Nothing Small About Business

Discover Your Genius: The 6 Types of Working Genius for Small Business Owners with Dr. Dan Press

Sara Press — Tue, 27 Oct 2026 12:17:26 GMT

What if the work that drains you isn't a discipline problem, it's just not your genius?

On this episode of Nothing Small About Business, I sit down with my husband, Dan, to talk about the book that changed how we work together: The 6 Types of Working Genius by Patrick Lencioni. We get into what each of the six working geniuses means, which ones we each have (spoiler: they are very different), and how knowing yours can make you a better business owner, a better leader, and honestly, a better partner at home.

If you've ever felt stuck, burned out, or frustrated with a teammate, this conversation will help you figure out why, and what to do about it.

ORDER THE BOOK: https://link.amazon/B09sV0EtH

In this episode:

What The 6 Types of Working Genius are: Wonder, Invention, Discernment, Galvanizing, Enablement, and Tenacity
The difference between your working geniuses, your competencies, and your working frustrations
Our own Working Genius results and how they show up in running a business together
Why hiring and partnering with people who complement your strengths beats hiring people just like you
How understanding your spouse's working genius can take the friction out of everyday decisions
Practical ways small business owners can use Working Genius to delegate, build a team, and avoid burnout

Connect with Sara:

Instagram: @withsarapress
Press Edit: press-edit.com

Which working genius are you? Take the assessment, then come tell me on Instagram. I want to know!

Why He Fired a Major Customer (On Purpose) | AI & Leadership Lessons with Bing Carbone

Sara Press — Tue, 20 Oct 2026 11:00:00 GMT

Would you ever fire a major customer on purpose? Bing J. Carbone, President of Modern Plastics, did. He explains why walking away from big revenue can be the smartest business decision you make, and how he's using AI to grow a decades-old manufacturing company.

Bing breaks down how to make bold decisions as a leader, what changed after private equity bought the company, and why trust and autonomy matter more than control. Then we get practical about artificial intelligence: how small business owners can use AI right now, what AI literacy means for the next generation, and real AI business ideas and side hustles you can start today.

In this episode:

When (and how) to fire a customer who's hurting your business
What private equity ownership really does to company culture
Leadership lessons on trust, autonomy, and relationship building
How to use AI in your business, even in a traditional industry
AI business ideas and side gigs anyone can start
Why face-to-face relationships still win in a digital world
The books and habits Bing uses to keep learning

Chapters
00:00 Meet Bing J. Carbone of Modern Plastics
01:59 Inside a high-end plastics manufacturer
03:52 What changed after the 2006 sale
05:58 Why he fired a major customer
09:03 Leading with trust from ownership
10:55 Why face-to-face relationships still matter
14:02 Growing through relationships and learning
17:03 How AI is changing business and education
20:14 AI literacy and the jobs of the future
22:49 How to start an AI business or side gig
25:57 Real AI business ideas
28:57 Juggling multiple interests and staying adaptable
32:03 Bing's favorite books for continuous learning
34:05 How to connect with Bing

Connect with Bing
LinkedIn: https://linkedin.com/in/bingjcarbone
Modern Plastics: https://modernplastics.com

About Nothing Small About Business
Real conversations with small business owners and entrepreneurs about what it actually takes to build a business. Hosted by Sara Press, founder of Press Edit. sara@press-edit.com
www.press-edit.com

#SmallBusiness #AIforBusiness #Leadership

Is It ADHD or Nervous System Disregulation in Business Burnout with Polly Pollock

Sara Press — Tue, 13 Oct 2026 11:00:00 GMT

Feeling burned out as an entrepreneur? Polly Pollock, a Somatic Business Coach and host of Neuropreneur Rising, explains how nervous system regulation can help you avoid burnout and build a business that actually lasts.

We get into why burnout is really a misalignment problem (not a hustle problem), how to market your business without relying on social media, and why so many entrepreneurs see themselves in ADHD traits. Polly also walks through simple somatic exercises you can use when you feel overwhelmed, dysregulated, or stuck.

In this episode:

How your nervous system affects your business decisions
Signs of entrepreneur burnout and how to prevent it
Marketing strategies that don't depend on Instagram or TikTok
ADHD traits in entrepreneurs vs. nervous system dysregulation
Uncovering the subconscious beliefs holding your business back
Somatic exercises for nervous system regulation you can do today

Chapters
00:00 Meet Polly Pollock
02:02 Why entrepreneurs burn out and feel disconnected
04:27 The midlife shift into entrepreneurship
05:37 Rethinking social media marketing
07:41 Connection over followers
09:16 Polly's business pivot and lessons learned
12:11 How to market your business without social media
14:30 ADHD traits vs. nervous system dysregulation
16:35 Why so many entrepreneurs have ADHD traits
20:25 Nervous system regulation for clarity and focus
26:04 Subconscious beliefs that keep you stuck
30:23 Energy and presence in business
32:11 Signs you're dysregulated (and what to do)
34:44 Somatic exercises for nervous system regulation
36:19 Polly's Soma and Strategy membership

Connect with Polly: https://pollypollock.com

Soma + Strategy 30 Days free with code: nothingsmall

instagram.com/withsarapress

www.press-edit.com

#EntrepreneurBurnout #NervousSystemRegulation #SmallBusiness

From Entrepreneurship Major to Founder Before Graduation: Macie Thelin of Sora

Sara Press — Tue, 06 Oct 2026 11:00:00 GMT

Most people finish their entrepreneurship degree and then figure out what to build. Macie Thelin didn't wait. While she was still in college studying entrepreneurship, she launched her first company, Sora, a women's performance nutrition brand. In this episode of Nothing Small About Business, Macie shares how she turned what she was learning in class into a real business, and what it's actually like to start a company before you even have your diploma.

We talk about how she spotted a gap in the market (most hydration products weren't made with women in mind), how she developed a product from scratch, and how she's building a brand that makes women feel powerful and confident. Macie also gets candid about the growth side of a young startup: why TikTok Shop is a huge opportunity for small brands, the real challenges of selling on Amazon, what younger consumers expect from the brands they buy, and her plans for retail partnerships and new products.

Whether you're a first-time founder, a small business owner thinking about launching a product, or someone who keeps waiting for the "right time" to start, this conversation is a reminder that you don't need permission to begin.

In this episode:

How Macie started her company while still in college
Turning an entrepreneurship degree into a real business
Finding a gap in the market and building a product to fill it
Product development for a health and wellness brand
Branding and marketing strategies for a new startup
What's working (and not) on TikTok Shop and Amazon
Consumer trends small business owners should know
Macie's advice for aspiring entrepreneurs

Chapters:
00:00 Meet Macie Thelin, founder of Sora
01:58 Studying entrepreneurship and starting a business in college
03:54 The founding story and mission of Sora
06:46 Spotting the gap: why women's hydration is different
10:00 Developing a product from scratch
15:03 Branding, design, and marketing a startup
20:09 Distribution channels and growth plans
25:05 The challenges of selling on Amazon
29:58 Generational trends and consumer insights
32:58 What's next for Sora and advice for new founders

The Branding Photography Mistake That Costs You Clients with Eric Bohl

Sara Press — Tue, 29 Sep 2026 11:00:00 GMT

Branding photography and AI for small business are the focus of this episode of Nothing Small About Business, where host Sara Press talks with branding photographer Eric Bohl about what actually makes a brand's visual content work. Eric breaks down why understanding a client's brand identity has to come before the camera ever comes out, how website photography differs from social media photography, and why props, multiple outfits, and video content create the variety a brand needs. The conversation moves into how AI tools can streamline content creation and marketing strategy, the basics of prompt engineering, common AI prompting mistakes, and how AI is changing SEO and online visibility for small businesses. If you're an entrepreneur trying to elevate your brand's visual content and use AI tools more effectively, this episode is built for you.

Perfect for fans of: branding photography tips, small business marketing podcasts, AI for entrepreneurs, content creation strategy, visual branding, website and social media photography.

Follow Sara Press on LinkedIN

Email Sara: sara@press-edit.com

Learn more about Eric Bohl: https://www.eric-bohl.com/

Key Topics

Why understanding a client's brand identity has to come before the photoshoot
Website photography vs. social media photography — what actually differs
Using props and multiple outfits to create variety in a branding shoot
Why video content belongs in your branding photography package
Building client confidence and comfort in front of the camera
Current trends (and the clichés worth avoiding) in branding photography
How AI tools streamline content creation and marketing strategy
Prompt engineering basics and best practices for AI-generated content
The role of AI in SEO and online visibility for small businesses
Common AI prompting mistakes — and how to avoid them

Entrepreneur Like A Mother: How To Scale Without Sacrificing Yourself with Beth Mazza

Sara Press — Tue, 22 Sep 2026 11:00:00 GMT

In this episode of Nothing Small About Business, host Sara Press sits down with Beth Mazza, author of Entrepreneur Like a Mother, for a candid conversation on what it really takes to build a business as a woman entrepreneur and mom. Beth breaks down how to design a business around your life instead of the other way around, why networking and a trusted "kitchen cabinet" of advisors matter more than any funding round, and how she pushed past imposter syndrome to write her book and grow her brand. This episode is a must-listen for founders scaling a business, women in entrepreneurship, and anyone balancing motherhood and career while building something of their own — packed with practical business strategy, leadership lessons, and real talk on using AI to work smarter, not harder.

Perfect for fans of: business podcasts for women, founder interviews, small business growth strategy, entrepreneurship and motherhood, women in leadership podcasts.

About Beth Mazza

Beth Mazza is the author of Entrepreneur Like a Mother and an advocate for women building businesses that fit their real lives.

Connect

Loved this episode? Subscribe to Nothing Small About Business, leave a review, and share it with a founder in your circle. For more on scaling your business with intention, follow Sara Press and Press Edit on Instagram: @withsarapress

From Figure Skating to QVC and $300M in Sales: Founder Cydney Mar's Business Playbook

Sara Press — Tue, 15 Sep 2026 11:00:00 GMT

Host Sara Press sits down with fashion entrepreneur Cydney Mar to talk QVC success, product development, and the market feedback every founder needs to hear.

Full Episode Description

In this episode of Nothing Small About Business, host Sara Press interviews fashion and product development expert Cydney Mar about her journey from national figure skater to successful entrepreneur and QVC seller.

Cydney walks Sara through the life-changing accident that redirected her career, how she built her first fashion business from the ground up, and what it actually took to land, and succeed, on QVC. The conversation covers product development, market feedback, branding, and manufacturing, along with the strategic planning every entrepreneur needs before launching a product.

Whether you're building a fashion brand, developing a new product, or trying to break into retail and TV shopping, this episode is full of practical startup tips and business strategy you can use right away.

What You'll Learn (Key Topics)

Cydney Mar's journey from competitive figure skating to fashion design
The accident that changed the course of her career, and how she rebuilt
Starting a fashion business from the ground up, grassroots style
Breaking into TV shopping and building a QVC success story
Product testing, quality control, and working with manufacturing partners
The most common mistakes early-stage entrepreneurs make
Navigating regulatory and product testing hurdles
Branding and marketing tips for product-based businesses
Why understanding your customer matters more than your own opinion
Balancing innovation with practicality in product development
How to build a sustainable, resilient business model

Sound Bites

"I was hit and I thought I was going to bleed out."
"I feel very lucky for how my life has turned out."
"The market never lies, it tells you what they love."

Chapters

00:00 Introduction to Cydney Mar's inspiring story
02:01 The life-changing accident and recovery process
03:49 Transition from skating to fashion design
05:49 Starting her own fashion business grassroots style
07:53 Journey into TV shopping and QVC success
12:12 Insights into product testing and quality control
16:50 Helping entrepreneurs develop and launch products
21:06 Common mistakes and how to avoid them
25:00 Navigating industry regulations and testing
30:04 The importance of market feedback and pivoting
34:03 Final tips for aspiring entrepreneurs

Tax Strategy for Business Owners: How to Save Money & Stay Compliant with Lake Mitchell

Sara Press — Tue, 08 Sep 2026 11:00:00 GMT

Sara Press talks with Lake Mitchell about the path from military service, industrial engineering, and bodybuilding into tax strategy and entrepreneurship. Lake breaks down when business owners should start thinking about tax planning, where people commonly go wrong, and why structure matters. In addition to taxes, they cover how Lake built her brand, why personality matters in content, how she manages her time, and the habits that help her run a business without burning out.

Key topics:

Lake Mitchell shares how her background in industrial engineering, accounting, ROTC, and the National Guard shaped her approach to business
She explains the through line in her career: strategy, structure, discipline, and execution
Why networking only works if you actually follow up after the event
When business owners should start thinking about tax strategy
Why the first 1 to 3 years are usually about profitability, not advanced tax planning
The difference between a tax preparer and a true tax strategist
Why business structure comes before tax tactics like paying kids or using the Augusta rule
How real estate can create tax advantages through depreciation, cost segregation, and 1031 exchanges
Why tax strategy depends on individual factors like W-2 income, business income, marriage, dependents, and risk tolerance
How Lake built her business through brand trust, not just niche targeting
Why content should attract the right clients and repel the wrong ones
The time-blocking and boundary habits that help her protect energy and stay consistent

Timestamps

00:00 - How Sara and Lake met through networking and follow-up
01:09 - Lake’s background in engineering, accounting, military service, and bodybuilding
02:42 - How a braiding business taught her marketing and communication
04:41 - Lessons from ROTC and becoming a first lieutenant in the National Guard
06:36 - The common thread across all of Lake’s careers: strategy and discipline
07:04 - When business owners should start thinking about tax strategy
08:46 - The income threshold where basic tax strategies start to matter
09:58 - Why the biggest mistake is hiring a preparer instead of a strategist
11:34 - Why tax strategy is not one-size-fits-all
12:05 - Why structure has to come before tactics like paying kids or the Augusta rule
13:40 - Real estate tax advantages from cost segregation and year-one losses
15:00 - Why 1031 exchanges help reduce capital gains exposure
16:21 - Retirement planning, cash balance plans, and building assets
18:53 - How Lake stays current on tax law and IRS changes
20:09 - When amending past returns makes sense and when it is not worth it
21:18 - The importance of finding a CPA who can explain strategy in plain language
22:22 - How Lake built her tax business from personal brand trust
24:06 - Why her brand spans health, wealth, family, and fitness
25:45 - Niche versus alignment: solving a real problem for the right client
27:54 - Learning to love all parts of business, including marketing and content
28:29 - How content can attract ideal clients and repel bad fits
29:29 - Why coaching and mentorship helped her become a stronger entrepreneur
30:26 - Lake’s time-blocking routine and protected calendar
31:33 - Why turning off work is a muscle that improves with practice
32:37 - Advice on choosing advisors who have actually been where you want to go
33:42 - Where to find Lake and reach out directly

Sara Press: sara@press-edit.com

How to Network Effectively (and stop wasting your time) with Dana Flanagan

Sara Press — Tue, 01 Sep 2026 11:00:00 GMT

Most networking advice tells you to go to more events, collect more business cards, add more connections. Dana Flanagan says that's exactly backwards.

In this episode, Sara Press talks with Dana Flanagan, founder of The Authority Architect and Capital Society, about what actually works when it comes to building your personal brand and growing the right relationships, not just more of them. After two decades building businesses and strategic relationships across real estate, entrepreneurship, finance, and media, Dana has built her career on a simple idea: it's not about how many powerful people are in the room, it's about what happens because the right people were introduced.

We get into:

- Why most networking fails, and what it actually means to network effectively instead of just often

- How to build authority and a personal brand online without adding to the noise of generic advice and recycled frameworks

- The difference between visibility and credibility, and why social media should build one, not just chase the other

- How curated, quality-first networking creates opportunities that traditional events and cold outreach never will

- Practical ways to start building your own authority and network more intentionally, no matter what stage your business is at

If you've ever left a networking event with a stack of business cards and nothing to show for it, or you're trying to figure out how to actually use social media to build credibility instead of just noise, this conversation will change how you think about both.

Guest: Dana Flanagan, Founder of The Authority Architect and Capital Society

Host: Sara Press, founder of Press Edit and host of Nothing Small About Business. sara@press-edit.com

What Is Padel? Inside the Business of America's Fastest-Growing Sport with Ben Nichols

Sara Press — Tue, 25 Aug 2026 11:00:00 GMT

Padel is one of the fastest-growing sports in the world, and its about to hit America with the same enthusiasm.

In this episode, Sara Press talks with Ben Nichols, founder and CEO of Padel22, about building an entire sport's business and culture from the ground up in a market that barely knows it exists. Ben spent nearly 20 years running communications for some of the biggest names in global sports, including Formula 1 and international anti-doping, (WADA) before a single game of padel on a work trip to Dubai changed the direction of his career. He's now one of the leading voices behind padel's growth in the US, working with organizations like the Pro Padel League, Taktika, and Playtomic to build the sport into a real business, not just a trend.

We get into:

- What padel actually is, how it's different from paddle tennis, and why the pronunciation debate matters more than people think

- Ben's path through F1 and anti-doping communications, and what stepping way outside his comfort zone taught him about growth

- Why padel's rise globally offers a blueprint for the US padel market, and where the US is still behind

- How a sport builds an ecosystem: courts, brands, media, and community, all at once

- The business and investment opportunities opening up in padel right now, from real estate to media rights

- Why Ben sees padel as more than a sport, and more like a social platform people build their lives around

If you're into sports business, sports marketing, or just want to understand why everyone is suddenly talking about padel, this is the conversation to start with.

Guest: Ben Nichols, Founder & CEO of Padel22

Host: Sara Press, founder of Press Edit and host of Nothing Small About Business

sara@press-edit.com

---

KEYWORDS

padel, padel sports, sports marketing, sports industry, padel business, US padel market, padel community, sports entrepreneurship, sports innovation, padel growth

How to Start a Podcast, Get Booked as a Guest or Launch a Mini-Series with Sara Press

Sara Press — Tue, 18 Aug 2026 11:00:00 GMT

Sara shares insights from 40 episodes of her podcast, including tips for pitching guests, starting a podcast, and effective on-camera setup. She discusses lessons learned, how to build a podcast foundation, and ways to leverage podcasts for marketing.

Follow Sara on LinkedIn and Instagram

Email: sara@press-edit.com

podcasting, podcast tips, guest pitching, content creation, marketing, podcast setup, mini-series, audience engagement

Effective guest pitching strategies

Building a consistent podcast foundation

Using mini-series for marketing

Technical setup for on-camera podcasts

Lessons learned from 40 weeks of podcasting

takeaways

Always research your guest and show before pitching.

Consistency in podcast publishing builds credibility.

Use mini-series to repurpose content and attract clients.

Don't over-prepare; let conversations flow naturally.

Good social media following doesn't guarantee podcast success.

sound bites

"Make sure you are actually a good fit for the show"

"Promote the episode on your end for a win-win"

"Don't over-prepare and script your show"

Chapters

00:00 Introduction and episode overview

02:54 Promoting your episode effectively

05:06 Why consistency matters in podcasting

06:00 Starting a mini-series for business marketing

07:26 Lessons from running a business-focused podcast

09:19 Technical tips for on-camera recording

11:16 Avoiding over-preparation and scripting

13:32 Using podcasts to market your business

15:20 Equipment tips for recording quality audio and video

16:20 Encouragement to put yourself out there

From Reality TV to Founder: McKenzie Lyng on Building BackSwing Golf Events

Sara Press — Tue, 11 Aug 2026 11:00:00 GMT

Most people who get a shot at reality TV stardom either make it big or fade out quietly. McKenzie Lyng did neither. She turned a season of Golf Channel's Big Break into the spark for a company that now runs thousands of events a year and pays out millions of dollars to female professional golfers chasing the LPGA dream.

In this episode, Sara Press talks with McKenzie about her path from competitive golfer to founder and entrepreneur, and what it actually took to build BackSwing Golf Events into one of the largest on-course fundraising companies in the industry. This is a conversation for any business owner who's ever had to build something from a moment that didn't go the way they planned.

We get into:

What happened on Golf Channel's Big Break, and how that experience became the idea behind BackSwing Golf Events
The jump from professional athlete to founder, and the entrepreneur mindset shift that came with it
How BackSwing grew into a multimillion-dollar business supporting other female professional golfers financially
What it takes to scale a small business into thousands of events a year without losing the mission behind it
Lessons for any founder or business owner turning a personal passion into a real, sustainable company

If you're a founder, small business owner, or entrepreneur who's ever wondered how to turn a single opportunity into a real business, this episode is packed with insight.

Guest: McKenzie Lyng, CEO and Co-Founder of BackSwing Golf Events Website: backswinggolfevents.com Instagram: @backswinggolfevents Facebook: BackSwing Golf Events TikTok: @backswinggolfevents YouTube: @backswinggolfevents

Host: Sara Press, founder of Press Edit and host of Nothing Small About Business Podcast: Nothing Small About Business on Apple Podcasts LinkedIn: linkedin.com/in/sarapresspodcast Instagram: @withsarapress

Scaling an Agency from $1M to $10M with Founder Nick Avaria

Sara Press — Tue, 04 Aug 2026 11:00:00 GMT

Most agency founders can get their business to $1 million. Almost none of them know how to take it to $10 million, and Nick Avaria says that gap is exactly where he lives.

Nick is the founder of Agency Acquisitions, where he's bought and sold seven agencies and consulted with dozens more on how to scale profitably without burning out their founders or their teams. In this episode, Sara Press sits down with Nick to talk about what actually separates agencies that scale from agencies that stall, and why the skills that get you to $1 million are often the exact opposite of the skills that get you to $10 million.

We get into:

How Nick has bought and sold seven agencies, and what he looks for in a business worth acquiring
Why scaling an agency from $1M to $10M requires a completely different skill set than founding one, and why most founders are better at one than the other
The real cost of founder burnout, and the mindset shift that prevents it
How to know which tasks to outsource before they burn you out, and why "I can do it faster myself" is the trap that keeps founders stuck
What agency owners get wrong about growth, profit, and scaling a small business past its first plateau

Whether you're a founder trying to break past $1 million, an agency owner thinking about an exit, or just building a business and wondering when to start delegating, this conversation is full of practical, real-world scaling advice.

Guest: Nick Avaria, Founder of Agency Acquisitions Website: agencyacquisitions.io LinkedIn: linkedin.com/in/nickavaria Instagram: @nick.avaria YouTube: Nick Avaria - Agency Acquisitions

Increase Profits and Shift Mindset by Thinking Counterintuitively with Peter Ricciardi

Sara Press — Tue, 28 Jul 2026 11:00:00 GMT

Former NBA G league President, youngest Burger King Franchisee and now author and business consultant, Peter Ricciardi joins Sara Press today and shares how thinking counterintuitively and focusing on customer and employee experience can dramatically boost your business success. Learn practical strategies, mindset shifts, and real-world examples to transform your approach and avoid costly mistakes.

HOST: Sara Press

LinkedIN:

Instagram

Key Topics Covered:

Pete Ricciardi’s background: From Penn student to youngest Burger King franchisee and NBA G League President
The importance of mindset shifts in business: focusing on customers and employees over personal preferences
The power of counterintuitive thinking: simplicity, narrowing focus, and challenging “we’ve always done it this way”
How to leverage customer experience for retention and word-of-mouth marketing
Pricing strategies: testing, understanding value, and avoiding underpricing or overpricing
The significance of employee appreciation and retention to improve overall business performance
Creating the “oasis” experience, as exemplified by Buc-ee's and Chick-fil-A
Practical ways to identify and implement marketing, communication, and operational improvements
The importance of asking the right questions and questioning assumptions in business planning
The benefits of reading and rereading reflective, action-oriented books like Mind Shift Profit Lift

Resources & Links:

Mind Shift Profit Lift - Pete Ricciardi's book on transforming business mindset
Connect with Pete Ricciardi:

Fighter and Fintech Founder: A Business Leader Fighting From Grief, Grit and Growth with Jimmy Moore

Sara Press — Tue, 21 Jul 2026 11:00:00 GMT

Sara sits down with Jimmy Moore as he shares his inspiring journey from martial arts and military service to building a successful fintech company that champions small businesses. Discover lessons on resilience, leadership, and innovative payment solutions that can transform your business approach.

business growth, payment processing, small business, fintech, leadership, resilience, martial arts, entrepreneurship, innovation, flow culture

"Never give up, no matter what."

"Be present where your feet are."

"Revisit your purpose and why you do it."

Chapters

00:00 Jimmy Moore's Journey to Entrepreneurship

02:59 Building Flow Business Solutions

06:00 Scaling the Business: Strategies and Relationships

09:01 Understanding the Fintech Landscape

12:01 Lessons from Martial Arts and the Army

15:04 Mindset: Never Give Up

17:56 The Importance of Team and Community

21:00 Navigating Business Challenges

22:25 Navigating the Payment Processing Landscape

32:01 Lessons from Martial Arts: Mental Toughness in Business

40:46 Purpose-Driven Work: Finding Your Why

Host: Sara Press: @withsarapress

FlowBiz Solutions - https://flowbizsolutions.com

Flow Cares Foundation - https://flowcares.org

LinkedIn - https://linkedin.com/in/jimmymoore

Twitter - https://twitter.com/jimmymoore

CPG Founder's 10 Year Small Business Grind with Haskell Noah of Yo's Froyo

Sara Press — Tue, 14 Jul 2026 11:00:00 GMT

Before Haskell Noah was a CPG founder, he was over 330 pounds and that personal transformation is one of the reason Yo's FroYo exists. In this episode, Sara sits down with Haskell as he shares how his own journey with weight loss shaped his mission to create something sweet and satisfying, but portion-controlled and low-calorie, so other people could enjoy dessert without the guilt.

We go deep into what it’s actually taken to get here: ten years of building a small business from scratch, learning the ins and outs of the CPG world one trade show at a time, testing products, and figuring out an industry with no instruction manual. Haskell is honest about a hard truth every entrepreneur eventually learns thatnot everyone is willing to help you along the way and why finding that small percentage of people who are open to mentoring you can change everything. He also talks about what it’s meant to build this company alongside his son, and why that partnership has been one of the most meaningful parts of the whole journey.

This is a conversation about resilience, reinvention, and what it really looks like to turn a personal mission into a small business success story.

HOST: Sara Press

GUEST: Haskell Noah - Yo's Froyo Bites

Monetizing Knowledge and Unlocking the Creator Economy with Bryan McAnulty

Sara Press — Tue, 07 Jul 2026 11:00:00 GMT

Got expertise? You’ve got a business. In this episode of Nothing Small About Business, Sara sits down with Bryan McAnulty, founder of Heights Platform, to break down how creators and entrepreneurs can turn what they know into online courses, memberships, and digital products that actually scale.

Bryan shares why niche selection matters more than most people think, how AI tools are changing the game for content creation and business automation, and why consistency beats chasing “overnight success” every time. Whether you’re just starting to monetize your knowledge or looking to grow an existing course business, this conversation is packed with practical, no-fluff strategy.

In this episode:

• How to monetize your expertise through online courses and community-building

• Why AI tools are a creator’s secret weapon for content and automation

• How to choose a niche and product strategy built for scale

• The truth about building an audience (hint: you don’t need to be “famous”)

• Daily habits and mindset shifts that separate consistent creators from the ones who quit

Quotable moments:

• “Your secret sauce is you, nobody can be you.”

• “Don’t wait for perfect, just start and adapt.”

• “Think bigger and challenge your limits.”

Host: Sara Press

IG: @withsarapress

Website: www.press-edit.com

Guest: Bryan McAnulty

Website: www.heightsplatform.com

How to Start and Launch a Food Business on Social Media with Alex Thiakos

Sara Press — Tue, 30 Jun 2026 11:00:00 GMT

Turning a family legacy into a spicy social media sensation...this episode features Alex, a young food mogul, sharing his journey from vending machines to disrupting the spice industry all while building his brand in plain sight (and with a lot of humor). Buckle up for lessons on staying authentic, leveraging social media, and reinventing old-school branding.

Host: Sara Press - Follow on Instagram: @withsarapress

Guest: Alex Thiakos - Follow on Instagram: @alexthiakos

Spice Company: www.teliaspice.com

In this episode:

How Alex’s Greek granddad’s produce route sparked a spice empire
The genius behind niche branding and targeting quality-conscious millennials
The secret sauce: building your brand publicly on social media to foster community
Content variety: storytelling, behind-the-scenes, and viral stunts
The power of transparency — sharing the good, bad, and ugly of entrepreneurship
The importance of timing, scarcity, and smart launches
Balancing regulation, packaging, and product development as a solo founder
Why most founders need to learn to say no and protect their energy

Timestamps:

00:00 - How a Greek grandfather’s produce route sparked a spice empire
02:00 - Transitioning from paper goods to a full-on spice venture
03:10 - The power of a funny, authentic social media presence
04:30 - Building a community before launching: lessons from Poppy and others
06:00 - Why staying in your vertical can accelerate growth
07:45 - Using social proof and transparency to attract customers
09:00 - The challenge of content discovery and trend adaptation
10:40 - How Alex’s behind-the-scenes videos created engagement and virality
13:00 - The role of humor and personality in social content
14:30 - The initial cringe of putting yourself out there and how family reacts
16:00 - Building a brand that viewers feel connected to
17:00 - Insights on product naming, packaging polls, and community input
18:30 - Launch strategies: building hype and managing limited SKUs
21:00 - Preparing for a September launch: logistics, scarcity, and platform decisions
23:00 - Hard lessons in social media and content adaptation
24:45 - Navigating regulations, sourcing, and packaging as a solo founder
25:30 - Narrowing down your target customer in a broad market
26:30 - Marketing channels beyond social media: TikTok, Shopify, and collaborations
28:15 - Authentic cooking content and education about healthier spices
29:30 - Creative marketing ideas: funny street experiments and partnerships
30:40 - The shift from traditional branding to episodic mini-shows and storytelling
32:00 - The importance of systematizing operations before scaling
33:00 - The art of saying no, protecting your time, and finding joy in work
36:00 - Recognizing when your current path aligns with your passion
37:00 - The universe’s sign: when you’re genuinely excited about your work
38:00 - The advice: nobody cares — focus on your people and your purpose

Pro tip: Build your story, lean into authenticity, and don’t forget: nobody truly cares about your fears...they care about your passion and your product.

How to Start a Business, Scale to Multiple Locations & Bet on Yourself with Danielle Oyasu

Sara Press — Tue, 23 Jun 2026 11:00:00 GMT

What does it actually take to walk away from a career you’ve built and bet on yourself? Danielle Oyasu did exactly that and today she’s the founder and CEO of Beautifully New, a growing business that just opened its second location. In this episode, Sara and Danielle get into all of it: the pivot, the grind, the wins, the hard lessons, and what it really means to build something that lasts.

Danielle shares the origin story behind Beautifully New, what pushed her to make the leap into entrepreneurship, and how she scaled from idea to opening doors, twice. She also gets candid about what it’s like to hire your own kids, navigate the chaos of social media as a business owner, and keep your vision clear when the day-to-day gets messy.

Whether you’re thinking about starting a business, in the middle of building one, or just trying to figure out your next move, this conversation is packed with real talk and real strategy.

In This Episode, We Cover:

• How Danielle pivoted careers and made the leap to founding Beautifully New

• What the early days of starting a business actually looked like

• The strategy behind growing and scaling to a second location

• What it’s like to hire your own children — the good, the real, and the unexpected

• Social media for business owners: what’s working, what’s not, and the emotional rollercoaster in between

• The trials and tribulations of entrepreneurship no one warns you about

• Where Beautifully New is headed next and what Danielle’s vision looks like for the future

Keywords & Topics: entrepreneurship, founder story, small business owner, medspa, business growth, career pivot, second location expansion, hiring family, social media for business, women in business, CEO mindset, scaling a business, business strategy, startup journey, entrepreneurial lessons, building a brand, business education, founder interview, small business podcast, business tips, how to start a business, growing a business, Nothing Small About Business podcast

Connect with Danielle Ayasu & Beautifully New:

• Instagram: Danielleatbnew

Connect with Sara:

• Instagram: @withsarapress

• Press Edit: press-edit.com

Loved this episode? Leave a review, share it with a fellow business owner, and subscribe so you never miss a conversation worth having. Big ideas. Real talk. Nothing small about it.

Entrepreneurship, Leadership and Lessons for Life: 26 Years in Tech with AJ Singh

Sara Press — Tue, 16 Jun 2026 11:00:00 GMT

For more than 26 years, AJ Singh has been building and leading Modularis in an industry defined by constant change. In this episode of Nothing Small About Business, AJ joins Sara and shares what it takes to navigate decades in the technology space, adapt through evolving markets, and continue growing as both a leader and entrepreneur.

But this conversation goes far beyond business. AJ opens up about the lessons he’s learned through the highs, lows, challenges, and opportunities that come with a lifetime of entrepreneurship. From resilience and perspective to finding meaning in the journey, his insights offer valuable takeaways for business owners at every stage.

Whether you’re building a company, leading a team, or simply looking for a fresh perspective on life, this episode is packed with wisdom earned through experience.

In this episode:

How perfect timing and a dash of luck kickstarted a software empire in 1999
The timeless principles of software engineering that stand the test of AI hype
Why humility, not ego, is the secret weapon for entrepreneurs
The importance of foundational architecture in software — build to last
How embracing constant learning keeps your business ahead of the curve
The mental health hacks of a CEO—sleep, exercise, and a touch of Hawaiian philosophy
The real deal on AI and code generation: from fear to opportunity
Strategies for maintaining work-life balance when your business is your life

Sara Press on Instagram

Press Edit Website

AJ Singh on LinkedIn

Modularis Official Website

Master Digital Marketing with CEO of Flying V Group, Robb Fahrion

Sara Press — Tue, 09 Jun 2026 11:00:00 GMT

Robb Fahrion shares his journey from bootstrapping a marketing agency with $15,000 to building a multimillion-dollar business. He discusses core principles of success, navigating change, effective marketing strategies, and the impact of AI on marketing today.

Host: Sara Press - CEO Press Edit

Guest: Robb Fahrion- CEO Flying V Group

Chapters

00:00 Building a Business from Scratch

04:01 Navigating Challenges in Family Business

09:10 Hiring and Scaling the Team

14:39 Adapting Marketing Strategies in a Changing Landscape

20:01 Targeting Local Customers Effectively

24:03 Maximizing ROI in Marketing

29:02 Understanding Customer Acquisition Costs

35:31 The Importance of Expert Guidance

39:35 Effective Budgeting for Small Businesses

42:25 Leveraging AI for Business Efficiency

resources

Flying V Group - https://flyingvgroup.com

AI Executive Playbook - https://flyingvgroup.com/ai-playbook

guest links

LinkedIn - https://www.linkedin.com/in/robbfahrion

Instagram - https://www.instagram.com/robbfahrion

Website - https://flyingvgroup.com

keywords

Marketing, Business Growth, AI, Advertising, Small Business, Client Acquisition, Digital Marketing Trends, ROI, Paid Media, Organic Growth

key topics

Core principles of business success

Impact of AI on marketing and search behavior

Effective paid media strategies for local businesses

Why Women With Full Lives Crave Creativity with Party al Portico

Sara Press — Tue, 02 Jun 2026 11:00:00 GMT

Sara Press is joined by Gina, Danielle, and Deonna as theyspill the tea on turning creative chaos into Party al Portico! Think pumpkin schlepping, porch decorating, and strategic fun. Buckle up, because this episode is a heartwarming mix of hustle, humor, and how to keep your side gig joyful without losing your mind or your weekends.

These women prove hustle doesn’t have to be all stress; sometimes it’s just about good vibes and great teamwork.

In this episode:

Why they decided to add side gigs amidst full schedules
The power of using different parts of your brain—lawyering by day, decorating by night
How decorating porch pumpkins turned into holiday magic for the neighborhood
The importance of setting boundaries to keep it fun
Strategies for sourcing pumpkins and managing logistics like pros
How social media trends inspire and inform their biz
The future: plans for growth, training, and empowering other moms
The hottest decor trends and making memorable in-person experiences
Their top advice for friends dreaming of a side hustle with their best friends

Timestamps:

00:00 - Welcome to the party: moms making magic with side hustles
02:23 - Team dynamics: how three busy moms keep it fun & organized
04:28 - The roots: from family parties to porch decor dreams
06:46 - Making it simple: customizable packages and avoiding overwhelm
09:13 - Why they’re choosing to keep it a side hustle for now
11:26 - Outside expectations & balancing family, friends, and biz
13:43 - The pumpkin primary: sourcing, schlepping, and logistics fun
17:19 - Pumpkins, workouts, and laughs—what makes the chaos fun
20:46 - Trends: pumpkin porches and social media inspo
24:40 - Planning for fall: capacity, outsourcing, and future growth
27:24 - Creating new jobs & involving other moms
28:15 - Hot trends: experience-based decor & events at every level
30:53 - The ultimate advice: keep it fun or pivot!

Resources & Links:

Party Al Portico Instagram
Host: Sara Press Instagram

Texting to Tangables and the Million Dollar Mistake with David Wachs

Sara Press — Tue, 26 May 2026 11:00:00 GMT

The best way to stand out in today's noisy inbox isn't another spammy email, but a genuine handwritten note. Meet David Wachs, CEO of Handwrytten and the guy who took his tech talents from selling startups to building robots that are writing thousands of handwritten notes a day.

David's wild ride from a rock bottom to selling his company then his ventures to building the largest automated handwritten note system
The genius behind turning handwritten notes into marketing gold
Why the smallest details, like envelopes, can boost open rates by 300%
A life-changing tax tip with QSBS that could save small businesses millions
Secrets to scaling personalized messaging without breaking the bank
The importance of systems, SOPs, and avoiding founder bottlenecks to sell your business someday
How to make your business irresistible to buyers with just a few strategic tweaks

Host: Sara Press @withsarapress

Guest: David Wachs: Handwrytten

93% of Communication Has Nothing To Do With Words: with Robert Kennedy lll

Sara Press — Tue, 19 May 2026 11:00:00 GMT

Ever wonder what your body language, tone, and words say about you before you even open your mouth? Today’s guest, Robert Kennedy III, joins Sara and he's dropping major wisdom bombs on how mastering communication is less soft skill and more essential, especially if you're a small biz owner or entrepreneur. Buckle up, because this chat is packed with hacks to speak smarter, connect deeper, and yes, even use AI to improve your game!

Communication is all about connection—what you intend, what others receive, and perception gaps in between.
Visual cues like facial expressions and body language dominate first impressions—about 55%. Words? A measly 7%.
The vocal layer, including tone and energy, influences 38% of communication.
We often jump into conversations, like double dutch, without full listening—missing key signals.
Asking questions hijacks the brain’s urge to fill silence and creates trust—it's a "cheat code."
Silence is powerful—embrace it to let your message settle; it's not awkward, it's intentional.
Technology, especially AI tools like Udly AI or Ori.app, can give real-time feedback on your communication style.
Authentically matching your energy to others boosts rapport be conscious of your tone, pace, and physical cues.
Building trust isn't manipulation it's creating mutual benefit and showing genuine interest.
When mistakes happen, gratitude over sorry elevates the relationship and shows respect.
The golden rule: Ask more questions, listen more, and curiosity will transform your connection game.

perception

Host: Sara Press @withsarapress

Resources & ways to connect with Robert: robertkennedy3.me, amplifiedvoicehq.com

Final Takeaway If you want better relationships, more trust, and yes, higher sales, ask more questions, listen for real, and own your energy. It’s not magic just good old-fashioned curiosity combined with tech tools that can make you look like a communication ninja. Practice, be grateful, and watch your connections and your business thrive!

How to Hire Smarter with Aligned Recruitment CEO Julia Arpag

Sara Press — Tue, 12 May 2026 11:00:00 GMT

Ready to stop hiring a middle ground of "kind of fits" and start landing rockstar candidates? This episode spills the tea on mastering the art (and science) of recruitment with some hilarious tech horror stories along the way. Whether you're a startup founder or just tired of ghosting candidates, we've got you this episode:

The crucial first step: knowing exactly who you need before hiring
How small businesses can avoid the "jack-of-all-trades" pitfall
The secret sauce: leveraging LinkedIn and AI for ultra-targeted sourcing
Red flags to spot early from resumes to real-time video interviews
Why AI-generated resumes are the new scam and how to spot them
The importance of emotional intelligence and behavioral questions in interviews
Trends post-COVID: job longevity and the future of AI in jobs
Founder's journey: from layoffs to launching a recruitment empire
How to balance risk and opportunity when hiring during economic ups and downs
Why networking is not cringe, it's your lifeline
Actionable tip: The antidote to anxiety in business is taking one step today

Host: Sara Press @withsarapress

Guest: Julia Arpag

Aligned Recruitment — Your new favorite tech hiring buddy

Connect with Julia Arpag:

small business, women in business, business tips, recruitment, linkedin, hiring

Pivot or Perish: The Kerwell Story of Shifting Gears in a Regulated Market

Sara Press — Tue, 05 May 2026 11:00:00 GMT

Hold onto your hemp leaves, folks! Today Sara dives into how one wellness brand decided to pivot from brick-and-mortar to online, and still managed to stay high in customer trust. The CEO of Kerwell, Bryan Christopher opens up about making smart, data-driven decisions and knowing when to say goodbye is the secret sauce.

Host: Sara Press @withsarapress

Kerwell Wellness — Explore their e-commerce platform
Kerwell CBD Instagram — Follow for updates

Sponsored by: Kion Aminos. Get 10% off with code SaraPress or with this link: SHOPKION

In this episode:

The origin story: from jaw pain remedy to high-end wellness brand
How COVID unexpectedly accelerated digital transformation
The strategic decision to close brick-and-mortar stores to focus on e-commerce
Navigating federal and state hemp regulations with a focus on compliance and transparency
The importance of product diversification and SKUs aligned with consumer demand
How nano-emulsified topicals deliver faster pain relief
The nuances: Delta 9 versus traditional THC—what’s legal and what’s psychoactive?
Building trust through education, personalized support, and transparent ingredients
Future-proofing: staying ahead of industry regulations and consumer trends
Practical advice for business owners: trust your instincts and back your decisions with research

Remember, the key takeaway: continuous adaptation, backed by real research and a bit of emotional detachment, keeps your biz thriving in unpredictable waters. Trust yourself, stay transparent, and know when to pivot!

From Unknown to Trusted: How to Build Authority Through Podcasting with Michelle Glogovac

Sara Press — Tue, 28 Apr 2026 11:00:00 GMT

In this insightful interview, Sara sits down with Michelle Glogovac, the podcast matchmaker, as she shares her expertise on leveraging podcasts for personal branding, storytelling, and PR. Discover how to craft authentic stories, repurpose content effectively, and navigate the evolving landscape of AI in podcasting.

Host: Sara Press @withsarapress

Guest: Michelle Glogovac Website - https://themlgcollective.com

Sponsor: Kion www.shopkion.com 10% off with code: SaraPress

-The importance of authentic storytelling in podcasts

-Strategies for pitching and securing podcast appearances

-Effective content repurposing and clips for marketing

-Navigating AI-generated content and maintaining human connection

-Building trust and relatability through consistent messaging

Chapters

00:00 The Art of Storytelling in Business

03:09 Overcoming Communication Barriers

05:57 Finding Your Unique Story

08:50 The Role of AI in Podcasting

11:53 The Importance of Human Connection

15:10 Repurposing Content for Maximum Impact

18:02 Effective Podcast Pitching Strategies

20:54 Navigating the Evolving PR Landscape

23:56 Building Meaningful Connections Through Podcasts

27:01 Final Thoughts and Actionable Steps

resources

podcasting, storytelling, PR, content repurposing, AI in media, personal branding, podcast pitching, media strategy, audience engagement, podcasting tips

The Blueprint to Scaling and Selling a Business with Bryan Clayton of GreenPal

Sara Press — Tue, 21 Apr 2026 10:45:00 GMT

Today Sara is joined by Bryan Clayton as he shares his entrepreneurial journey from a lawn mowing business to building a successful tech platform, GreenPal. He highlights lessons on growth, scaling, mentorship, and personal development.

Sara and Bryan dive into:

Building a business from scratch

Scaling and preparing for acquisition

Mentorship and learning asynchronously

Balancing personal growth with business demands

Creating a platform that scales to millions

Host: Sara Press @withsarapress

Guest: Bryan Clayton @bryanclayton

Chapters

00:00 The Journey Begins: From Lawn Mowing to Entrepreneurship

02:47 Scaling Success: Lessons from the First Business

06:06 The Shift to Tech: Building GreenPal

08:54 Finding Mentorship: Learning Asynchronously

11:56 The Hustle: Gaining Initial Users

14:48 Balancing Two Sides: Consumers and Service Providers

17:48 Mindset and Routines: Keys to Success

20:58 The Importance of Physical Fitness in Business

24:00 Radical Accountability: Taking Ownership in Business

resources

entrepreneurship, startup, scaling, mentorship, personal growth, tech, business strategy, leadership, SaaS, GreenPal

Don't Start A Podcast...Do This Instead with Sara Press

Sara Press — Thu, 16 Apr 2026 19:51:28 GMT

Starting a podcast is easy but keeping up with it is where everyone seems to quit. In this short solo episode, Sara dives in to the concept of a "mini" podcast series for small businesses and the massive marketing benefits it can have for small business owners and entrepreneurs.

Host: Sara Press @withsarapress

Small business, entrepreneur, podcast host, marketing

UnlockYour Nervous System for Business Success with Nikki Antonaccio

Sara Press — Tue, 14 Apr 2026 11:00:00 GMT

In this insightful interview, Sara sits down with Nikki Antonaccio as she shares her transformative journey from circus performer to health and performance coach. She discusses the importance of understanding your nervous system, energy management, and self-awareness for preventing burnout and optimizing performance, especially for entrepreneurs and business owners.

Host: Sara Press @withsarapress

Guest: Nikki Antonaccio @nikkiantonaccio_womenshealth

The Whole Health Mastery - https://www.thewholehealthmastery.com/

Unlocking Your Nervous System for Business Success

Chapters

00:00 Introduction to Health and Business

01:17 Nikki's Unique Background and Journey

03:06 Overcoming Burnout and Finding Alignment

06:34 Understanding Energy Management

10:15 The Role of Therapy in Self-Discovery

16:42 Personalized Coaching Process

18:37 The Importance of Sleep, Stress, and Recovery

21:45 Shifting Mindsets for Better Health and Productivity

24:18 The Shift from Industrial to Digital Work Culture

27:58 Understanding Burnout and Chronic Stress

30:08 The Importance of Self-Care and Awareness

32:40 Navigating the Nervous System and Stress Responses

36:10 The Impact of Stress on Digestion and Eating Habits

39:10 Addressing Root Causes Over Symptoms

40:22 Simple Practices for Self-Connection

resources

Nikki Antonaccio, health, nervous system, burnout, energy management, self-awareness, performance, entrepreneurs, stress, recovery

The Human Design Hack that Will Change Your Business with Stefanie Carlstedt

Sara Press — Tue, 07 Apr 2026 11:00:00 GMT

Explore the transformative power of Human Design in building aligned businesses. Stefanie Carlstedt shares insights on how understanding your unique blueprint can unlock your potential, improve decision-making, and foster authentic growth.

Host: Sara Press @withsarapress

Guest: Stephanie Carlsted

Human Design Business Starter Kit - https://stefcarlstedt.com/HDReport

Stefanie Carlstedt's Website - https://stefcarlstedt.com

Human Design, Business Growth, Personal Development, Alignment, Entrepreneurship, Self-Discovery, Energy Types, Business Strategy, Authenticity, Personal Blueprint

What is Human Design and how it works

The connection between Human Design and business success

How to use Human Design to improve marketing and leadership

The impact of energy types and profiles on business strategies

Chapters

00:00 Introduction to Human Design and Business Coaching

02:56 Understanding the Human Design Blueprint

06:01 The Difference Between Human Design and Personality Tests

08:57 Types of Human Design and Their Implications

12:13 Applying Human Design to Business Strategies

14:59 The Importance of Energy Types in Business

17:51 Navigating Relationships and Team Dynamics

20:54 Common Mistakes in Business Without Human Design

23:57 Client Transformations and Success Stories

26:45 Skepticism and Embracing Human Design

30:08 Final Thoughts and Resources

Take Back Your Time: Smarter Planning Strategies with Kristen Van Horn

Sara Press — Tue, 31 Mar 2026 10:45:00 GMT

In this conversation, Sara Press interviews Kristen Van Horn, a time management and accountability coach for female entrepreneurs. They discuss the importance of managing time and energy effectively, transitioning from overwhelm to focus, and the significance of setting boundaries. Kristen shares her journey from being a full-time teacher to a successful entrepreneur, emphasizing the need for planning and prioritization. The discussion also covers the role of accountability in achieving goals, the challenges faced by female entrepreneurs, and practical strategies for better time management.

Host: Sara Press @withsarapress

Guest: Kristen Van Horn www.kristenvanhorn.com

Key Takeaways:

Time and energy are crucial for productivity.

Planning and prioritizing are essential for success.

Audit your time to identify wasteful activities.

Setting boundaries is key to managing time effectively.

Accountability helps in achieving goals faster.

Focus on one revenue-producing goal at a time.

Being present with family is vital for work-life balance.

Intentional planning can reduce overwhelm.

The to-do list never ends; prioritize daily tasks.

Female entrepreneurship is on the rise, with more women pursuing their passions.

Chapters

00:00 Introduction to Time Management and Accountability

03:08 Kristen's Journey to Entrepreneurship

05:47 Understanding Time and Energy Management

08:51 Identifying Time Wasters

12:03 Creating a Focused Work Environment

14:46 The Importance of Accountability in Achieving Goals

17:07 The 90-Day Planner System

20:17 Balancing Work and Family Life

23:17 Prioritizing Presence and Intentionality

26:07 Trends in Female Entrepreneurship

27:58 Actionable Steps for Time Management

time management, accountability coaching, female entrepreneurs, productivity, work-life balance, planning, energy management, goal setting, business growth, overwhelm

Tom Farley: Losing Chris and What Everyone Needs to Hear About Addiction

Sara Press — Tue, 24 Mar 2026 10:30:00 GMT

Sara welcomes Tom Farley, brother of the late Chris Farley, to share his personal journey from growing up a Farley to becoming a recovery advocate for Recovery.com. He discusses the impact of family, the importance of authenticity, and innovative approaches to mental health and addiction treatment.

Host: Sara Press @withsarapress

Tom Farley LinkedIn - https://linkedin.com/in/tomfarley

Website - https://recovery.com

Chapters

00:00 Introduction to Tom Farley and His Journey

02:55 Growing Up in the Farley Family

05:51 The Impact of Chris Farley's Addiction

08:47 Finding My Own Voice

11:53 Authenticity and Recovery

14:38 Turning Pain into Purpose

18:03 Connecting Through Shared Stories

18:49 The Mission of Recovery.com

23:42 Creating a Supportive Work Culture

25:08 Passion vs. Purpose in Business

26:29 Lessons from the Bar Business

30:19 Redefining Treatment and Eliminating Stigma

31:36 The Resilience of the Younger Generation

32:24 Cherishing Memories of Chris Farley

recovery, mental health, addiction, authenticity, advocacy, comedy, family, stigma, treatment, storytelling

Family influence on addiction and recovery

The importance of authenticity in healing

Innovative approaches to mental health treatment

The role of storytelling and vulnerability in recovery

The Entrepreneurs Guide to Peak Health & Performance. Functional Medicine with Joe Radich

Sara Press — Tue, 17 Mar 2026 10:45:00 GMT

Unlock the truth about longevity and peak performance. In this episode Sara is joined by Joe Radich of R3 Health as he shatters the myths and reveals how functional health can revolutionize your life.
If you're tired of chasing temporary fixes and feeling stuck in a reactive healthcare system, this episode is your game-changer. Joe, a trailblazer in integrative medicine, dives deep into the root causes of aging, stress, and inflammation and shows you how to transform your body with cutting-edge biohacking tools and personalized strategies.

HOST: Sara Press @withsarapress

GUEST: Joseph Radich @r3.health

You'll discover:

The real reason inflammation is a silent killer and how stress accelerates aging at the cellular level
Why traditional medicine misses the mark and how functional medicine pinpoints root causes instead of Band-Aids
Breakthrough therapies like hyperbaric oxygen, NAD IVs, peptides, and the Immortal Bed that boost brain health, endurance, and longevity
The essential role of nutrition, sleep, and personalized supplementation in turning back the clock
How integral stress management is for entrepreneurs and busy professionals craving mental clarity and resilience

This is not just theory, it’s life-changing, actionable insight aimed at helping you live healthier, longer, and more vibrant. If you’re a health-conscious business owner, driven to optimize every aspect of your life, this episode is your essential toolkit.

Why Your Marketing Isn't Working (and what to do instead!) with Marketing Expert Cara Chatellier

Sara Press — Tue, 10 Mar 2026 11:00:00 GMT

In this episode, Sara Press interviews Cara Chatellier, founder of Bubbly Creative, a marketing agency focused on supporting female-owned health and wellness businesses. They discuss the challenges these businesses face in marketing, the evolving landscape of social media, the importance of human connection in marketing, and the shift towards in-person events. Cara shares insights on SEO in the age of AI, the intricacies of digital advertising, and offers practical tips for small business owners to enhance their marketing strategies.

Host: Sara Press @withsarapress

Guest: Cara Chatellier www.bubblycreative.com

Bubbly Creative focuses on helping female-owned health and wellness businesses.

Social media trends are shifting towards authenticity and less polished content.

In-person events are becoming increasingly important for building connections.

SEO is evolving with AI, and businesses need to adapt their strategies accordingly.

Digital ads require expertise to avoid wasting money on ineffective campaigns.

Hiring a virtual assistant can significantly improve business efficiency.

Personal branding and humanization are key to engaging audiences.

AI-generated content can dilute brand authenticity and effectiveness.

Understanding your target demographic is crucial for effective marketing.

Investing in expert marketing services can yield better results for small businesses.

Chapters

00:00 Introduction to Bubbly Creative and Its Mission

02:07 Trends in Social Media Marketing

08:51 The Importance of Human Connection in Marketing

12:43 The Rise of In-Person Events

16:38 Navigating SEO in the Age of AI

21:59 The Importance of Content Creation

24:43 Navigating Digital Advertising Challenges

30:05 Understanding Ad Spend and Performance

36:35 Delegating Tasks for Better Business Efficiency

Bubbly Creative, marketing, social media, SEO, digital ads, female entrepreneurs, health and wellness, in-person events, marketing strategies, business growth

The Truth About the Food Business and Building with Balance with Angela Domin of Prepped n Plated

Sara Press — Tue, 03 Mar 2026 12:00:00 GMT

Sara is joined in studio by Angela Domin, the founder of Prepped n' Plated. She shares her journey of creating a meal prep business focused on health, balance, and sustainability. Angela discusses the challenges of sourcing quality ingredients, the importance of organizational systems, and the need for a strong team. Angela emphasizes the significance of nutrient-dense meals and the impact of food on overall well-being. She also provides insights into the food industry's trends and offers advice for aspiring entrepreneurs.

Host: Sara Press @withsarapress

Guest: Angela Domin @preppednplatedfoods

Chapters

00:00 The Birth of Prepped and Plated

02:51 Brand Messaging and Target Audience

06:02 Business Model and Food Quality

09:01 Challenges in the Food Industry

12:01 Organizational Systems and Efficiency

15:01 Growth and Scaling Strategies

17:52 Trends in the Food Industry

21:02 Advice for Aspiring Food Entrepreneurs

food industry, meal prep, healthy eating, entrepreneurship, business growth, sustainability, gut health, food quality, small business, local sourcing

Global Connection for Women Travelers with RoamCircle Founder Liz Rivas

Sara Press — Tue, 24 Feb 2026 12:30:00 GMT

Today Sara is joined in studio with Liz Rivas, founder of RoamCircle. She shares her journey of creating a community-driven app for women travelers. From her personal experiences of solo traveling and healing through movement to the challenges of app development, Liz emphasizes the importance of connection and support among women. The discussion covers the app's features, target audience, and future plans, highlighting the growing demand for female-centric travel communities.

Host: Sara Press @withsarapress

Guest: Liz Rivas @roamcircleapp

Chapters

00:00 Introduction to RoamCircle and Liz Rivas

06:01 The Origin Story of RoamCircle

12:50 Understanding Digital Nomadism and Target Audience

18:28 Building the App: Challenges and Solutions

24:32 Creating a Global Ecosystem of Female Friendships

30:24 Monetization and Future Plans for Roam Circle

39:06 The Flow State and Entrepreneurial Journey

Keywords:

RoamCircle, women empowerment, digital nomads, solo travel, community building, app development, female friendships, entrepreneurship, global community, women travelers

Best Tips for Anxiety and ADHD in Business Owners with Lindsay Fleming and Stacy McCarthy

Sara Press — Tue, 17 Feb 2026 12:45:00 GMT

Sara Press is joined in studio with Stacy McCarthy and Lindsay Fleming from Main Street Counseling and the TakeTwo Podcast, discussing their journey in mental health, the growth of their practice, and the intersection of mental health with business. They explore topics such as anxiety, ADHD, and executive functioning, sharing valuable insights and practical tools for managing these challenges in both personal and professional contexts. The discussion emphasizes the importance of awareness, complementary skill sets, and the unique strengths that come with ADHD, while also addressing the mental load faced by entrepreneurs.

Follow

Host: Sara Press @vineandpress

Show: @nothingsmallaboutbusiness

Guest: Lindsay Fleming @Lindsay.fleminglpc

Guest: Stacy McCarthy @stacymccarthy_lpc

Sponsor: www.portapoddy.com

Chapters

00:00 Introduction to the Guests and Their Work

03:51 Growth and Expansion of Main Street Counseling

06:37 Identifying and Utilizing Complementary Skill Sets

09:39 Managing Anxiety and Executive Functioning in Business

12:29 Understanding and Addressing ADHD in Business

15:41 Tools for Managing Anxiety and Stress

18:40 The Impact of Mental Load on Entrepreneurs

21:35 Leveraging ADHD as a Superpower in Business

24:51 The Importance of Systems and Organization

27:37 Final Thoughts on Mental Health and Business

mental health, anxiety, ADHD, executive functioning, therapy, business growth, counseling, mental load, entrepreneurs, coping strategies

The Power of Networking + Landing the WM Phoenix Open with DJ Munition

Sara Press — Tue, 10 Feb 2026 13:00:00 GMT

In this engaging conversation, DJ Munition / Tyler Sherman shares his unique journey from a chemical engineer to a successful DJ entrepreneur. He discusses the importance of understanding your audience, the significance of networking in the music industry, and how he balances two distinct DJ brands catering to different markets. Tyler also delves into the challenges of running a business, the impact of AI on operations, and the complexities of copyright in the music world. The conversation highlights the evolving landscape of events and weddings, emphasizing the role of music in creating memorable experiences.

Host: Sara Press @vineandpress

Guest: DJ Munition/ Tyler Sherman @djmunition

www.engageentertainmentaz.com

Sponsored by AG1: https://shop.drinkag1.com/vine

Chapters

00:00 From Engineer to DJ: A Unique Journey

06:01 Building a Brand: The Duality of DJing

11:57 The WM Phoenix Open: A DJ's Perspective

17:48 Creating the Right Vibe: The Role of Music in Events

24:00 Luxury Weddings: Elevating the DJ Experience

26:12 Building a Dual DJ Business Model

30:11 Navigating Business Growth and Challenges

34:52 Leveraging Technology and AI in Business

37:25 Understanding Copyright in Music and Social Media

41:11 The Impact of Social Media on Business Growth

DJ, entrepreneurship, music, events, weddings, networking, business growth, social media, copyright, golf tournament

Turning Grief Into Purpose with Michael Allio (Bachelor Nation)

Sara Press — Tue, 03 Feb 2026 12:00:00 GMT

In this heartfelt conversation, Michael Allio shares his journey of turning personal loss into a meaningful venture through St. James Therapeutics. He discusses the challenges of grief, the importance of community support, and the entrepreneurial insights gained from his experiences. Michael emphasizes the significance of creating a product that addresses real needs in cancer care, while also reflecting on the emotional aspects of love, loss, and healing. The discussion highlights the intersection of personal experiences and professional endeavors, showcasing how grief can lead to purpose and innovation.

Host: Sara Press @vineandpress

Guest: Michael Allio @michael_alliol4

From the ER to Million Dollar Agency with Healthcare Founder Rhea Stoddart

Sara Press — Tue, 27 Jan 2026 12:00:00 GMT

Joining us today is Rhea Stoddart who shares her inspiring journey from being a nurse to becoming a successful entrepreneur and CEO of an agency that supports healthcare workers. She discusses the challenges faced during the COVID-19 pandemic, the importance of mindset in business, and the strategies implemented to grow her agency. Rhea emphasizes the significance of adapting to changes in the healthcare industry and her future aspirations, including expanding into home support services and integrating AI into her business processes.

-Rhea transitioned from nursing to entrepreneurship during the COVID-19 pandemic.

-She launched her agency to advocate for better working conditions for nurses.

-Mindset plays a crucial role in overcoming challenges in business.

-Rhea emphasizes the importance of feedback for organizational growth.

-She believes in the power of positivity and gratitude in daily life.

-Rhea's husband provides a stabilizing influence in their business partnership.

-The healthcare industry is experiencing significant changes post-COVID.

-Rhea is expanding her agency into home support services.

-AI integration is a key focus for improving business processes.

-Listening to one's gut instinct is essential for personal and professional growth.

Host: Sara Press @vineandpress

Guest: Rhea Stoddart @rheastoddart

nursing, entrepreneurship, healthcare, agency, mindset, business growth, challenges, home support, AI integration, personal development

Alcohol Took Everything, So She Built Something Better with Kristi Tanner

Sara Press — Tue, 20 Jan 2026 11:30:00 GMT

In this heartfelt conversation, Kristi Tanner shares her journey from being a social drinker to facing the depths of alcoholism, particularly during her transition into motherhood. She recounts the struggles of feeling lost and alone, the impact of her drinking on her family, and the pivotal moments that led her to seek help. Kristi's story is one of resilience, highlighting the challenges of recovery, the importance of community support, and the ongoing battle with addiction. Her candid reflections serve as a powerful reminder of the complexities of mental health and the journey towards sobriety. In this conversation, Kristi shares her profound journey from addiction to sobriety, detailing the challenges she faced, the importance of community, and her mission to create a non-alcoholic space for others. She discusses the impact of her sobriety on her family life, the evolution of her brand Mocktail Mommy, and her aspirations to redefine the relationship people have with alcohol. Kristi emphasizes the importance of connection, personal growth, and the lessons learned through her entrepreneurial journey, ultimately highlighting the need for a supportive community in the recovery process.

Host: Sara Press @Vineandpress @nothingsmallaboutbusiness

Guest: Kristi Tanner @mocktailmommy

The Science Behind Focus + Productivity with Peter Moulton

Sara Press — Tue, 13 Jan 2026 11:45:00 GMT

Peter Moulton, an entrepreneur and growth strategist, discusses the Ultradian method, energy cycles, and the impact of the distraction economy on business owners. He emphasizes the importance of focus, execution, and surrendering to one's current cognitive capacity.

Takeaways

Ultradian method emphasizes focus, execution, and cognitive breaks
The distraction economy and grind culture impact cognitive capacity and success
Surrendering to one's current cognitive capacity is crucial for progress

Host: Sara Press @vineandpress

Guest: Peter Moulton @peterrmoulton

Ultradian Method

Book: UP- A Journey of Intention, Focus & Execution

Why Most Fail To Turn Knowlege Into Income with Sasha Long

Sara Press — Tue, 06 Jan 2026 12:00:00 GMT

In today's episode, I sit down with Sasha Long, founder of the Autism Helper, as she shares her journey from being a special education teacher to creating a successful online business that provides resources and training for educators and parents of children with autism. She discusses the evolution of her business during the COVID pandemic, the importance of community engagement, and the strategies she used to grow her online courses and membership programs. Sasha emphasizes the significance of authenticity, understanding your audience, and the value of email marketing in building a successful business.

Takeaways

Sasha Long founded the Autism Helper to provide resources for educators and parents.

The business evolved significantly during COVID, launching online courses and memberships.

Creating digital resources allowed for a global reach and impact.

Authenticity and community engagement are crucial for business success.

Email marketing provides control and direct communication with customers.

Smaller, niche courses can be more effective than large, comprehensive ones.

Understanding your ideal customer is key to creating relevant content.

Hiring and delegating tasks became essential as the business grew.

The online education industry is shifting towards more in-person interactions.

Consistency and adaptability are vital for long-term success.

Chapters

00:00 Introduction to the Podcast and Guest

00:42 The Birth of the Autism Helper

04:41 Navigating COVID and Business Growth

10:56 Evolving Course Offerings and Memberships

16:55 Marketing Strategies and Community Engagement

22:40 Scaling the Business and Team Dynamics

29:01 Final Thoughts and Advice for Entrepreneurs

Autism Helper, online courses, special education, business growth, community engagement, email marketing, course creation, education resources, entrepreneurship, behavior analysis

Stop Wasting Time and Money Using AI with Minu Mohan

Sara Press — Tue, 30 Dec 2025 12:30:00 GMT

In this conversation, Minu Mohan, founder of Neural Edge AI, joins Sara Press to discuss the importance of AI for small and mid-sized businesses. She emphasizes the need for a strategic approach to AI adoption, focusing on practical applications that enhance productivity while maintaining human oversight. Minu shares her journey into the AI space, the common mistakes businesses make, and the role of women in shaping the future of AI. The discussion also covers how AI can simplify personal tasks, making life easier for busy individuals.

Takeaways

Minu Mohan helps businesses adopt AI strategically.

AI can automate repetitive tasks, freeing up time.

Human oversight is crucial in AI implementation.

Many businesses waste resources on AI without a strategy.

Women should play a significant role in AI development.

AI can enhance personal productivity in daily life.

Understanding AI tools is essential for effective use.

Fear of technology is a barrier to AI adoption.

Documenting processes is key before automating.

AI can provide valuable insights and support for decision-making.

Chapters

00:00 Introduction to AI in Business

03:06 Minoo's Journey and Passion for Small Businesses

06:00 Strategies for Implementing AI Effectively

09:03 Practical Applications of AI in Daily Tasks

12:16 Navigating the AI Landscape: Tools and Resources

15:13 The Importance of AI for Small Business Competitiveness

18:11 Overcoming Fears and Misconceptions about AI

19:52 Human-Centered AI: The Core Philosophy

20:49 Common Mistakes in AI Adoption

23:17 AI in Daily Life: Practical Applications

26:18 AI for Students: Enhancing Learning

28:50 Data Privacy and AI: Navigating Risks

31:37 The Gender Gap in AI Development

34:02 Empowering Women Through AI

36:06 Taking the First Step with AI

Host: Sara Press @vineandpress @nothingsmallaboutbusiness

Guest: Minu Mohan

neuraledgeai.net

AI, small business, automation, technology, entrepreneurship, AI strategy, human oversight, women in tech, personal productivity, AI tools

Small Biz vs Entrepreneurial Mindset with Dan Press

Sara Press — Sat, 27 Dec 2025 21:36:42 GMT

In this episode, my husband Dan Press joins me to explore the differences between a small business mindset and an entrepreneurial mindset. We discuss our contrasting perspectives shaped by our backgrounds, the importance of balancing risk and emotional intelligence in business decisions, and how awareness of our upbringing has influenced our approach to business and partnership dynamics. The dialogue emphasizes the value of understanding each other's strengths and weaknesses, and how this awareness can lead to better decision-making and success in their business endeavors.

Takeaways

Gaining awareness of your business mindset is crucial.

Small business and entrepreneurial mindsets are not inherently better than one another.

Balancing different perspectives can enhance business success.

Risk aversion is common among small business owners.

Understanding your upbringing can impact your business decisions.

Emotional intelligence plays a key role in decision-making.

Accepting reality and surrendering ego can lead to better outcomes.

Different paths can lead to success in business.

Collaboration between different mindsets can be beneficial.

Recognizing strengths and weaknesses in partnerships is essential.

Chapters

00:00 Exploring Mindsets: Small Business vs Entrepreneurial

02:14 Understanding Perspectives: The Collision of Ideas

06:35 Risk and Reward: Navigating Business Decisions

10:21 The Importance of Awareness in Business

14:42 Finding Balance: Different Paths to Success

16:49 Ego and Decision Making: A New Approach

19:11 NEWCHAPTER

small business mindset, entrepreneurial mindset, business perspectives, risk aversion, emotional intelligence, awareness, business growth, partnership dynamics, decision making, business success

Summary

The Power of Showing Up Daily: A NYC Firefighter on Long-Term Success with Vinny DeGennaro

Sara Press — Mon, 22 Dec 2025 14:03:47 GMT

Host: Sara Press

In this engaging conversation, Vincent DeGennaro, a New York City firefighter and entrepreneur, shares his multifaceted journey that includes construction, bartending, and media through One Brick Media. He emphasizes the importance of mental health, personal growth, and community engagement, while advocating for breaking down goals into manageable steps. Vincent's experiences highlight the significance of believing in oneself and supporting others in their journeys, ultimately aiming to create a positive impact in his community and beyond.

Chapters

00:00 The Multifaceted Life of Vincent DeGennaro

02:06 Building One Brick Media: A Journey of Purpose

05:30 Mental Health and Personal Growth

10:37 The Power of Time Management

14:29 Supporting Others: The Role of a Number Two

18:08 Community Engagement and the Love of the Game

22:44 Giving Back: Mentorship and Nonprofit Initiatives

25:04 Believing in Yourself: The Key to Success

Vincent DeGennaro is a New York City firefighter and entrepreneur.
He balances multiple roles including construction, bartending, and media.
One Brick Media was inspired by a gym conversation about positivity.
Mental health awareness is a key focus for Vincent, stemming from personal loss.
He emphasizes the importance of breaking down goals into manageable steps.
Vincent believes in the power of experiences over strict career paths.
He supports others in their journeys, acting as a mentor and motivator.
Community engagement is vital; he aims to celebrate local uniqueness.
Vincent has started a nonprofit to support first responders' mental health.
Believing in oneself is crucial for overcoming challenges.

Host: Sara Press @vineandpress @nothingsmallaboutbusiness

Guest: Vincent DeGennaro @onebrickmedia @vin_e_dee

firefighter, entrepreneurship, mental health, community engagement, One Brick Media, personal growth, time management, mentorship, small business, New York City

takeaways

Embracing AI For Creatives with Joe Mastrino

Sara Press — Tue, 16 Dec 2025 12:00:00 GMT

In this engaging conversation, Joe Mastrino shares his journey as a Chicago-based entrepreneur and content creator, discussing how he has embraced AI tools to enhance his creative process and scale his business. From developing his sci-fi universe to launching a mobile podcasting service, Joe emphasizes the importance of self-discovery, collaboration, and experimentation in the creative landscape. He highlights the transformative power of AI in storytelling and business efficiency, encouraging small business owners to leverage these tools for growth without losing their authentic voice.

AI tools have significantly increased productivity and scalability.
Self-discovery often comes with age and life experiences.
Embracing AI doesn't diminish creativity; it enhances it.
The creative process can be supported by AI without losing authenticity.
Podcasts are a valuable marketing tool for small businesses.
Experimentation with AI can lead to innovative ideas and solutions.
Collaboration between AI and human creativity can yield remarkable results.
The name 'Porta Poddy' reflects a fun and accessible approach to podcasting.
AI can help streamline administrative tasks for creatives.
Engaging with AI can provide a sense of affirmation and support.

Chapters

00:00 Introduction to Joe Mastrino's Creative Journey

03:00 The Role of AI in Creative Processes

05:52 Navigating the Creative Landscape with AI

09:09 AI Tools and Their Impact on Filmmaking

11:51 Using AI for Small Business Storytelling

15:07 The Balance of Creativity and AI Assistance

17:58 Scaling Business Operations with AI

20:44 The Future of Creativity in the Age of AI

26:01 The Power of Personal Presence

27:01 Harnessing AI for Professional Growth

28:49 Creating Meaningful Content in Difficult Spaces

30:10 Launching a Podcast: The Last Chapter

32:04 The Challenges of Podcast Production

34:02 Naming the Business: The Porta Poddy Story

38:20 Navigating Domain Name Challenges

41:09 The Vision for Porta Poddy

43:27 The Value of Podcasting for Small Businesses

46:10 Scaling the Podcasting Business

49:02 Embracing AI and Experimentation

HOST: Sara Press

Instagram: @vineandpress @nothingsmallaboutbusiness

GUEST: Joe Mastrino

Instagram: @joemastrino

Superhero Approach to Customer Service with Hank Ebeling

Sara Press — Tue, 09 Dec 2025 13:18:45 GMT

In this conversation, Hank Ebeling, founder of H4 Training Gyms, shares his insights on the critical role of customer service in small businesses. He emphasizes the importance of creating a service-driven culture, being responsive to customer needs, and handling negative situations with care. Ebeling discusses practical strategies for businesses to improve their customer service, including the concept of 'surprise and delight' to enhance customer experiences. He also highlights the significance of having a clear service vision and standards to guide team behavior and ensure consistency in service delivery.

Takeaways

Customer service can make or break a business.

A service-driven culture starts with leadership.

Responsiveness is key to customer satisfaction.

Consistency in service is crucial for long-term success.

Handling complaints effectively can turn customers into loyal advocates.

Surprise and delight can enhance customer experiences.

A clear service vision guides team behavior.

Empowering employees to act can lead to exceptional service.

Listening to customer feedback is essential for improvement.

Prioritizing service leads to increased profits.

Chapters

00:00 Introduction to Customer Service Excellence

02:45 The Journey to Superhero Customer Service

06:03 Building a Service-Driven Culture

08:49 The Importance of Responsiveness

11:44 Consistency in Customer Care

15:08 Handling Negative Situations

18:00 Surprise and Delight: Going Above and Beyond

20:56 Establishing Service Vision and Standards

23:44 Practical Steps for Immediate Improvement

25:12 Conclusion and Key Takeaways

customer service, small business, customer experience, service culture, responsiveness, customer care, service vision, surprise and delight, leadership, training

Your Differentiators: Branding and Marketing with Kimberly DiFranco

Sara Press — Sat, 29 Nov 2025 17:04:58 GMT

In this engaging conversation, Kim DiFranco shares her journey from working in media to founding KMA Agency, a creative firm focused on branding and marketing for small businesses. She emphasizes the importance of authenticity in branding, the consultative approach she takes with clients, and the difference between branding and marketing. Kim also discusses her initiative, EmpowerHer Chicago, aimed at building a supportive community for women in business. The conversation highlights the significance of networking, mentorship, and investing in oneself to achieve success in entrepreneurship.

Follow Kim on Instagram: @kimberly.marketing and @empowerher.chicago

Takeaways

Kim's journey from media to marketing showcases the importance of diverse experiences.

KMA Agency was born out of a desire to help small businesses refine their brand identity.

A consultative approach is essential for understanding a brand's unique messaging.

Authenticity is key in branding; it must resonate with the business owner's true self.

Branding and marketing are interconnected but serve different purposes.

Rebranding can be a necessary step for businesses that are struggling to connect with their audience.

EmpowerHer Chicago was founded to create a supportive network for women in business.

Networking events should foster genuine connections rather than superficial interactions.

Mentorship can come from various sources, including podcasts and books, not just personal relationships.

Investing in oneself and one's brand is crucial for long-term success.

Chapters

00:00 From Media to Marketing: Kim's Journey

02:39 Building KMA Agency: The Birth of a Brand

06:02 Consultative Approach: Understanding Brand Identity

08:47 The Importance of Authenticity in Branding

11:50 Branding vs. Marketing: Understanding the Difference

14:39 Rebranding: When and Why to Consider It

17:49 Empower Her Chicago: Building a Community

22:02 Creating Connections: The Power of Networking

26:06 The Role of Mentorship in Business

29:48 Final Thoughts: Investing in Yourself and Your Brand

branding, marketing, small business, women in business, community building, authenticity, networking, rebranding, consultative approach, EmpowerHer Chicago

Host: Sara Press