<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:psc="http://podlove.org/simple-chapters" xmlns:podcast="https://podcastindex.org/namespace/1.0"><channel><title><![CDATA[Aiming Up With Kenneth & Trey]]></title><description><![CDATA[<p><i>Aiming Up</i> is hosted by Kenneth Almond and Trey Bruffey, who bring positivity and balance to the health and fitness coaching space. Each episode explores real conversations around coaching, client experiences, and finding middle ground in an industry often divided between extremes. </p>]]></description><link>https://www.buzzsprout.com/2536322</link><generator>Riverside.fm (https://riverside.com)</generator><lastBuildDate>Fri, 03 Jul 2026 01:53:23 GMT</lastBuildDate><atom:link href="https://api.riverside.com/hosting/On6YBKmo.rss" rel="self" type="application/rss+xml"/><author><![CDATA[Trey Bruffey]]></author><pubDate>Fri, 29 May 2026 12:59:44 GMT</pubDate><copyright><![CDATA[2026 Trey Bruffey]]></copyright><language><![CDATA[en]]></language><ttl>60</ttl><category><![CDATA[Health & Fitness]]></category><itunes:author>Trey Bruffey</itunes:author><itunes:summary>&lt;p&gt;&lt;i&gt;Aiming Up&lt;/i&gt; is hosted by Kenneth Almond and Trey Bruffey, who bring positivity and balance to the health and fitness coaching space. Each episode explores real conversations around coaching, client experiences, and finding middle ground in an industry often divided between extremes. &lt;/p&gt;</itunes:summary><itunes:type>episodic</itunes:type><itunes:owner><itunes:name>Trey Bruffey</itunes:name><itunes:email>beoppositetraining@gmail.com</itunes:email></itunes:owner><itunes:explicit>no</itunes:explicit><itunes:category text="Health &amp; Fitness"/><itunes:image href="https://hosting-media.riverside.com/media/podcasts/1e900e77-f4a2-4a65-bd03-0d7ca5edb505/logos/a698be05-8d66-411d-91d6-0cbf0b0c1d26.png"/><item><title><![CDATA[Episode 17: Men's Mental Health & The Wild Adventure with Bruce Osgood]]></title><description><![CDATA[<p>In this episode, Kenneth and Trey sit down with Bruce Osgood — a friend, mentor, and a leader at The Wild Adventure (<a rel="noopener noreferrer nofollow" href="http://twa.us" target="_blank">twa.us</a>), a unique men's fly fishing retreat founded by Jan Janura, set on a private 1,100-acre ranch on the Madison River in Big Sky Country, Montana. Bruce shares how The Wild Adventure came to be, why men's mental health and authentic community are at the heart of what they do, and what happens when men step away from the noise of everyday life and into real, raw conversations about faith, purpose, and the struggles we all carry. Trey opens up about how attending The Wild Adventure last year was a turning point during one of his lowest mental moments, and how the brotherhood and mentorship he found there — including from Bruce himself — changed the trajectory of his life. This is a powerful conversation about what it means to be a man today, the importance of vulnerability, and why every man needs a place like The Wild Adventure. Check out The Wild Adventure at twa.us.</p>]]></description><guid isPermaLink="false">7cbfc8f9-e67a-4a23-ad9d-d7b003137d1a</guid><dc:creator><![CDATA[Trey Bruffey]]></dc:creator><pubDate>Fri, 26 Jun 2026 23:38:48 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/c5375af3e894556b9ffbe41ddf6b61de54e50271c91dd0d05b324cfa747087c0/eyJlcGlzb2RlSWQiOiI3Y2JmYzhmOS1lNjdhLTRhMjMtYWQ5ZC1kN2IwMDMxMzdkMWEiLCJwb2RjYXN0SWQiOiIxZTkwMGU3Ny1mNGEyLTRhNjUtYmQwMy0wZDdjYTVlZGI1MDUiLCJhY2NvdW50SWQiOiI2OTE2NTlhOWVmMmI4MTRjZTE4NDkwZjYiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmEzZjA5ZTc1OGYwY2YwZjg0NDM4MTZlL3RyZXlzLXN0dWRpby1zb3pmNi1jb21wb3Nlci0yMDI2LTYtMjdfXzEtMjMtMTkubXAzIn0=.mp3" length="96027106" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/1e900e77-f4a2-4a65-bd03-0d7ca5edb505/episodes/7cbfc8f9-e67a-4a23-ad9d-d7b003137d1a/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;In this episode, Kenneth and Trey sit down with Bruce Osgood — a friend, mentor, and a leader at The Wild Adventure (&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;http://twa.us&quot; target=&quot;_blank&quot;&gt;twa.us&lt;/a&gt;), a unique men&apos;s fly fishing retreat founded by Jan Janura, set on a private 1,100-acre ranch on the Madison River in Big Sky Country, Montana. Bruce shares how The Wild Adventure came to be, why men&apos;s mental health and authentic community are at the heart of what they do, and what happens when men step away from the noise of everyday life and into real, raw conversations about faith, purpose, and the struggles we all carry. Trey opens up about how attending The Wild Adventure last year was a turning point during one of his lowest mental moments, and how the brotherhood and mentorship he found there — including from Bruce himself — changed the trajectory of his life. This is a powerful conversation about what it means to be a man today, the importance of vulnerability, and why every man needs a place like The Wild Adventure. Check out The Wild Adventure at twa.us.&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:50:01</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/1e900e77-f4a2-4a65-bd03-0d7ca5edb505/logos/a698be05-8d66-411d-91d6-0cbf0b0c1d26.png"/><itunes:episode>17</itunes:episode><itunes:title>Episode 17: Men&apos;s Mental Health &amp; The Wild Adventure with Bruce Osgood</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Episode 16: YourNuts Owner/Founder Hieu Mai]]></title><description><![CDATA[<p>Most men don't realize that their underwear could be secretly sabotaging their testosterone levels and overall health. Hugh Mai, founder of Your Nuts, reveals the groundbreaking science behind natural fibers—like merino wool—and how they can protect and enhance male vitality in ways you've never considered.</p><p></p><p>In this energizing episode, Hugh shares his personal journey from facing health challenges to creating a premium underwear brand rooted in men's wellness. You'll discover how common clothing materials disrupt hormones, the impressive thermo-regulating benefits of merino wool, and the precise design choices that ensure support without overheating—supporting peak performance and fertility. Hugh also dives into the challenges and triumphs of launching a product that's all about quality, durability, and elevating your daily comfort.</p><p></p><p>We break down the real reasons behind men's underwear design—why support and breathability matter more than you think—and how these details could have a ripple effect on your confidence, relationships, and health. Hugh's story exemplifies how purpose-driven entrepreneurship can lead to innovations that benefit not just your wardrobe, but your life.</p><p></p><p>Whether you're a fitness enthusiast, a health-conscious man, or just curious about how what you wear impacts your body at a hormonal level, this episode is a must-listen. Hugh's passionate approach to elevating men's clothing through natural, health-optimized fibers is a game-changer. And if you've ever wondered what it truly takes to go from idea to market in just two years, Hugh's journey will inspire you to think bigger.</p><p></p><p>Get ready to challenge your assumptions about underwear, improve your body's performance, and support a movement that prioritizes health without compromise. Perfect for entrepreneurs, fitness fanatics, and anyone wanting to upgrade their confidence—this conversation is your next step for aiming up.</p>]]></description><guid isPermaLink="false">86a57d78-5790-40d0-88b0-af6df3ac4b6e</guid><dc:creator><![CDATA[Trey Bruffey]]></dc:creator><pubDate>Wed, 17 Jun 2026 01:04:26 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/a40e7ba889632b3ed921ecf94a6f254542c766bb72a331c6a305277803ceff34/eyJlcGlzb2RlSWQiOiI4NmE1N2Q3OC01NzkwLTQwZDAtODhiMC1hZjZkZjNhYzRiNmUiLCJwb2RjYXN0SWQiOiIxZTkwMGU3Ny1mNGEyLTRhNjUtYmQwMy0wZDdjYTVlZGI1MDUiLCJhY2NvdW50SWQiOiI2OTE2NTlhOWVmMmI4MTRjZTE4NDkwZjYiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmEzMWYyMTU0MDgwOGZkNDE2OGQ2MWFhL3RyZXlzLXN0dWRpby1zb3pmNi1jb21wb3Nlci0yMDI2LTYtMTdfXzMtMi0xMi5tcDMifQ==.mp3" length="101196425" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/1e900e77-f4a2-4a65-bd03-0d7ca5edb505/episodes/86a57d78-5790-40d0-88b0-af6df3ac4b6e/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;Most men don&apos;t realize that their underwear could be secretly sabotaging their testosterone levels and overall health. Hugh Mai, founder of Your Nuts, reveals the groundbreaking science behind natural fibers—like merino wool—and how they can protect and enhance male vitality in ways you&apos;ve never considered.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;In this energizing episode, Hugh shares his personal journey from facing health challenges to creating a premium underwear brand rooted in men&apos;s wellness. You&apos;ll discover how common clothing materials disrupt hormones, the impressive thermo-regulating benefits of merino wool, and the precise design choices that ensure support without overheating—supporting peak performance and fertility. Hugh also dives into the challenges and triumphs of launching a product that&apos;s all about quality, durability, and elevating your daily comfort.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;We break down the real reasons behind men&apos;s underwear design—why support and breathability matter more than you think—and how these details could have a ripple effect on your confidence, relationships, and health. Hugh&apos;s story exemplifies how purpose-driven entrepreneurship can lead to innovations that benefit not just your wardrobe, but your life.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Whether you&apos;re a fitness enthusiast, a health-conscious man, or just curious about how what you wear impacts your body at a hormonal level, this episode is a must-listen. Hugh&apos;s passionate approach to elevating men&apos;s clothing through natural, health-optimized fibers is a game-changer. And if you&apos;ve ever wondered what it truly takes to go from idea to market in just two years, Hugh&apos;s journey will inspire you to think bigger.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Get ready to challenge your assumptions about underwear, improve your body&apos;s performance, and support a movement that prioritizes health without compromise. Perfect for entrepreneurs, fitness fanatics, and anyone wanting to upgrade their confidence—this conversation is your next step for aiming up.&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:52:42</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/1e900e77-f4a2-4a65-bd03-0d7ca5edb505/logos/a698be05-8d66-411d-91d6-0cbf0b0c1d26.png"/><itunes:title>Episode 16: YourNuts Owner/Founder Hieu Mai</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Episode 15: Reintroducing the Podcast & Aiming Up Individually This Year]]></title><description><![CDATA[<p>Kenneth and Trey are back! In this episode, they reintroduce the Aiming Up podcast and share its purpose — bringing positivity, balance, and real conversations to the health and fitness space. Both Kenneth and Trey individually dive into what "Aiming Up" looks like in their own lives right now, getting personal about their goals and growth. They also give a glimpse into what's ahead for the podcast and what listeners can expect in the future.</p>]]></description><guid isPermaLink="false">b5f10a3b-a33d-4f22-8d3c-a0d9320dd0c5</guid><dc:creator><![CDATA[Trey Bruffey]]></dc:creator><pubDate>Fri, 05 Jun 2026 18:39:59 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/374975acdd2c0b06d51ef1406dea27ad13b5486f336711e8d5914c37c6af5cea/eyJlcGlzb2RlSWQiOiJiNWYxMGEzYi1hMzNkLTRmMjItOGQzYy1hMGQ5MzIwZGQwYzUiLCJwb2RjYXN0SWQiOiIxZTkwMGU3Ny1mNGEyLTRhNjUtYmQwMy0wZDdjYTVlZGI1MDUiLCJhY2NvdW50SWQiOiI2OTE2NTlhOWVmMmI4MTRjZTE4NDkwZjYiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmEyMzEyYTc3M2RiZGUwMWJmYWQwYTk4L3RyZXlzLXN0dWRpby1zb3pmNi1jb21wb3Nlci0yMDI2LTYtNV9fMjAtMTctMTEubXAzIn0=.mp3" length="98029966" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/1e900e77-f4a2-4a65-bd03-0d7ca5edb505/episodes/b5f10a3b-a33d-4f22-8d3c-a0d9320dd0c5/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;Kenneth and Trey are back! In this episode, they reintroduce the Aiming Up podcast and share its purpose — bringing positivity, balance, and real conversations to the health and fitness space. Both Kenneth and Trey individually dive into what &quot;Aiming Up&quot; looks like in their own lives right now, getting personal about their goals and growth. They also give a glimpse into what&apos;s ahead for the podcast and what listeners can expect in the future.&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:51:03</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/1e900e77-f4a2-4a65-bd03-0d7ca5edb505/logos/a698be05-8d66-411d-91d6-0cbf0b0c1d26.png"/><itunes:title>Episode 15: Reintroducing the Podcast &amp; Aiming Up Individually This Year</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Episode 14: Jake Doleschal - Training Fatigue, Recovery, and the Smarter Way to Build Muscle]]></title><description><![CDATA[<p>Training Fatigue, Recovery, and the Smarter Way to Build Muscle</p><p></p><p>This week on Aiming Up with Kenneth and Trey, we're joined by Jake Doleschal to break down training fatigue, recovery, and smarter hypertrophy programming. We dive into why fatigue is more than just feeling tired, how volume and frequency impact muscle growth, and why doing more work is not always the best path to better results.</p><p></p><p>Stay connected with us:</p><p></p><p>• Trey Bruffey:</p><p>  • Instagram: @beoppositetraining</p><p>  • Email: <a rel="noopener noreferrer nofollow" href="mailto:beoppositetraining@gmail.com" target="_blank">beoppositetraining@gmail.com</a></p><p>  • The Collective Supplement Co - Code: Tb10</p><p>• Kenneth Almond:</p><p>  • Instagram: @kenneth_almond_</p><p>  • Email: <a rel="noopener noreferrer nofollow" href="mailto:kenneth@trueoptimalperformance.com" target="_blank">kenneth@trueoptimalperformance.com</a></p><p>  • Pure Factor Formulations - Code: TOP10</p>]]></description><guid isPermaLink="false">5cb2f0f9-619c-4712-a916-56265951c442</guid><dc:creator><![CDATA[Trey Bruffey]]></dc:creator><pubDate>Mon, 01 Jun 2026 22:35:04 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/6e2e75048ddb26efee6959d73ab22aea24fdb838d4abb3f4c2c79c2d1cd2d53c/eyJlcGlzb2RlSWQiOiI1Y2IyZjBmOS02MTljLTQ3MTItYTkxNi01NjI2NTk1MWM0NDIiLCJwb2RjYXN0SWQiOiIxZTkwMGU3Ny1mNGEyLTRhNjUtYmQwMy0wZDdjYTVlZGI1MDUiLCJhY2NvdW50SWQiOiI2OTE2NTlhOWVmMmI4MTRjZTE4NDkwZjYiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmEwMjIwMTIwZmRiMWU3MTllZWUxZTliL3RyZXlzLXN0dWRpby1zb3pmNi1jb21wb3Nlci0yMDI2LTUtMTFfXzIwLTI5LTM4Lm1wMyJ9.mp3" length="205009127" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/1e900e77-f4a2-4a65-bd03-0d7ca5edb505/episodes/5cb2f0f9-619c-4712-a916-56265951c442/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;Training Fatigue, Recovery, and the Smarter Way to Build Muscle&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;This week on Aiming Up with Kenneth and Trey, we&apos;re joined by Jake Doleschal to break down training fatigue, recovery, and smarter hypertrophy programming. We dive into why fatigue is more than just feeling tired, how volume and frequency impact muscle growth, and why doing more work is not always the best path to better results.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Stay connected with us:&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;• Trey Bruffey:&lt;/p&gt;&lt;p&gt;  • Instagram: @beoppositetraining&lt;/p&gt;&lt;p&gt;  • Email: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;mailto:beoppositetraining@gmail.com&quot; target=&quot;_blank&quot;&gt;beoppositetraining@gmail.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;  • The Collective Supplement Co - Code: Tb10&lt;/p&gt;&lt;p&gt;• Kenneth Almond:&lt;/p&gt;&lt;p&gt;  • Instagram: @kenneth_almond_&lt;/p&gt;&lt;p&gt;  • Email: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;mailto:kenneth@trueoptimalperformance.com&quot; target=&quot;_blank&quot;&gt;kenneth@trueoptimalperformance.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;  • Pure Factor Formulations - Code: TOP10&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>01:46:47</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/1e900e77-f4a2-4a65-bd03-0d7ca5edb505/logos/a698be05-8d66-411d-91d6-0cbf0b0c1d26.png"/><itunes:season>1</itunes:season><itunes:episode>14</itunes:episode><itunes:title>Episode 14: Jake Doleschal - Training Fatigue, Recovery, and the Smarter Way to Build Muscle</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Episode 9: Peptides and Building the Foundation W/Anthony Castore (Part 1)]]></title><description><![CDATA[<p>In Episode 9 of Aiming Up, Kenneth and Trey are joined by Anthony Castore to discuss peptides, protocol design, and the importance of foundational health. We cover real-world peptide applications, personal updates, and why nutrition, hydration, training, and lifestyle must come first before adding supplements or advanced therapies. </p><p>Stay connected with us:</p><ul><li>Trey Bruffey:<ul><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/beoppositetraining/" target="_blank">@beoppositetraining</a></li><li>Email: beoppositetraining@gmail.com</li><li><a rel="noopener noreferrer nofollow" href="https://thecollectivesupplementco.com/" target="_blank">The Collective Supplement Co</a>- Code: Tb10</li></ul></li><li>Kenneth Almond:<ul><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/foundrytrainingnutrition/" target="_blank">@kenneth_almond_</a></li><li>Email: kenneth@trueoptimalperformance.com</li><li><a rel="noopener noreferrer nofollow" href="https://www.purefactorformulations.com/" target="_blank">Pure Factor Formulations</a>- Code: TOP10</li></ul></li></ul>]]></description><guid isPermaLink="false">Buzzsprout-18471497</guid><dc:creator><![CDATA[Trey Bruffey]]></dc:creator><pubDate>Sat, 10 Jan 2026 15:00:00 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-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.mp3" length="57864341" type="audio/mpeg"/><itunes:summary>&lt;p&gt;In Episode 9 of Aiming Up, Kenneth and Trey are joined by Anthony Castore to discuss peptides, protocol design, and the importance of foundational health. We cover real-world peptide applications, personal updates, and why nutrition, hydration, training, and lifestyle must come first before adding supplements or advanced therapies. &lt;/p&gt;&lt;p&gt;Stay connected with us:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Trey Bruffey:&lt;ul&gt;&lt;li&gt;Instagram: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/beoppositetraining/&quot; target=&quot;_blank&quot;&gt;@beoppositetraining&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: beoppositetraining@gmail.com&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://thecollectivesupplementco.com/&quot; target=&quot;_blank&quot;&gt;The Collective Supplement Co&lt;/a&gt;- Code: Tb10&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;li&gt;Kenneth Almond:&lt;ul&gt;&lt;li&gt;Instagram: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/foundrytrainingnutrition/&quot; target=&quot;_blank&quot;&gt;@kenneth_almond_&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: kenneth@trueoptimalperformance.com&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.purefactorformulations.com/&quot; target=&quot;_blank&quot;&gt;Pure Factor Formulations&lt;/a&gt;- Code: TOP10&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;/ul&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>01:20:16</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/1e900e77-f4a2-4a65-bd03-0d7ca5edb505/logos/a698be05-8d66-411d-91d6-0cbf0b0c1d26.png"/><itunes:title>Episode 9: Peptides and Building the Foundation W/Anthony Castore (Part 1)</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Episode 6: Life Updates, Beta-Caryophyllene, PED Stories, and What’s Next]]></title><description><![CDATA[<p>After a few weeks off, Kenneth and Trey reconnect and cover a wide range of topics, from Kenneth’s recent car accident and life updates, to beta-caryophyllene, client cases, old performance-enhancing drug stories, &amp; much more. </p><p>Stay connected with us:</p><ul><li>Trey Bruffey:<ul><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/beoppositetraining/" target="_blank">@beoppositetraining</a></li><li>Email: beoppositetraining@gmail.com</li><li><a rel="noopener noreferrer nofollow" href="https://thecollectivesupplementco.com/" target="_blank">The Collective Supplement Co</a>- Code: Tb10</li></ul></li><li>Kenneth Almond:<ul><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/foundrytrainingnutrition/" target="_blank">@kenneth_almond_</a></li><li>Email: kenneth@trueoptimalperformance.com</li><li><a rel="noopener noreferrer nofollow" href="https://www.purefactorformulations.com/" target="_blank">Pure Factor Formulations</a>- Code: TOP10</li></ul></li></ul>]]></description><guid isPermaLink="false">Buzzsprout-18343309</guid><dc:creator><![CDATA[Trey Bruffey]]></dc:creator><pubDate>Fri, 12 Dec 2025 14:00:00 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/dd35a5609587a83f2c25f962e94259c43a9e546fa9c8edca02f15e971cbfa386/eyJlcGlzb2RlSWQiOiIwNTIxYmQwZC02NDIyLTQ3MWItYTY4Ny05NDZjNDg4MDlhMzIiLCJwb2RjYXN0SWQiOiIxZTkwMGU3Ny1mNGEyLTRhNjUtYmQwMy0wZDdjYTVlZGI1MDUiLCJhY2NvdW50SWQiOiI2OTE2NTlhOWVmMmI4MTRjZTE4NDkwZjYiLCJwYXRoIjoibWVkaWEvaW1wb3J0cy9wb2RjYXN0cy8xZTkwMGU3Ny1mNGEyLTRhNjUtYmQwMy0wZDdjYTVlZGI1MDUvZXBpc29kZXMvMDUyMWJkMGQtNjQyMi00NzFiLWE2ODctOTQ2YzQ4ODA5YTMyLzE4MzQzMzA5LWVwaXNvZGUtNi1saWZlLXVwZGF0ZXMtYmV0YS1jYXJ5b3BoeWxsZW5lLXBlZC1zdG9yaWVzLWFuZC13aGF0LXMtbmV4dC5tcDMifQ==.mp3" length="52589903" type="audio/mpeg"/><itunes:summary>&lt;p&gt;After a few weeks off, Kenneth and Trey reconnect and cover a wide range of topics, from Kenneth’s recent car accident and life updates, to beta-caryophyllene, client cases, old performance-enhancing drug stories, &amp;amp; much more. &lt;/p&gt;&lt;p&gt;Stay connected with us:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Trey Bruffey:&lt;ul&gt;&lt;li&gt;Instagram: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/beoppositetraining/&quot; target=&quot;_blank&quot;&gt;@beoppositetraining&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: beoppositetraining@gmail.com&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://thecollectivesupplementco.com/&quot; target=&quot;_blank&quot;&gt;The Collective Supplement Co&lt;/a&gt;- Code: Tb10&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;li&gt;Kenneth Almond:&lt;ul&gt;&lt;li&gt;Instagram: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/foundrytrainingnutrition/&quot; target=&quot;_blank&quot;&gt;@kenneth_almond_&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: kenneth@trueoptimalperformance.com&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.purefactorformulations.com/&quot; target=&quot;_blank&quot;&gt;Pure Factor Formulations&lt;/a&gt;- Code: TOP10&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;/ul&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>01:12:57</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/1e900e77-f4a2-4a65-bd03-0d7ca5edb505/logos/a698be05-8d66-411d-91d6-0cbf0b0c1d26.png"/><itunes:season>1</itunes:season><itunes:episode>6</itunes:episode><itunes:title>Episode 6: Life Updates, Beta-Caryophyllene, PED Stories, and What’s Next</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Episode 7: Bodybuilding Extremes, Health Wake-Up Calls, and Lessons Learned with Austin Stout]]></title><description><![CDATA[<p>In Episode 7 of Aiming Up, Kenneth and Trey sit down with Austin Stout for an honest conversation on bodybuilding, health, and personal growth. They dive into the darker side of the sport including extreme prep, PED use, health scares, and hard lessons while discussing ethical coaching, mentorship, and pursuing performance without sacrificing long term health. </p><p>Stay connected with us:</p><ul><li>Trey Bruffey:<ul><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/beoppositetraining/" target="_blank">@beoppositetraining</a></li><li>Email: beoppositetraining@gmail.com</li><li><a rel="noopener noreferrer nofollow" href="https://thecollectivesupplementco.com/" target="_blank">The Collective Supplement Co</a>- Code: Tb10</li></ul></li><li>Kenneth Almond:<ul><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/foundrytrainingnutrition/" target="_blank">@kenneth_almond_</a></li><li>Email: kenneth@trueoptimalperformance.com</li><li><a rel="noopener noreferrer nofollow" href="https://www.purefactorformulations.com/" target="_blank">Pure Factor Formulations</a>- Code: TOP10</li></ul></li></ul>]]></description><guid isPermaLink="false">Buzzsprout-18382428</guid><dc:creator><![CDATA[Trey Bruffey]]></dc:creator><pubDate>Fri, 19 Dec 2025 08:00:00 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-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.mp3" length="48997271" type="audio/mpeg"/><itunes:summary>&lt;p&gt;In Episode 7 of Aiming Up, Kenneth and Trey sit down with Austin Stout for an honest conversation on bodybuilding, health, and personal growth. They dive into the darker side of the sport including extreme prep, PED use, health scares, and hard lessons while discussing ethical coaching, mentorship, and pursuing performance without sacrificing long term health. &lt;/p&gt;&lt;p&gt;Stay connected with us:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Trey Bruffey:&lt;ul&gt;&lt;li&gt;Instagram: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/beoppositetraining/&quot; target=&quot;_blank&quot;&gt;@beoppositetraining&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: beoppositetraining@gmail.com&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://thecollectivesupplementco.com/&quot; target=&quot;_blank&quot;&gt;The Collective Supplement Co&lt;/a&gt;- Code: Tb10&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;li&gt;Kenneth Almond:&lt;ul&gt;&lt;li&gt;Instagram: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/foundrytrainingnutrition/&quot; target=&quot;_blank&quot;&gt;@kenneth_almond_&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: kenneth@trueoptimalperformance.com&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.purefactorformulations.com/&quot; target=&quot;_blank&quot;&gt;Pure Factor Formulations&lt;/a&gt;- Code: TOP10&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;/ul&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>01:07:57</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/1e900e77-f4a2-4a65-bd03-0d7ca5edb505/logos/a698be05-8d66-411d-91d6-0cbf0b0c1d26.png"/><itunes:title>Episode 7: Bodybuilding Extremes, Health Wake-Up Calls, and Lessons Learned with Austin Stout</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Episode 2: Why Mental, Physical, and Relationship Environments Matter]]></title><description><![CDATA[<p>We dive into the real reasons behind common client struggles. Most challenges come back to three key environments: mental, physical, and relationship. By addressing these areas, clients can make lasting progress instead of just chasing quick fixes. </p><p>Stay connected with us:</p><ul><li>Trey Bruffey:<ul><li>Instagram: <a href="https://www.instagram.com/beoppositetraining/" rel="noopener noreferrer nofollow">@beoppositetraining</a></li><li>Email: beoppositetraining@gmail.com</li><li><a href="https://thecollectivesupplementco.com/" rel="noopener noreferrer nofollow">The Collective Supplement Co</a>- Code: Tb10</li></ul></li><li>Kenneth Almond:<ul><li>Instagram: <a href="https://www.instagram.com/foundrytrainingnutrition/" rel="noopener noreferrer nofollow">@foundrytrainingnutrition</a></li><li>Email: kenneth@foundryphysiques.com</li><li><a href="https://www.purefactorformulations.com/" rel="noopener noreferrer nofollow">Pure Factor Formulations</a>- Code: TOP10</li></ul></li></ul>]]></description><guid isPermaLink="false">Buzzsprout-17861539</guid><dc:creator><![CDATA[Trey Bruffey]]></dc:creator><pubDate>Fri, 19 Sep 2025 01:00:00 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-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.mp3" length="52278541" type="audio/mpeg"/><itunes:summary>&lt;p&gt;We dive into the real reasons behind common client struggles. Most challenges come back to three key environments: mental, physical, and relationship. By addressing these areas, clients can make lasting progress instead of just chasing quick fixes. &lt;/p&gt;&lt;p&gt;Stay connected with us:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Trey Bruffey:&lt;ul&gt;&lt;li&gt;Instagram: &lt;a href=&quot;https://www.instagram.com/beoppositetraining/&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;@beoppositetraining&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: beoppositetraining@gmail.com&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;https://thecollectivesupplementco.com/&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;The Collective Supplement Co&lt;/a&gt;- Code: Tb10&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;li&gt;Kenneth Almond:&lt;ul&gt;&lt;li&gt;Instagram: &lt;a href=&quot;https://www.instagram.com/foundrytrainingnutrition/&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;@foundrytrainingnutrition&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: kenneth@foundryphysiques.com&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;https://www.purefactorformulations.com/&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;Pure Factor Formulations&lt;/a&gt;- Code: TOP10&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;/ul&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>01:12:31</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/1e900e77-f4a2-4a65-bd03-0d7ca5edb505/logos/a698be05-8d66-411d-91d6-0cbf0b0c1d26.png"/><itunes:season>1</itunes:season><itunes:episode>2</itunes:episode><itunes:title>Episode 2: Why Mental, Physical, and Relationship Environments Matter</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Episode 13: Part 2 W/Anthony Castore]]></title><description><![CDATA[<p>This week on Aiming Up with Kenneth and Trey, we’re joined by Anthony Castore to break down advanced peptide strategy. We dive into GHK application, proper sequencing, and why redox balance and foundational health determine how effective these protocols really are. </p><p>Stay connected with us:</p><ul><li>Trey Bruffey:<ul><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/beoppositetraining/" target="_blank">@beoppositetraining</a></li><li>Email: beoppositetraining@gmail.com</li><li><a rel="noopener noreferrer nofollow" href="https://thecollectivesupplementco.com/" target="_blank">The Collective Supplement Co</a>- Code: Tb10</li></ul></li><li>Kenneth Almond:<ul><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/foundrytrainingnutrition/" target="_blank">@kenneth_almond_</a></li><li>Email: kenneth@trueoptimalperformance.com</li><li><a rel="noopener noreferrer nofollow" href="https://www.purefactorformulations.com/" target="_blank">Pure Factor Formulations</a>- Code: TOP10</li></ul></li></ul>]]></description><guid isPermaLink="false">Buzzsprout-18871008</guid><dc:creator><![CDATA[Trey Bruffey]]></dc:creator><pubDate>Thu, 19 Mar 2026 20:00:00 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/2875ed54a77f295fe20cf97bb302528f477f114232a242170ba2b2695d4e07a5/eyJlcGlzb2RlSWQiOiJjYmUzMDE2NS0zMWM0LTQ4ZDYtYTliMi1hYmQ1NDlmYzUxNmUiLCJwb2RjYXN0SWQiOiIxZTkwMGU3Ny1mNGEyLTRhNjUtYmQwMy0wZDdjYTVlZGI1MDUiLCJhY2NvdW50SWQiOiI2OTE2NTlhOWVmMmI4MTRjZTE4NDkwZjYiLCJwYXRoIjoibWVkaWEvaW1wb3J0cy9wb2RjYXN0cy8xZTkwMGU3Ny1mNGEyLTRhNjUtYmQwMy0wZDdjYTVlZGI1MDUvZXBpc29kZXMvY2JlMzAxNjUtMzFjNC00OGQ2LWE5YjItYWJkNTQ5ZmM1MTZlLzE4ODcxMDA4LWVwaXNvZGUtMTMtcGFydC0yLXctYW50aG9ueS1jYXN0b3JlLm1wMyJ9.mp3" length="48614408" type="audio/mpeg"/><itunes:summary>&lt;p&gt;This week on Aiming Up with Kenneth and Trey, we’re joined by Anthony Castore to break down advanced peptide strategy. We dive into GHK application, proper sequencing, and why redox balance and foundational health determine how effective these protocols really are. &lt;/p&gt;&lt;p&gt;Stay connected with us:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Trey Bruffey:&lt;ul&gt;&lt;li&gt;Instagram: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/beoppositetraining/&quot; target=&quot;_blank&quot;&gt;@beoppositetraining&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: beoppositetraining@gmail.com&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://thecollectivesupplementco.com/&quot; target=&quot;_blank&quot;&gt;The Collective Supplement Co&lt;/a&gt;- Code: Tb10&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;li&gt;Kenneth Almond:&lt;ul&gt;&lt;li&gt;Instagram: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/foundrytrainingnutrition/&quot; target=&quot;_blank&quot;&gt;@kenneth_almond_&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: kenneth@trueoptimalperformance.com&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.purefactorformulations.com/&quot; target=&quot;_blank&quot;&gt;Pure Factor Formulations&lt;/a&gt;- Code: TOP10&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;/ul&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>01:07:25</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/1e900e77-f4a2-4a65-bd03-0d7ca5edb505/logos/a698be05-8d66-411d-91d6-0cbf0b0c1d26.png"/><itunes:season>1</itunes:season><itunes:episode>13</itunes:episode><itunes:title>Episode 13: Part 2 W/Anthony Castore</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Episode 11: Coaching Systems]]></title><description><![CDATA[<p>This week on Aiming Up with Kenneth and Trey, it’s all about coaching infrastructure. We dive into communication strategies, preferred tools like voice messages, video, and email, and how our client tracking systems have evolved over time. Listen in as we discuss simplifying check-ins, scaling coaching, and the systems that keep us and our clients progressing without burnout. </p><p>Stay connected with us:</p><ul><li>Trey Bruffey:<ul><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/beoppositetraining/" target="_blank">@beoppositetraining</a></li><li>Email: beoppositetraining@gmail.com</li><li><a rel="noopener noreferrer nofollow" href="https://thecollectivesupplementco.com/" target="_blank">The Collective Supplement Co</a>- Code: Tb10</li></ul></li><li>Kenneth Almond:<ul><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/foundrytrainingnutrition/" target="_blank">@kenneth_almond_</a></li><li>Email: kenneth@trueoptimalperformance.com</li><li><a rel="noopener noreferrer nofollow" href="https://www.purefactorformulations.com/" target="_blank">Pure Factor Formulations</a>- Code: TOP10</li></ul></li></ul>]]></description><guid isPermaLink="false">Buzzsprout-18763075</guid><dc:creator><![CDATA[Trey Bruffey]]></dc:creator><pubDate>Fri, 27 Feb 2026 21:00:00 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/bbfc2c7e945c0e93ae4ebce793155a9a642849f3d3127ee6c9ae1fd1e12f2376/eyJlcGlzb2RlSWQiOiJiMTAyMGYwMC0zN2Y3LTRkOGYtYTJlZi0wOGIzYTcwZDVmZWQiLCJwb2RjYXN0SWQiOiIxZTkwMGU3Ny1mNGEyLTRhNjUtYmQwMy0wZDdjYTVlZGI1MDUiLCJhY2NvdW50SWQiOiI2OTE2NTlhOWVmMmI4MTRjZTE4NDkwZjYiLCJwYXRoIjoibWVkaWEvaW1wb3J0cy9wb2RjYXN0cy8xZTkwMGU3Ny1mNGEyLTRhNjUtYmQwMy0wZDdjYTVlZGI1MDUvZXBpc29kZXMvYjEwMjBmMDAtMzdmNy00ZDhmLWEyZWYtMDhiM2E3MGQ1ZmVkLzE4NzYzMDc1LWVwaXNvZGUtMTEtY29hY2hpbmctc3lzdGVtcy5tcDMifQ==.mp3" length="64370933" type="audio/mpeg"/><itunes:summary>&lt;p&gt;This week on Aiming Up with Kenneth and Trey, it’s all about coaching infrastructure. We dive into communication strategies, preferred tools like voice messages, video, and email, and how our client tracking systems have evolved over time. Listen in as we discuss simplifying check-ins, scaling coaching, and the systems that keep us and our clients progressing without burnout. &lt;/p&gt;&lt;p&gt;Stay connected with us:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Trey Bruffey:&lt;ul&gt;&lt;li&gt;Instagram: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/beoppositetraining/&quot; target=&quot;_blank&quot;&gt;@beoppositetraining&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: beoppositetraining@gmail.com&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://thecollectivesupplementco.com/&quot; target=&quot;_blank&quot;&gt;The Collective Supplement Co&lt;/a&gt;- Code: Tb10&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;li&gt;Kenneth Almond:&lt;ul&gt;&lt;li&gt;Instagram: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/foundrytrainingnutrition/&quot; target=&quot;_blank&quot;&gt;@kenneth_almond_&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: kenneth@trueoptimalperformance.com&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.purefactorformulations.com/&quot; target=&quot;_blank&quot;&gt;Pure Factor Formulations&lt;/a&gt;- Code: TOP10&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;/ul&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>01:29:18</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/1e900e77-f4a2-4a65-bd03-0d7ca5edb505/logos/a698be05-8d66-411d-91d6-0cbf0b0c1d26.png"/><itunes:season>1</itunes:season><itunes:episode>10</itunes:episode><itunes:title>Episode 11: Coaching Systems</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Episode 3: Tackling Common Client Struggles]]></title><description><![CDATA[<p>In this episode we break down the most common challenges we see clients face, and share practical strategies for addressing while you are working on the root cause.  We also open up about some of the struggles we personally encounter, making this a conversation packed with real insights and actionable takeaways. </p><p>Stay connected with us:</p><ul><li>Trey Bruffey:<ul><li>Instagram: <a href="https://www.instagram.com/beoppositetraining/" rel="noopener noreferrer nofollow">@beoppositetraining</a></li><li>Email: beoppositetraining@gmail.com</li><li><a href="https://thecollectivesupplementco.com/" rel="noopener noreferrer nofollow">The Collective Supplement Co</a>- Code: Tb10</li></ul></li><li>Kenneth Almond:<ul><li>Instagram: <a href="https://www.instagram.com/foundrytrainingnutrition/" rel="noopener noreferrer nofollow">@foundrytrainingnutrition</a></li><li>Email: kenneth@foundryphysiques.com</li><li><a href="https://www.purefactorformulations.com/" rel="noopener noreferrer nofollow">Pure Factor Formulations</a>- Code: TOP10</li></ul></li></ul>]]></description><guid isPermaLink="false">Buzzsprout-17949332</guid><dc:creator><![CDATA[Trey Bruffey]]></dc:creator><pubDate>Fri, 03 Oct 2025 19:00:00 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/518dd43b41cdb0397f89b47f12d04ff626d88ce30247e4e97f550e9e868747f3/eyJlcGlzb2RlSWQiOiJiYmEyM2NkZS05MGQ4LTQ2YzItYjIzYi0yNmQyM2VhNGYzMzEiLCJwb2RjYXN0SWQiOiIxZTkwMGU3Ny1mNGEyLTRhNjUtYmQwMy0wZDdjYTVlZGI1MDUiLCJhY2NvdW50SWQiOiI2OTE2NTlhOWVmMmI4MTRjZTE4NDkwZjYiLCJwYXRoIjoibWVkaWEvaW1wb3J0cy9wb2RjYXN0cy8xZTkwMGU3Ny1mNGEyLTRhNjUtYmQwMy0wZDdjYTVlZGI1MDUvZXBpc29kZXMvYmJhMjNjZGUtOTBkOC00NmMyLWIyM2ItMjZkMjNlYTRmMzMxLzE3OTQ5MzMyLWVwaXNvZGUtMy10YWNrbGluZy1jb21tb24tY2xpZW50LXN0cnVnZ2xlcy5tcDMifQ==.mp3" length="70930231" type="audio/mpeg"/><itunes:summary>&lt;p&gt;In this episode we break down the most common challenges we see clients face, and share practical strategies for addressing while you are working on the root cause.  We also open up about some of the struggles we personally encounter, making this a conversation packed with real insights and actionable takeaways. &lt;/p&gt;&lt;p&gt;Stay connected with us:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Trey Bruffey:&lt;ul&gt;&lt;li&gt;Instagram: &lt;a href=&quot;https://www.instagram.com/beoppositetraining/&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;@beoppositetraining&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: beoppositetraining@gmail.com&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;https://thecollectivesupplementco.com/&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;The Collective Supplement Co&lt;/a&gt;- Code: Tb10&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;li&gt;Kenneth Almond:&lt;ul&gt;&lt;li&gt;Instagram: &lt;a href=&quot;https://www.instagram.com/foundrytrainingnutrition/&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;@foundrytrainingnutrition&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: kenneth@foundryphysiques.com&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;https://www.purefactorformulations.com/&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;Pure Factor Formulations&lt;/a&gt;- Code: TOP10&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;/ul&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>01:38:25</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/1e900e77-f4a2-4a65-bd03-0d7ca5edb505/logos/a698be05-8d66-411d-91d6-0cbf0b0c1d26.png"/><itunes:season>1</itunes:season><itunes:episode>3</itunes:episode><itunes:title>Episode 3: Tackling Common Client Struggles</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Episode 8: Holidays, Stress, ED, and Much More]]></title><description><![CDATA[<p> In Episode 8 of Aiming Up, Kenneth and Trey catch up after the holidays while discussing stress, ED treatment approaches, business updates, and more. </p><p>Stay connected with us:</p><ul><li>Trey Bruffey:<ul><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/beoppositetraining/" target="_blank">@beoppositetraining</a></li><li>Email: beoppositetraining@gmail.com</li><li><a rel="noopener noreferrer nofollow" href="https://thecollectivesupplementco.com/" target="_blank">The Collective Supplement Co</a>- Code: Tb10</li></ul></li><li>Kenneth Almond:<ul><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/foundrytrainingnutrition/" target="_blank">@kenneth_almond_</a></li><li>Email: kenneth@trueoptimalperformance.com</li><li><a rel="noopener noreferrer nofollow" href="https://www.purefactorformulations.com/" target="_blank">Pure Factor Formulations</a>- Code: TOP10</li></ul></li></ul>]]></description><guid isPermaLink="false">Buzzsprout-18444730</guid><dc:creator><![CDATA[Trey Bruffey]]></dc:creator><pubDate>Fri, 02 Jan 2026 22:00:00 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/a864190de03685dbd928b09b95410088ceb45aaddb87c8898496c7e75a742fe9/eyJlcGlzb2RlSWQiOiI0M2NjZjc3Yy1lODIxLTQ2OTYtODYwYS01YjA4MWZlZDkzOGMiLCJwb2RjYXN0SWQiOiIxZTkwMGU3Ny1mNGEyLTRhNjUtYmQwMy0wZDdjYTVlZGI1MDUiLCJhY2NvdW50SWQiOiI2OTE2NTlhOWVmMmI4MTRjZTE4NDkwZjYiLCJwYXRoIjoibWVkaWEvaW1wb3J0cy9wb2RjYXN0cy8xZTkwMGU3Ny1mNGEyLTRhNjUtYmQwMy0wZDdjYTVlZGI1MDUvZXBpc29kZXMvNDNjY2Y3N2MtZTgyMS00Njk2LTg2MGEtNWIwODFmZWQ5MzhjLzE4NDQ0NzMwLWVwaXNvZGUtOC1ob2xpZGF5cy1zdHJlc3MtZWQtYW5kLW11Y2gtbW9yZS5tcDMifQ==.mp3" length="82566613" type="audio/mpeg"/><itunes:summary>&lt;p&gt; In Episode 8 of Aiming Up, Kenneth and Trey catch up after the holidays while discussing stress, ED treatment approaches, business updates, and more. &lt;/p&gt;&lt;p&gt;Stay connected with us:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Trey Bruffey:&lt;ul&gt;&lt;li&gt;Instagram: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/beoppositetraining/&quot; target=&quot;_blank&quot;&gt;@beoppositetraining&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: beoppositetraining@gmail.com&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://thecollectivesupplementco.com/&quot; target=&quot;_blank&quot;&gt;The Collective Supplement Co&lt;/a&gt;- Code: Tb10&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;li&gt;Kenneth Almond:&lt;ul&gt;&lt;li&gt;Instagram: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/foundrytrainingnutrition/&quot; target=&quot;_blank&quot;&gt;@kenneth_almond_&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: kenneth@trueoptimalperformance.com&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.purefactorformulations.com/&quot; target=&quot;_blank&quot;&gt;Pure Factor Formulations&lt;/a&gt;- Code: TOP10&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;/ul&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>01:54:35</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/1e900e77-f4a2-4a65-bd03-0d7ca5edb505/logos/a698be05-8d66-411d-91d6-0cbf0b0c1d26.png"/><itunes:title>Episode 8: Holidays, Stress, ED, and Much More</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Episode 5: Masculinity Unfiltered: Leading, Growing, Becoming Better]]></title><description><![CDATA[<p>Today we’re joined by men’s relationship coach <b>Jesse Carstairs</b> for a powerful breakdown of masculinity in 2025, how men can grow, lead, build stronger relationships, and show up with more intention.</p><p>This conversation sets the stage for an ongoing series with Jesse, where we’ll continue unpacking the topics that genuinely move men forward.</p><p>Find him on Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/jessecarstairs/" target="_blank"><b>@jessecarstairs</b></a></p><p>Stay connected with us:</p><ul><li>Trey Bruffey:<ul><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/beoppositetraining/" target="_blank">@beoppositetraining</a></li><li>Email: beoppositetraining@gmail.com</li><li><a rel="noopener noreferrer nofollow" href="https://thecollectivesupplementco.com/" target="_blank">The Collective Supplement Co</a>- Code: Tb10</li></ul></li><li>Kenneth Almond:<ul><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/foundrytrainingnutrition/" target="_blank">@kenneth_almond_</a></li><li>Email: kenneth@trueoptimalperformance.com</li><li><a rel="noopener noreferrer nofollow" href="https://www.purefactorformulations.com/" target="_blank">Pure Factor Formulations</a>- Code: TOP10</li></ul></li></ul>]]></description><guid isPermaLink="false">Buzzsprout-18191991</guid><dc:creator><![CDATA[Trey Bruffey]]></dc:creator><pubDate>Fri, 14 Nov 2025 18:00:00 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-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.mp3" length="48566514" type="audio/mpeg"/><itunes:summary>&lt;p&gt;Today we’re joined by men’s relationship coach &lt;b&gt;Jesse Carstairs&lt;/b&gt; for a powerful breakdown of masculinity in 2025, how men can grow, lead, build stronger relationships, and show up with more intention.&lt;/p&gt;&lt;p&gt;This conversation sets the stage for an ongoing series with Jesse, where we’ll continue unpacking the topics that genuinely move men forward.&lt;/p&gt;&lt;p&gt;Find him on Instagram: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/jessecarstairs/&quot; target=&quot;_blank&quot;&gt;&lt;b&gt;@jessecarstairs&lt;/b&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Stay connected with us:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Trey Bruffey:&lt;ul&gt;&lt;li&gt;Instagram: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/beoppositetraining/&quot; target=&quot;_blank&quot;&gt;@beoppositetraining&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: beoppositetraining@gmail.com&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://thecollectivesupplementco.com/&quot; target=&quot;_blank&quot;&gt;The Collective Supplement Co&lt;/a&gt;- Code: Tb10&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;li&gt;Kenneth Almond:&lt;ul&gt;&lt;li&gt;Instagram: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/foundrytrainingnutrition/&quot; target=&quot;_blank&quot;&gt;@kenneth_almond_&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: kenneth@trueoptimalperformance.com&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.purefactorformulations.com/&quot; target=&quot;_blank&quot;&gt;Pure Factor Formulations&lt;/a&gt;- Code: TOP10&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;/ul&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>01:07:21</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/1e900e77-f4a2-4a65-bd03-0d7ca5edb505/logos/a698be05-8d66-411d-91d6-0cbf0b0c1d26.png"/><itunes:season>1</itunes:season><itunes:episode>5</itunes:episode><itunes:title>Episode 5: Masculinity Unfiltered: Leading, Growing, Becoming Better</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Episode 4: Radical Rest]]></title><description><![CDATA[<p>In this episode we break down the importance of rest and how we approach it with clients along with ourselves.</p><p>Stay connected with us:</p><ul><li>Trey Bruffey:<ul><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/beoppositetraining/" target="_blank">@beoppositetraining</a></li><li>Email: beoppositetraining@gmail.com</li><li><a rel="noopener noreferrer nofollow" href="https://thecollectivesupplementco.com/" target="_blank">The Collective Supplement Co</a>- Code: Tb10</li></ul></li><li>Kenneth Almond:<ul><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/foundrytrainingnutrition/" target="_blank">@kenneth_almond_</a></li><li>Email: kenneth@trueoptimalperformance.com</li><li><a rel="noopener noreferrer nofollow" href="https://www.purefactorformulations.com/" target="_blank">Pure Factor Formulations</a>- Code: TOP10</li></ul></li></ul>]]></description><guid isPermaLink="false">Buzzsprout-18053039</guid><dc:creator><![CDATA[Trey Bruffey]]></dc:creator><pubDate>Tue, 21 Oct 2025 21:00:00 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/079be9f8c9e46692acd840ab94c3587bb34a4e2c0bbc32f48e15d219694944a0/eyJlcGlzb2RlSWQiOiJkZDc1NTI4Yi0xZTQzLTQ2MjEtYjJkYi05YTBjZjFmOWI5N2QiLCJwb2RjYXN0SWQiOiIxZTkwMGU3Ny1mNGEyLTRhNjUtYmQwMy0wZDdjYTVlZGI1MDUiLCJhY2NvdW50SWQiOiI2OTE2NTlhOWVmMmI4MTRjZTE4NDkwZjYiLCJwYXRoIjoibWVkaWEvaW1wb3J0cy9wb2RjYXN0cy8xZTkwMGU3Ny1mNGEyLTRhNjUtYmQwMy0wZDdjYTVlZGI1MDUvZXBpc29kZXMvZGQ3NTUyOGItMWU0My00NjIxLWIyZGItOWEwY2YxZjliOTdkLzE4MDUzMDM5LWVwaXNvZGUtNC1yYWRpY2FsLXJlc3QubXAzIn0=.mp3" length="58420961" type="audio/mpeg"/><itunes:summary>&lt;p&gt;In this episode we break down the importance of rest and how we approach it with clients along with ourselves.&lt;/p&gt;&lt;p&gt;Stay connected with us:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Trey Bruffey:&lt;ul&gt;&lt;li&gt;Instagram: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/beoppositetraining/&quot; target=&quot;_blank&quot;&gt;@beoppositetraining&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: beoppositetraining@gmail.com&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://thecollectivesupplementco.com/&quot; target=&quot;_blank&quot;&gt;The Collective Supplement Co&lt;/a&gt;- Code: Tb10&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;li&gt;Kenneth Almond:&lt;ul&gt;&lt;li&gt;Instagram: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/foundrytrainingnutrition/&quot; target=&quot;_blank&quot;&gt;@kenneth_almond_&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: kenneth@trueoptimalperformance.com&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.purefactorformulations.com/&quot; target=&quot;_blank&quot;&gt;Pure Factor Formulations&lt;/a&gt;- Code: TOP10&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;/ul&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>01:21:02</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/1e900e77-f4a2-4a65-bd03-0d7ca5edb505/logos/a698be05-8d66-411d-91d6-0cbf0b0c1d26.png"/><itunes:season>1</itunes:season><itunes:episode>4</itunes:episode><itunes:title>Episode 4: Radical Rest</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Episode 1: Intro & Finding Middle Ground in Coaching]]></title><description><![CDATA[<p>Kenneth and Trey launch <em>Aiming Up</em> , a podcast bringing positivity and balance to health and fitness coaching. In this episode, they share personal updates, tackle client expectations, and dive into finding middle ground between the “basics only” and “protocols only” approaches to coaching. <br /><br /> If you enjoyed this episode, please leave us a review and share it with a friend.</p><p>If there’s a topic you’d like us to explore in a future episode, feel free to share your ideas with us on Instagram or by email. </p><p>Stay connected with us:</p><ul><li>Trey Bruffey:<ul><li>Instagram: <a href="https://www.instagram.com/beoppositetraining/" rel="noopener noreferrer nofollow">@beoppositetraining</a></li><li>Email: beoppositetraining@gmail.com</li><li><a href="https://thecollectivesupplementco.com/" rel="noopener noreferrer nofollow">The Collective Supplement Co</a>- Code: Tb10</li></ul></li><li>Kenneth Almond:<ul><li>Instagram: <a href="https://www.instagram.com/foundrytrainingnutrition/" rel="noopener noreferrer nofollow">@foundrytrainingnutrition</a></li><li>Email: kenneth@foundryphysiques.com</li><li><a href="https://www.purefactorformulations.com/" rel="noopener noreferrer nofollow">Pure Factor Formulations</a>- Code: TOP10</li></ul></li></ul>]]></description><guid isPermaLink="false">Buzzsprout-17828803</guid><dc:creator><![CDATA[Trey Bruffey]]></dc:creator><pubDate>Thu, 11 Sep 2025 18:00:00 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-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.mp3" length="57032602" type="audio/mpeg"/><itunes:summary>&lt;p&gt;Kenneth and Trey launch &lt;em&gt;Aiming Up&lt;/em&gt; , a podcast bringing positivity and balance to health and fitness coaching. In this episode, they share personal updates, tackle client expectations, and dive into finding middle ground between the “basics only” and “protocols only” approaches to coaching. &lt;br /&gt;&lt;br /&gt; If you enjoyed this episode, please leave us a review and share it with a friend.&lt;/p&gt;&lt;p&gt;If there’s a topic you’d like us to explore in a future episode, feel free to share your ideas with us on Instagram or by email. &lt;/p&gt;&lt;p&gt;Stay connected with us:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Trey Bruffey:&lt;ul&gt;&lt;li&gt;Instagram: &lt;a href=&quot;https://www.instagram.com/beoppositetraining/&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;@beoppositetraining&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: beoppositetraining@gmail.com&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;https://thecollectivesupplementco.com/&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;The Collective Supplement Co&lt;/a&gt;- Code: Tb10&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;li&gt;Kenneth Almond:&lt;ul&gt;&lt;li&gt;Instagram: &lt;a href=&quot;https://www.instagram.com/foundrytrainingnutrition/&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;@foundrytrainingnutrition&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: kenneth@foundryphysiques.com&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;https://www.purefactorformulations.com/&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;Pure Factor Formulations&lt;/a&gt;- Code: TOP10&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;/ul&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>01:19:07</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/1e900e77-f4a2-4a65-bd03-0d7ca5edb505/logos/a698be05-8d66-411d-91d6-0cbf0b0c1d26.png"/><itunes:season>1</itunes:season><itunes:episode>1</itunes:episode><itunes:title>Episode 1: Intro &amp; Finding Middle Ground in Coaching</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Episode 12: Real Coaching in Real Time: Show Prep Case Study]]></title><description><![CDATA[<p>Real coaching decisions in real time. Kenneth and Trey break down the strategy behind preparing Kenneth’s athlete for competition and the adjustments made leading into peak week. </p><p>Stay connected with us:</p><ul><li>Trey Bruffey:<ul><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/beoppositetraining/" target="_blank">@beoppositetraining</a></li><li>Email: beoppositetraining@gmail.com</li><li><a rel="noopener noreferrer nofollow" href="https://thecollectivesupplementco.com/" target="_blank">The Collective Supplement Co</a>- Code: Tb10</li></ul></li><li>Kenneth Almond:<ul><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/foundrytrainingnutrition/" target="_blank">@kenneth_almond_</a></li><li>Email: kenneth@trueoptimalperformance.com</li><li><a rel="noopener noreferrer nofollow" href="https://www.purefactorformulations.com/" target="_blank">Pure Factor Formulations</a>- Code: TOP10</li></ul></li></ul>]]></description><guid isPermaLink="false">Buzzsprout-18790605</guid><dc:creator><![CDATA[Trey Bruffey]]></dc:creator><pubDate>Thu, 05 Mar 2026 19:00:00 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-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.mp3" length="36849637" type="audio/mpeg"/><itunes:summary>&lt;p&gt;Real coaching decisions in real time. Kenneth and Trey break down the strategy behind preparing Kenneth’s athlete for competition and the adjustments made leading into peak week. &lt;/p&gt;&lt;p&gt;Stay connected with us:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Trey Bruffey:&lt;ul&gt;&lt;li&gt;Instagram: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/beoppositetraining/&quot; target=&quot;_blank&quot;&gt;@beoppositetraining&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: beoppositetraining@gmail.com&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://thecollectivesupplementco.com/&quot; target=&quot;_blank&quot;&gt;The Collective Supplement Co&lt;/a&gt;- Code: Tb10&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;li&gt;Kenneth Almond:&lt;ul&gt;&lt;li&gt;Instagram: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/foundrytrainingnutrition/&quot; target=&quot;_blank&quot;&gt;@kenneth_almond_&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: kenneth@trueoptimalperformance.com&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.purefactorformulations.com/&quot; target=&quot;_blank&quot;&gt;Pure Factor Formulations&lt;/a&gt;- Code: TOP10&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;/ul&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:51:05</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/1e900e77-f4a2-4a65-bd03-0d7ca5edb505/logos/a698be05-8d66-411d-91d6-0cbf0b0c1d26.png"/><itunes:season>1</itunes:season><itunes:episode>12</itunes:episode><itunes:title>Episode 12: Real Coaching in Real Time: Show Prep Case Study</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Episode 10: Catching Up!]]></title><description><![CDATA[<p>After a few weeks off, Kenneth and Trey reconnect and catch up with each other. Big things in the works for 2026 that we will be announcing in the coming episodes/months.</p><p>Stay connected with us:</p><ul><li>Trey Bruffey:<ul><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/beoppositetraining/" target="_blank">@beoppositetraining</a></li><li>Email: beoppositetraining@gmail.com</li><li><a rel="noopener noreferrer nofollow" href="https://thecollectivesupplementco.com/" target="_blank">The Collective Supplement Co</a>- Code: Tb10</li></ul></li><li>Kenneth Almond:<ul><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/foundrytrainingnutrition/" target="_blank">@kenneth_almond_</a></li><li>Email: kenneth@trueoptimalperformance.com</li><li><a rel="noopener noreferrer nofollow" href="https://www.purefactorformulations.com/" target="_blank">Pure Factor Formulations</a>- Code: TOP10</li></ul></li></ul>]]></description><guid isPermaLink="false">Buzzsprout-18637941</guid><dc:creator><![CDATA[Trey Bruffey]]></dc:creator><pubDate>Fri, 06 Feb 2026 21:00:00 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/bba9aa6407424b83b514d76ce4a6d0b4339121d20058125b708756022118bbbc/eyJlcGlzb2RlSWQiOiI4ZDA4N2EzOS1kNjA5LTQwNzItOTEyNi02OGIzMzIyMDZjNTkiLCJwb2RjYXN0SWQiOiIxZTkwMGU3Ny1mNGEyLTRhNjUtYmQwMy0wZDdjYTVlZGI1MDUiLCJhY2NvdW50SWQiOiI2OTE2NTlhOWVmMmI4MTRjZTE4NDkwZjYiLCJwYXRoIjoibWVkaWEvaW1wb3J0cy9wb2RjYXN0cy8xZTkwMGU3Ny1mNGEyLTRhNjUtYmQwMy0wZDdjYTVlZGI1MDUvZXBpc29kZXMvOGQwODdhMzktZDYwOS00MDcyLTkxMjYtNjhiMzMyMjA2YzU5LzE4NjM3OTQxLWVwaXNvZGUtMTAtY2F0Y2hpbmctdXAubXAzIn0=.mp3" length="35113573" type="audio/mpeg"/><itunes:summary>&lt;p&gt;After a few weeks off, Kenneth and Trey reconnect and catch up with each other. Big things in the works for 2026 that we will be announcing in the coming episodes/months.&lt;/p&gt;&lt;p&gt;Stay connected with us:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Trey Bruffey:&lt;ul&gt;&lt;li&gt;Instagram: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/beoppositetraining/&quot; target=&quot;_blank&quot;&gt;@beoppositetraining&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: beoppositetraining@gmail.com&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://thecollectivesupplementco.com/&quot; target=&quot;_blank&quot;&gt;The Collective Supplement Co&lt;/a&gt;- Code: Tb10&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;li&gt;Kenneth Almond:&lt;ul&gt;&lt;li&gt;Instagram: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/foundrytrainingnutrition/&quot; target=&quot;_blank&quot;&gt;@kenneth_almond_&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: kenneth@trueoptimalperformance.com&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.purefactorformulations.com/&quot; target=&quot;_blank&quot;&gt;Pure Factor Formulations&lt;/a&gt;- Code: TOP10&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;/ul&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:48:40</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/1e900e77-f4a2-4a65-bd03-0d7ca5edb505/logos/a698be05-8d66-411d-91d6-0cbf0b0c1d26.png"/><itunes:title>Episode 10: Catching Up!</itunes:title><itunes:episodeType>full</itunes:episodeType></item></channel></rss>