/Ward Female Sale </p><p>Link 🔗: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/45306" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/45306</a></p> no00:30:34Ward Brothers Special 2 In 1 Sale Previewfull<![CDATA[Poe - JSS & Consignors Phone Bid-Off Steer Sale Preview]]> Kelton Poe and Kevin Jendrusch tell us about the steers being offered by Jendrusch Show Steers and Poe Livestock on SC Online on Monday. With lots of breed representation, there is something for everyone in this set. Still lots of quality up for grabs for the 2027 Show Season. Make sure you consider these seriously in your pursuit.


Empowerment Is Here.


Sale Link 🔗: https://www.sconlinesales.com/Bids/AuctionsListing/47008

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Poe---JSS--Consignors-Phone-Bid-Off-Steer-Sale-Preview-e3ic30053c39ecf-dde4-45a1-b944-c722b8db59ebWed, 08 Apr 2026 12:57:42 GMT<p> Kelton Poe and Kevin Jendrusch tell us about the steers being offered by Jendrusch Show Steers and Poe Livestock on SC Online on Monday. With lots of breed representation, there is something for everyone in this set. Still lots of quality up for grabs for the 2027 Show Season. Make sure you consider these seriously in your pursuit.</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>Sale Link 🔗: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/47008" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/47008</a></p> no00:27:35Poe - JSS & Consignors Phone Bid-Off Steer Sale Previewfull<![CDATA[QB Cattle's Bullnanza Breeding Stock Preview]]>Next up on deck is the QB Cattle – Bullnanza Breeding Stock Edition, and trust us—this one lives up to the hype. After breaking down the steers, Kolten pulls back the curtain on the breeding side of his program… and it’s loaded. We're talking cornerstone donors, eilte bulls, and premium new semen—each one built to be a game-changer and fast-track your program to the next level. These offerings are the kind that don’t just fill a pasture—they build legacies. Mark your calendars and don’t miss out. Bullnanza Breeding Stock Edition drops November 11th on Steer bidder Miss this one? You’ll feel it for years.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/QB-Cattles-Bullnanza-Breeding-Stock-Preview-e3ic32o1b52706a-491d-4a92-ae18-74512006ea6dWed, 05 Nov 2025 18:00:00 GMT<p>Next up on deck is the QB Cattle – Bullnanza Breeding Stock Edition, and trust us—this one lives up to the hype. After breaking down the steers, Kolten pulls back the curtain on the breeding side of his program… and it’s loaded. We're talking cornerstone donors, eilte bulls, and premium new semen—each one built to be a game-changer and fast-track your program to the next level. These offerings are the kind that don’t just fill a pasture—they build legacies. Mark your calendars and don’t miss out. Bullnanza Breeding Stock Edition drops November 11th on Steer bidder Miss this one? You’ll feel it for years.</p> no01:22:58QB Cattle's Bullnanza Breeding Stock Previewfull<![CDATA[Be Good Or Be Good At It... Featuring Jason Lackey]]>Yes we know… it’s been way too long since we’ve had a hog enthusiast on the pod. So with that said, go big or go home. Mr. Jason Lackey and the team discuss how a small family pig operation, has become one of the most competitive in the nation. Conversations also include changes in the livestock judging world over the years, how to perform at a higher level and how lackey livestock operates. Don’t miss this episode if you have goals in the industry is to be elite.


Empowerment is here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Be-Good-Or-Be-Good-At-It----Featuring-Jason-Lackey-e3ic32818516ee2-de32-40c8-a9f6-9e097b98ec4aFri, 06 Dec 2024 12:01:00 GMT<p>Yes we know… it’s been way too long since we’ve had a hog enthusiast on the pod. So with that said, go big or go home. Mr. Jason Lackey and the team discuss how a small family pig operation, has become one of the most competitive in the nation. Conversations also include changes in the livestock judging world over the years, how to perform at a higher level and how lackey livestock operates. Don’t miss this episode if you have goals in the industry is to be elite.</p> <p><br /></p> <p>Empowerment is here.</p> no00:44:15Be Good Or Be Good At It... Featuring Jason Lackeyfull<![CDATA[Be Convicted & Confident - Compelling Insights With Kelton Mason]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Be-Convicted--Confident---Compelling-Insights-With-Kelton-Mason-e3ic3079a342261-6af1-4027-a825-07aacbb85b47Sat, 01 Jun 2024 18:36:50 GMTKelton Mason is a man of many talents and passions, evident in his love for the swine and cattle industry. He raises prestigious hogs at Mason Livestock, sets high standards in the boar market with The Stud, and serves as a judge for state and national shows. Kelton's expertise extends to animal nutrition and sales, representing Lindner Feeds and SC Online Sales. Despite his accomplishments, he remains humble and dedicated to making a positive impact on the industry he loves. Give a listen, and you won’t regret it. Empowerment is here. no00:48:45Be Convicted & Confident - Compelling Insights With Kelton Masonfull<![CDATA[Indecision Is Not An Option - Limitless Boundaries With Topher Dalton & Mason Koepp]]>Ending out season 2, not only have we grown as people, but grown as a platform. We hope everyone knows how much this truly means to us. We would also like to thank our sponsors for supporting us throughout this season. We could not be more grateful for the time, money, and effort they put into investing in this platform. With that said, here’s the last episode of a great season. Topher Dalton and Mason Koepp, 2 individuals who strive to always be better, soak up everything they can, while in pursuit of their dreams. We all dive into the industry’s strengths and weaknesses, while talking about Topher’s mindset with his business ShowBiotics. Everything in the show cattle world, is in this episode, and heavily talked about. It might be long, but if you’re trying to improve in more ways then 1, then the excuse not to listen is irrelevant. Thank ya’ll for everything! Can’t wait for Season 3!

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Indecision-Is-Not-An-Option---Limitless-Boundaries-With-Topher-Dalton--Mason-Koepp-e3ic33l818b6b97-c587-41ac-9854-8382f02df35aSat, 07 Sep 2024 17:58:04 GMT<p><strong>Ending out season 2, not only have we grown as people, but grown as a platform. We hope everyone knows how much this truly means to us. We would also like to thank our sponsors for supporting us throughout this season. We could not be more grateful for the time, money, and effort they put into investing in this platform. With that said, here’s the last episode of a great season. Topher Dalton and Mason Koepp, 2 individuals who strive to always be better, soak up everything they can, while in pursuit of their dreams. We all dive into the industry’s strengths and weaknesses, while talking about Topher’s mindset with his business ShowBiotics. Everything in the show cattle world, is in this episode, and heavily talked about. It might be long, but if you’re trying to improve in more ways then 1, then the excuse not to listen is irrelevant. Thank ya’ll for everything! Can’t wait for Season 3! </strong></p> no01:51:58Indecision Is Not An Option - Limitless Boundaries With Topher Dalton & Mason Koeppfull<![CDATA[Lafrentz Cattle Sale Preview]]>Like DJ Khalad says, "Another one", this sale preview gig has become more and more sought after. We couldn't be more grateful for the opportunities we have had, and the Lafrentz team in Oklahoma sure makes it fun! This sale is so diverse and so deep in terms of quality; regardless of what kind of female you're seeking, there's bound to be one for your program. Make sure to check out the link below so you can find your next purchase on October 26th. 


Empowerment Is Here. 


Sale Links -

CCI:

https://cci.auction/orgs/44/auctions/5285

SC Online:

https://www.sconlinesales.com/Bids/AuctionsListing/44550

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Lafrentz-Cattle-Sale-Preview-e3ic32a64e7f7a1-7a8f-4c7a-8b06-83af5b6f921aMon, 20 Oct 2025 11:00:00 GMT<p>Like DJ Khalad says, "Another one", this sale preview gig has become more and more sought after. We couldn't be more grateful for the opportunities we have had, and the Lafrentz team in Oklahoma sure makes it fun! This sale is so diverse and so deep in terms of quality; regardless of what kind of female you're seeking, there's bound to be one for your program. Make sure to check out the link below so you can find your next purchase on October 26th. </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Links - </p><p>CCI: </p><p>https://cci.auction/orgs/44/auctions/5285</p><p>SC Online: </p><p>https://www.sconlinesales.com/Bids/AuctionsListing/44550</p> no01:12:12Lafrentz Cattle Sale Previewfull<![CDATA[Brick By Brick... Featuring Raymond Gonnet]]>Let's be honest: an hour and a half long episode can be difficult to listen to, but when we say this is for the books, we mean it. This episode is rich in diversity, and Raymond addresses every facet of life. Growing a business, creating a legacy, and overcoming hardship. His story is truly remarkable, and it should inspire everyone to exceed their limitations and seek improvement. If you experience self-doubt, listen in and understand that it is rather typical when attempting to become elite. While listening, all we ask is that you reflect on your difficulties and find a method to overcome them. Empowerment is here.


]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Brick-By-Brick----Featuring-Raymond-Gonnet-e3ic33p496f9c10-763a-4f73-8868-852f4dd16a44Fri, 29 Nov 2024 12:00:00 GMT<p>Let's be honest: an hour and a half long episode can be difficult to listen to, but when we say this is for the books, we mean it. This episode is rich in diversity, and Raymond addresses every facet of life. Growing a business, creating a legacy, and overcoming hardship. His story is truly remarkable, and it should inspire everyone to exceed their limitations and seek improvement. If you experience self-doubt, listen in and understand that it is rather typical when attempting to become elite. While listening, all we ask is that you reflect on your difficulties and find a method to overcome them. Empowerment is here. </p> <p><br /></p> no01:36:03Brick By Brick... Featuring Raymond Gonnetfull<![CDATA[Don’t Aim, Just Fire... Featuring Jon Gevelinger]]>Welcome to season 4! Theres so many changes that have happened since the last release, and they are changes that have allowed us to grow and achieve what we want to provide you as a listener.

Jon's story is very unique, but whats more intriguing is the team has followed him for so long and learned from him. To now recording with him and discussing industry trends and path ways to become successful. We hope you as a listener are able to resonate with Jon or the team at some point in this episode, because there is simply something for everyone!

This is what it’s all about and we seriously couldn't have kicked off this season any better!


Empowerment is here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Dont-Aim--Just-Fire----Featuring-Jon-Gevelinger-e3ic3312cb82733-7598-457c-a0a8-b0570d66813fFri, 06 Jun 2025 11:00:00 GMT<p><strong>Welcome to season 4! Theres so many changes that have happened since the last release, and they are changes that have allowed us to grow and achieve what we want to provide you as a listener. </strong></p><p>Jon's story is very unique, but whats more intriguing is the team has followed him for so long and learned from him. To now recording with him and discussing industry trends and path ways to become successful. We hope you as a listener are able to resonate with Jon or the team at some point in this episode, because there is simply something for everyone! </p><p>This is what it’s all about and we seriously couldn't have kicked off this season any better! </p><p><br /></p><p>Empowerment is here. </p> no01:07:10Don’t Aim, Just Fire... Featuring Jon Gevelingerfull<![CDATA[State Fair Of Texas Post Game Sort... Featuring Shane Bedwell]]>For us to do a post game sort in the state that started it all is always a blast. If you watched live or on youtube you probably noticed the immense amount of quality fat steers that were exhibited at this show. Both Shane and Weston breakdown the steers division by divison. It’s imformative, it’s refreshing and a good way of showing what our platform loves to do. If you were an exhibitor, parent, teacher, friend or breeder this is something we encourage you to tune into! 


Empowerment Is Here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/State-Fair-Of-Texas-Post-Game-Sort----Featuring-Shane-Bedwell-e3q3pav368b11b1-a786-4cc6-b20a-a82e21988f54Wed, 07 Oct 2026 19:53:28 GMT<p>For us to do a post game sort in the state that started it all is always a blast. If you watched live or on youtube you probably noticed the immense amount of quality fat steers that were exhibited at this show. Both Shane and Weston breakdown the steers division by divison. It’s imformative, it’s refreshing and a good way of showing what our platform loves to do. If you were an exhibitor, parent, teacher, friend or breeder this is something we encourage you to tune into! </p><p><br /></p><p>Empowerment Is Here.</p> no00:31:53State Fair Of Texas Post Game Sort... Featuring Shane Bedwellfull<![CDATA[Curtain Show Cattle Female Sale Preview]]>When Tanner reached out to us about doing a preview it was an immediate yes. The Curtain’s have displayed so much success this past year. This set of females is a great representation of what can happen in the future. A diversified group that are elite and backed by pedigree’s that have been known to bring success. Weston and Tanner go through their sale lot by lot and discuss the differences. Make sure to tune in, it’s all happening October 18th on SCO. 


Empowerment Is Here.


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/44980

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Curtain-Show-Cattle-Female-Sale-Preview-e3q64o96d0b3c4e-36cb-4eb9-808f-47b0c7aec954Thu, 08 Oct 2026 17:43:59 GMT<p>When Tanner reached out to us about doing a preview it was an immediate yes. The Curtain’s have displayed so much success this past year. This set of females is a great representation of what can happen in the future. A diversified group that are elite and backed by pedigree’s that have been known to bring success. Weston and Tanner go through their sale lot by lot and discuss the differences. Make sure to tune in, it’s all happening October 18th on SCO. </p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/44980</p> no00:48:10Curtain Show Cattle Female Sale Previewfull<![CDATA[Ruble Cattle Company Sale Preview]]>We have loved gaining all the operations to represent on our platform. Some that we think highly of are the Rubles. Riley and Grady both hop on to talk about this set of show cattle. Weston and the boys break them all down lot but lot and it’s enjoyable to listen to. A set of heifer prospects with high ceilings and two steers that are very competitive. Make sure to tune in here, sale day is approaching quickly on October 11th!


Empowerment Is Here.


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/44588

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Ruble-Cattle-Company-Sale-Preview-e3pqf5s1d415b72-5728-4e6d-a14f-4c596c4eb468Sat, 03 Oct 2026 13:59:41 GMT<p>We have loved gaining all the operations to represent on our platform. Some that we think highly of are the Rubles. Riley and Grady both hop on to talk about this set of show cattle. Weston and the boys break them all down lot but lot and it’s enjoyable to listen to. A set of heifer prospects with high ceilings and two steers that are very competitive. Make sure to tune in here, sale day is approaching quickly on October 11th!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/44588</p> no00:38:19Ruble Cattle Company Sale Previewfull<![CDATA[3 Aces Cattle Co Sale Preview]]>We have been anticipating this for a long time! 3 Aces Cattle Co has been a roll for quite some time, and we could not be happier to represent them. A multi breed heifer sale with elite prospects that can be successful inside and outside of the show ring. Lydell and Weston discuss through each one and elaborate on the lineages, phenotypes and goals. This one is fun to listen to. Check their sale out on SCO, sale day is approaching quickly on October 5th!


Empowerment Is Here.


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/48619

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/3-Aces-Cattle-Co-Sale-Preview-e3pp5l1319d2f5b-5520-4b84-9452-7284a59de60aFri, 02 Oct 2026 18:04:48 GMT<p>We have been anticipating this for a long time! 3 Aces Cattle Co has been a roll for quite some time, and we could not be happier to represent them. A multi breed heifer sale with elite prospects that can be successful inside and outside of the show ring. Lydell and Weston discuss through each one and elaborate on the lineages, phenotypes and goals. This one is fun to listen to. Check their sale out on SCO, sale day is approaching quickly on October 5th!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/48619</p> no00:55:293 Aces Cattle Co Sale Previewfull<![CDATA[Knudson Cattle Sale Preview]]>Now representing some new friends in Iowa of ours and they are bringing an awesome set of females! There’s something for everyone within this sale. Lots of different types and kinds, but all built the right way to create a path for success. We highly encourage to check out the Knudson’s sale on SCO, sale day is arriving here shortly on October 6th!


Empowerment Is Here.


🔗 View the Sale: https://sconlinesales.com/Bids/AuctionsListing/48098

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Knudson-Cattle-Sale-Preview-e3pp64t5811f2c3-4cbd-49a8-9a83-899caac25a92Fri, 02 Oct 2026 18:10:33 GMT<p>Now representing some new friends in Iowa of ours and they are bringing an awesome set of females! There’s something for everyone within this sale. Lots of different types and kinds, but all built the right way to create a path for success. We highly encourage to check out the Knudson’s sale on SCO, sale day is arriving here shortly on October 6th!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: https://sconlinesales.com/Bids/AuctionsListing/48098</p> no00:40:14Knudson Cattle Sale Previewfull<![CDATA[Lazy JB Angus Sale Preview]]>We love having the Creamers on our platform! Being 100 years into the angus breed they have continued to evolve their operation into one of the most elite in the nation. Regardless if you are seeking for breeding pieces, show heifer prospects, or opportunities to buy into their genetics, you can find it all on SCO. A deep set of prospects that have the intangible’s to exceed expectations. Check it on, sale day is approaching quickly on October 5th! 


Empowerment Is Here.


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/44622

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Lazy-JB-Angus-Sale-Preview-e3pl6je676b19e0-2a26-40cb-aca0-ccbeb90f8000Wed, 30 Sep 2026 18:02:24 GMT<p>We love having the Creamers on our platform! Being 100 years into the angus breed they have continued to evolve their operation into one of the most elite in the nation. Regardless if you are seeking for breeding pieces, show heifer prospects, or opportunities to buy into their genetics, you can find it all on SCO. A deep set of prospects that have the intangible’s to exceed expectations. Check it on, sale day is approaching quickly on October 5th! </p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/44622</p> no00:36:52Lazy JB Angus Sale Previewfull<![CDATA[Gilbertson Cattle Live Sale Preview]]>A live preview we had to wait too release due to us being a little furter out from sale day. But awfully worth it with all said. Kirk Gilbertson reached out to us to come do a live preview while Weston was making his rounds. A very impressive set to study in person. Full sibs, and half sibs that have had proven succues in the past and all current lots have the same ablitys to do the same. Tune in to this live preview as Weston and Kirk walk through the pasture and study them. You can find the sale on SCO with sale day coming soon on the 27th!


Empowerment Is Here.


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/47645

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Gilbertson-Cattle-Live-Sale-Preview-e3p8l5161a7b521-f690-4409-9ec9-15ceb57b9002Tue, 22 Sep 2026 21:22:38 GMT<p>A live preview we had to wait too release due to us being a little furter out from sale day. But awfully worth it with all said. Kirk Gilbertson reached out to us to come do a live preview while Weston was making his rounds. A very impressive set to study in person. Full sibs, and half sibs that have had proven succues in the past and all current lots have the same ablitys to do the same. Tune in to this live preview as Weston and Kirk walk through the pasture and study them. You can find the sale on SCO with sale day coming soon on the 27th!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/47645" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/47645</a></p> no00:21:25Gilbertson Cattle Live Sale Previewfull<![CDATA[Schrag Nikkel Live Sale Preview]]>We got the opportunity to not only represent the high quality show steers but also heifers for the Schrags and Nikkels. For now we are releasing the live preview for his sale happening on the 24th on SCO. Jake and Weston go through all the lots and it’s honestly its as deep as any. From junior national purebreds, to midwest fats, or holdover prospects there is all kinds. Tune in you don't want to miss this set!


Empowerment Is Here.


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/48244

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Schrag-Nikkel-Live-Sale-Preview-e3p2g7h0817430e-971a-48cb-8edf-20b10546336cFri, 18 Sep 2026 19:03:42 GMT<p>We got the opportunity to not only represent the high quality show steers but also heifers for the Schrags and Nikkels. For now we are releasing the live preview for his sale happening on the 24th on SCO. Jake and Weston go through all the lots and it’s honestly its as deep as any. From junior national purebreds, to midwest fats, or holdover prospects there is all kinds. Tune in you don't want to miss this set!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/48244?fbclid=IwdGRleAUaSp1wZG9mBWZkaWQWUOrSpIc7rY2TJM55v7kdNovTAatFV2V4dG4DYWVtAjExAHNydGMGYXBwX2lkCjY2Mjg1NjgzNzkAAR6RjncU1ti7H6tpE_gY4W5ymYRK_ur_8tPcjWhAYno2tzTUC9nPp4_5Ns10hw_aem_9GQ5atT5BfCZSDAg501SeA" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/48244</a></p> no00:16:17Schrag Nikkel Live Sale Previewfull<![CDATA[M Lazy Heart Western Shootout Live Sale Preview]]>Another live preview that we have been anticipating for a long time! PD Miller and his family have put together a deep set of cattle thats being offered up on SCO. Weston made the trip out there after wrapping up in South Dakota and it sure was worth it. PD and Weston dive through sire groups, individual lots and even touch on a lot of the cows that some are out of. Regardless of enndpoint, climate, or resources there is a calf for everyone in Torrington, Wyoming. Make the trip, it is well worth it. Sale day is approaching quickly on the 24th! 


Empowerment Is Here. 


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/39458

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/M-Lazy-Heart-Western-Shootout-Live-Sale-Preview-e3p4qnfeb74fcf6-e341-40de-8130-dad388ee7ef5Sun, 20 Sep 2026 16:21:54 GMT<p>Another live preview that we have been anticipating for a long time! PD Miller and his family have put together a deep set of cattle thats being offered up on SCO. Weston made the trip out there after wrapping up in South Dakota and it sure was worth it. PD and Weston dive through sire groups, individual lots and even touch on a lot of the cows that some are out of. Regardless of enndpoint, climate, or resources there is a calf for everyone in Torrington, Wyoming. Make the trip, it is well worth it. Sale day is approaching quickly on the 24th! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/39458</p> no00:31:33M Lazy Heart Western Shootout Live Sale Previewfull<![CDATA[Colorado State Fair Post Game Sort… Featuring Blake Nelson ]]>

Now for the second one, and we couldn’t have asked for a better outcome. The Colorado state fair is about as tough as any of them. Blake and Weston go through the entire show, class by class breaking down what separated each one. If you didn’t watch the Colorado State Fair steer show, you should have. An awfully fun one that got our blood pumping! Make sure to listen in, Blake’s in depth view on them is always fun to listen too. 


Empowerment Is Here. 

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Colorado-State-Fair-Post-Game-Sort-Featuring-Blake-Nelson-e3p3jip07b42013-b694-4be5-b5f3-2fbe5f81991fSat, 19 Sep 2026 16:01:50 GMT<p><br /></p><p>Now for the second one, and we couldn’t have asked for a better outcome. The Colorado state fair is about as tough as any of them. Blake and Weston go through the entire show, class by class breaking down what separated each one. If you didn’t watch the Colorado State Fair steer show, you should have. An awfully fun one that got our blood pumping! Make sure to listen in, Blake’s in depth view on them is always fun to listen too. </p><p><br /></p><p>Empowerment Is Here. </p> no00:31:09Colorado State Fair Post Game Sort… Featuring Blake Nelson full<![CDATA[RJ Cattle Co Live Sale Preview]]>Well the initial plan was to simply come out to Mitchell, SD and represent a great friend, that turned into one of the greatest trips this platform has ever made. RJ Cattle Co has an incredibly deep set and Weston got the opportunity to sit down and dive through the cow families. Alongside that we highlight some of the many great ones being offered on SCO while discussing about Greater Goods first calf crop and much more! This is a very memorable live preview to partake in and we highly encourage everyone to check out this set. Remember sale day is the 24th and this is something everyone should want to be part of. Tune in and enjoy. 


Empowerment Is Here.


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/39582

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/RJ-Cattle-Co-Live-Sale-Preview-e3p2fmu640db805-a46a-45ef-a859-a929f65f9d11Fri, 18 Sep 2026 18:43:31 GMT<p>Well the initial plan was to simply come out to Mitchell, SD and represent a great friend, that turned into one of the greatest trips this platform has ever made. RJ Cattle Co has an incredibly deep set and Weston got the opportunity to sit down and dive through the cow families. Alongside that we highlight some of the many great ones being offered on SCO while discussing about Greater Goods first calf crop and much more! This is a very memorable live preview to partake in and we highly encourage everyone to check out this set. Remember sale day is the 24th and this is something everyone should want to be part of. Tune in and enjoy. </p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/39582" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/39582</a></p> no00:31:13RJ Cattle Co Live Sale Previewfull<![CDATA[T Bar S Cattle Co Sale Preview]]>It’s extremely refreshing to bring on some new friends like Vehige’s. There was much conversation before and after the preview about quality over quantity, and that is the exact definition of this set of cattle. Justin, Kyle and Weston walk through these 8 lots and do a breakdown on the phenotypes, lineage, and future possibilities. With much to offer, T Bar S is only getting started and we couldn’t be more grateful to be a small part of it. Check it out on Steerbidder, sale day is approaching on the 24th!


Empowerment Is Here.


🔗 View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11107

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/T-Bar-S-Cattle-Co-Sale-Preview-e3otqu0aa502cb6-2337-469d-83d3-032e8635e04fWed, 16 Sep 2026 12:00:00 GMT<p>It’s extremely refreshing to bring on some new friends like Vehige’s. There was much conversation before and after the preview about quality over quantity, and that is the exact definition of this set of cattle. Justin, Kyle and Weston walk through these 8 lots and do a breakdown on the phenotypes, lineage, and future possibilities. With much to offer, T Bar S is only getting started and we couldn’t be more grateful to be a small part of it. Check it out on Steerbidder, sale day is approaching on the 24th!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: <a href="https://steerbidder.auctioneersoftware.com/auctions/11107" rel="noopener noreferrer nofollow">https://steerbidder.auctioneersoftware.com/auctions/11107</a></p> no00:19:40T Bar S Cattle Co Sale Previewfull<![CDATA[Ferguson Show Cattle Sale Preview]]>Another Iowa Pro Tour member that we are proud to represent. Chance and Weston do a deep dive into all the lots together and it sure is fun. Chance shows how this industry can be addictive and it shows in this set. With a set of cattle at this level of quality, the addiction is almost is a necessity. Tune into this set, it all happens on Steerbidder on the 21st!


Empowerment Is Here.


🔗 View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11091

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Ferguson-Show-Cattle-Sale-Preview-e3ott195a14fbfd-79e0-40de-8bdf-49d3ad14e191Wed, 16 Sep 2026 11:00:00 GMT<p>Another Iowa Pro Tour member that we are proud to represent. Chance and Weston do a deep dive into all the lots together and it sure is fun. Chance shows how this industry can be addictive and it shows in this set. With a set of cattle at this level of quality, the addiction is almost is a necessity. Tune into this set, it all happens on Steerbidder on the 21st!</p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>🔗 View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11091</p> no00:23:26Ferguson Show Cattle Sale Previewfull<![CDATA[Smith Family Cattle Company Sale Preview]]>Always a fun time when good friends with elite cattle get to hop on and discuss the set. Jordan and Dustin have done an incredible job finding, breeding, and raising the ones that will play with the best of them. We almost think Jordan wants to move to Texas one day, but that’s a story for another time. Weston goes into depth on every lot with the crew and evaluates what every calf’s best attribute and endpoint is. Check out this set on SC Online, sale day is approaching on September 17th. Tune in on this one!


Empowerment Is Here.


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/47947

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Smith-Family-Cattle-Company-Sale-Preview-e3oncad4f02c39a-824d-4cc4-967f-36934bb49c27Fri, 11 Sep 2026 14:35:10 GMT<p>Always a fun time when good friends with elite cattle get to hop on and discuss the set. Jordan and Dustin have done an incredible job finding, breeding, and raising the ones that will play with the best of them. We almost think Jordan wants to move to Texas one day, but that’s a story for another time. Weston goes into depth on every lot with the crew and evaluates what every calf’s best attribute and endpoint is. Check out this set on SC Online, sale day is approaching on September 17th. Tune in on this one!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/47947" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/47947</a></p> no00:48:05Smith Family Cattle Company Sale Previewfull<![CDATA[Dupler-King Annual Fall Sale Preview]]>New friends in new places once again! It was very fun to sit down with Connor and roll through all the lots of cattle he and Tyler have up to offer. From show heifer prospects to incredible show steer's, this sale offers a great variety of show cattle. There’s even an intriguing IVF flushing opportunity on a cow that's already proven, and a fun hunting opportunity. Check it out on SC Online, sale day is coming quickly on the 16th!


Empowerment Is Here.


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/46837

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Dupler-King-Annual-Fall-Sale-Preview-e3ojjld83139705-7b46-464f-9187-75202e6c51aeWed, 09 Sep 2026 16:07:42 GMT<p>New friends in new places once again! It was very fun to sit down with Connor and roll through all the lots of cattle he and Tyler have up to offer. From show heifer prospects to incredible show steer's, this sale offers a great variety of show cattle. There’s even an intriguing IVF flushing opportunity on a cow that's already proven, and a fun hunting opportunity. Check it out on SC Online, sale day is coming quickly on the 16th!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/46837</p> no00:26:11Dupler-King Annual Fall Sale Previewfull<![CDATA[Kohlhaas Cattle Company Sale Preview]]>This is the very first preview for our friends in the Iowa Pro Tour. We got a humbling opportunity to be apart of this historic group and we could not be more proud. Startring off with Kohlhaas Cattle Company's deep set of elite propsects. Consistent matings that have the ability to showcase themselves in numerous ways. Jason and Weston talk about the differences between them all and it’s honestly a fun one to partake in. Check it out on SC Online, sale day is on September 16th!


Empowerment Is Here.


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/47741

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Kohlhaas-Cattle-Company-Sale-Preview-e3olf4he1f8cbf0-ad44-4afb-9db3-11bc1a83b060Thu, 10 Sep 2026 15:05:32 GMT<p>This is the very first preview for our friends in the Iowa Pro Tour. We got a humbling opportunity to be apart of this historic group and we could not be more proud. Startring off with Kohlhaas Cattle Company's deep set of elite propsects. Consistent matings that have the ability to showcase themselves in numerous ways. Jason and Weston talk about the differences between them all and it’s honestly a fun one to partake in. Check it out on SC Online, sale day is on September 16th!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/47741</p> no00:28:31Kohlhaas Cattle Company Sale Previewfull<![CDATA[Barbour Cattle Online Sale Preview]]>It’s sure a pleasure to represent these great folks from Ohio! Just coming off an awesome win breeding the reserve grand champion steer at Colorado state fair! This set of cattle are diverse and all competitive in their own way. Make sure to check it out on SCO, sale day is right around the corner on the 7th!


Empowerment Is Here.


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/46848

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Barbour-Cattle-Online-Sale-Preview-e3o7to361d7043b-0245-434b-85f8-69b859dc9a50Wed, 02 Sep 2026 13:22:05 GMT<p>It’s sure a pleasure to represent these great folks from Ohio! Just coming off an awesome win breeding the reserve grand champion steer at Colorado state fair! This set of cattle are diverse and all competitive in their own way. Make sure to check it out on SCO, sale day is right around the corner on the 7th!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/46848" rel="noopener noreferrer nofollow" target="_blank">https://www.sconlinesales.com/Bids/AuctionsListing/46848</a></p> no00:20:53Barbour Cattle Online Sale Previewfull<![CDATA[Ashworth Show Cattle Sale Preview]]>Coming back from Urbana, Missouri Spencer Ashworth joins us on the platform to discuss his cattle he’s got up to offer on Steerbidder! With many new matings and consistent ones this set of show steers and donor prospect looks awfully promising. A varity of midwest early state fair calves and some very high quality holdovers are to be found in this sale. It all happens on the September 7th. Dont miss out! 


Empowerment Is Here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Ashworth-Show-Cattle-Sale-Preview-e3o3aac5cdf7c29-a633-4f02-a4f5-e1a36ff7bd1aSun, 30 Aug 2026 16:07:01 GMT<p>Coming back from Urbana, Missouri Spencer Ashworth joins us on the platform to discuss his cattle he’s got up to offer on Steerbidder! With many new matings and consistent ones this set of show steers and donor prospect looks awfully promising. A varity of midwest early state fair calves and some very high quality holdovers are to be found in this sale. It all happens on the September 7th. Dont miss out! </p><p><br /></p><p>Empowerment Is Here.</p> no00:26:09Ashworth Show Cattle Sale Previewfull<![CDATA[Iowa State Fair Post Game Sort… Featuring Brandon Callis ]]>What a opportunity to not only do one but two post game sorts of the highly competitive state fair steer shows. Bringing on a good friend and mentor thats been on the platform is always fun. Being able to go through the Iowa state fair steer show is something we have always dreamed of. Now that its a reality, we brought you the best. From Brandon’s perspectives, Weston's questions and the conversations made in between this post game sort is sure fun to listen to. One of the hardest steer shows to compete in is now live for anyone to hear from the judges perspective. Don’t miss out on this!


Empowerment Is Here. 

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Iowa-State-Fair-Post-Game-Sort-Featuring-Brandon-Callis-e3o2c4c46d20751-580d-443e-9c6a-0d1032209e37Sat, 29 Aug 2026 17:41:23 GMT<p>What a opportunity to not only do one but two post game sorts of the highly competitive state fair steer shows. Bringing on a good friend and mentor thats been on the platform is always fun. Being able to go through the Iowa state fair steer show is something we have always dreamed of. Now that its a reality, we brought you the best. From Brandon’s perspectives, Weston's questions and the conversations made in between this post game sort is sure fun to listen to. One of the hardest steer shows to compete in is now live for anyone to hear from the judges perspective. Don’t miss out on this!</p><p><br /></p><p>Empowerment Is Here. </p> no00:33:49Iowa State Fair Post Game Sort… Featuring Brandon Callis full<![CDATA[Richland Farms Bred Heifer Sale Preview ]]>In just few days a varity of bred heifers, embryos and semen will be offered by a credible, reliable and hard working crew. With many different kinds of females to buy into, they all represent quality and can meet the expectations. Alongside them, the embryo opportunitys are endless with fresh new matings and already proven matings! Make sure to check it out on Steerbidder. 


Empowerment Is Here. 


 🔗View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11059

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Richland-Farms-Bred-Heifer-Sale-Preview-e3n12cd8e9b968a-2ddc-41bf-b27c-b65b8c286dcaWed, 05 Aug 2026 17:03:37 GMT<p>In just few days a varity of bred heifers, embryos and semen will be offered by a credible, reliable and hard working crew. With many different kinds of females to buy into, they all represent quality and can meet the expectations. Alongside them, the embryo opportunitys are endless with fresh new matings and already proven matings! Make sure to check it out on Steerbidder. </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p> 🔗View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11059</p> no00:45:21Richland Farms Bred Heifer Sale Preview full<![CDATA[Setting The Standard Bred Female Sale Preview]]>In just a couple days a very diversified yet elite set of females is being offered on Steerbidder. Setting The Standard isn't just a title its a way of living for these group people offerring this set of cattle. From extoics to Americans theres something for everyone to invest in. Not only is it worth investing in the cattle but the lineage behind it all is as well. Do not miss out on this incredible set of females! 


There is also a neat opportunity to own a hardly used decked out show trailer, I heard the owners fitting skills might could be used! ~ Tune in to get a laugh at the end. 


Empowerment Is Here.


🔗 View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11060

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Setting-The-Standard-Bred-Female-Sale-Preview-e3ni2ft049c513c-0d7f-4e87-92c8-255fe9ccce2cTue, 18 Aug 2026 11:00:00 GMT<p>In just a couple days a very diversified yet elite set of females is being offered on Steerbidder. Setting The Standard isn't just a title its a way of living for these group people offerring this set of cattle. From extoics to Americans theres something for everyone to invest in. Not only is it worth investing in the cattle but the lineage behind it all is as well. Do not miss out on this incredible set of females! </p><p><br /></p><p>There is also a neat opportunity to own a hardly used decked out show trailer, I heard the owners fitting skills might could be used! ~ Tune in to get a laugh at the end. </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>🔗 View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11060</p> no01:06:29Setting The Standard Bred Female Sale Previewfull<![CDATA[County Fairs Matter… Featuring Steve McEowen Presented By Stock Show Secrets ]]>The start to something unique and special. The entire story of this process and how it's now in production is so inspiring. This campaign is brought to you by Stock Show Secrets. They started this on their blog page of their website, and now working with us and this platform to bring even greater value. This is something we are all passionate about and cannot wait to see how everyone else can resonate with this campaign. We are grateful and thrilled for this opportunity. We would like to say thank you to the people at Stock Show Secrets for believing in us to represent them and what they stand for. This is the beginning of something incredible! 

Empowerment Is Here. 

🔗 Check out the Website: https://stockshowsecrets.com/


]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/County-Fairs-Matter-Featuring-Steve-McEowen-Presented-By-Stock-Show-Secrets-e3lqqtl4ed73dfe-128d-43b0-8acd-ba37ad7d6884Wed, 08 Jul 2026 19:34:32 GMT<p>The start to something unique and special. The entire story of this process and how it's now in production is so inspiring. This campaign is brought to you by Stock Show Secrets. They started this on their blog page of their website, and now working with us and this platform to bring even greater value. This is something we are all passionate about and cannot wait to see how everyone else can resonate with this campaign. We are grateful and thrilled for this opportunity. We would like to say thank you to the people at Stock Show Secrets for believing in us to represent them and what they stand for. This is the beginning of something incredible! </p><p>Empowerment Is Here. </p><p>🔗 Check out the Website: https://stockshowsecrets.com/</p><p><br /></p> no00:29:23County Fairs Matter… Featuring Steve McEowen Presented By Stock Show Secrets full<![CDATA[Walmart Store Managers… Featuring Brian Rogers]]>This episode brings a lot of value to our platform. One reason being that a discussion was held about how to handle obstacles. Brian explains how he dealt with some adversity, and how he handled it. In this episode, you’ll get to hear Brian’s story and thoughts about our industry. Everyone comes from a different place, and regardless of where that is, Brian says you can still be successful. Tune in!


Empowerment Is Here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Walmart-Store-Managers-Featuring-Brian-Rogers-e3lvamofbbb9231-62dd-4432-b43a-3d7917eb9123Sun, 12 Jul 2026 12:00:00 GMT<p>This episode brings a lot of value to our platform. One reason being that a discussion was held about how to handle obstacles. Brian explains how he dealt with some adversity, and how he handled it. In this episode, you’ll get to hear Brian’s story and thoughts about our industry. Everyone comes from a different place, and regardless of where that is, Brian says you can still be successful. Tune in!</p><p><br /></p><p>Empowerment Is Here.</p> no00:59:48Walmart Store Managers… Featuring Brian Rogersfull<![CDATA[Chasing Perfection... Featuring Jake Franke]]>Let us not forget the heartbeat of the industry: The kids who are gaining the life skills and experience to be successful as they choose a path to go as they exit the show ring. Listen as Weston and Ashlee unpack the heart behind why we’re all chasing shavings, kids and banners with Jake Franke.


Empowerment Is Here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Chasing-Perfection----Featuring-Jake-Franke-e3k3rmc23025177-3c2e-4381-9ff1-61cd02c5e71dSat, 30 May 2026 14:04:09 GMT<p>Let us not forget the heartbeat of the industry: The kids who are gaining the life skills and experience to be successful as they choose a path to go as they exit the show ring. Listen as Weston and Ashlee unpack the heart behind why we’re all chasing shavings, kids and banners with Jake Franke. </p><p><br /></p><p>Empowerment Is Here. </p> no00:43:3062Chasing Perfection... Featuring Jake Frankefull<![CDATA[Parker Cattle Company First Annual Bred Heifer Sale Preview]]>Representing the Parker’s for their first annual bred heifer sale is really cool. Not only have they been producing quality cattle for a long time but have been aligned with only the best in the business. it all happens tomorrow on SC Online Sales! 


Side Note: We discussed Lots 5 and 12 differently then what they are. Mr. Parker had their Dam mixed up. If you need any clarification on those specific lots Dam, do not hesitate to call Mr. Parker!


𝙀𝙢𝙥𝙤𝙬𝙚𝙧𝙢𝙚𝙣𝙩 𝙄𝙨 𝙃𝙚𝙧𝙚.


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/46950

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Parker-Cattle-Company-First-Annual-Bred-Heifer-Sale-Preview-e3ku1e028d672bc-07af-4262-8633-41272566bc9eWed, 17 Jun 2026 16:11:31 GMT<p>Representing the Parker’s for their first annual bred heifer sale is really cool. Not only have they been producing quality cattle for a long time but have been aligned with only the best in the business. it all happens tomorrow on SC Online Sales! </p><p><br /></p><p>Side Note: We discussed Lots 5 and 12 differently then what they are. Mr. Parker had their Dam mixed up. If you need any clarification on those specific lots Dam, do not hesitate to call Mr. Parker!</p><p><br /></p><p>𝙀𝙢𝙥𝙤𝙬𝙚𝙧𝙢𝙚𝙣𝙩 𝙄𝙨 𝙃𝙚𝙧𝙚.</p><p><br /></p><p>🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/46950</p> no00:50:07Parker Cattle Company First Annual Bred Heifer Sale Previewfull<![CDATA[A New Era... Bloodlines Online Sales ]]>Introducing a new era for online sales and EmpowerU… Bloodlines Online Sales. A venture years in the making is officially live, and we could not be more excited to be a part of it. Listen in as Weston and Brock discuss the story of Bloodlines and dive into everything you need to know about the platform! 


Empowerment Is Here. 


Website 🔗: https://bloodlinesonlinesales.com

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/A-New-Era----Bloodlines-Online-Sales-e3lfnfd9d201969-48c9-47f0-9ebc-0411dcb10103Tue, 30 Jun 2026 17:00:01 GMT<p>Introducing a new era for online sales and EmpowerU… Bloodlines Online Sales. A venture years in the making is officially live, and we could not be more excited to be a part of it. Listen in as Weston and Brock discuss the story of Bloodlines and dive into everything you need to know about the platform! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Website 🔗: <a href="https://bloodlinesonlinesales.com" rel="noopener noreferrer nofollow">https://bloodlinesonlinesales.com</a></p> no00:40:02A New Era... Bloodlines Online Sales full<![CDATA[Earn Your Stripes... Featuring Blake Bloomberg]]>This industry is special in the sense that many individuals within it experience it in full: all or many aspects. Blake Bloomberg is no exception! Kicking off Season 6 of EmpowerU with Blake Bloomberg from Berwick, Illinois. His judging resume boasts experience at Oklahoma State, Texas A&M, and now Blackhawk Junior College. From judging all over the country at the biggest stages, Blake continues to showcase his ability to evaluate livestock at the highest degree. He has been in the ring as an exhibitor and evaluator. He has coached many other evaluators across the country. We are grateful to hear his stories and bring forth his insights. Listen now on Apple and Spotify! 


Empowerment Is Here

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Earn-Your-Stripes----Featuring-Blake-Bloomberg-e3jqrr4a2b56ab3-2647-4f0c-919c-533b79711645Sun, 24 May 2026 13:33:50 GMT<p>This industry is special in the sense that many individuals within it experience it in full: all or many aspects. Blake Bloomberg is no exception! Kicking off Season 6 of EmpowerU with Blake Bloomberg from Berwick, Illinois. His judging resume boasts experience at Oklahoma State, Texas A&amp;M, and now Blackhawk Junior College. From judging all over the country at the biggest stages, Blake continues to showcase his ability to evaluate livestock at the highest degree<em>. </em>He<em> </em>has been in the ring as an exhibitor and evaluator. He has coached many other evaluators across the country. We are grateful to hear his stories and bring forth his insights. Listen now on Apple and Spotify! </p><p><br /></p><p>Empowerment Is Here</p> no00:43:5261Earn Your Stripes... Featuring Blake Bloombergfull<![CDATA[Triple Crown Ranch Volume II Sale Preview]]>Don’t miss this set of 11 Brangus and American-influenced heifers from Triple Crown Ranch. Alongside semen from bulls that are changing the script, this set is as deep as it gets. All selling on SC Online Sales April 30th.


Empowerment Is Here.


View The Sale: https://www.sconlinesales.com/Bids/AuctionsListing/46404

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Triple-Crown-Ranch-Volume-II-Sale-Preview-e3ihutobd6d0957-dbac-4106-93e7-f0d8c5d09ebdMon, 27 Apr 2026 17:49:33 GMT<p>Don’t miss this set of 11 Brangus and American-influenced heifers from Triple Crown Ranch. Alongside semen from bulls that are changing the script, this set is as deep as it gets. All selling on SC Online Sales April 30th.</p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>View The Sale: https://www.sconlinesales.com/Bids/AuctionsListing/46404</p> no00:42:13Triple Crown Ranch Volume II Sale Previewfull<![CDATA[The Beefmaster Revolution Vol. 6 Sale Preview]]>This sale features live lots, embryo opportunities, a flush opportunity, and sires that sale hosts say have and will continue to shape the Beefmaster breed. Don’t miss it on May 3rd on SC Online Sales.


Empowerment Is Here


View The Sale: https://www.sconlinesales.com/Bids/AuctionsListing/47233 

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/The-Beefmaster-Revolution-Vol--6-Sale-Preview-e3ijfpi528d679a-5916-41d2-bfd8-fd8700ff1f73Tue, 28 Apr 2026 15:43:08 GMT<p>This sale features live lots, embryo opportunities, a flush opportunity, and sires that sale hosts say have and will continue to shape the Beefmaster breed. Don’t miss it on May 3rd on SC Online Sales.</p><p><br /></p><p>Empowerment Is Here</p><p><br /></p><p>View The Sale: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/47233" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/47233</a> </p> no00:31:11The Beefmaster Revolution Vol. 6 Sale Previewfull<![CDATA[Reed Vestal Ranches Sale Preview]]>Weston, Junior and Reed discuss the set from Reed Vestal Ranches selling on May 3rd on Steerbidder. A variety of breeds are represented across 20 lots in this set. Don’t miss out!


Empowerment Is Here.


View The Sale: https://steerbidder.auctioneersoftware.com/auctions/11019

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Reed-Vestal-Ranches-Sale-Preview-e3ijdk1156f564f-3b6f-47c6-8d80-6492dc878141Tue, 28 Apr 2026 15:40:21 GMT<p>Weston, Junior and Reed discuss the set from Reed Vestal Ranches selling on May 3rd on Steerbidder. A variety of breeds are represented across 20 lots in this set. Don’t miss out!</p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>View The Sale: https://steerbidder.auctioneersoftware.com/auctions/11019</p> no01:12:27Reed Vestal Ranches Sale Previewfull<![CDATA[Reed Vestal Ranches Sale Preview]]>Reed Vestal Ranches is bringing the heat with this online sale set for Sunday, April 19th! Check the sale out now on Steerbidder. Don’t miss out on the opportunity to get your hands on an incredible animal to show next season. This set features Exotics, several Americans, and more!


Empowerment Is Here.


Sale Link: https://steerbidder.auctioneersoftware.com/auctions/10995 

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Reed-Vestal-Ranches-Sale-Preview-e3ic33tefec477e-a87b-4116-abea-8e3f7aefa97aThu, 09 Apr 2026 13:26:01 GMT<p>Reed Vestal Ranches is bringing the heat with this online sale set for Sunday, April 19th! Check the sale out now on Steerbidder. Don’t miss out on the opportunity to get your hands on an incredible animal to show next season. This set features Exotics, several Americans, and more!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>Sale Link: <a href="https://steerbidder.auctioneersoftware.com/auctions/10995" rel="noopener noreferrer nofollow">https://steerbidder.auctioneersoftware.com/auctions/10995</a> </p> no01:14:22Reed Vestal Ranches Sale Previewfull<![CDATA[Allgood Show Cattle Steer & Heifer Sale Preview]]>This sale set comes out of Vashiti, Texas. Randy Allgood is no newcomer to the industry. If you look at the pedigrees in this lineup, you’ll see he knows the value of old, proven genetics. Randy will do as much or as little as anyone wants from him as the project continues its tenure. If you’re looking for quality show cattle that come with quality service, this is the sale for you!


Empowerment Is Here.


Sale Link: https://sconlinesales.com/Bids/AuctionsListing/46303 

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Allgood-Show-Cattle-Steer--Heifer-Sale-Preview-e3ic309806f2949-7fdf-4e90-b96e-5c2290dc2f66Fri, 10 Apr 2026 11:00:00 GMT<p>This sale set comes out of Vashiti, Texas. Randy Allgood is no newcomer to the industry. If you look at the pedigrees in this lineup, you’ll see he knows the value of old, proven genetics. Randy will do as much or as little as anyone wants from him as the project continues its tenure. If you’re looking for quality show cattle that come with quality service, this is the sale for you!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>Sale Link: <a href="https://sconlinesales.com/Bids/AuctionsListing/46303" rel="noopener noreferrer nofollow">https://sconlinesales.com/Bids/AuctionsListing/46303</a> </p> no00:26:24Allgood Show Cattle Steer & Heifer Sale Previewfull<![CDATA[Triple Crown Volume 1 Sale Preview]]>If your from Texas you’ve bound to hear about Triple Crown Ranch. Form Brangus, ARB’s, and American Show Steers they offer elite show stock. This set of cattle offers a lot of variations for different endpoints that fit your best needs. There’s a surprise at the end if you listen to the whole thing, and it’s always fun to listen to Mario! Get in while you can, they sell April 4th! 


Empowerment Is Here. 


Sale Link 🔗: https://www.sconlinesales.com/Bids/AuctionsListing/46402

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Triple-Crown-Volume-1-Sale-Preview-e3ic32m91578ec4-a622-42b9-8358-16e66501d647Tue, 31 Mar 2026 14:09:55 GMT<p><strong>If your from Texas you’ve bound to hear about Triple Crown Ranch. Form Brangus, ARB’s, and American Show Steers they offer elite show stock. This set of cattle offers a lot of variations for different endpoints that fit your best needs. There’s a surprise at the end if you listen to the whole thing, and it’s always fun to listen to Mario! Get in while you can, they sell April 4th! </strong></p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/46402" rel="noopener noreferrer nofollow"><strong>https://www.sconlinesales.com/Bids/AuctionsListing/46402</strong></a><strong></strong></p> no01:09:49Triple Crown Volume 1 Sale Previewfull<![CDATA[Rockin H Genetics & Hensley Brothers Sale Preview]]>Another high quality set of steers coming from Oklahoma. Blake and Kale do a phenomenal job of helping year round, and we love representing them. This is a diverse and special set. Lots being from some of their most predominant cows! Lots of ways these calves can feed and go. Don’t miss out on this set on April 6th, find it on SteerBidder! 


Empowerment Is Here. 


Sale Link 🔗: https://steerbidder.auctioneersoftware.com/auctions/10978

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Rockin-H-Genetics--Hensley-Brothers-Sale-Preview-e3ic303fdf33197-cfa8-4c3d-8152-0e9e9ee69230Thu, 02 Apr 2026 11:00:00 GMT<p>Another high quality set of steers coming from Oklahoma. Blake and Kale do a phenomenal job of helping year round, and we love representing them. This is a diverse and special set. Lots being from some of their most predominant cows! Lots of ways these calves can feed and go. Don’t miss out on this set on April 6th, find it on SteerBidder! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://steerbidder.auctioneersoftware.com/auctions/10978" rel="noopener noreferrer nofollow">https://steerbidder.auctioneersoftware.com/auctions/10978</a></p> no00:21:38Rockin H Genetics & Hensley Brothers Sale Previewfull<![CDATA[Ashworth Show Cattle Sale Preview]]>A unique opportunity for anyone that’s seeking for dual purpose, haired or strictly slick show steers. Along with some incredible heifer prospects this sale has over 50 lots of cattle to select your next project from. Spencer has decided to trust us to represent his stock, and it’s one of the deepest sets of cattle this far. Make sure to hear his thoughts on anything that appeals to YOU! Sale happens on the 30th, check it out on SteerBidder! 


Empowerment Is Here.


Sale Link 🔗: https://steerbidder.auctioneersoftware.com/auctions/10974

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Ashworth-Show-Cattle-Sale-Preview-e3ic336f50bd763-4364-45c7-b223-fc564cfa0e16Wed, 25 Mar 2026 18:00:00 GMT<p>A unique opportunity for anyone that’s seeking for dual purpose, haired or strictly slick show steers. Along with some incredible heifer prospects this sale has over 50 lots of cattle to select your next project from. Spencer has decided to trust us to represent his stock, and it’s one of the deepest sets of cattle this far. Make sure to hear his thoughts on anything that appeals to YOU! Sale happens on the 30th, check it out on SteerBidder! </p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>Sale Link 🔗: <a href="https://steerbidder.auctioneersoftware.com/auctions/10974" rel="noopener noreferrer nofollow">https://steerbidder.auctioneersoftware.com/auctions/10974</a></p> no01:10:38Ashworth Show Cattle Sale Previewfull<![CDATA[An Honor & A Privilege… The Post Game Sort Featuring Blake Nelson]]>The title of this post game sort goes both ways. To have the ability to continue to do this is a dream come true. But to do it at the elite level we feel as if we provide while helping anyone and everyone is the true accomplishment. It’s an honor and privilege. Mr. Blake Nelson even states that multiple times. A show that is nothing short of legendary, a judge that did all he could, and a post game that will always be remembered. Doesn’t matter why you want to listen, you just simply need to. This is your official post game sort of the Houston Steer Show.


Empowerment Is Here. 

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/An-Honor--A-Privilege-The-Post-Game-Sort-Featuring-Blake-Nelson-e3ic32p5bcccbbe-a697-424a-abf0-9343d45bad48Wed, 25 Mar 2026 11:00:00 GMT<p>The title of this post game sort goes both ways. To have the ability to continue to do this is a dream come true. But to do it at the elite level we feel as if we provide while helping anyone and everyone is the true accomplishment. It’s an honor and privilege. Mr. Blake Nelson even states that multiple times. A show that is nothing short of legendary, a judge that did all he could, and a post game that will always be remembered. Doesn’t matter why you want to listen, you just simply need to. This is your official post game sort of the Houston Steer Show.</p><p><br /></p><p>Empowerment Is Here. </p> no01:07:16An Honor & A Privilege… The Post Game Sort Featuring Blake Nelsonfull<![CDATA[Slick Cattle Just Continue To Evolve... The Post Game Sort Featuring Scott Greiner]]>To be the first time to do a post game sort for the Austin steer show, while also having Dr. Greiner on for the first time is humbling yet so enjoyable. The quality and depth of the Austin steer show was immense, and Dr. Greiner goes through every breed with Weston while they also discuss the evolution of slick cattle. This is a fun post game sort. Congratulations to all exhibitors and make sure to tune in! 


Empowerment Is Here. 

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Slick-Cattle-Just-Continue-To-Evolve----The-Post-Game-Sort-Featuring-Scott-Greiner-e3ic31a775ccd96-dbfd-4ee0-af09-4b221902c493Thu, 19 Mar 2026 17:00:00 GMT<p>To be the first time to do a post game sort for the Austin steer show, while also having Dr. Greiner on for the first time is humbling yet so enjoyable. The quality and depth of the Austin steer show was immense, and Dr. Greiner goes through every breed with Weston while they also discuss the evolution of slick cattle. This is a fun post game sort. Congratulations to all exhibitors and make sure to tune in! </p><p><br /></p><p>Empowerment Is Here. </p> no00:38:58Slick Cattle Just Continue To Evolve... The Post Game Sort Featuring Scott Greinerfull<![CDATA[Reed Vestal Ranches Sale Preview]]>We are now onto the second sale, and it does not disappoint! Arguably one of the deepest sets of cattle they have offered to date. With so many options to pick from, and the team that is willing to support them, the sky is the limit. It was extremely fun to go through them all and talk about the various endpoints these calves would be best suited. Find it on SteerBidder and be the last to bid on March 29th!


Empowerment Is Here. 


Sale Link 🔗: https://steerbidder.auctioneersoftware.com/auctions/10966

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Reed-Vestal-Ranches-Sale-Preview-e3ic3324e873c20-7c81-4b9d-b343-045fd5fe96feFri, 20 Mar 2026 17:11:59 GMT<p>We are now onto the second sale, and it does not disappoint! Arguably one of the deepest sets of cattle they have offered to date. With so many options to pick from, and the team that is willing to support them, the sky is the limit. It was extremely fun to go through them all and talk about the various endpoints these calves would be best suited. Find it on SteerBidder and be the last to bid on March 29th!</p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://steerbidder.auctioneersoftware.com/auctions/10966" rel="noopener noreferrer nofollow">https://steerbidder.auctioneersoftware.com/auctions/10966</a></p> no01:05:02Reed Vestal Ranches Sale Previewfull<![CDATA[Built To Climb Private Treaty Preview]]>The Woodley family has decided to intrust Jadyn and Kanon with promoting, selling and fostering relationships within this private treaty phone bid off. With lots of variations of different American steers but also a select few of Exotics and even a Shorthorn, the Built To Climb sale is ready to have you part of their program. Be sure to listen on the though process of these two along side new sales rep Clayton Tramell. Bids due by Monday the 9th! 


Empowerment Is Here. 

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Built-To-Climb-Private-Treaty-Preview-e3ic2vv05fa2c03-bf62-4964-9440-1bef534fe9b3Sat, 07 Mar 2026 12:00:00 GMT<p>The Woodley family has decided to intrust Jadyn and Kanon with promoting, selling and fostering relationships within this private treaty phone bid off. With lots of variations of different American steers but also a select few of Exotics and even a Shorthorn, the Built To Climb sale is ready to have you part of their program. Be sure to listen on the though process of these two along side new sales rep Clayton Tramell. Bids due by Monday the 9th! </p><p><br /></p><p>Empowerment Is Here. </p> no00:31:33Built To Climb Private Treaty Previewfull<![CDATA[Smoky Y Ranch Red Angus Sale Preview]]>Another one brought to you by Premium Beef Genetics. Mr. Marlow hops on with us alongside the Younkin Family to discuss their upcoming production sale. From bulls to females being out in the middle of nowhere you’ll find sought after genetics that thrive. Power, performance and longevity is all built into these cattle. Check them out through Premium Beef Genetics and DV Auctions. Sale day happens on March 9th at their facility in Monument, Kansas. 


Empowerment Is Here. 


Sale Link 🔗: https://www.dvauction.com/events/259057-smoky-y-red-angus-spring-production-3-9-26

Catalog Link 🔗: https://online.flippingbook.com/view/792667255/

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Smoky-Y-Ranch-Red-Angus-Sale-Preview-e3ic30sb8839025-779f-4a08-ba32-21b9df867cfeFri, 06 Mar 2026 12:00:00 GMT<p>Another one brought to you by Premium Beef Genetics. Mr. Marlow hops on with us alongside the Younkin Family to discuss their upcoming production sale. From bulls to females being out in the middle of nowhere you’ll find sought after genetics that thrive. Power, performance and longevity is all built into these cattle. Check them out through Premium Beef Genetics and DV Auctions. Sale day happens on March 9th at their facility in Monument, Kansas. </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: https://www.dvauction.com/events/259057-smoky-y-red-angus-spring-production-3-9-26</p><p>Catalog Link 🔗: https://online.flippingbook.com/view/792667255/</p> no00:31:21Smoky Y Ranch Red Angus Sale Previewfull<![CDATA[Lutrick Show Cattle Sale Preview]]>Don’t underestimate this set. The cattle might be greener than some we’ve been fortunate to cover, but the quality is extremely admirable. Lots of options with a variety of endpoints, with people who believe in every single calf behind them. Make sure to check it out on SCO, sale day happens on March, 8th. 


Empowerment Is Here. 


Sale Link 🔗: https://www.sconlinesales.com/Bids/AuctionsListing/46109

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Lutrick-Show-Cattle-Sale-Preview-e3ic2vtbec02f03-bae8-4742-8448-4f913d2e6182Thu, 05 Mar 2026 11:00:00 GMT<p>Don’t underestimate this set. The cattle might be greener than some we’ve been fortunate to cover, but the quality is extremely admirable. Lots of options with a variety of endpoints, with people who believe in every single calf behind them. Make sure to check it out on SCO, sale day happens on March, 8th. </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/46109" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/46109</a></p> no00:13:43Lutrick Show Cattle Sale Previewfull<![CDATA[The Bloodline Blueprint Genetic Sale Preview]]>To represent cattle of this quality and people that are that much better is so fun. Mr. Streitmatter’s objective is to only offer the best to you, and as you go through these lots you will definitely see that. From sexed embryos to an incredible open donor, Josh Streitmatter Cattle is allowing you to gain some ROI. Be sure to find it on SCO it all happens on March 8th. 


Empowerment Is Here. 


Sale Link 🔗: https://www.sconlinesales.com/Bids/AuctionsListing/46625

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/The-Bloodline-Blueprint-Genetic-Sale-Preview-e3ic30b64370ad9-4011-4a7b-8e66-815b19d05bbeMon, 02 Mar 2026 16:30:01 GMT<p>To represent cattle of this quality and people that are that much better is so fun. Mr. Streitmatter’s objective is to only offer the best to you, and as you go through these lots you will definitely see that. From sexed embryos to an incredible open donor, Josh Streitmatter Cattle is allowing you to gain some ROI. Be sure to find it on SCO it all happens on March 8th. </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/46625" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/46625</a></p> no00:22:28The Bloodline Blueprint Genetic Sale Previewfull<![CDATA[Same Judges, Different Turf & Slick Hided Cattle… The Post Game Sort Featuring Blake Bloomberg & Kyndal Reitzenstein … The Post Game Sort Featuring Blake Bloomberg & Kyndal Reitzenstein]]>To have these two individuals back on for a post game sort is just flat impressive. To also have the opportunity to do this 2 years in a row with a bright future ahead creates hearts full of gratitude. This post game sort is special and meaningful to a lot of us here at EmpowerU. This platform represents what true character, work ethic and determination looks like while still maintaining integrity and morals. That’s the exact definition of this post game sort. Breed by breed we all discuss the mindset behind it all. It’s truly amazing to get these judges perspectives after one of the biggest shows in Texas. This is what we’ve worked so hard day by day to create here at EmpowerU. Take some time to reflect back on the moments in San Antonio where the original turf is still dominant in the industry. 


Empowerment Is Here. 

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Same-Judges--Different-Turf--Slick-Hided-Cattle-The-Post-Game-Sort-Featuring-Blake-Bloomberg--Kyndal-Reitzenstein--The-Post-Game-Sort-Featuring-Blake-Bloomberg--Kyndal-Reitzenstein-e3ic32na491581b-31ae-4e10-aa3b-85e2ac7d0428Tue, 03 Mar 2026 11:00:01 GMT<p>To have these two individuals back on for a post game sort is just flat impressive. To also have the opportunity to do this 2 years in a row with a bright future ahead creates hearts full of gratitude. This post game sort is special and meaningful to a lot of us here at EmpowerU. This platform represents what true character, work ethic and determination looks like while still maintaining integrity and morals. That’s the exact definition of this post game sort. Breed by breed we all discuss the mindset behind it all. It’s truly amazing to get these judges perspectives after one of the biggest shows in Texas. This is what we’ve worked so hard day by day to create here at EmpowerU. Take some time to reflect back on the moments in San Antonio where the original turf is still dominant in the industry. </p><p><br /></p><p>Empowerment Is Here. </p> no01:05:10Same Judges, Different Turf & Slick Hided Cattle… The Post Game Sort Featuring Blake Bloomberg & Kyndal Reitzenstein … The Post Game Sort Featuring Blake Bloomberg & Kyndal Reitzensteinfull<![CDATA[Power Of The Plains Sale Preview]]>An incredible sale with numerous lots that can fit the mold for anyone seeking to stay at the top. I don’t think we’ve had this many people on an episode in general and it sure was fun. From Herefords to Americans to Exotics they have them all. Better yet, all having different end points that could fit best for you! Check it out on SCO, sale day happens on March 8th! 


Empowerment Is Here. 


Sale Link 🔗: https://www.sconlinesales.com/Bids/AuctionsListing/45762

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Power-Of-The-Plains-Sale-Preview-e3ic31p2488475a-90d0-4b1c-a867-a40672b6c0a1Mon, 02 Mar 2026 15:30:01 GMT<p>An incredible sale with numerous lots that can fit the mold for anyone seeking to stay at the top. I don’t think we’ve had this many people on an episode in general and it sure was fun. From Herefords to Americans to Exotics they have them all. Better yet, all having different end points that could fit best for you! Check it out on SCO, sale day happens on March 8th! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/45762" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/45762</a></p> no00:59:33Power Of The Plains Sale Previewfull<![CDATA[Richland Farms & Bridges Cattle Ladies & Gentleman Sale Preview]]>Once again we get to represent Richland Farms but also have a special guest on Mr. David Bridges who works Alongside Garth Simpson on the daily. We dive into all the lots that are offered and are truly excited to see the outcome. From a unique variation of steer prospects to two awesome future donors as well as embryo lots, this sale is packed full of potential! Check it out on SteerBidder before and during March 8th! 


Empowerment Is Here. 


Sale Link 🔗: https://steerbidder.auctioneersoftware.com/auctions/10939

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Richland-Farms--Bridges-Cattle-Ladies--Gentleman-Sale-Preview-e3ic30j3f0e5bc4-0125-414a-926e-5a0f2c2c1e92Fri, 27 Feb 2026 12:00:00 GMT<p>Once again we get to represent Richland Farms but also have a special guest on Mr. David Bridges who works Alongside Garth Simpson on the daily. We dive into all the lots that are offered and are truly excited to see the outcome. From a unique variation of steer prospects to two awesome future donors as well as embryo lots, this sale is packed full of potential! Check it out on SteerBidder before and during March 8th! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://steerbidder.auctioneersoftware.com/auctions/10939" rel="noopener noreferrer nofollow">https://steerbidder.auctioneersoftware.com/auctions/10939</a></p> no00:29:43Richland Farms & Bridges Cattle Ladies & Gentleman Sale Previewfull<![CDATA[RJ Cattle Co Fall & Summer Born Steer Sale Preview]]>Once again we are grateful to represent these awesome people in South Dakota. This steer set is so unique in so many ways and there’s surly something for everyone in this set. From big haired show calves to awesome slick steer prospects, it’s one of the most unique offerings to date. Be sure to check it out in the link below on SCO, sale day happens on March 5th! 


Empowerment Is Here. 


Sale Link 🔗: https://www.sconlinesales.com/Bids/AuctionsListing/46445

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/RJ-Cattle-Co-Fall--Summer-Born-Steer-Sale-Preview-e3ic2vle49d6d03-0b65-4754-8495-189aa8b838b4Thu, 26 Feb 2026 12:00:00 GMT<p>Once again we are grateful to represent these awesome people in South Dakota. This steer set is so unique in so many ways and there’s surly something for everyone in this set. From big haired show calves to awesome slick steer prospects, it’s one of the most unique offerings to date. Be sure to check it out in the link below on SCO, sale day happens on March 5th! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/46445" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/46445</a></p> no00:18:25RJ Cattle Co Fall & Summer Born Steer Sale Previewfull<![CDATA[Hensley Brothers & Rockin H Genetics Steer Sale Preview]]>One of the most diverse steer sales coming up! A variety of endpoints, variety of types and kinds, and better people. Rockin H Genetics has paired up with the Hensley Brothers and is offering an extremely high quality set of show steers. Find it on SteerBidder and pick yours on March 1st! 


Empowerment Is Here. 


Sale Link 🔗: https://steerbidder.auctioneersoftware.com/auctions/10934

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Hensley-Brothers--Rockin-H-Genetics-Steer-Sale-Preview-e3ic319f6bd4197-4740-457b-a2f7-3f3be84f6a97Mon, 23 Feb 2026 12:00:00 GMT<p>One of the most diverse steer sales coming up! A variety of endpoints, variety of types and kinds, and better people. Rockin H Genetics has paired up with the Hensley Brothers and is offering an extremely high quality set of show steers. Find it on SteerBidder and pick yours on March 1st! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: https://steerbidder.auctioneersoftware.com/auctions/10934</p> no00:33:17Hensley Brothers & Rockin H Genetics Steer Sale Previewfull<![CDATA[Webster Cattle Company Genetics Sale Preview]]>An intriguing sale to say the least, some of the most sought after genetics are found in this sale coming up on March 1st on SteerBidder. From embryos to semen Mr. Webster has offered his best. Weather it’s his new and upcoming donor prospects or females that have excelled the program it’s all found here. Don’t miss out on such a unique opportunity. 


Empowerment is here. 


Sale Link: https://steerbidder.auctioneersoftware.com/auctions/10942

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Webster-Cattle-Company-Genetics-Sale-Preview-e3ic3140288a307-8c00-4d7a-bf59-d70f0102cad6Sun, 22 Feb 2026 18:00:00 GMT<p><strong>An intriguing sale to say the least, some of the most sought after genetics are found in this sale coming up on March 1st on SteerBidder. From embryos to semen Mr. Webster has offered his best. Weather it’s his new and upcoming donor prospects or females that have excelled the program it’s all found here. Don’t miss out on such a unique opportunity. </strong></p><p><br /></p><p>Empowerment is here. </p><p><br /></p><p>Sale Link: https://steerbidder.auctioneersoftware.com/auctions/10942</p> no00:37:16Webster Cattle Company Genetics Sale Previewfull<![CDATA[Complex Yet Compelling… Featuring PJ Budler]]>By far one of the neatest episodes we’ve ever been able to release on this platform. We’ve stated before that PJ’s story is so unique, but as we go into more depth, PJ’s philosophy’s, vision, and character are truly something to take after. Arguably one of the greatest endings to an episode. Make sure to tune in. 


Empowerment Is Here. 

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Complex-Yet-Compelling-Featuring-PJ-Budler-e3ic31u28e516f7-841b-480a-90f0-562b933136d8Sat, 31 Jan 2026 13:54:47 GMT<p>By far one of the neatest episodes we’ve ever been able to release on this platform. We’ve stated before that PJ’s story is so unique, but as we go into more depth, PJ’s philosophy’s, vision, and character are truly something to take after. Arguably one of the greatest endings to an episode. Make sure to tune in. </p><p><br /></p><p>Empowerment Is Here. </p> no00:58:53Complex Yet Compelling… Featuring PJ Budlerfull<![CDATA[The Power Of The Panel... The Post Game Sort Featuring Brent Murphy, Blake Bloomberg, & Kyndal Reitzenstein]]>We used to dream of opportunities like this. Now it’s a reality. To sit behind the microphone and discuss the National Western Steer Show with all 3 judges on the panel is a huge honor. Class by class, discussion by discussion, debate and conversation is all in this episode. Do you want to know what was going through the judges mind while in the new arena? Tune in. This is the official post game sort of the National Western Steer Show. 


Empowerment Is Here. 

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/The-Power-Of-The-Panel----The-Post-Game-Sort-Featuring-Brent-Murphy--Blake-Bloomberg---Kyndal-Reitzenstein-e3ic3395f61b85b-4738-4bc9-8152-3879fa5e12b3Sun, 25 Jan 2026 13:00:01 GMT<p>We used to dream of opportunities like this. Now it’s a reality. To sit behind the microphone and discuss the National Western Steer Show with all 3 judges on the panel is a huge honor. Class by class, discussion by discussion, debate and conversation is all in this episode. Do you want to know what was going through the judges mind while in the new arena? Tune in. This is the official post game sort of the National Western Steer Show. </p><p><br /></p><p>Empowerment Is Here. </p> no01:31:45The Power Of The Panel... The Post Game Sort Featuring Brent Murphy, Blake Bloomberg, & Kyndal Reitzensteinfull<![CDATA[Power Plus Bull & Female Sale Preview]]>To say this preview venture has come this far is something I wouldn’t have expected several months ago. Now representing some of the biggest firms in the industry. Mr. Duff and Mr. Marlow both go through highlighted lots throughout their annual sale coming up on the 7th of February! Located in Hobart, Oklahoma you’ll find some of the most sought after Angus, Red Angus, Hereford and even a unique Simmental herdsire. If there’s any questions about the cattle, you’re sure to find an answer in this preview. 


Sale Link 🔗: https://cci.auction/orgs/18/auctions/5560


Empowerment Is Here. 

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Power-Plus-Bull--Female-Sale-Preview-e3ic33veebc2686-10bb-4c81-9ce1-fba7e1fd0ee4Sun, 01 Feb 2026 12:00:00 GMT<p><strong>To say this preview venture has come this far is something I wouldn’t have expected several months ago. Now representing some of the biggest firms in the industry. Mr. Duff and Mr. Marlow both go through highlighted lots throughout their annual sale coming up on the 7th of February! Located in Hobart, Oklahoma you’ll find some of the most sought after Angus, Red Angus, Hereford and even a unique Simmental herdsire. If there’s any questions about the cattle, you’re sure to find an answer in this preview. </strong></p><p><br /></p><p>Sale Link 🔗: https://cci.auction/orgs/18/auctions/5560</p><p><br /></p><p>Empowerment Is Here. </p> no01:43:21Power Plus Bull & Female Sale Previewfull<![CDATA[Murphy Cattle Company Sale Preview]]>By far one of the shortest previews we’ve done so far, but that’s not to say it’s one of our best. The quality of this set is just as good as any, and Mr. Cole Murphy dives into every lot and breaks them down for anyone that’s interested. Looking for holdover prospects? They got you. Looking for heifer prospects? They have them. Needing a new sire for your program? They have one that is flat impressive. Take a listen and see what Murphy Cattle Company has to offer on SC Online, the magic happens on November 24th!

Sale Link:

https://www.sconlinesales.com/Bids/AuctionsListing/44685

Empowerment Is Here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Murphy-Cattle-Company-Sale-Preview-e3ic2vf0f1f5c39-a53a-4ffa-8f44-03525ad2aa7dMon, 17 Nov 2025 12:00:00 GMT<p>By far one of the shortest previews we’ve done so far, but that’s not to say it’s one of our best. The quality of this set is just as good as any, and Mr. Cole Murphy dives into every lot and breaks them down for anyone that’s interested. Looking for holdover prospects? They got you. Looking for heifer prospects? They have them. Needing a new sire for your program? They have one that is flat impressive. Take a listen and see what Murphy Cattle Company has to offer on SC Online, the magic happens on November 24th!</p><p>Sale Link:</p><p>https://www.sconlinesales.com/Bids/AuctionsListing/44685</p><p>Empowerment Is Here.</p> no00:23:18Murphy Cattle Company Sale Previewfull<![CDATA[The Midwestern Edition... Featuring Blaine Rodgers]]>Arguably one of the most versatile episodes we’ve published so far, Mr. Blaine Rodgers has gone through it all, and explains how we have progressed since he started his venture in this industry. Not only do we discuss the in’s and out’s of his genetics, but also hear out his take on the show ring and judging aspects. This episode is fun, and we hope everyone loves this midwestern edition! 


Empowerment Is Here. 

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/The-Midwestern-Edition----Featuring-Blaine-Rodgers-e3ic32l1ce08cae-c191-4d7f-879c-7008d53f3c13Sun, 23 Nov 2025 12:00:00 GMT<p>Arguably one of the most versatile episodes we’ve published so far, Mr. Blaine Rodgers has gone through it all, and explains how we have progressed since he started his venture in this industry. Not only do we discuss the in’s and out’s of his genetics, but also hear out his take on the show ring and judging aspects. This episode is fun, and we hope everyone loves this midwestern edition! </p><p><br /></p><p>Empowerment Is Here. </p> no01:02:43The Midwestern Edition... Featuring Blaine Rodgersfull<![CDATA[QB Cattle's Spring Born Studs Preview]]>We had the privilege of sitting back down with Mr. Kolten Thigpen—only this time, things changed as we dove into the elite American stock he's bringing to the table. Up first: the QB Cattle Spring Born Studs Sale. Sure, the offering may be small in numbers, but every single lot is FLAT GOOD. If you're in the market for American steers that turn heads and rack up banners, this is where your search ends. Clear your schedule and mark your calendar—these absolute STUDS hit the block November 11th on Steer Bidder. Don’t blink... or you’ll miss out.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/QB-Cattles-Spring-Born-Studs-Preview-e3ic30n7b224925-d9a9-4f51-b0ac-31e5ab429a1dWed, 05 Nov 2025 12:00:00 GMT<p>We had the privilege of sitting back down with Mr. Kolten Thigpen—only this time, things changed as we dove into the elite American stock he's bringing to the table. Up first: the QB Cattle Spring Born Studs Sale. Sure, the offering may be small in numbers, but every single lot is FLAT GOOD. If you're in the market for American steers that turn heads and rack up banners, this is where your search ends. Clear your schedule and mark your calendar—these absolute STUDS hit the block November 11th on Steer Bidder. Don’t blink... or you’ll miss out.</p> no00:27:11QB Cattle's Spring Born Studs Previewfull<![CDATA[Right, Wrong Or Indifferent... Featuring Troy Sloan]]>Now we know this is a little change of pace, but we can guarantee there is something for everyone in this episode. Troy Sloan is no slouch in the show pig industry, and he demonstrates that in this episode! Not only do we discuss everything that Troy has built at Team Sloan, but we also dive into the differences he's noticed over the years that have changed the industry. Although we changed lanes, this is beyond what we could ask for.

Empowerment Is Here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Right--Wrong-Or-Indifferent----Featuring-Troy-Sloan-e3ic31l70a16526-5c90-4df5-954d-9376c38ec076Sat, 01 Nov 2025 11:00:00 GMT<p>Now we know this is a little change of pace, but we can guarantee there is something for everyone in this episode. Troy Sloan is no slouch in the show pig industry, and he demonstrates that in this episode! Not only do we discuss everything that Troy has built at Team Sloan, but we also dive into the differences he's noticed over the years that have changed the industry. Although we changed lanes, this is beyond what we could ask for. </p><p>Empowerment Is Here. </p> no01:02:44Right, Wrong Or Indifferent... Featuring Troy Sloanfull<![CDATA[When Marketing Crosses The Lines... Featuring Blake Kennedy]]>Want to know the ins and outs of Kennedy Ventures? Here's your opportunity to hear the whole story, as well as what all goes on behind the scenes. Blake's story is as unique as any, but his brand and niche in marketing are even better. In this episode, not only do we discuss how marketing has evolved, but also how it's caused issues in our industry. This is one of the most realistic, yet honest people you'll come by. Tune in and enjoy!

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/When-Marketing-Crosses-The-Lines----Featuring-Blake-Kennedy-e3ic32jbf9e9e16-7406-4bbf-bfa6-ccc18f6cf52fSun, 26 Oct 2025 11:00:00 GMT<p>Want to know the ins and outs of Kennedy Ventures? Here's your opportunity to hear the whole story, as well as what all goes on behind the scenes. Blake's story is as unique as any, but his brand and niche in marketing are even better. In this episode, not only do we discuss how marketing has evolved, but also how it's caused issues in our industry. This is one of the most realistic, yet honest people you'll come by. Tune in and enjoy! </p> no01:14:03When Marketing Crosses The Lines... Featuring Blake Kennedyfull<![CDATA[Carroll Cattle Company Steer Sale Preview]]>Yes! It’s our first steer sale preview, and honestly, to do a set this deep for the first time is flat awesome. From lots 1 to 30, there is much diversity, but all quality. Cassidy Carroll and Bryden Barber sit down and go in-depth about every lot, discussing the future and past. If you’re looking for state fair, national, or AWESOME slick steer calves, tune in. You don’t want to miss out on this set. 


Empowerment Is Here. 


Link to sale: https://steerbidder.auctioneersoftware.com/auctions/10832

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Carroll-Cattle-Company-Steer-Sale-Preview-e3ic31cb8e4e159-76f8-4ca2-b5cf-25ad7e74d1f3Thu, 16 Oct 2025 11:00:00 GMT<p>Yes! It’s our first steer sale preview, and honestly, to do a set this deep for the first time is flat awesome. From lots 1 to 30, there is much diversity, but all quality. Cassidy Carroll and Bryden Barber sit down and go in-depth about every lot, discussing the future and past. If you’re looking for state fair, national, or AWESOME slick steer calves, tune in. You don’t want to miss out on this set. </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Link to sale: https://steerbidder.auctioneersoftware.com/auctions/10832</p> no00:39:22Carroll Cattle Company Steer Sale Previewfull<![CDATA[The Past Only Molds The Future... Featuring Jared Boyert]]>Just now kicking off season five, and it couldn't have started any better. Jared Boyert sits down with the team and explains the background of his career and how it's evolved him as a person and caretaker of his operation. To have the opportunity to go back on the history of his cowherd and that has had a tremendous impact on the show cattle industry is just flat impressive to hear. Tune in if you resonate with bettering yourself.


Empowerment Is Here.



]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/The-Past-Only-Molds-The-Future----Featuring-Jared-Boyert-e3ic34sd21f5d92-e360-4b33-9f65-4d3f5b53adf6Sat, 18 Oct 2025 11:00:00 GMT<p>Just now kicking off season five, and it couldn't have started any better. Jared Boyert sits down with the team and explains the background of his career and how it's evolved him as a person and caretaker of his operation. To have the opportunity to go back on the history of his cowherd and that has had a tremendous impact on the show cattle industry is just flat impressive to hear. Tune in if you resonate with bettering yourself.</p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p><br /></p> no01:26:20The Past Only Molds The Future... Featuring Jared Boyertfull<![CDATA[Pushing The Envelope… Featuring Laramie Priest]]>Show steer and heifer enthusiasts! This is the episode you’ve been waiting for. Laramie goes into depth about his past and how it's created the vast success at Priest Genetics. From shows, to types and kinds of cattle, promo sire’s and the history of his cow base is all found here. Young or old, this episode is rich in content that anyone can gain knowledge from. Tune in and find out what you can do better! 


Empowerment Is Here. 

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Pushing-The-Envelope-Featuring-Laramie-Priest-e3ic33d38c8d059-5c6f-4dd0-af8c-1f5f77e4d6a9Sun, 12 Oct 2025 11:00:00 GMT<p>Show steer and heifer enthusiasts! This is the episode you’ve been waiting for. Laramie goes into depth about his past and how it's created the vast success at Priest Genetics. From shows, to types and kinds of cattle, promo sire’s and the history of his cow base is all found here. Young or old, this episode is rich in content that anyone can gain knowledge from. Tune in and find out what you can do better! </p><p><br /></p><p>Empowerment Is Here. </p> no01:05:57Pushing The Envelope… Featuring Laramie Priestfull<![CDATA[Raising The Bar... Featuring Tyson Rule]]>Businessman or sheep breeder? Tyson Rule has done it all. The team had the opportunity to sit down with Mr. Rule and discuss not only the sheep industry, new and innovative sheep products, but also the business side and how to advance for small businesses like The Muzzle Co. This episode became one of our favorites once we recorded it, and we hope y’all think the same as we do!


Empowerment is here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Raising-The-Bar----Featuring-Tyson-Rule-e3ic3483f1d2ee3-4fe8-4a21-aca0-3d9f192ffb23Fri, 18 Jul 2025 11:00:00 GMT<p>Businessman or sheep breeder? Tyson Rule has done it all. The team had the opportunity to sit down with Mr. Rule and discuss not only the sheep industry, new and innovative sheep products, but also the business side and how to advance for small businesses like The Muzzle Co. This episode became one of our favorites once we recorded it, and we hope y’all think the same as we do!</p><p><br /></p><p>Empowerment is here.</p> no01:09:38Raising The Bar... Featuring Tyson Rulefull<![CDATA[Blueprints & Bloodlines... Featuring Joe Rathmann]]>We could not have finished this season with greater people who have established a benchmark for this sector of the industry. For all intents and purposes, this is some of the most real-world stuff that we are able to deliver on this platform. The way in which Mr. Rathmann discovered actual advancement within himself and his organization is explained, in addition to the fact that he discovers the positives in each and every day. This is one of the most influential episodes to date, and it covers a wide range of topics, including genetics, prospect shows, and the mindset that he has had behind all of it.


Empowerment is here.



]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Blueprints--Bloodlines----Featuring-Joe-Rathmann-e3ic32772c2c8d6-cb99-47f2-a82e-26fa04bef669Fri, 08 Aug 2025 11:00:00 GMT<p>We could not have finished this season with greater people who have established a benchmark for this sector of the industry. For all intents and purposes, this is some of the most real-world stuff that we are able to deliver on this platform. The way in which Mr. Rathmann discovered actual advancement within himself and his organization is explained, in addition to the fact that he discovers the positives in each and every day. This is one of the most influential episodes to date, and it covers a wide range of topics, including genetics, prospect shows, and the mindset that he has had behind all of it. </p><p><br /></p><p>Empowerment is here. </p><p><br /></p><p><br /></p> no01:17:43Blueprints & Bloodlines... Featuring Joe Rathmannfull<![CDATA[Surface Level Thoughts... Featuring Kaegen Jeffery]]>Just two boys from Sweetwater, TX, and Cajun. This is the first of many independent episodes, but there are only three upcoming, and then season 5 starts! With that said, we are kicking off the independent episodes with someone whom we have wanted to get on for quite some time. Kaegen Jeffery has all the right credentials to be at the top, and he's certainly climbing there fast. This episode covers finding the right cattle at the beginning, the process of feeding, hoof trimming, and many stories along the way.


Empowerment Is Here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Surface-Level-Thoughts----Featuring-Kaegen-Jeffery-e3ic31mc72498c7-687f-491f-959e-08499834f8aaSat, 06 Sep 2025 11:00:00 GMT<p>Just two boys from Sweetwater, TX, and Cajun. This is the first of many independent episodes, but there are only three upcoming, and then season 5 starts! With that said, we are kicking off the independent episodes with someone whom we have wanted to get on for quite some time. Kaegen Jeffery has all the right credentials to be at the top, and he's certainly climbing there fast. This episode covers finding the right cattle at the beginning, the process of feeding, hoof trimming, and many stories along the way.</p><p><br /></p><p>Empowerment Is Here. </p> no01:10:39Surface Level Thoughts... Featuring Kaegen Jefferyfull<![CDATA[What It's like On The Green Chips... The Post Game Sort Ft. Jack Ward]]>The Houston Livestock Show and Rodeo is without a doubt one of the most notorious shows in the nation. The team had the privilege to sit down with the market steer judge, Mr. Jack Ward, and discuss what sorting on the green chips was like.


Empowerment Is Here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/What-Its-like-On-The-Green-Chips----The-Post-Game-Sort-Ft--Jack-Ward-e3ic31r316bfe24-f1e1-4e5d-80a0-1199afe67aabSat, 05 Apr 2025 11:00:00 GMT<p>The Houston Livestock Show and Rodeo is without a doubt one of the most notorious shows in the nation. The team had the privilege to sit down with the market steer judge, Mr. Jack Ward, and discuss what sorting on the green chips was like.</p><p><br /></p><p>Empowerment Is Here.</p> no00:58:20What It's like On The Green Chips... The Post Game Sort Ft. Jack Wardfull<![CDATA[The Turf Is Where It's At... The Post Game Sort Ft. Blake Nelson And Spencer Scotten]]>You didn’t think we’d do just a Fort Worth post sort interview did you? Well ladies and gentlemen, here you have it, the San Antonio steer show post sort with Blake Nelson and Spencer Scotten. 


Empowerment Is Here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/The-Turf-Is-Where-Its-At----The-Post-Game-Sort-Ft--Blake-Nelson-And-Spencer-Scotten-e3ic33c249697cd-860e-454a-b807-0498fee09b35Sat, 08 Mar 2025 12:50:00 GMT<p>You didn’t think we’d do just a Fort Worth post sort interview did you? Well ladies and gentlemen, here you have it, the San Antonio steer show post sort with Blake Nelson and Spencer Scotten. </p><p><br /></p><p>Empowerment Is Here.</p> no01:40:48The Turf Is Where It's At... The Post Game Sort Ft. Blake Nelson And Spencer Scottenfull<![CDATA[Having An Opinion Is Healthy... Featuring Chris Mullinix]]>Wow, what a way to kick off the end of a season. To keep things simple, the team and Chris talk about the cattle industry as whole. However, the episode is far from brief. The content provided is distinct. Topics include evaluation, explanation, post-show, and pre-show discussions. It's rare to hear renowned evaluators discuss the industry's past, present, and future. So, if you're looking for advancements or just want to hear how a young man from Maryland developed into one of the greats. There's no greater opportunity. Empowerment is here.


]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Having-An-Opinion-Is-Healthy----Featuring-Chris-Mullinix-e3ic33q10f3c15f-3090-455a-bfd0-3db6b09edff8Fri, 10 Jan 2025 12:00:00 GMT<p>Wow, what a way to kick off the end of a season. To keep things simple, the team and Chris talk about the cattle industry as whole. However, the episode is far from brief. The content provided is distinct. Topics include evaluation, explanation, post-show, and pre-show discussions. It's rare to hear renowned evaluators discuss the industry's past, present, and future. So, if you're looking for advancements or just want to hear how a young man from Maryland developed into one of the greats. There's no greater opportunity. Empowerment is here. </p> <p><br /></p> no01:40:56Having An Opinion Is Healthy... Featuring Chris Mullinixfull<![CDATA[It’s An Addiction… Featuring Chad Walker]]>Regarding expertise and knowledge in the sheep and goat industry, Chad Walker's name is more widely recognized than most. Chad and the team engaged in a discussion about the forthcoming revolutions in the industry and how a cancer diagnosis ingnited a passion. Additional topics included daily care, environmental considerations, and the evolution of the two species. This conversation offers a fresh perspective, making it a valuable resource for any livestock enthusiast.


Empowerment is here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Its-An-Addiction-Featuring-Chad-Walker-e3ic33fb5288693-0272-485a-9c7c-b8620f244da5Fri, 03 Jan 2025 12:00:00 GMT<p>Regarding expertise and knowledge in the sheep and goat industry, Chad Walker's name is more widely recognized than most. Chad and the team engaged in a discussion about the forthcoming revolutions in the industry and how a cancer diagnosis ingnited a passion. Additional topics included daily care, environmental considerations, and the evolution of the two species. This conversation offers a fresh perspective, making it a valuable resource for any livestock enthusiast.</p><p><br /></p><p>Empowerment is here. </p> no00:52:40It’s An Addiction… Featuring Chad Walkerfull<![CDATA[A Place Of Peace... Featuring Mark Hoge]]>This just flat couldn’t end better! Season 3 was phenomenal throughout, and we couldn’t be more grateful for all the opportunities given. Our goal was to offer content worth listening to, sharing, and developing from… and we here at EmpowerU believe that’s been accomplished in more ways than one. For the Grand Finale we bring Dr. Mark Hoge, not only someone who has been apart of the industry and witnessed change, but someone who has created change for the better! It might be an hour and a half long, but if you’re simply looking to grow within this industry we love then the opportunity is right here! Thank you to everyone who has made this season possible, it’s been more than memorable. This is what it’s all about! 


Empowerment is here. 

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/A-Place-Of-Peace----Featuring-Mark-Hoge-e3ic33n266a4430-ffe5-4560-b308-76d40ebaf6baFri, 17 Jan 2025 13:42:52 GMT<p>This just flat couldn’t end better! Season 3 was phenomenal throughout, and we couldn’t be more grateful for all the opportunities given. Our goal was to offer content worth listening to, sharing, and developing from… and we here at EmpowerU believe that’s been accomplished in more ways than one. For the Grand Finale we bring Dr. Mark Hoge, not only someone who has been apart of the industry and witnessed change, but someone who has created change for the better! It might be an hour and a half long, but if you’re simply looking to grow within this industry we love then the opportunity is right here! Thank you to everyone who has made this season possible, it’s been more than memorable. This is what it’s all about! </p> <p><br /></p> <p>Empowerment is here. </p> no01:39:06A Place Of Peace... Featuring Mark Hogefull<![CDATA[Once Is Luck, Twice Is Skill... The Post Game Sort Ft. Mark Hoge]]>It is really refreshing to be able to do this post-game sort alongside Dr. Hoge. If you're confused and need clarification, if you're looking for specifics about a breed, grand drive, or even the whole FWSSR steer show, it's all here. This is the kind of post-game luxury that we believe everyone deserves.


Empowerment is here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Once-Is-Luck--Twice-Is-Skill----The-Post-Game-Sort-Ft--Mark-Hoge-e3ic32c380751ed-8074-45e4-9478-ae2f8a1302dbSat, 22 Feb 2025 12:00:00 GMT<p>It is really refreshing to be able to do this post-game sort alongside Dr. Hoge. If you're confused and need clarification, if you're looking for specifics about a breed, grand drive, or even the whole FWSSR steer show, it's all here. This is the kind of post-game luxury that we believe everyone deserves. </p><p><br /></p><p>Empowerment is here. </p> no01:30:06Once Is Luck, Twice Is Skill... The Post Game Sort Ft. Mark Hogefull<![CDATA[Humility & Honor - Providing Value With Faris Simon]]>Integrity and ethics pave the path to success. Faris Simon delves into the importance of having an open mindset and shares his personal experiences in this episode. Weston and Faris discuss methods to improve one's mindset and knowledge, particularly at a young age. The live audience was exceptional, featuring Luke Dominuge and Lane Guilbeaux, who asked Faris questions relevant to their own growth. Season 2 has exceeded expectations, and we hope you enjoy this episode as much as we do. Empowerment is here.


]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Humility--Honor---Providing-Value-With-Faris-Simon-e3ic3242f384a90-44b5-4dd1-be47-0aee9c54120dSat, 24 Aug 2024 21:50:35 GMT<p><strong>Integrity and ethics pave the path to success. Faris Simon delves into the importance of having an open mindset and shares his personal experiences in this episode. Weston and Faris discuss methods to improve one's mindset and knowledge, particularly at a young age. The live audience was exceptional, featuring Luke Dominuge and Lane Guilbeaux, who asked Faris questions relevant to their own growth. Season 2 has exceeded expectations, and we hope you enjoy this episode as much as we do. Empowerment is here. </strong></p><p><br /></p> no01:07:30Humility & Honor - Providing Value With Faris Simonfull<![CDATA[Embrace The Grind - Pushing Boundaries With Mason Allan & Blake Janssen]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Embrace-The-Grind---Pushing-Boundaries-With-Mason-Allan--Blake-Janssen-e3ic31g4b8b2057-8ab5-42b8-83c0-b518c97573f9Sat, 29 Jun 2024 22:58:15 GMTAchieving greatness comes with courage, work ethic, and dedication. These two individuals have demonstrated these qualities and more as members of the reigning national champion team and All-Americans honors. They share their experiences with adapting to challenges and offer guidance on how to achieve success in the collegiate judging spectrum. This episode provides endless growth and opportunities for those looking to enhance their abilities. Empowerment is here. no00:54:09Embrace The Grind - Pushing Boundaries With Mason Allan & Blake Janssenfull<![CDATA[Big Stage, Small Details - Prioritized Mindset With Jirl Buck]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Big-Stage--Small-Details---Prioritized-Mindset-With-Jirl-Buck-e3ic31dc23d0a71-65b9-4227-8584-e13b155d9ba3Sat, 15 Jun 2024 12:48:09 GMTFrom having one of the most diversified show heifer operations, to finding an interest in the rodeo circuit with bucking bulls, or judging on the green shavings. Jirl Buck does it all with gratitude and an open mindset. Not only do we discuss the importance of breeding females to produce at a high caliber, or the quality control of Buck Cattle Company, but also reminiscing over the 2022 Houston Steer Show. There’s so much more and we believe everyone can take away something from it! Empowerment is here. no00:44:40Big Stage, Small Details - Prioritized Mindset With Jirl Buckfull<![CDATA[Brandon Horn]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Brandon-Horn-e3ic33gc4c3557a-cd63-4756-aa2b-9b966f94aae9Sat, 03 Feb 2024 19:01:09 GMTThe Grand Finale! This man needs no introduction, his name and operation says it all. In this episode we go into depth about his story and the decisions he made from past to present! We are honored to share his story and knowledge. To all who have stuck with us from the beginning, Thank you. Here’s to EmpoweringU with The Brandon Horn. no01:38:02Brandon Hornfull<![CDATA[Aim High & Be A Sponge - Perception Gains With Kevin Mock]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Aim-High--Be-A-Sponge---Perception-Gains-With-Kevin-Mock-e3ic32s765b3625-44ca-41cc-9281-9d1e0837e032Sat, 18 May 2024 14:32:54 GMTFrom running the highest caliber online sale platforms for the sheep and goat industry, to creating and offering unique and trending show goats, Kevin Mock and his family do it all while being a force to be recon with inside the ring. In this episode we discuss what the industry has taught him, how he defines growth, and all of the story’s you’ve wanted to hear about him. Empowerment is here. no01:21:11Aim High & Be A Sponge - Perception Gains With Kevin Mockfull<![CDATA[Tar Tut]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Tar-Tut-e3ic3187eb33b5a-860e-4da8-9354-7b0099e18b8bSun, 15 Oct 2023 16:54:47 GMTThis guy has a very unique story! Highly respected by many and influenced the next gen of upcoming agricultural leaders! Here’s to the Aggie judgin, hereford lovin, Man of God. Tar Tut! no00:58:27Tar Tutfull<![CDATA[Hunter Soape]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Hunter-Soape-e3ic33m76c61c07-239a-435f-91e8-34828627f93eSun, 19 Nov 2023 22:43:38 GMTThe conversation is vast between judging, hoof trimming, and fun stories! But also some changes that could be made in the industry! We hope y’all enjoy this empowering episode. no01:23:21Hunter Soapefull<![CDATA[Line Show Cattle Steer & Heifer Sale Preview]]>Wow, more new friends to represent and the quality of cattle just continue to get deeper. An incredible set of prospects to check out on SC Online. Austin and Weston take on this set with the intention of providing as much clarity to anyone that is interested as possible. From show steers that have the upside to achieve the highest goals, to heifers that will make an impact in any setting. This set is deep. Sale day is coming here soon on the 15th!


Empowerment Is Here.


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/47725

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Line-Show-Cattle-Steer--Heifer-Sale-Preview-e3oleub2630c8de-7189-422c-88e0-b1c6ca6b4936Thu, 10 Sep 2026 14:59:49 GMT<p>Wow, more new friends to represent and the quality of cattle just continue to get deeper. An incredible set of prospects to check out on SC Online. Austin and Weston take on this set with the intention of providing as much clarity to anyone that is interested as possible. From show steers that have the upside to achieve the highest goals, to heifers that will make an impact in any setting. This set is deep. Sale day is coming here soon on the 15th!</p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/47725</p> no00:28:14Line Show Cattle Steer & Heifer Sale Previewfull<![CDATA[Arthur Cattle Company Sale Preview]]>An Iowa Pro Tour member that has an awesome sale on SC online, Sale day is coming soon on the 17th. Weston and Darren go through each lot and discuss the differences. What’s unique about this set is the consistency of the matings and the cows these prospects are out of. Check it out and tune in, a very nice set to dig into! 


Empowerment Is Here.


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/47740

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Arthur-Cattle-Company-Sale-Preview-e3opn5p755841c5-c6d6-491a-adad-8357932535bcSun, 13 Sep 2026 15:11:40 GMT<p>An Iowa Pro Tour member that has an awesome sale on SC online, Sale day is coming soon on the 17th. Weston and Darren go through each lot and discuss the differences. What’s unique about this set is the consistency of the matings and the cows these prospects are out of. Check it out and tune in, a very nice set to dig into! </p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/47740" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/47740</a></p> no00:20:55Arthur Cattle Company Sale Previewfull<![CDATA[Vanhove Cattle Company Live Sale Preview]]>When you can get an opportunity to drive out to Madison, SD and experience what Vanhove Cattle Company is, do it. An awesome set of steers that are being offered on Steerbidder. Not only that, Rob has decided to throw in 3 heifer prospects that are flat out good. Rob, Cory Thomsen, and Weston all ride around in the ATV and discuss sires, donors, and calves. Not your typical preview, but sure is fun to listen to these two very knowledgable people. Sale day is approaching fast on the 26th, don’t miss out!


Empowerment Is Here.


🔗 View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11097

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Vanhove-Cattle-Company-Live-Sale-Preview-e3p0iqqe5ce3406-c4fc-4718-9acf-93bee100b7e3Thu, 17 Sep 2026 20:28:58 GMT<p>When you can get an opportunity to drive out to Madison, SD and experience what Vanhove Cattle Company is, do it. An awesome set of steers that are being offered on Steerbidder. Not only that, Rob has decided to throw in 3 heifer prospects that are flat out good. Rob, Cory Thomsen, and Weston all ride around in the ATV and discuss sires, donors, and calves. Not your typical preview, but sure is fun to listen to these two very knowledgable people. Sale day is approaching fast on the 26th, don’t miss out!</p><p><br /></p><p>Empowerment Is Here.</p><p><br /></p><p>🔗 View the Sale: <a href="https://steerbidder.auctioneersoftware.com/auctions/11097" rel="noopener noreferrer nofollow">https://steerbidder.auctioneersoftware.com/auctions/11097</a></p> no00:36:45Vanhove Cattle Company Live Sale Previewfull<![CDATA[Martin Farms Sale Preview]]>From the depths of West Texas, Tanner Martin and his family showcase a selection of Hereford prospects that are worth looking into. Every year they step it up and we truly stand behind what they have to offer. Check them out on SteerBidder where one can be yours on March 10th. 


Empowerment Is Here. 


Sale Link 🔗: https://steerbidder.auctioneersoftware.com/auctions/10960

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Martin-Farms-Sale-Preview-e3ic30l5a883e1d-ae79-4f95-bc62-7b3a1908fe12Thu, 05 Mar 2026 12:00:00 GMT<p>From the depths of West Texas, Tanner Martin and his family showcase a selection of Hereford prospects that are worth looking into. Every year they step it up and we truly stand behind what they have to offer. Check them out on SteerBidder where one can be yours on March 10th. </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://steerbidder.auctioneersoftware.com/auctions/10960" rel="noopener noreferrer nofollow">https://steerbidder.auctioneersoftware.com/auctions/10960</a></p> no00:13:19Martin Farms Sale Previewfull<![CDATA[Setting The Standard Open Heifer Sale Preview]]>Here are 20 high-quality lots from Jake Franke, Carl Muntean, Connor Hardy, and Bob Franke — sure to serve any program well. These sell on May 24th on Steerbidder. Always a great time talking a Setting the Standard set!


𝙀𝙢𝙥𝙤𝙬𝙚𝙧𝙢𝙚𝙣𝙩 𝙄𝙨 𝙃𝙚𝙧𝙚.


🔗 View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11038

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Setting-The-Standard-Open-Heifer-Sale-Preview-e3jhvtef4c5660b-0b3b-437a-81a0-bdb68c541269Mon, 18 May 2026 16:42:52 GMT<p>Here are 20 high-quality lots from Jake Franke, Carl Muntean, Connor Hardy, and Bob Franke — sure to serve any program well. These sell on May 24th on Steerbidder. Always a great time talking a Setting the Standard set!</p><p><br /></p><p>𝙀𝙢𝙥𝙤𝙬𝙚𝙧𝙢𝙚𝙣𝙩 𝙄𝙨 𝙃𝙚𝙧𝙚.</p><p><br /></p><p>🔗 View the Sale: <a href="https://steerbidder.auctioneersoftware.com/auctions/11038" rel="noopener noreferrer nofollow">https://steerbidder.auctioneersoftware.com/auctions/11038</a></p> no00:35:34Setting The Standard Open Heifer Sale Previewfull<![CDATA[Competitive Edge Genetics Sire Preview]]>As breeding season is coming to a start, Raymond Gonnet has decided to go through his semen offering while being on his routes this month. This is beneficial to anyone who has interest in his sires. From the background of the bulls, to mating decisions and how to utilize them, to story’s on how he acquired them. If you haven’t looked at CEG’s site directory you need to. There is many different opportunities for you to utilize on your cow base. Be sure to listen in! 


Empowerment Is Here. 


Website Link 🔗: https://www.cegsires.com/


Sire Directory Link 🔗: https://issuu.com/cegsires/docs/2026_ceg_sire_directory

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Competitive-Edge-Genetics-Sire-Preview-e3ic30527845ef7-9693-4b93-9a11-977d7c694925Mon, 06 Apr 2026 13:35:56 GMT<p>As breeding season is coming to a start, Raymond Gonnet has decided to go through his semen offering while being on his routes this month. This is beneficial to anyone who has interest in his sires. From the background of the bulls, to mating decisions and how to utilize them, to story’s on how he acquired them. If you haven’t looked at CEG’s site directory you need to. There is many different opportunities for you to utilize on your cow base. Be sure to listen in! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Website Link 🔗: https://www.cegsires.com/</p><p><br /></p><p>Sire Directory Link 🔗: https://issuu.com/cegsires/docs/2026_ceg_sire_directory</p> no00:29:25Competitive Edge Genetics Sire Previewfull<![CDATA[Moore Cattle Company Sale Preview]]>If your still seeking after high quality Americans look no further. Mr. Moore has put together an incredible set of steer prospects alongside an exceptional future herd-sire. There’s bound to be something for anyone, especially if interests are found in high quality projects. Find it on SteerBidder, sale day happens April 9th!


Empowerment Is Here. 


Sale Link 🔗: https://steerbidder.auctioneersoftware.com/auctions/10981

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Moore-Cattle-Company-Sale-Preview-e3ic2ve11845f94-5026-428f-b33a-391fb09e1558Fri, 03 Apr 2026 11:00:00 GMT<p>If your still seeking after high quality Americans look no further. Mr. Moore has put together an incredible set of steer prospects alongside an exceptional future herd-sire. There’s bound to be something for anyone, especially if interests are found in high quality projects. Find it on SteerBidder, sale day happens April 9th!</p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://steerbidder.auctioneersoftware.com/auctions/10981" rel="noopener noreferrer nofollow">https://steerbidder.auctioneersoftware.com/auctions/10981</a></p> no00:21:51Moore Cattle Company Sale Previewfull<![CDATA[Iron Sharpens Iron... Featuring Nick Fitzsimmons]]>Whether you want to feed livestock with a tried-and-true feed line or learn how to create a cow base to become one of the most prestigious enterprises in the industry, this is the episode for you. Nick Fitzsimmons not only discusses his trials and tribulations on his journey to success, but he also helps young people by describing how he became successful throughout his college years. Nick is deeply committed to his beliefs, and this episode demonstrates why. If you want to become closer to the good lord above and learn from industry leaders, this is the episode for you.

Empowerment is here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Iron-Sharpens-Iron----Featuring-Nick-Fitzsimmons-e3ic32f4439019e-4d55-4a30-8a84-308ff3740c88Fri, 22 Nov 2024 12:00:00 GMT<p>Whether you want to feed livestock with a tried-and-true feed line or learn how to create a cow base to become one of the most prestigious enterprises in the industry, this is the episode for you. Nick Fitzsimmons not only discusses his trials and tribulations on his journey to success, but he also helps young people by describing how he became successful throughout his college years. Nick is deeply committed to his beliefs, and this episode demonstrates why. If you want to become closer to the good lord above and learn from industry leaders, this is the episode for you. </p> <p>Empowerment is here. </p> no00:56:04Iron Sharpens Iron... Featuring Nick Fitzsimmonsfull<![CDATA[Consistency Is Key... Featuring Will Winters]]>Season 4 of EmpowerU is now in full swing and as we dive into new episodes weekly, diversity will become a coming thing with our goal being to empower each and every listener regardless of their background.


Will has been on our to-do list for quite some time now and to get to sit down and interview him was a privilege! Being able to discuss consistency, the advantages of it, and what it can do for you provided us with content we had to get out for the viewers!


Empowerment is here

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Consistency-Is-Key----Featuring-Will-Winters-e3ic30r5bb2d421-64a6-4501-a547-494b9f94ded3Fri, 13 Jun 2025 11:00:00 GMT<p>Season 4 of EmpowerU is now in full swing and as we dive into new episodes weekly, diversity will become a coming thing with our goal being to empower each and every listener regardless of their background.</p><p><br /></p><p>Will has been on our to-do list for quite some time now and to get to sit down and interview him was a privilege! Being able to discuss consistency, the advantages of it, and what it can do for you provided us with content we had to get out for the viewers!</p><p><br /></p><p>Empowerment is here</p> no00:49:25Consistency Is Key... Featuring Will Wintersfull<![CDATA[County Fairs Matter… Featuring Kevin Mock Presented By Stock Show Secrets ]]>The primary goal for this campaign is to explain and teach the importance of why county fairs matter. Kevin Mock helps explain this through his story, experiences and knowledge. Mr. Mock also describes the importance of relationships and connections, which can and have been built through county fairs! This episode speaks to many, especially the ones seeking to further advance themselves in this industry. This campaign excites us and the opportunity it provides to many. We can’t wait for you as a listener to hear the many more we will be publishing! 

 Empowerment Is Here. 

🔗 Check out the Website: https://stockshowsecrets.com/


]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/County-Fairs-Matter-Featuring-Kevin-Mock-Presented-By-Stock-Show-Secrets-e3m3j87003a38c9-469f-4697-a99f-11940e3e14c0Wed, 15 Jul 2026 12:00:00 GMT<p>The primary goal for this campaign is to explain and teach the importance of why county fairs matter. Kevin Mock helps explain this through his story, experiences and knowledge. Mr. Mock also describes the importance of relationships and connections, which can and have been built through county fairs! This episode speaks to many, especially the ones seeking to further advance themselves in this industry. This campaign excites us and the opportunity it provides to many. We can’t wait for you as a listener to hear the many more we will be publishing! </p><p> Empowerment Is Here. </p><p>🔗 Check out the Website: https://stockshowsecrets.com/</p><p><br /></p> no00:21:29County Fairs Matter… Featuring Kevin Mock Presented By Stock Show Secrets full<![CDATA[Potter Cattle Company Genetics Sale Preview]]>Happening on February 26th, Potter Cattle Company offers some of their best genetics to YOU. From flushes, to sexed embryos and much more Potter Cattle Company takes their first genetic sale on SteerBidder. Neat opportunity here, take a listen to Mr. Potters thoughts. 


Empowerment Is Here. 


Sale Link: https://steerbidder.auctioneersoftware.com/auctions/10943

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Potter-Cattle-Company-Genetics-Sale-Preview-e3ic2vu1c0e50c2-f6b7-444e-9429-a9027893a23aSun, 22 Feb 2026 12:00:00 GMT<p>Happening on February 26th, Potter Cattle Company offers some of their best genetics to YOU. From flushes, to sexed embryos and much more Potter Cattle Company takes their first genetic sale on SteerBidder. Neat opportunity here, take a listen to Mr. Potters thoughts. </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link: https://steerbidder.auctioneersoftware.com/auctions/10943</p> no00:15:03Potter Cattle Company Genetics Sale Previewfull<![CDATA[Morrison Livestock Sale Preview ]]>This is the secondary set of steers Mr. Morrison has put together for this upcoming weekend! Seven lots of Americans, British and Exotics! Be sure to check these out, there’s bound to be something for someone wanting to succeed! 


Empowerment Is Here. 


Sale Link 🔗: https://steerbidder.auctioneersoftware.com/auctions/10987

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Morrison-Livestock-Sale-Preview-e3ic2v0cc09fda7-7a48-4689-a718-91df64bab511Fri, 03 Apr 2026 16:41:29 GMT<p>This is the secondary set of steers Mr. Morrison has put together for this upcoming weekend! Seven lots of Americans, British and Exotics! Be sure to check these out, there’s bound to be something for someone wanting to succeed! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://steerbidder.auctioneersoftware.com/auctions/10987" rel="noopener noreferrer nofollow">https://steerbidder.auctioneersoftware.com/auctions/10987</a></p> no00:08:56Morrison Livestock Sale Preview full<![CDATA[Premium Beef Genetics Introduction]]>Once again a blessing in disguise that has become so beneficial in both ends. Mr. Mike Marlow has decided to intrust us to represent his customer base through previews, side promotions and much more. We stand behind Mr. Marlow and the work he’s put into not just his own business but others as well. A partnership that’s just beginning and we can’t wait to see what the future holds. Be on the lookout for more from us and Premium Beef Genetics. 


Website Link 🔗: https://www.premiumbeefgenetics.com/

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Premium-Beef-Genetics-Introduction-e3ic2vpf43678f1-a7b8-410c-8d46-d451637b3af9Fri, 27 Mar 2026 12:00:00 GMT<p>Once again a blessing in disguise that has become so beneficial in both ends. Mr. Mike Marlow has decided to intrust us to represent his customer base through previews, side promotions and much more. We stand behind Mr. Marlow and the work he’s put into not just his own business but others as well. A partnership that’s just beginning and we can’t wait to see what the future holds. Be on the lookout for more from us and Premium Beef Genetics. </p><p><br /></p><p>Website Link 🔗: https://www.premiumbeefgenetics.com/</p> no00:11:38Premium Beef Genetics Introductionfull<![CDATA[Wilson Cattle Company Bred Heifer & Cow Sale Preview]]>What is so cool about doing these previews is witnessing all the different pedigree’s and how those transpire into the quality. This sale is very unique, a diverse set of breds and a donor cow at the end that is extremely nice! Quality does not leave this sale, no matter what lot you’re looking at. Mr. Wilson sat down and talked about every lot, and described what they can do for you! Check it out on SC Online Sales, it all happens on the 27th! 


Empowerment Is Here. 


Link 🔗: https://www.sconlinesales.com/Bids/AuctionsListing/44826

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Wilson-Cattle-Company-Bred-Heifer--Cow-Sale-Preview-e3ic31n4e01027e-48fc-4e33-9b1e-f601e3d64ae8Mon, 22 Dec 2025 14:51:40 GMT<p>What is so cool about doing these previews is witnessing all the different pedigree’s and how those transpire into the quality. This sale is very unique, a diverse set of breds and a donor cow at the end that is extremely nice! Quality does not leave this sale, no matter what lot you’re looking at. Mr. Wilson sat down and talked about every lot, and described what they can do for you! Check it out on SC Online Sales, it all happens on the 27th! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Link 🔗: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/44826" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/44826</a></p> no00:43:19Wilson Cattle Company Bred Heifer & Cow Sale Previewfull<![CDATA[Priest Genetics Elite Steer & Heifer Sale Preview]]>A great set of cattle, even better set of people. This is a really deep set that you’ll find in Canyon, Tx. We are proud to be able to represent this kind of quality. From breed cattle to exotics you’ll find the best of the best. Priest Genetics has made a notable impact for years, just landing 5 breed steers in the grand drive at the Fort Worth Steer Show. Get in while you can, any questions? They are answered here in the preview. Don’t miss out. 


Empowerment Is Here. 


Sale 🔗: https://steerbidder.auctioneersoftware.com/auctions/10919

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Priest-Genetics-Elite-Steer--Heifer-Sale-Preview-e3ic30dbbe686c0-f754-46bc-8f8b-31a1ea641ee9Mon, 09 Feb 2026 12:00:00 GMT<p>A great set of cattle, even better set of people. This is a really deep set that you’ll find in Canyon, Tx. We are proud to be able to represent this kind of quality. From breed cattle to exotics you’ll find the best of the best. Priest Genetics has made a notable impact for years, just landing 5 breed steers in the grand drive at the Fort Worth Steer Show. Get in while you can, any questions? They are answered here in the preview. Don’t miss out. </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale 🔗: <a href="https://steerbidder.auctioneersoftware.com/auctions/10919" rel="noopener noreferrer nofollow">https://steerbidder.auctioneersoftware.com/auctions/10919</a></p> no00:42:38Priest Genetics Elite Steer & Heifer Sale Previewfull<![CDATA[Sorensen Brothers Steer & Heifer Sale Preview ]]>Now representing some new friends up in Utah, and a dang impressive set as well. The Sorensen Brothers have heifer prospects, future donors, and some impressive show steers all up to offer on SCO. Weston and Dalton go through everything lot by lot. There are many that go back to some awesome females that are known in the industry. Tune in, sale day is approaching soon on the 29th!


Empowerment Is Here. 


🔗 View the Sale: https://www.sconlinesales.com/Bids/AuctionsListing/48479

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Sorensen-Brothers-Steer--Heifer-Sale-Preview-e3p9ssp4bc6962d-53c0-4513-be85-3344c77fab3dWed, 23 Sep 2026 17:18:32 GMT<p>Now representing some new friends up in Utah, and a dang impressive set as well. The Sorensen Brothers have heifer prospects, future donors, and some impressive show steers all up to offer on SCO. Weston and Dalton go through everything lot by lot. There are many that go back to some awesome females that are known in the industry. Tune in, sale day is approaching soon on the 29th!</p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>🔗 View the Sale: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/48479" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/48479</a></p> no00:21:35Sorensen Brothers Steer & Heifer Sale Preview full<![CDATA[Smith Cattle Co Heifer Sale Preview]]>The last Iowa Pro Tour member for us to promote and we sure were excited to bring Brad Smith on our platform. First preview rolling out is his heifer sale that can be found on SteerBidder. With sale day right around the corner, we highly encourage any and all to listen in. Brad and Weston dive through each lot together discussing lineage, phenotype, and opportunities! You don’t want to miss out on this. 


Empowerment Is Here. 


🔗View the Sale: https://steerbidder.auctioneersoftware.com/auctions/11111

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Smith-Cattle-Co-Heifer-Sale-Preview-e3p6ei1d2361e5a-e301-4d20-8752-3955add6c83dMon, 21 Sep 2026 16:19:15 GMT<p>The last Iowa Pro Tour member for us to promote and we sure were excited to bring Brad Smith on our platform. First preview rolling out is his heifer sale that can be found on SteerBidder. With sale day right around the corner, we highly encourage any and all to listen in. Brad and Weston dive through each lot together discussing lineage, phenotype, and opportunities! You don’t want to miss out on this. </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>🔗View the Sale: <a href="https://steerbidder.auctioneersoftware.com/auctions/11111" rel="noopener noreferrer nofollow">https://steerbidder.auctioneersoftware.com/auctions/11111</a></p> no00:51:40Smith Cattle Co Heifer Sale Previewfull<![CDATA[Sawdust On A Concrete Floor... Featuring Cade Dannhaus]]>What do you believe goes into transforming a block of wood into a masterpiece that replicates elite livestock? Cade Dannhaus reveals everything in this episode. He not only tells his narrative of how he got started, but also of the challenges that come with running a business. Cade is well-known for his experience and wisdom, but he also boldly shares his faith in the good Lord and his journey along the route. We as a team could not be more grateful to Cade for sharing his story; however, we know that anyone may connect to any of the topics discussed in this episode. Empowerment is here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Sawdust-On-A-Concrete-Floor----Featuring-Cade-Dannhaus-e3ic3120c26713d-aaa1-4cc4-ba2e-6f47302e7225Fri, 08 Nov 2024 12:00:00 GMT<p>What do you believe goes into transforming a block of wood into a masterpiece that replicates elite livestock? Cade Dannhaus reveals everything in this episode. He not only tells his narrative of how he got started, but also of the challenges that come with running a business. Cade is well-known for his experience and wisdom, but he also boldly shares his faith in the good Lord and his journey along the route. We as a team could not be more grateful to Cade for sharing his story; however, we know that anyone may connect to any of the topics discussed in this episode. Empowerment is here. </p> no00:53:45Sawdust On A Concrete Floor... Featuring Cade Dannhausfull<![CDATA[Primetime For Showtime Sale Preview]]>The Almanza family is dedicated to making the best cattle they can. From buying genetics all across the state, to utilizing others knowledge to grow their firm, the Almanza family represents the work ethic needed to attain growth. This sale exhibits all of these attributes. From Exotics to Americans you can find your next project and work beside a family that’s willing to help in anyway. Find it on SC Online Sales and be the last to bid to on April 4th. 


Empowerment Is Here. 


Sale Link 🔗: https://www.sconlinesales.com/Bids/AuctionsListing/46965

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Primetime-For-Showtime-Sale-Preview-e3ic30if1128aa2-b24b-4ef0-a4f7-06ac90f23109Thu, 26 Mar 2026 11:00:00 GMT<p>The Almanza family is dedicated to making the best cattle they can. From buying genetics all across the state, to utilizing others knowledge to grow their firm, the Almanza family represents the work ethic needed to attain growth. This sale exhibits all of these attributes. From Exotics to Americans you can find your next project and work beside a family that’s willing to help in anyway. Find it on SC Online Sales and be the last to bid to on April 4th. </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/46965" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/46965</a></p> no00:18:14Primetime For Showtime Sale Previewfull<![CDATA[Weeping Fox Ranch Sale Preview]]>Now getting to represent the the Vogel family from Iowa. They have an incredible set of heifer prospects to offer on SteerBidder on March 22nd. This set is deep yet versatile in many ways. Not just being show heifers but also future donors for any firm. Make sure to check them out! 


Empowerment is here. 


Sale Link 🔗: https://steerbidder.auctioneersoftware.com/auctions/10963

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Weeping-Fox-Ranch-Sale-Preview-e3ic31fef7abcaa-f01d-4697-8f21-2115b81b42d0Tue, 17 Mar 2026 18:12:01 GMT<p>Now getting to represent the the Vogel family from Iowa. They have an incredible set of heifer prospects to offer on SteerBidder on March 22nd. This set is deep yet versatile in many ways. Not just being show heifers but also future donors for any firm. Make sure to check them out! </p><p><br /></p><p>Empowerment is here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://steerbidder.auctioneersoftware.com/auctions/10963" rel="noopener noreferrer nofollow">https://steerbidder.auctioneersoftware.com/auctions/10963</a></p> no00:37:58Weeping Fox Ranch Sale Previewfull<![CDATA[Poe Livestock Steer Sale Preview]]>A new customer but a great friend and family to represent! The Poe family is known for always exhibiting, selling and delivering success. Their online sale is just as deep as any with many breed steers to offer alongside some awesome exotics. Kelton Poe hops on to discuss each lot as a whole to provide clarity to anyone interested! Sale day is coming soon on March 29th! Check it on SC Online Sales. 


Empowerment Is Here. 


Sale Link 🔗: https://www.sconlinesales.com/Bids/AuctionsListing/47006

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Poe-Livestock-Steer-Sale-Preview-e3ic310d71622df-3512-4c0b-aa8d-ba239c9f7bb0Sun, 22 Mar 2026 11:00:00 GMT<p>A new customer but a great friend and family to represent! The Poe family is known for always exhibiting, selling and delivering success. Their online sale is just as deep as any with many breed steers to offer alongside some awesome exotics. Kelton Poe hops on to discuss each lot as a whole to provide clarity to anyone interested! Sale day is coming soon on March 29th! Check it on SC Online Sales. </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/47006" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/47006</a></p> no00:22:43Poe Livestock Steer Sale Previewfull<![CDATA[McFarland Show Cattle Sale Preview]]> A neat opportunity here with cattle that are bred to be on top. Not only does Mr. McFarland offer maternal sibs to the 2024 Champion Steer at Denver but also full sibs! There’s lots of dual purpose show steers in this group along with some incredible donor prospects. Be sure to check it out on SteerBidder, sale day is March 5th! 


Empowerment Is Here. 


Sale Link 🔗: https://steerbidder.auctioneersoftware.com/auctions/10947

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/McFarland-Show-Cattle-Sale-Preview-e3ic2vs75f4b13f-cd73-4d62-8e7a-185f2d353f7cMon, 02 Mar 2026 16:00:00 GMT<p><strong> </strong>A neat opportunity here with cattle that are bred to be on top. Not only does Mr. McFarland offer maternal sibs to the 2024 Champion Steer at Denver but also full sibs! There’s lots of dual purpose show steers in this group along with some incredible donor prospects. Be sure to check it out on SteerBidder, sale day is March 5th! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link 🔗: <a href="https://steerbidder.auctioneersoftware.com/auctions/10947" rel="noopener noreferrer nofollow">https://steerbidder.auctioneersoftware.com/auctions/10947</a></p> no00:25:27McFarland Show Cattle Sale Previewfull<![CDATA[Lubbock Lights Introduction & Preview]]>Have you noticed on SteerBidder or SC Online Sales this Lubbock Lights Event? If you’re curious and haven’t already gotten already the layout of what this phenomenal event is, take a listen. The Lubbock Lights crew has partnered with EmpowerU to share their story, initiative and vision to expose what is about to be a game changer for selling show steers. 1 Location with 90+ Head exhibited by 15 of the most competitive breeders in Texas. If you haven’t finished buying your projects for this upcoming show season, this needs to be your next stop. For more information checkout the incredible platform over at West Texas Steer Sale Weekends via Facebook, or their website wtxsteers.com where you can track everything. 


Empowerment Is Here. 

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Lubbock-Lights-Introduction--Preview-e3ic2vr197452f9-7f62-4474-acbf-7ff162227810Mon, 30 Mar 2026 11:00:00 GMT<p>Have you noticed on SteerBidder or SC Online Sales this Lubbock Lights Event? If you’re curious and haven’t already gotten already the layout of what this phenomenal event is, take a listen. The Lubbock Lights crew has partnered with EmpowerU to share their story, initiative and vision to expose what is about to be a game changer for selling show steers. 1 Location with 90+ Head exhibited by 15 of the most competitive breeders in Texas. If you haven’t finished buying your projects for this upcoming show season, this needs to be your next stop. For more information checkout the incredible platform over at West Texas Steer Sale Weekends via Facebook, or their website wtxsteers.com where you can track everything. </p><p><br /></p><p>Empowerment Is Here. </p> no00:28:21Lubbock Lights Introduction & Previewfull<![CDATA[Shaggy Meadows Annual Bull Sale Preview]]>Brought to you by Premium Beef Genetics! We are extremely excited for this venture alongside Mike Marlow and can’t wait to represent all his clientele. We spend time in this preview alongside Jared Dick discussing what his Red Angus bulls have to offer. Lots of diversity found throughout yet consistency and efficiency is displayed. Make sure to check out the calling listed below and on DV Auctions before and during March 6th! 


Empowerment Is Here. 


Catalog Link 🔗: https://issuu.com/saracfrost00/docs/shaggy_meadows_red_angus_9th_annual_bull_sale

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Shaggy-Meadows-Annual-Bull-Sale-Preview-e3ic31q351401bd-e82a-4ff6-8ea8-d664186c29b5Fri, 27 Feb 2026 13:00:00 GMT<p>Brought to you by Premium Beef Genetics! We are extremely excited for this venture alongside Mike Marlow and can’t wait to represent all his clientele. We spend time in this preview alongside Jared Dick discussing what his Red Angus bulls have to offer. Lots of diversity found throughout yet consistency and efficiency is displayed. Make sure to check out the calling listed below and on DV Auctions before and during March 6th! </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Catalog Link 🔗: <a href="https://issuu.com/saracfrost00/docs/shaggy_meadows_red_angus_9th_annual_bull_sale" rel="noopener noreferrer nofollow">https://issuu.com/saracfrost00/docs/shaggy_meadows_red_angus_9th_annual_bull_sale</a></p> no00:36:07Shaggy Meadows Annual Bull Sale Previewfull<![CDATA[M Lazy Heart Ranch Bred Female & Genetic Sale Preview]]>Very near opportunity here! Mr. PD Miller had the chance to sit down and dive into all the lots, and it just doesn’t get better. Every lot has something to offer to either the club club or show heifer industries! It’s deep, it’s diverse, and it sure is fun to listen and learn about what all these females are built on. The sale happens on the 27th on SC Online Sales. 


Empowerment Is Here. 


Link 🔗: https://www.sconlinesales.com/Bids/AuctionsListing/44825

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/M-Lazy-Heart-Ranch-Bred-Female--Genetic-Sale-Preview-e3ic315f3f307e4-0942-44b3-b509-0ec3bb27d54fMon, 22 Dec 2025 12:00:00 GMT<p>Very near opportunity here! Mr. PD Miller had the chance to sit down and dive into all the lots, and it just doesn’t get better. Every lot has something to offer to either the club club or show heifer industries! It’s deep, it’s diverse, and it sure is fun to listen and learn about what all these females are built on. The sale happens on the 27th on SC Online Sales. </p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Link 🔗: <a href="https://www.sconlinesales.com/Bids/AuctionsListing/44825" rel="noopener noreferrer nofollow">https://www.sconlinesales.com/Bids/AuctionsListing/44825</a></p> no00:42:23M Lazy Heart Ranch Bred Female & Genetic Sale Previewfull<![CDATA[The Schaaking Speech... The Post Game Sort Featuring Scott Schaake]]>The American Royal has become one of the most renowned national shows in the nation. To be able to do a post-game sort of that show is truly an honor. It’s honestly more of an honor to do this with Mr. Scott Schaake, and wow, this is good. EVERYONE has heard his speech, but do you know the story behind it? Well, you can find out if you tune in. While you do that, you’ll also hear Scott’s thoughts about the cattle, as well as where he thinks the industry is headed. This could not have been better. This is what it’s all about! 


Empowerment Is Here. 

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/The-Schaaking-Speech----The-Post-Game-Sort-Featuring-Scott-Schaake-e3ic32g7cabeab5-d88a-4de8-94a6-bdc53e821569Wed, 22 Oct 2025 21:30:01 GMT<p>The American Royal has become one of the most renowned national shows in the nation. To be able to do a post-game sort of that show is truly an honor. It’s honestly more of an honor to do this with Mr. Scott Schaake, and wow, this is good. EVERYONE has heard his speech, but do you know the story behind it? Well, you can find out if you tune in. While you do that, you’ll also hear Scott’s thoughts about the cattle, as well as where he thinks the industry is headed. This could not have been better. This is what it’s all about! </p><p><br /></p><p>Empowerment Is Here. </p> no01:25:37The Schaaking Speech... The Post Game Sort Featuring Scott Schaakefull<![CDATA[Reed Vestal Ranches Sale Preview]]>It’s been a great run of previews so far, now the heat is turning up more and more! Spring sales are on the rise, and Reed Vestel Ranches is offering a phenomenal set on February 14th. Reed Vestel and Junior Garcia sit down with Weston and go through all 25 lots of steers to describe what each one has to offer. Don’t miss out on your next show steer there at RVR. 

Sale Link: https://steerbidder.auctioneersoftware.com/auctions/10918

Empowerment Is Here

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Reed-Vestal-Ranches-Sale-Preview-e3ic33e8c427baf-a567-4e3f-9bf7-650e30956e5bThu, 05 Feb 2026 12:00:00 GMT<p><strong>It’s been a great run of previews so far, now the heat is turning up more and more! Spring sales are on the rise, and Reed Vestel Ranches is offering a phenomenal set on February 14th. Reed Vestel and Junior Garcia sit down with Weston and go through all 25 lots of steers to describe what each one has to offer. Don’t miss out on your next show steer there at RVR. </strong></p><p>Sale Link: https://steerbidder.auctioneersoftware.com/auctions/10918</p><p>Empowerment Is Here</p> no01:25:58Reed Vestal Ranches Sale Previewfull<![CDATA[Catching The Bug... Featuring Ryan & Samantha Johnson]]>It feels great to be back in the studio to finish out the season, and we are thrilled to have Mr. Ryan Johnson and his wife Samantha on the platform. From breeding decisions, selection criteria, and the show ring’s evolution is all found in this episode. Ryan has built his firm from the ground up and his story and mindset that’s built his success is something that we loved inquiring about. You don’t want to miss this! 


Empowerment Is Here. 

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Catching-The-Bug----Featuring-Ryan--Samantha-Johnson-e3ic32t48b80807-06af-4cc5-8879-e435ff286df8Sat, 10 Jan 2026 12:00:01 GMT<p><strong>It feels great to be back in the studio to finish out the season, and we are thrilled to have Mr. Ryan Johnson and his wife Samantha on the platform. From breeding decisions, selection criteria, and the show ring’s evolution is all found in this episode. Ryan has built his firm from the ground up and his story and mindset that’s built his success is something that we loved inquiring about. You don’t want to miss this! </strong></p><p><br /></p><p>Empowerment Is Here. </p> no01:11:08Catching The Bug... Featuring Ryan & Samantha Johnsonfull<![CDATA[See The Good - Positive Progression With Braden House]]>A positive mindset will always triumph over a negative one, making this episode particularly relevant for those seeking improvement. Braden House delves into the profound changes occurring in and out of the ring, and offering a unique perspective on progress. While also providing his story to success, and what brought him to the top of the totem poll. This episode not only is a true testament to the underdogs of our industry, but will lead those to winners circle in anything you set your mind to. Empowerment is here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/See-The-Good---Positive-Progression-With-Braden-House-e3ic31va0d7d3c3-d9fb-4816-8c52-eb5e9255ab24Sat, 10 Aug 2024 13:00:00 GMT<p>A positive mindset will always triumph over a negative one, making this episode particularly relevant for those seeking improvement. Braden House delves into the profound changes occurring in and out of the ring, and offering a unique perspective on progress. While also providing his story to success, and what brought him to the top of the totem poll. This episode not only is a true testament to the underdogs of our industry, but will lead those to winners circle in anything you set your mind to. Empowerment is here. </p> yes01:00:45See The Good - Positive Progression With Braden Housefull<![CDATA[Wootan Show Cattle Elite Sale Preview]]>Don’t miss this set from selling on Steerbidder this Monday. Quality cattle from quality people are sure to guarantee a great buying experience. Wootan Show Cattle is located in Llano, Texas, so be sure and stop by to look if you’re out and about looking this weekend. The lineup includes both American influence and Exotic options. Check it out now!


Empowerment Is Here.


Sale Link: https://steerbidder.auctioneersoftware.com/auctions/10996

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Wootan-Show-Cattle-Elite-Sale-Preview-e3ic30fb6c14fd9-d521-45b7-9b42-c9e1e3626a54Thu, 09 Apr 2026 11:37:14 GMT<p>Don’t miss this set from selling on Steerbidder this Monday. Quality cattle from quality people are sure to guarantee a great buying experience. Wootan Show Cattle is located in Llano, Texas, so be sure and stop by to look if you’re out and about looking this weekend. The lineup includes both American influence and Exotic options. Check it out now!</p><p><br /></p><p>Empowerment Is Here. </p><p><br /></p><p>Sale Link: <a href="https://steerbidder.auctioneersoftware.com/auctions/10996" rel="noopener noreferrer nofollow">https://steerbidder.auctioneersoftware.com/auctions/10996</a></p> no00:21:36Wootan Show Cattle Elite Sale Previewfull<![CDATA[Success Is Found In The Process... Featuring Brandon Callis]]>Now that Season 3 has arrived, we are incredibly thankful to be able to continue doing this. In addition, we have the chance to discuss with a guest who has influenced the industry greatly and mentored many. We would like to know what success means to you? Leave a comment with your response and share your ideas or thoughts!


Having said that, we present to you Brandon Callis, who has demonstrated his ability to succeed. Brandon keeps diving into the difficulties he has faced, which have only led to many experiences and accomplishments that are extremely valuable to his story. This episode pertains directly on what it takes to be elite while living for the one above. Empowerment is here.

]]>https://podcasters.spotify.com/pod/show/weston-hendrix/episodes/Success-Is-Found-In-The-Process----Featuring-Brandon-Callis-e3ic3177d0a55ed-69b8-4857-b41d-2fea9f9554dcFri, 01 Nov 2024 13:00:00 GMT<p><strong>Now that Season 3 has arrived, we are incredibly thankful to be able to continue doing this. In addition, we have the chance to discuss with a guest who has influenced the industry greatly and mentored many. We would like to know what success means to you? Leave a comment with your response and share your ideas or thoughts! </strong></p><p><br /></p><p>Having said that, we present to you Brandon Callis, who has demonstrated his ability to succeed. Brandon keeps diving into the difficulties he has faced, which have only led to many experiences and accomplishments that are extremely valuable to his story. This episode pertains directly on what it takes to be elite while living for the one above. Empowerment is here.</p> no00:44:31Success Is Found In The Process... Featuring Brandon Callisfull