<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:psc="http://podlove.org/simple-chapters" xmlns:podcast="https://podcastindex.org/namespace/1.0"><channel><title><![CDATA[Where Loyalty Lies]]></title><description><![CDATA[<p>In a world where shoppers belong to multiple loyalty programmes, price pressure is constant, and attention spans are shrinking, retailers need to rethink and renew ways to think about loyalty. ​</p><p></p><p>This podcast series explores <b>Where Loyalty Lies </b>— by taking a practical approach, involving actual practitioners of loyalty and building on Lobyco’s experience working with retailers across markets, formats, and maturity levels.</p>]]></description><link>https://www.lobyco.com/</link><generator>Riverside.fm (https://riverside.com)</generator><lastBuildDate>Mon, 17 Aug 2026 16:41:33 GMT</lastBuildDate><atom:link href="https://api.riverside.com/hosting/GIn4E7BP.rss" rel="self" type="application/rss+xml"/><author><![CDATA[Lobyco]]></author><pubDate>Tue, 05 May 2026 07:09:45 GMT</pubDate><copyright><![CDATA[2026 Lobyco]]></copyright><language><![CDATA[en]]></language><ttl>60</ttl><category><![CDATA[Business]]></category><category><![CDATA[Marketing]]></category><itunes:author>Lobyco</itunes:author><itunes:summary>&lt;p&gt;In a world where shoppers belong to multiple loyalty programmes, price pressure is constant, and attention spans are shrinking, retailers need to rethink and renew ways to think about loyalty. ​&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;This podcast series explores &lt;b&gt;Where Loyalty Lies &lt;/b&gt;— by taking a practical approach, involving actual practitioners of loyalty and building on Lobyco’s experience working with retailers across markets, formats, and maturity levels.&lt;/p&gt;</itunes:summary><itunes:type>episodic</itunes:type><itunes:owner><itunes:name>Lobyco</itunes:name><itunes:email>marketing@lobyco.com</itunes:email></itunes:owner><itunes:explicit>no</itunes:explicit><itunes:category text="Business"><itunes:category text="Marketing"/></itunes:category><itunes:image href="https://hosting-media.riverside.com/media/podcasts/df00fb5e-0a57-4e71-88b2-fe2e7048b15c/logos/a86aa10c-9a84-4884-bc6d-c3a9090c4a3a.png"/><item><title><![CDATA[Where Loyalty Lies: Member Benefits]]></title><description><![CDATA[<p>Welcome to the podcast, Where Loyalty Lies, brought to you by Lobyco. <br /><br />In this episode, we are being accompanied by Kelsey Hardie, Senior Membership Marketing Manager at Our Co-op, and Bryan Roberts, Retail Futures Senior Partner at IGD. <br /><br />We are discussing everything loyalty – with a special focus on Member Benefits in this episode. Enjoy the episode and stay tuned for even more episodes about loyalty throughout the season!</p>]]></description><guid isPermaLink="false">9cd2c8ff-6cf5-4409-82a8-2323d28ce224</guid><dc:creator><![CDATA[Lobyco]]></dc:creator><pubDate>Mon, 10 Aug 2026 10:29:05 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/0f69d5419a07968a13e1eb6251bdba0a0dcc1e1c20e12116471eaf50d57b1a1b/eyJlcGlzb2RlSWQiOiI5Y2QyYzhmZi02Y2Y1LTQ0MDktODJhOC0yMzIzZDI4Y2UyMjQiLCJwb2RjYXN0SWQiOiJkZjAwZmI1ZS0wYTU3LTRlNzEtODhiMi1mZTJlNzA0OGIxNWMiLCJhY2NvdW50SWQiOiI2OWY4OTExZTZhYjcxNThiYjVkYmFlMDEiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmE3OTllNWIzNTkxNmRhYjVmZDEzNTI2L21hdGhpYXMtc2VnYWFyZHMtc3R1ZGlvLWNvbXBvc2VyLTIwMjYtOC0xMF9fMTEtNDgtMTEubXAzIn0=.mp3" length="78426845" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/df00fb5e-0a57-4e71-88b2-fe2e7048b15c/episodes/9cd2c8ff-6cf5-4409-82a8-2323d28ce224/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;Welcome to the podcast, Where Loyalty Lies, brought to you by Lobyco. &lt;br /&gt;&lt;br /&gt;In this episode, we are being accompanied by Kelsey Hardie, Senior Membership Marketing Manager at Our Co-op, and Bryan Roberts, Retail Futures Senior Partner at IGD. &lt;br /&gt;&lt;br /&gt;We are discussing everything loyalty – with a special focus on Member Benefits in this episode. Enjoy the episode and stay tuned for even more episodes about loyalty throughout the season!&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:40:51</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/df00fb5e-0a57-4e71-88b2-fe2e7048b15c/logos/a86aa10c-9a84-4884-bc6d-c3a9090c4a3a.png"/><itunes:season>1</itunes:season><itunes:episode>1</itunes:episode><itunes:title>Where Loyalty Lies: Member Benefits</itunes:title><itunes:episodeType>full</itunes:episodeType></item></channel></rss>