<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:psc="http://podlove.org/simple-chapters" xmlns:podcast="https://podcastindex.org/namespace/1.0"><channel><title><![CDATA[Growth: Cultivated]]></title><description><![CDATA[<p><b>Growth: Cultivated — A Bluebonsai Podcast</b> brings together leaders across the health, wellness, and aesthetics space to share real-world insights on growing smarter — not just bigger.</p><p></p><p>Hosted by Michelle Casini, founder of Bluebonsai Group, the podcast explores marketing, operations, AI, and growth strategies designed to help businesses build sustainable, predictable growth. Growth: Cultivated is an extension of BlueBonsAi Group’s mission to help organizations streamline systems, improve efficiency, and unlock new growth opportunities.</p>]]></description><link>https://riverside.com</link><generator>Riverside.fm (https://riverside.com)</generator><lastBuildDate>Wed, 14 Oct 2026 21:01:54 GMT</lastBuildDate><atom:link href="https://api.riverside.com/hosting/CTbS2PvO.rss" rel="self" type="application/rss+xml"/><author><![CDATA[Michelle Casini]]></author><pubDate>Fri, 10 Apr 2026 01:05:47 GMT</pubDate><copyright><![CDATA[2026 Michelle Casini]]></copyright><language><![CDATA[en]]></language><ttl>60</ttl><category><![CDATA[Business]]></category><category><![CDATA[Health & Fitness]]></category><itunes:author>Michelle Casini</itunes:author><itunes:summary>&lt;p&gt;&lt;b&gt;Growth: Cultivated — A Bluebonsai Podcast&lt;/b&gt; brings together leaders across the health, wellness, and aesthetics space to share real-world insights on growing smarter — not just bigger.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Hosted by Michelle Casini, founder of Bluebonsai Group, the podcast explores marketing, operations, AI, and growth strategies designed to help businesses build sustainable, predictable growth. Growth: Cultivated is an extension of BlueBonsAi Group’s mission to help organizations streamline systems, improve efficiency, and unlock new growth opportunities.&lt;/p&gt;</itunes:summary><itunes:type>episodic</itunes:type><itunes:owner><itunes:name>Michelle Casini</itunes:name><itunes:email>hello@bluebonsaigroup.com</itunes:email></itunes:owner><itunes:explicit>no</itunes:explicit><itunes:category text="Business"/><itunes:category text="Health &amp; Fitness"/><itunes:image href="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/logos/306bf993-2487-4ff1-a5ab-a85ed96cdf42.jpeg"/><item><title><![CDATA[Elevate & Delegate: How Founders Scale Without Doing It All]]></title><description><![CDATA[<p>Kristin Oja, DNP, opened Stat Wellness after every bank, every investor, and even her own collaborating physician told her it wouldn't work. In those early days she wore every hat: teaching 15 fitness classes a week, answering the phones, doing blood draws, and seeing patients, with one key hire by her side. Today she leads eight locations serving more than 12,000 patients, and many of her biggest lessons came down to who she hired, and when.</p><p>In this episode of Growth: Cultivated, Kristin shares how she stepped out of the bottleneck by growing leaders from within, giving them real ownership of their numbers, and asking one question before every hire: how do I buy back time?</p><p>In this episode:</p><ul><li>Why she wishes she'd hired support for herself before the roles the business needed</li><li>How a simple weekly time audit can buy back 10 hours of a founder's week</li><li>What it looks like to become the bottleneck, and how she stepped out of the way</li><li>How promoting from within and opening up the numbers turned managers into owners</li><li>Her "Rewind to Innovate" practice that gives every team space to work on the business</li></ul><p>This one is for founders and owners in the health, wellness, and aesthetics space who are still doing it all and are ready to build a team that lets the business grow beyond them.</p><p>🎙️ Listen to Growth: Cultivated → <a href="https://www.youtube.com/@BluebonsaiGroup" rel="noopener noreferrer nofollow">https://www.youtube.com/@BluebonsaiGroup</a><br />🌱 Learn more about Bluebonsai Group → <a href="https://www.bluebonsaigroup.com" rel="noopener noreferrer nofollow">https://www.bluebonsaigroup.com</a><br />🔗 Connect with Kristin → <a href="https://www.statwellness.com/" rel="noopener noreferrer nofollow">https://www.statwellness.com/</a></p><br />]]></description><guid isPermaLink="false">26a80ba5-ef5a-4d0d-a67c-c2b4ccd83a62</guid><dc:creator><![CDATA[Michelle Casini]]></dc:creator><pubDate>Mon, 05 Oct 2026 21:39:55 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/468644e450d334b5f2a148dc464e32314116329a92d8abf35bb7f272aa34407f/eyJlcGlzb2RlSWQiOiIyNmE4MGJhNS1lZjVhLTRkMGQtYTY3Yy1jMmI0Y2NkODNhNjIiLCJwb2RjYXN0SWQiOiIwOTU1NGM1Yy04YWIyLTQ1YjktYjNiOS1kYjMwOTNjZmIzNmUiLCJhY2NvdW50SWQiOiI2OWQwMjkxOTQzYjhlNDVlNzM3OWYzZmEiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmFiMmM5OTQ3MDJhMDBhN2Y1YzRlNzBhL21pY2hlbGxlcy1zdHVkaW8tUFRnZlItMjAyNi05LTIyX18xOC0zMS00OC5tcDMifQ==.mp3" length="78176069" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/episodes/26a80ba5-ef5a-4d0d-a67c-c2b4ccd83a62/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;Kristin Oja, DNP, opened Stat Wellness after every bank, every investor, and even her own collaborating physician told her it wouldn&apos;t work. In those early days she wore every hat: teaching 15 fitness classes a week, answering the phones, doing blood draws, and seeing patients, with one key hire by her side. Today she leads eight locations serving more than 12,000 patients, and many of her biggest lessons came down to who she hired, and when.&lt;/p&gt;&lt;p&gt;In this episode of Growth: Cultivated, Kristin shares how she stepped out of the bottleneck by growing leaders from within, giving them real ownership of their numbers, and asking one question before every hire: how do I buy back time?&lt;/p&gt;&lt;p&gt;In this episode:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Why she wishes she&apos;d hired support for herself before the roles the business needed&lt;/li&gt;&lt;li&gt;How a simple weekly time audit can buy back 10 hours of a founder&apos;s week&lt;/li&gt;&lt;li&gt;What it looks like to become the bottleneck, and how she stepped out of the way&lt;/li&gt;&lt;li&gt;How promoting from within and opening up the numbers turned managers into owners&lt;/li&gt;&lt;li&gt;Her &quot;Rewind to Innovate&quot; practice that gives every team space to work on the business&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;This one is for founders and owners in the health, wellness, and aesthetics space who are still doing it all and are ready to build a team that lets the business grow beyond them.&lt;/p&gt;&lt;p&gt;🎙️ Listen to Growth: Cultivated → &lt;a href=&quot;https://www.youtube.com/@BluebonsaiGroup&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;https://www.youtube.com/@BluebonsaiGroup&lt;/a&gt;&lt;br /&gt;🌱 Learn more about Bluebonsai Group → &lt;a href=&quot;https://www.bluebonsaigroup.com&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;https://www.bluebonsaigroup.com&lt;/a&gt;&lt;br /&gt;🔗 Connect with Kristin → &lt;a href=&quot;https://www.statwellness.com/&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;https://www.statwellness.com/&lt;/a&gt;&lt;/p&gt;&lt;br /&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:40:43</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/logos/306bf993-2487-4ff1-a5ab-a85ed96cdf42.jpeg"/><itunes:title>Elevate &amp; Delegate: How Founders Scale Without Doing It All</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Building the Machine: How Process Creates Scalable Growth]]></title><description><![CDATA[<p>Micah Hylarides came into MK Aesthetics with an engineer's mindset, and it shows. While his wife Morgan built the clinical reputation and client relationships behind their medical spa, Micah has spent the last several years quietly building the infrastructure behind it: defined roles, disciplined financial systems, and a "slow and steady" approach to growth that resists the industry's pressure to move fast and scale hard.</p><p>In this episode of Growth: Cultivated, Micah shares what it actually takes to move a practice beyond the solo-provider model: building process, structure, and stability, so growth doesn't outpace the systems meant to support it.</p><p>In this episode:</p><ul><li>Why they chose organic, self-funded growth over loans and financing</li><li>How defining roles early, and revisiting them often, kept the business (and the marriage) running smoothly</li><li>What it took to build a 500+ member program that created predictable, recurring revenue</li><li>Where AI and automation fit into the practice and where they've drawn a hard line to protect the client experience</li><li>His advice for anyone scaling a service business without losing what made it work in the first place</li></ul><p>This one is for founders and owners in the health, wellness, and aesthetics space who are ready to move beyond the solo-provider model and build the systems that let a practice scale sustainably.</p><p>🎙️ Listen to Growth: Cultivated → <a rel="noopener noreferrer nofollow" href="https://www.youtube.com/@BluebonsaiGroup" target="_blank">@BluebonsaiGroup</a><br />🌱 Learn more about Bluebonsai Group → <a rel="noopener noreferrer nofollow" href="http://www.bluebonsaigroup.com" target="_blank">http://www.bluebonsaigroup.com</a><br />🔗 Connect with Micah and Morgan → <a rel="noopener noreferrer nofollow" href="https://www.mkaesthetics.com/" target="_blank">https://www.mkaesthetics.com/</a></p>]]></description><guid isPermaLink="false">ed347d87-00f0-4863-98ec-ce070edc3bd3</guid><dc:creator><![CDATA[Michelle Casini]]></dc:creator><pubDate>Mon, 06 Jul 2026 18:24:13 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/c615156b4c1c38a9454fe8963305d4faf1577b3e1775ea7cb7eee03039bb7070/eyJlcGlzb2RlSWQiOiJlZDM0N2Q4Ny0wMGYwLTQ4NjMtOThlYy1jZTA3MGVkYzNiZDMiLCJwb2RjYXN0SWQiOiIwOTU1NGM1Yy04YWIyLTQ1YjktYjNiOS1kYjMwOTNjZmIzNmUiLCJhY2NvdW50SWQiOiI2OWQwMjkxOTQzYjhlNDVlNzM3OWYzZmEiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmE0YmVlYjE0NjY5NmFiM2NkZmQ1ZjljL21pY2hlbGxlcy1zdHVkaW8tUFRnZlItY29tcG9zZXItMjAyNi03LTZfXzIwLTYtNDEubXAzIn0=.mp3" length="54825526" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/episodes/ed347d87-00f0-4863-98ec-ce070edc3bd3/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;Micah Hylarides came into MK Aesthetics with an engineer&apos;s mindset, and it shows. While his wife Morgan built the clinical reputation and client relationships behind their medical spa, Micah has spent the last several years quietly building the infrastructure behind it: defined roles, disciplined financial systems, and a &quot;slow and steady&quot; approach to growth that resists the industry&apos;s pressure to move fast and scale hard.&lt;/p&gt;&lt;p&gt;In this episode of Growth: Cultivated, Micah shares what it actually takes to move a practice beyond the solo-provider model: building process, structure, and stability, so growth doesn&apos;t outpace the systems meant to support it.&lt;/p&gt;&lt;p&gt;In this episode:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Why they chose organic, self-funded growth over loans and financing&lt;/li&gt;&lt;li&gt;How defining roles early, and revisiting them often, kept the business (and the marriage) running smoothly&lt;/li&gt;&lt;li&gt;What it took to build a 500+ member program that created predictable, recurring revenue&lt;/li&gt;&lt;li&gt;Where AI and automation fit into the practice and where they&apos;ve drawn a hard line to protect the client experience&lt;/li&gt;&lt;li&gt;His advice for anyone scaling a service business without losing what made it work in the first place&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;This one is for founders and owners in the health, wellness, and aesthetics space who are ready to move beyond the solo-provider model and build the systems that let a practice scale sustainably.&lt;/p&gt;&lt;p&gt;🎙️ Listen to Growth: Cultivated → &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.youtube.com/@BluebonsaiGroup&quot; target=&quot;_blank&quot;&gt;@BluebonsaiGroup&lt;/a&gt;&lt;br /&gt;🌱 Learn more about Bluebonsai Group → &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;http://www.bluebonsaigroup.com&quot; target=&quot;_blank&quot;&gt;http://www.bluebonsaigroup.com&lt;/a&gt;&lt;br /&gt;🔗 Connect with Micah and Morgan → &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.mkaesthetics.com/&quot; target=&quot;_blank&quot;&gt;https://www.mkaesthetics.com/&lt;/a&gt;&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:28:33</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/logos/306bf993-2487-4ff1-a5ab-a85ed96cdf42.jpeg"/><itunes:title>Building the Machine: How Process Creates Scalable Growth</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Running on Empty: What Burnout Really Looks Like When You're the One Who Never Stops]]></title><description><![CDATA[<p>Shea Fears helped build a healthcare franchise from the ground up, with nearly 1,000 locations sold, departments built from scratch, a presidential role held through one of the most chaotic growth sprints in recent franchise history. And through all of it, she was quietly neglecting the one patient she kept pushing to the back of the list: herself.</p><p>This episode is the story of what burnout actually looks like when you're a high-performing woman in healthcare and what it took to finally turn the tools of her trade on her own health.</p><p>In this episode:</p><ul><li>How she helped scale a franchise system to nearly 1,000 locations sold, often on three to four hours of sleep</li><li>The mindset that kept her pushing through instead of stopping and what it cost her</li><li>Why it took years to recognize what she was experiencing as burnout</li><li>Her turnaround through hormone therapy, peptides, and intentional self-care</li><li>Why you cannot scale what you're not willing to protect</li></ul><p>For the founders, operators, and leaders in this audience who are used to being the one who holds everything together — this conversation is for you. Shea's transformation isn't a wellness influencer story. It's a business owner's story about sustainability, longevity, and the hard truth that you cannot scale what you're not willing to protect.</p><p>🎙️ Listen to Growth: Cultivated → <a rel="noopener noreferrer nofollow" href="https://www.youtube.com/@BluebonsaiGroup" target="_blank">@BluebonsaiGroup</a><br />🌱 Learn more about Bluebonsai Group → <a rel="noopener noreferrer nofollow" href="http://www.bluebonsaigroup.com" target="_blank">http://www.bluebonsaigroup.com</a><br />🔗 Connect with Shea → <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/sheatianaa/" target="_blank">https://www.instagram.com/sheatianaa/</a></p>]]></description><guid isPermaLink="false">ed6f95cc-d849-4be8-849f-d858c7dfc4d4</guid><dc:creator><![CDATA[Michelle Casini]]></dc:creator><pubDate>Mon, 06 Jul 2026 17:42:43 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/eb17d1baefe2923a4c4df960954b0dfa7b2fa985930efcdda2cfdd3ff574331b/eyJlcGlzb2RlSWQiOiJlZDZmOTVjYy1kODQ5LTRiZTgtODQ5Zi1kODU4YzdkZmM0ZDQiLCJwb2RjYXN0SWQiOiIwOTU1NGM1Yy04YWIyLTQ1YjktYjNiOS1kYjMwOTNjZmIzNmUiLCJhY2NvdW50SWQiOiI2OWQwMjkxOTQzYjhlNDVlNzM3OWYzZmEiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmEyMWNhNmZiNjE1ZjM5ZGQxMmE4MzFkL21pY2hlbGxlcy1zdHVkaW8tUFRnZlItY29tcG9zZXItMjAyNi02LTRfXzIwLTU2LTQ3Lm1wMyJ9.mp3" length="71462809" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/episodes/ed6f95cc-d849-4be8-849f-d858c7dfc4d4/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;Shea Fears helped build a healthcare franchise from the ground up, with nearly 1,000 locations sold, departments built from scratch, a presidential role held through one of the most chaotic growth sprints in recent franchise history. And through all of it, she was quietly neglecting the one patient she kept pushing to the back of the list: herself.&lt;/p&gt;&lt;p&gt;This episode is the story of what burnout actually looks like when you&apos;re a high-performing woman in healthcare and what it took to finally turn the tools of her trade on her own health.&lt;/p&gt;&lt;p&gt;In this episode:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;How she helped scale a franchise system to nearly 1,000 locations sold, often on three to four hours of sleep&lt;/li&gt;&lt;li&gt;The mindset that kept her pushing through instead of stopping and what it cost her&lt;/li&gt;&lt;li&gt;Why it took years to recognize what she was experiencing as burnout&lt;/li&gt;&lt;li&gt;Her turnaround through hormone therapy, peptides, and intentional self-care&lt;/li&gt;&lt;li&gt;Why you cannot scale what you&apos;re not willing to protect&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;For the founders, operators, and leaders in this audience who are used to being the one who holds everything together — this conversation is for you. Shea&apos;s transformation isn&apos;t a wellness influencer story. It&apos;s a business owner&apos;s story about sustainability, longevity, and the hard truth that you cannot scale what you&apos;re not willing to protect.&lt;/p&gt;&lt;p&gt;🎙️ Listen to Growth: Cultivated → &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.youtube.com/@BluebonsaiGroup&quot; target=&quot;_blank&quot;&gt;@BluebonsaiGroup&lt;/a&gt;&lt;br /&gt;🌱 Learn more about Bluebonsai Group → &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;http://www.bluebonsaigroup.com&quot; target=&quot;_blank&quot;&gt;http://www.bluebonsaigroup.com&lt;/a&gt;&lt;br /&gt;🔗 Connect with Shea → &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/sheatianaa/&quot; target=&quot;_blank&quot;&gt;https://www.instagram.com/sheatianaa/&lt;/a&gt;&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:37:13</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/logos/306bf993-2487-4ff1-a5ab-a85ed96cdf42.jpeg"/><itunes:title>Running on Empty: What Burnout Really Looks Like When You&apos;re the One Who Never Stops</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[AI Meets HI: The Future of Fitness Coaching]]></title><description><![CDATA[<p>Nearly 20 years ago, Brian Meisenburg made the deliberate, at-the-time-risky call to focus exclusively on the 40-and-over population, betting that an industry obsessed with HIIT classes and 20-somethings was missing an entire generation ready to invest in their health. That bet paid off: two locations today, a third and fourth opening this year, and a business model that's since expanded into medical weight loss and longevity care.</p><p>In this episode of Growth: Cultivated, Brian shares how he rebuilt his marketing, onboarding, and even his approach to nutrition to serve this audience. We'll also learn how he's spent the last few years quietly weaving AI into the back office without losing the human coaching relationship at the center of it all.</p><p>In this episode:</p><ul><li>Why he built his business around the client demographic the industry overlooked</li><li>What it actually took to rebuild marketing, onboarding, and culture around a new audience</li><li>How he uses AI to automate the back office (attendance, billing, habit tracking) without losing the human coaching relationship</li><li>The "AI meets HI" philosophy driving his approach to scaling four locations</li><li>What's next as fitness, wellness, and technology continue to converge</li></ul><p>This one is for founders and owners in the health, wellness, and aesthetics space who are thinking about how to grow sustainably. Whether that means serving an underserved niche or bringing AI into their operations without losing the human touch.</p><p>🎙️ Listen to Growth: Cultivated → <a rel="noopener noreferrer nofollow" href="https://www.youtube.com/@BluebonsaiGroup" target="_blank">@BluebonsaiGroup</a><br />🌱 Learn more about Bluebonsai Group → <a rel="noopener noreferrer nofollow" href="http://www.bluebonsaigroup.com" target="_blank">http://www.bluebonsaigroup.com</a><br />🔗 Connect with Brian → <a rel="noopener noreferrer nofollow" href="https://www.fatlossbuffalo.com/" target="_blank">https://www.fatlossbuffalo.com/</a></p>]]></description><guid isPermaLink="false">b817102c-fcb7-4582-8878-55659084865b</guid><dc:creator><![CDATA[Michelle Casini]]></dc:creator><pubDate>Mon, 06 Jul 2026 16:38:18 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/051be2d175d4347bd51575aaae4d12efad27c27feadd4f5c92608d3d31fd125a/eyJlcGlzb2RlSWQiOiJiODE3MTAyYy1mY2I3LTQ1ODItODg3OC01NTY1OTA4NDg2NWIiLCJwb2RjYXN0SWQiOiIwOTU1NGM1Yy04YWIyLTQ1YjktYjNiOS1kYjMwOTNjZmIzNmUiLCJhY2NvdW50SWQiOiI2OWQwMjkxOTQzYjhlNDVlNzM3OWYzZmEiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmE0YmQ1YWYzODAwYzc4NzUwMTU5OGJiL21pY2hlbGxlcy1zdHVkaW8tUFRnZlItY29tcG9zZXItMjAyNi03LTZfXzE4LTE5LTU5Lm1wMyJ9.mp3" length="49820882" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/episodes/b817102c-fcb7-4582-8878-55659084865b/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;Nearly 20 years ago, Brian Meisenburg made the deliberate, at-the-time-risky call to focus exclusively on the 40-and-over population, betting that an industry obsessed with HIIT classes and 20-somethings was missing an entire generation ready to invest in their health. That bet paid off: two locations today, a third and fourth opening this year, and a business model that&apos;s since expanded into medical weight loss and longevity care.&lt;/p&gt;&lt;p&gt;In this episode of Growth: Cultivated, Brian shares how he rebuilt his marketing, onboarding, and even his approach to nutrition to serve this audience. We&apos;ll also learn how he&apos;s spent the last few years quietly weaving AI into the back office without losing the human coaching relationship at the center of it all.&lt;/p&gt;&lt;p&gt;In this episode:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Why he built his business around the client demographic the industry overlooked&lt;/li&gt;&lt;li&gt;What it actually took to rebuild marketing, onboarding, and culture around a new audience&lt;/li&gt;&lt;li&gt;How he uses AI to automate the back office (attendance, billing, habit tracking) without losing the human coaching relationship&lt;/li&gt;&lt;li&gt;The &quot;AI meets HI&quot; philosophy driving his approach to scaling four locations&lt;/li&gt;&lt;li&gt;What&apos;s next as fitness, wellness, and technology continue to converge&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;This one is for founders and owners in the health, wellness, and aesthetics space who are thinking about how to grow sustainably. Whether that means serving an underserved niche or bringing AI into their operations without losing the human touch.&lt;/p&gt;&lt;p&gt;🎙️ Listen to Growth: Cultivated → &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.youtube.com/@BluebonsaiGroup&quot; target=&quot;_blank&quot;&gt;@BluebonsaiGroup&lt;/a&gt;&lt;br /&gt;🌱 Learn more about Bluebonsai Group → &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;http://www.bluebonsaigroup.com&quot; target=&quot;_blank&quot;&gt;http://www.bluebonsaigroup.com&lt;/a&gt;&lt;br /&gt;🔗 Connect with Brian → &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.fatlossbuffalo.com/&quot; target=&quot;_blank&quot;&gt;https://www.fatlossbuffalo.com/&lt;/a&gt;&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:25:57</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/logos/306bf993-2487-4ff1-a5ab-a85ed96cdf42.jpeg"/><itunes:title>AI Meets HI: The Future of Fitness Coaching</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[The Reciprocity Playbook: Partnerships That Drive Growth]]></title><description><![CDATA[<p>Dr. Joseph Jones set out to run a chiropractic practice and ended up with three locations, a med spa, a tech platform, and a growing network of partnerships built without ever making a cold pitch. For Dr. Jones, that expansion wasn't the result of aggressive marketing. It was the result of trust, timing, and a simple rule: never ask for anything until you've already brought something to the table.</p><p>In this episode of Growth: Cultivated, Dr. Jones shares the real story behind building a multi-venture health business from the ground up and what it actually took to turn patient trust into partnerships, and partnerships into sustainable growth.</p><p>In this episode:</p><ul><li>Why he spent a year and a half doing unpaid outreach before ever pitching a partnership</li><li>The three-part framework he uses to identify real opportunities: problem, convenience, experience</li><li>How patient trust becomes the foundation for every other business relationship</li><li>Where AI fits into his practice and where he draws the line on keeping it human</li><li>What he's building next, and why he's waiting for the right partner instead of any partner</li></ul><p>This one is for founders and owners in the health, wellness, and aesthetics space who are thinking about what comes next, whether that's a new location, a strategic partnership, or a smarter way to grow what they already have.</p><p>🎙️ Listen to Growth: Cultivated → <a rel="noopener noreferrer nofollow" href="https://www.youtube.com/@BluebonsaiGroup" target="_blank">@BluebonsaiGroup</a><br />🌱 Learn more about Bluebonsai Group → <a rel="noopener noreferrer nofollow" href="www.bluebonsaigroup.com" target="_blank">www.bluebonsaigroup.com</a><br />🔗 Connect with Dr. Jones → <a rel="noopener noreferrer nofollow" href="https://levatedchiropractic.com/" target="_blank">https://levatedchiropractic.com/</a></p><p></p>]]></description><guid isPermaLink="false">87626b94-2625-43e9-bbfe-b0de546d8eeb</guid><dc:creator><![CDATA[Michelle Casini]]></dc:creator><pubDate>Mon, 06 Jul 2026 16:18:44 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/2c8b6ad9cabdfbd10acde3f75414e2f3a25d78bf8b15176d5c9215453f78624d/eyJlcGlzb2RlSWQiOiI4NzYyNmI5NC0yNjI1LTQzZTktYmJmZS1iMGRlNTQ2ZDhlZWIiLCJwb2RjYXN0SWQiOiIwOTU1NGM1Yy04YWIyLTQ1YjktYjNiOS1kYjMwOTNjZmIzNmUiLCJhY2NvdW50SWQiOiI2OWQwMjkxOTQzYjhlNDVlNzM3OWYzZmEiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmE0YmNkODJiMjVkZDk4MGZjOTUyZTNkL21pY2hlbGxlcy1zdHVkaW8tUFRnZlItY29tcG9zZXItMjAyNi03LTZfXzE3LTQ1LTUubXAzIn0=.mp3" length="47461085" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/episodes/87626b94-2625-43e9-bbfe-b0de546d8eeb/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;Dr. Joseph Jones set out to run a chiropractic practice and ended up with three locations, a med spa, a tech platform, and a growing network of partnerships built without ever making a cold pitch. For Dr. Jones, that expansion wasn&apos;t the result of aggressive marketing. It was the result of trust, timing, and a simple rule: never ask for anything until you&apos;ve already brought something to the table.&lt;/p&gt;&lt;p&gt;In this episode of Growth: Cultivated, Dr. Jones shares the real story behind building a multi-venture health business from the ground up and what it actually took to turn patient trust into partnerships, and partnerships into sustainable growth.&lt;/p&gt;&lt;p&gt;In this episode:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Why he spent a year and a half doing unpaid outreach before ever pitching a partnership&lt;/li&gt;&lt;li&gt;The three-part framework he uses to identify real opportunities: problem, convenience, experience&lt;/li&gt;&lt;li&gt;How patient trust becomes the foundation for every other business relationship&lt;/li&gt;&lt;li&gt;Where AI fits into his practice and where he draws the line on keeping it human&lt;/li&gt;&lt;li&gt;What he&apos;s building next, and why he&apos;s waiting for the right partner instead of any partner&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;This one is for founders and owners in the health, wellness, and aesthetics space who are thinking about what comes next, whether that&apos;s a new location, a strategic partnership, or a smarter way to grow what they already have.&lt;/p&gt;&lt;p&gt;🎙️ Listen to Growth: Cultivated → &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.youtube.com/@BluebonsaiGroup&quot; target=&quot;_blank&quot;&gt;@BluebonsaiGroup&lt;/a&gt;&lt;br /&gt;🌱 Learn more about Bluebonsai Group → &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;www.bluebonsaigroup.com&quot; target=&quot;_blank&quot;&gt;www.bluebonsaigroup.com&lt;/a&gt;&lt;br /&gt;🔗 Connect with Dr. Jones → &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://levatedchiropractic.com/&quot; target=&quot;_blank&quot;&gt;https://levatedchiropractic.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:24:43</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/logos/306bf993-2487-4ff1-a5ab-a85ed96cdf42.jpeg"/><itunes:title>The Reciprocity Playbook: Partnerships That Drive Growth</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[When Growth Outpaces Your Vision: Scaling a Health Practice Across State Lines]]></title><description><![CDATA[<p>Jasmary Tineo set out to serve her community with a small, manageable practice. Growth had other plans — and she ended up with sixty employees across three states. For Jasmary, founder and CEO of a multi-state behavioral health organization, that growth wasn't accidental. It was the result of conviction, the right systems, and the willingness to sign a lease an hour before boarding a flight home.</p><p>In this episode of Growth: Cultivated, Jasmary shares the real story behind scaling a person-centered practice from a solo operation in Virginia to locations across three states — and what it actually required to do it sustainably.</p><p><b>In this episode:</b></p><ul><li>Why systems had to come before expansion — and what it took to build them</li><li>The delegation struggle that almost became a ceiling</li><li>How she uses AI to amplify operations without compromising clinical ethics</li><li>What she looks for in advisors as the business enters its next phase</li><li>The mindset shifts that separate replicating a business from replicating a culture</li></ul><p>This one is for founders and owners in the health, wellness, and mental health space who are thinking about what comes next — whether that's a second location, a larger team, or simply running what they have more sustainably.</p><p>🎙️ Listen to Growth: Cultivated → </p><p><a rel="noopener noreferrer nofollow" href="https://www.youtube.com/@BluebonsaiGroup" target="_blank">https://www.youtube.com/@BluebonsaiGroup</a><br />🌱 Learn more about Bluebonsai Group → <a rel="noopener noreferrer nofollow" href="http://www.bluebonsaigroup.com" target="_blank">www.bluebonsaigroup.com</a><br />🔗 Connect with Jasmary → <a rel="noopener noreferrer nofollow" href="https://hiddenrootsllc.com/" target="_blank">https://hiddenrootsllc.com/</a></p>]]></description><guid isPermaLink="false">09d5e24d-c09a-44ae-8189-69e4b4516163</guid><dc:creator><![CDATA[Michelle Casini]]></dc:creator><pubDate>Mon, 22 Jun 2026 20:10:14 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/87f13fd7b6ef2dcfd906f713faa7aac1c387b5a453c0cc1b93ffdadbf31515bf/eyJlcGlzb2RlSWQiOiIwOWQ1ZTI0ZC1jMDlhLTQ0YWUtODE4OS02OWU0YjQ1MTYxNjMiLCJwb2RjYXN0SWQiOiIwOTU1NGM1Yy04YWIyLTQ1YjktYjNiOS1kYjMwOTNjZmIzNmUiLCJhY2NvdW50SWQiOiI2OWQwMjkxOTQzYjhlNDVlNzM3OWYzZmEiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmEyNzE4ZmY2MWNjYzFhNjRiYjk5OTc0L21pY2hlbGxlcy1zdHVkaW8tUFRnZlItY29tcG9zZXItMjAyNi02LThfXzIxLTMzLTE5Lm1wMyJ9.mp3" length="53474681" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/episodes/09d5e24d-c09a-44ae-8189-69e4b4516163/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;Jasmary Tineo set out to serve her community with a small, manageable practice. Growth had other plans — and she ended up with sixty employees across three states. For Jasmary, founder and CEO of a multi-state behavioral health organization, that growth wasn&apos;t accidental. It was the result of conviction, the right systems, and the willingness to sign a lease an hour before boarding a flight home.&lt;/p&gt;&lt;p&gt;In this episode of Growth: Cultivated, Jasmary shares the real story behind scaling a person-centered practice from a solo operation in Virginia to locations across three states — and what it actually required to do it sustainably.&lt;/p&gt;&lt;p&gt;&lt;b&gt;In this episode:&lt;/b&gt;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Why systems had to come before expansion — and what it took to build them&lt;/li&gt;&lt;li&gt;The delegation struggle that almost became a ceiling&lt;/li&gt;&lt;li&gt;How she uses AI to amplify operations without compromising clinical ethics&lt;/li&gt;&lt;li&gt;What she looks for in advisors as the business enters its next phase&lt;/li&gt;&lt;li&gt;The mindset shifts that separate replicating a business from replicating a culture&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;This one is for founders and owners in the health, wellness, and mental health space who are thinking about what comes next — whether that&apos;s a second location, a larger team, or simply running what they have more sustainably.&lt;/p&gt;&lt;p&gt;🎙️ Listen to Growth: Cultivated → &lt;/p&gt;&lt;p&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.youtube.com/@BluebonsaiGroup&quot; target=&quot;_blank&quot;&gt;https://www.youtube.com/@BluebonsaiGroup&lt;/a&gt;&lt;br /&gt;🌱 Learn more about Bluebonsai Group → &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;http://www.bluebonsaigroup.com&quot; target=&quot;_blank&quot;&gt;www.bluebonsaigroup.com&lt;/a&gt;&lt;br /&gt;🔗 Connect with Jasmary → &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://hiddenrootsllc.com/&quot; target=&quot;_blank&quot;&gt;https://hiddenrootsllc.com/&lt;/a&gt;&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:27:51</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/logos/306bf993-2487-4ff1-a5ab-a85ed96cdf42.jpeg"/><itunes:title>When Growth Outpaces Your Vision: Scaling a Health Practice Across State Lines</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Beauty's Best Kept Secret: Building a Loyal Following Without Chasing Trends]]></title><description><![CDATA[<p>What does it take to build a beauty brand that lasts four decades, without chasing every trend, flooding every channel, or losing what made it special in the first place?</p><p>In this episode of Growth Cultivated, Michelle sits down with Daniel Licursi, President of PharmaGel International, to explore what sustained brand-building really looks like in a crowded, trend-driven industry. Daniel shares how PharmaGel has maintained deep customer loyalty through clean formulations, consistent pricing, and a hands-on team that still picks up the phone and why that approach has proven more durable than rapid scaling ever could.</p><p><b>In this episode:</b></p><ul><li>Why PharmaGel has resisted trend-chasing for over 40 years and what that's meant for their loyal following</li><li>How the "PharmaGel Family" culture drives organic growth and word-of-mouth without big ad spend</li><li>The real cost of scaling too fast, and what beauty entrepreneurs get wrong when they chase placement in major retailers</li><li>How Daniel is thinking about reaching a younger demographic without abandoning the professional channel that built the brand</li><li>Advice for emerging beauty entrepreneurs on cash flow, regulatory complexity, and finding mentors who've made the mistakes already</li></ul><p><i>Subscribe to Growth Cultivated for more conversations on building sustainable, values-driven growth in health, wellness, and aesthetics.</i></p><p>📌 Subscribe to the Podcast: <a rel="noopener noreferrer nofollow" href="https://www.youtube.com/@BluebonsaiGroup" target="_blank">https://www.youtube.com/@BluebonsaiGroup</a></p><p> 📌 Learn more about Bluebonsai Group:  <a rel="noopener noreferrer nofollow" href="https://www.bluebonsaigroup.com/" target="_blank">https://www.bluebonsaigroup.com/</a></p><p>📌 Explore PharmaGel International:</p><p><a rel="noopener noreferrer nofollow" href="https://pharmagel.net/" target="_blank">https://pharmagel.net/</a></p>]]></description><guid isPermaLink="false">b9ef0271-53d7-41fe-8838-7ba4428c0894</guid><dc:creator><![CDATA[Michelle Casini]]></dc:creator><pubDate>Tue, 16 Jun 2026 21:57:44 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/a43830d3892d4ae4e8368c9f53f5fb207477cbb8db35f4c459a22fa692019495/eyJlcGlzb2RlSWQiOiJiOWVmMDI3MS01M2Q3LTQxZmUtODgzOC03YmE0NDI4YzA4OTQiLCJwb2RjYXN0SWQiOiIwOTU1NGM1Yy04YWIyLTQ1YjktYjNiOS1kYjMwOTNjZmIzNmUiLCJhY2NvdW50SWQiOiI2OWQwMjkxOTQzYjhlNDVlNzM3OWYzZmEiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmEwZjcwMWU1ZmMxZGQ3YTk2NmY2MGQ2L21pY2hlbGxlcy1zdHVkaW8tUFRnZlItY29tcG9zZXItMjAyNi01LTIxX18yMi01MC0zOC5tcDMifQ==.mp3" length="59907909" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/episodes/b9ef0271-53d7-41fe-8838-7ba4428c0894/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;What does it take to build a beauty brand that lasts four decades, without chasing every trend, flooding every channel, or losing what made it special in the first place?&lt;/p&gt;&lt;p&gt;In this episode of Growth Cultivated, Michelle sits down with Daniel Licursi, President of PharmaGel International, to explore what sustained brand-building really looks like in a crowded, trend-driven industry. Daniel shares how PharmaGel has maintained deep customer loyalty through clean formulations, consistent pricing, and a hands-on team that still picks up the phone and why that approach has proven more durable than rapid scaling ever could.&lt;/p&gt;&lt;p&gt;&lt;b&gt;In this episode:&lt;/b&gt;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Why PharmaGel has resisted trend-chasing for over 40 years and what that&apos;s meant for their loyal following&lt;/li&gt;&lt;li&gt;How the &quot;PharmaGel Family&quot; culture drives organic growth and word-of-mouth without big ad spend&lt;/li&gt;&lt;li&gt;The real cost of scaling too fast, and what beauty entrepreneurs get wrong when they chase placement in major retailers&lt;/li&gt;&lt;li&gt;How Daniel is thinking about reaching a younger demographic without abandoning the professional channel that built the brand&lt;/li&gt;&lt;li&gt;Advice for emerging beauty entrepreneurs on cash flow, regulatory complexity, and finding mentors who&apos;ve made the mistakes already&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;i&gt;Subscribe to Growth Cultivated for more conversations on building sustainable, values-driven growth in health, wellness, and aesthetics.&lt;/i&gt;&lt;/p&gt;&lt;p&gt;📌 Subscribe to the Podcast: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.youtube.com/@BluebonsaiGroup&quot; target=&quot;_blank&quot;&gt;https://www.youtube.com/@BluebonsaiGroup&lt;/a&gt;&lt;/p&gt;&lt;p&gt; 📌 Learn more about Bluebonsai Group:  &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.bluebonsaigroup.com/&quot; target=&quot;_blank&quot;&gt;https://www.bluebonsaigroup.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;📌 Explore PharmaGel International:&lt;/p&gt;&lt;p&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://pharmagel.net/&quot; target=&quot;_blank&quot;&gt;https://pharmagel.net/&lt;/a&gt;&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:31:12</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/logos/306bf993-2487-4ff1-a5ab-a85ed96cdf42.jpeg"/><itunes:title>Beauty&apos;s Best Kept Secret: Building a Loyal Following Without Chasing Trends</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Franchise Rules, Human Touch: The Art of Scaling Without Losing Your Soul]]></title><description><![CDATA[<p>Tasha Jackson co-owns the DripBar in Keller, Texas, a wellness franchise built on IV therapy, peptide treatments, and a team culture she's fiercely protective of. In this episode, Tasha shares how she and her husband built something that feels genuinely theirs inside a franchise system, why they leaned on their nurses and medical director instead of pretending to have all the answers, and how technology — including AI — has quietly become one of their biggest competitive advantages.</p><p>We dig into what it really takes to stand out as a local brick-and-mortar in the wellness space, how they approach client acquisition without cheapening the relationship, and what's next as they prepare to expand to a second location in Austin.</p><p>If you're a small business owner navigating growth, culture, or the balance between structure and independence, this one's for you.</p>]]></description><guid isPermaLink="false">66869ab1-0eaa-4bcd-b8a9-0c65690c6cd8</guid><dc:creator><![CDATA[Michelle Casini]]></dc:creator><pubDate>Tue, 16 Jun 2026 20:12:45 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/a9cbf3536e936a1a07d06cbb5cf670a6825100d584f62cdd786edaa055b95a27/eyJlcGlzb2RlSWQiOiI2Njg2OWFiMS0wZWFhLTRiY2QtYjhhOS0wYzY1NjkwYzZjZDgiLCJwb2RjYXN0SWQiOiIwOTU1NGM1Yy04YWIyLTQ1YjktYjNiOS1kYjMwOTNjZmIzNmUiLCJhY2NvdW50SWQiOiI2OWQwMjkxOTQzYjhlNDVlNzM3OWYzZmEiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmEzMWFjNGNlNWU0OGEwNTJlNTQwYTY0L21pY2hlbGxlcy1zdHVkaW8tUFRnZlItY29tcG9zZXItMjAyNi02LTE2X18yMi00LTI4Lm1wMyJ9.mp3" length="43565705" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/episodes/66869ab1-0eaa-4bcd-b8a9-0c65690c6cd8/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;Tasha Jackson co-owns the DripBar in Keller, Texas, a wellness franchise built on IV therapy, peptide treatments, and a team culture she&apos;s fiercely protective of. In this episode, Tasha shares how she and her husband built something that feels genuinely theirs inside a franchise system, why they leaned on their nurses and medical director instead of pretending to have all the answers, and how technology — including AI — has quietly become one of their biggest competitive advantages.&lt;/p&gt;&lt;p&gt;We dig into what it really takes to stand out as a local brick-and-mortar in the wellness space, how they approach client acquisition without cheapening the relationship, and what&apos;s next as they prepare to expand to a second location in Austin.&lt;/p&gt;&lt;p&gt;If you&apos;re a small business owner navigating growth, culture, or the balance between structure and independence, this one&apos;s for you.&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:22:41</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/logos/306bf993-2487-4ff1-a5ab-a85ed96cdf42.jpeg"/><itunes:title>Franchise Rules, Human Touch: The Art of Scaling Without Losing Your Soul</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[A Revenue Stream Every Wellness Practice Should Know About]]></title><description><![CDATA[<p>What if your practice could generate a meaningful new revenue stream, without adding appointments, hiring more staff, or depending on insurance reimbursements?</p><p>In this episode of Growth: Cultivated, Dr. Kenneth Krieger introduces the Prysm — a real-time biomarker scanner that gives wellness practices a new way to engage patients and generate revenue outside of insurance. Dr. Krieger shares how practices are adding real patient value while building income that isn't tied to the traditional care model. From same-day ROI potential to deeper patient loyalty, this conversation is full of practical insight for any practice owner thinking about what's next.</p><p><b>In this episode:</b></p><ul><li>Why insurance reimbursements are shrinking</li><li> and what smart practice owners are doing about it</li><li>How real-time health data creates stickier patient relationships</li><li>What it looks like when a practice becomes a true partner in long-term patient health</li></ul><p><b>Subscribe to Growth: Cultivated</b> → <a rel="noopener noreferrer nofollow" href="http://www.youtube.com/@BluebonsaiGroup" target="_blank">www.youtube.com/@BluebonsaiGroup</a></p><p><b>Work with Bluebonsai Group</b> → <a rel="noopener noreferrer nofollow" href="https://www.bluebonsaigroup.com/" target="_blank">https://www.bluebonsaigroup.com</a></p><p><b>Learn more about Dr. Krieger's work</b> → <a rel="noopener noreferrer nofollow" href="http://bioscanmedtechnologies.com" target="_blank">bioscanmedtechnologies.com</a></p>]]></description><guid isPermaLink="false">ae924621-6a65-438b-995d-bac68bd95dbf</guid><dc:creator><![CDATA[Michelle Casini]]></dc:creator><pubDate>Wed, 10 Jun 2026 17:17:45 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/2e163cb7a7d32b5ddc8115ef0bc3cf18b233c97758b0d160cd181d4d244c4485/eyJlcGlzb2RlSWQiOiJhZTkyNDYyMS02YTY1LTQzOGItOTk1ZC1iYWM2OGJkOTVkYmYiLCJwb2RjYXN0SWQiOiIwOTU1NGM1Yy04YWIyLTQ1YjktYjNiOS1kYjMwOTNjZmIzNmUiLCJhY2NvdW50SWQiOiI2OWQwMjkxOTQzYjhlNDVlNzM3OWYzZmEiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmEyNzAxY2UzNjJmNGEwODkwMzAyMGJlL21pY2hlbGxlcy1zdHVkaW8tUFRnZlItY29tcG9zZXItMjAyNi02LThfXzE5LTU0LTIyLm1wMyJ9.mp3" length="49871037" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/episodes/ae924621-6a65-438b-995d-bac68bd95dbf/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;What if your practice could generate a meaningful new revenue stream, without adding appointments, hiring more staff, or depending on insurance reimbursements?&lt;/p&gt;&lt;p&gt;In this episode of Growth: Cultivated, Dr. Kenneth Krieger introduces the Prysm — a real-time biomarker scanner that gives wellness practices a new way to engage patients and generate revenue outside of insurance. Dr. Krieger shares how practices are adding real patient value while building income that isn&apos;t tied to the traditional care model. From same-day ROI potential to deeper patient loyalty, this conversation is full of practical insight for any practice owner thinking about what&apos;s next.&lt;/p&gt;&lt;p&gt;&lt;b&gt;In this episode:&lt;/b&gt;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Why insurance reimbursements are shrinking&lt;/li&gt;&lt;li&gt; and what smart practice owners are doing about it&lt;/li&gt;&lt;li&gt;How real-time health data creates stickier patient relationships&lt;/li&gt;&lt;li&gt;What it looks like when a practice becomes a true partner in long-term patient health&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;b&gt;Subscribe to Growth: Cultivated&lt;/b&gt; → &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;http://www.youtube.com/@BluebonsaiGroup&quot; target=&quot;_blank&quot;&gt;www.youtube.com/@BluebonsaiGroup&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;b&gt;Work with Bluebonsai Group&lt;/b&gt; → &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.bluebonsaigroup.com/&quot; target=&quot;_blank&quot;&gt;https://www.bluebonsaigroup.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;b&gt;Learn more about Dr. Krieger&apos;s work&lt;/b&gt; → &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;http://bioscanmedtechnologies.com&quot; target=&quot;_blank&quot;&gt;bioscanmedtechnologies.com&lt;/a&gt;&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:25:58</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/logos/306bf993-2487-4ff1-a5ab-a85ed96cdf42.jpeg"/><itunes:title>A Revenue Stream Every Wellness Practice Should Know About</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[The Long Game: Passion, Purpose, and Building at Any Age]]></title><description><![CDATA[<p>Dr. Jerry Mixon didn't peak in his 40s. At 78, he runs multiple businesses, sees patients, hosts a four-hour radio show, and still finds time to hold his wife's hand on an evening walk. In this episode, he breaks down the mindset, health practices, and leadership philosophy behind a life built on passion and what every entrepreneur can learn from someone who simply refuses to stop.</p><p>In this episode, we cover:</p><ul><li>How hormone optimization and senescent cell therapy are redefining what's possible as we age</li><li>Why the combination of physical vitality and decades of experience is an entrepreneur's greatest advantage</li><li>How Dr. Mixon built three businesses without sacrificing family or presence</li><li>The supplement philosophy behind Relief Factor and Think Factor</li><li>What he tells his 14-year-old daughter about money, choices, and purpose</li></ul><p>If you're a founder, owner, or leader in the health and wellness space this one is going to make you rethink what your next chapter looks like.</p><p>🎙️ Subscribe to Growth:Cultivated: <a rel="noopener noreferrer nofollow" href="https://www.youtube.com/@BluebonsaiGroup" target="_blank">https://www.youtube.com/@BluebonsaiGroup</a></p><p><a rel="noopener noreferrer nofollow" href="https://www.youtube.com/@BluebonsaiGroup🌱" target="_blank">🌱</a> Learn more about Bluebonsai Group:  <a rel="noopener noreferrer nofollow" href="https://www.bluebonsaigroup.com/" target="_blank">https://www.bluebonsaigroup.com/</a></p><p></p>]]></description><guid isPermaLink="false">3d8523b8-bfe0-4199-96d6-b1215347ed61</guid><dc:creator><![CDATA[Michelle Casini]]></dc:creator><pubDate>Thu, 28 May 2026 00:08:03 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/b8b1abcc37f4a7ece9b92cc4d3473703c380f9d2a88d7ea6c1745001c3ed4b85/eyJlcGlzb2RlSWQiOiIzZDg1MjNiOC1iZmUwLTQxOTktOTZkNi1iMTIxNTM0N2VkNjEiLCJwb2RjYXN0SWQiOiIwOTU1NGM1Yy04YWIyLTQ1YjktYjNiOS1kYjMwOTNjZmIzNmUiLCJhY2NvdW50SWQiOiI2OWQwMjkxOTQzYjhlNDVlNzM3OWYzZmEiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmExNzVhY2Q1ODEzYTcwMWNjODJhMzZlL21pY2hlbGxlcy1zdHVkaW8tUFRnZlItY29tcG9zZXItMjAyNi01LTI3X18yMi01Ny00OS5tcDMifQ==.mp3" length="50099243" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/episodes/3d8523b8-bfe0-4199-96d6-b1215347ed61/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;Dr. Jerry Mixon didn&apos;t peak in his 40s. At 78, he runs multiple businesses, sees patients, hosts a four-hour radio show, and still finds time to hold his wife&apos;s hand on an evening walk. In this episode, he breaks down the mindset, health practices, and leadership philosophy behind a life built on passion and what every entrepreneur can learn from someone who simply refuses to stop.&lt;/p&gt;&lt;p&gt;In this episode, we cover:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;How hormone optimization and senescent cell therapy are redefining what&apos;s possible as we age&lt;/li&gt;&lt;li&gt;Why the combination of physical vitality and decades of experience is an entrepreneur&apos;s greatest advantage&lt;/li&gt;&lt;li&gt;How Dr. Mixon built three businesses without sacrificing family or presence&lt;/li&gt;&lt;li&gt;The supplement philosophy behind Relief Factor and Think Factor&lt;/li&gt;&lt;li&gt;What he tells his 14-year-old daughter about money, choices, and purpose&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;If you&apos;re a founder, owner, or leader in the health and wellness space this one is going to make you rethink what your next chapter looks like.&lt;/p&gt;&lt;p&gt;🎙️ Subscribe to Growth:Cultivated: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.youtube.com/@BluebonsaiGroup&quot; target=&quot;_blank&quot;&gt;https://www.youtube.com/@BluebonsaiGroup&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.youtube.com/@BluebonsaiGroup🌱&quot; target=&quot;_blank&quot;&gt;🌱&lt;/a&gt; Learn more about Bluebonsai Group:  &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.bluebonsaigroup.com/&quot; target=&quot;_blank&quot;&gt;https://www.bluebonsaigroup.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:26:06</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/logos/306bf993-2487-4ff1-a5ab-a85ed96cdf42.jpeg"/><itunes:title>The Long Game: Passion, Purpose, and Building at Any Age</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[How a Private Dental Practice Built 400+ 5-Star Reviews]]></title><description><![CDATA[<p>What does it actually take to build a thriving, patient-centered dental practice in an era of corporate dentistry takeovers? In this episode of <i>Growth: Cultivated</i>, host Michelle Casini sits down with Dr. Shelly Hingle, co-founder of Restoration Dental, to unpack the strategies behind their 400+ five-star Google reviews, their commitment to financial transparency, and how they're using AI to win back time without losing the personal touch that sets them apart.</p><p>Dr. Hingle gets candid about the realities of running a small private practice — from navigating dental insurance confusion and building patient trust, to managing a close-knit team when life inevitably gets in the way. She also shares how Restoration Dental is already using AI for billing, insurance appeals, and an AI-powered front desk that handles after-hours calls — all designed to let the clinical team focus on what matters most: the patient in the chair.</p><p>Whether you own a dental practice, a med spa, a wellness clinic, or any small healthcare business, this episode is packed with honest, practical insight on growth, operations, and the human side of leadership.</p><p><b>In this episode, you'll learn:</b></p><ul><li>How to generate consistent 5-star reviews without it feeling forced</li><li>Why financial transparency is a competitive edge in private practice</li><li>How AI is already transforming front desk operations and billing workflows</li><li>The HR lessons every small practice owner needs to hear</li><li>What it really means to build a team culture that holds up under pressure</li></ul><p>🌱 <i>Growth: Cultivated</i> is a Bluebonsai Group podcast for leaders and owners in health, wellness, and aesthetics.</p><p>🔔 Subscribe for new episodes every week.</p><p><b>#DentalPractice #PrivatePractice #PatientExperience #AIInHealthcare #DentalMarketing #SmallBusinessGrowth #HealthcareMarketing #GrowthCultivated #DentalOffice #PracticeManagement</b></p>]]></description><guid isPermaLink="false">3e40bfe9-42b6-455e-9ab0-34a4bc8ca660</guid><dc:creator><![CDATA[Michelle Casini]]></dc:creator><pubDate>Wed, 27 May 2026 21:33:54 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/e67665431c4f06493172b4d91dc564d5fcf47ef75d1c50b7119935f33d3e66ef/eyJlcGlzb2RlSWQiOiIzZTQwYmZlOS00MmI2LTQ1NWUtOWFiMC0zNGE0YmM4Y2E2NjAiLCJwb2RjYXN0SWQiOiIwOTU1NGM1Yy04YWIyLTQ1YjktYjNiOS1kYjMwOTNjZmIzNmUiLCJhY2NvdW50SWQiOiI2OWQwMjkxOTQzYjhlNDVlNzM3OWYzZmEiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmExNzVjMzJhYzliYTdiMTQzNzJhMzBkL21pY2hlbGxlcy1zdHVkaW8tUFRnZlItY29tcG9zZXItMjAyNi01LTI3X18yMy0zLTQ1Lm1wMyJ9.mp3" length="42400435" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/episodes/3e40bfe9-42b6-455e-9ab0-34a4bc8ca660/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;What does it actually take to build a thriving, patient-centered dental practice in an era of corporate dentistry takeovers? In this episode of &lt;i&gt;Growth: Cultivated&lt;/i&gt;, host Michelle Casini sits down with Dr. Shelly Hingle, co-founder of Restoration Dental, to unpack the strategies behind their 400+ five-star Google reviews, their commitment to financial transparency, and how they&apos;re using AI to win back time without losing the personal touch that sets them apart.&lt;/p&gt;&lt;p&gt;Dr. Hingle gets candid about the realities of running a small private practice — from navigating dental insurance confusion and building patient trust, to managing a close-knit team when life inevitably gets in the way. She also shares how Restoration Dental is already using AI for billing, insurance appeals, and an AI-powered front desk that handles after-hours calls — all designed to let the clinical team focus on what matters most: the patient in the chair.&lt;/p&gt;&lt;p&gt;Whether you own a dental practice, a med spa, a wellness clinic, or any small healthcare business, this episode is packed with honest, practical insight on growth, operations, and the human side of leadership.&lt;/p&gt;&lt;p&gt;&lt;b&gt;In this episode, you&apos;ll learn:&lt;/b&gt;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;How to generate consistent 5-star reviews without it feeling forced&lt;/li&gt;&lt;li&gt;Why financial transparency is a competitive edge in private practice&lt;/li&gt;&lt;li&gt;How AI is already transforming front desk operations and billing workflows&lt;/li&gt;&lt;li&gt;The HR lessons every small practice owner needs to hear&lt;/li&gt;&lt;li&gt;What it really means to build a team culture that holds up under pressure&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;🌱 &lt;i&gt;Growth: Cultivated&lt;/i&gt; is a Bluebonsai Group podcast for leaders and owners in health, wellness, and aesthetics.&lt;/p&gt;&lt;p&gt;🔔 Subscribe for new episodes every week.&lt;/p&gt;&lt;p&gt;&lt;b&gt;#DentalPractice #PrivatePractice #PatientExperience #AIInHealthcare #DentalMarketing #SmallBusinessGrowth #HealthcareMarketing #GrowthCultivated #DentalOffice #PracticeManagement&lt;/b&gt;&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:22:05</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/logos/306bf993-2487-4ff1-a5ab-a85ed96cdf42.jpeg"/><itunes:title>How a Private Dental Practice Built 400+ 5-Star Reviews</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Independent Practice Superpower: No Hospital or Safety Net Required]]></title><description><![CDATA[<p>What does it actually take to build a thriving independent healthcare practice, with no hospital backing, no safety net, and no shortcuts?</p><p></p><p>Garrett Ewers, CEO of Rejuv Medical, has spent 13 years proving that the independent model can win, if you're willing to do the work.</p><p></p><p>Garrett's path to the CEO seat is anything but conventional. He started at the front desk, worked his way up, got knocked back down (more than once) and kept showing up anyway. What he built along the way is something most leaders don't have: a ground-level understanding of every corner of his business.</p><p></p><p>In this conversation we cover:</p><ul><li>Why the independent model is both a superpower and a daily challenge</li><li>The "holy trinity" of KPIs every practice owner should know</li><li>How radical transparency with employees carried them through financial hardship</li><li>Why chasing the wrong technology cost them $30,000 — and what they learned from it</li><li>The fairy tale method they use to turn patient stories into their #1 growth tool</li></ul><p></p><p>If you're running or building an independent practice, this one's for you.</p><p></p><p>🎙️ Growth Cultivated is a Blue Bonsai Group podcast for health, wellness, and aesthetics business owners who are serious about smarter growth.</p><p></p><p>📩 Connect with us at <a rel="noopener noreferrer nofollow" href="http://bluebonsaigroup.com" target="_blank">bluebonsaigroup.com</a></p><hr /><p><b>Show Notes:</b></p><p>Guest: Garrett Ewers, CEO, Rejuv Medical Topic: The Independent Edge — Cultivating Growth and Resilience in Private, Integrated Healthcare Practices</p><p>Timestamps:</p><ul><li>00:00 — Introduction &amp; Garrett's background</li><li>02:00 — What drew Garrett to Rejuv Medical's mission</li><li>06:00 — Building a worldwide patient base from a small Minnesota town</li><li>08:00 — The advantages and real challenges of staying independent</li><li>11:00 — What actually holds independent practices together during hard times</li><li>15:00 — The holy trinity of KPIs and how Garrett tracks them</li><li>19:00 — Technology that works — and the $30K lesson on what doesn't</li><li>24:00 — The wild journey from front desk to CEO</li><li>31:00 — Growth strategies that actually moved the needle</li><li>36:00 — One piece of advice Garrett wishes he had sooner</li><li>38:00 — The #1 challenge he'd solve with a magic wand</li></ul><hr />]]></description><guid isPermaLink="false">4e936a14-db13-42f6-abeb-9e2011c85528</guid><dc:creator><![CDATA[Michelle Casini]]></dc:creator><pubDate>Thu, 14 May 2026 18:05:39 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/f5f632ca12e0f86c1f1833b6a019df9746bafad5896680a79f233938c3797d0b/eyJlcGlzb2RlSWQiOiI0ZTkzNmExNC1kYjEzLTQyZjYtYWJlYi05ZTIwMTFjODU1MjgiLCJwb2RjYXN0SWQiOiIwOTU1NGM1Yy04YWIyLTQ1YjktYjNiOS1kYjMwOTNjZmIzNmUiLCJhY2NvdW50SWQiOiI2OWQwMjkxOTQzYjhlNDVlNzM3OWYzZmEiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjllNmQ4ZTA3NjE1M2JjNjMwMGUyMGRiL21pY2hlbGxlcy1zdHVkaW8tUFRnZlItY29tcG9zZXItMjAyNi00LTIxX18zLTU0LTM5Lm1wMyJ9.mp3" length="66566835" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/episodes/4e936a14-db13-42f6-abeb-9e2011c85528/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;What does it actually take to build a thriving independent healthcare practice, with no hospital backing, no safety net, and no shortcuts?&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Garrett Ewers, CEO of Rejuv Medical, has spent 13 years proving that the independent model can win, if you&apos;re willing to do the work.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Garrett&apos;s path to the CEO seat is anything but conventional. He started at the front desk, worked his way up, got knocked back down (more than once) and kept showing up anyway. What he built along the way is something most leaders don&apos;t have: a ground-level understanding of every corner of his business.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;In this conversation we cover:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Why the independent model is both a superpower and a daily challenge&lt;/li&gt;&lt;li&gt;The &quot;holy trinity&quot; of KPIs every practice owner should know&lt;/li&gt;&lt;li&gt;How radical transparency with employees carried them through financial hardship&lt;/li&gt;&lt;li&gt;Why chasing the wrong technology cost them $30,000 — and what they learned from it&lt;/li&gt;&lt;li&gt;The fairy tale method they use to turn patient stories into their #1 growth tool&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;If you&apos;re running or building an independent practice, this one&apos;s for you.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;🎙️ Growth Cultivated is a Blue Bonsai Group podcast for health, wellness, and aesthetics business owners who are serious about smarter growth.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;📩 Connect with us at &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;http://bluebonsaigroup.com&quot; target=&quot;_blank&quot;&gt;bluebonsaigroup.com&lt;/a&gt;&lt;/p&gt;&lt;hr /&gt;&lt;p&gt;&lt;b&gt;Show Notes:&lt;/b&gt;&lt;/p&gt;&lt;p&gt;Guest: Garrett Ewers, CEO, Rejuv Medical Topic: The Independent Edge — Cultivating Growth and Resilience in Private, Integrated Healthcare Practices&lt;/p&gt;&lt;p&gt;Timestamps:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;00:00 — Introduction &amp;amp; Garrett&apos;s background&lt;/li&gt;&lt;li&gt;02:00 — What drew Garrett to Rejuv Medical&apos;s mission&lt;/li&gt;&lt;li&gt;06:00 — Building a worldwide patient base from a small Minnesota town&lt;/li&gt;&lt;li&gt;08:00 — The advantages and real challenges of staying independent&lt;/li&gt;&lt;li&gt;11:00 — What actually holds independent practices together during hard times&lt;/li&gt;&lt;li&gt;15:00 — The holy trinity of KPIs and how Garrett tracks them&lt;/li&gt;&lt;li&gt;19:00 — Technology that works — and the $30K lesson on what doesn&apos;t&lt;/li&gt;&lt;li&gt;24:00 — The wild journey from front desk to CEO&lt;/li&gt;&lt;li&gt;31:00 — Growth strategies that actually moved the needle&lt;/li&gt;&lt;li&gt;36:00 — One piece of advice Garrett wishes he had sooner&lt;/li&gt;&lt;li&gt;38:00 — The #1 challenge he&apos;d solve with a magic wand&lt;/li&gt;&lt;/ul&gt;&lt;hr /&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:34:40</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/logos/306bf993-2487-4ff1-a5ab-a85ed96cdf42.jpeg"/><itunes:title>Independent Practice Superpower: No Hospital or Safety Net Required</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Tech-Enabled Care for Human-Centered Growth]]></title><description><![CDATA[<p>What does patient-centered care actually look like in a tech-enabled world?</p><p></p><p>Dr. Priya Bhattacharyya of 98point6 Emergicenter in Lansing, MI shares how her team uses technology to streamline care without losing the human touch patients remember most.</p><p></p><p>She reminds us to<i> "Lead the technology - don't let it lead you."</i></p><p></p><p>🎙️ Growth Cultivated is a Bluebonsai Group podcast for leaders in health, wellness, and aesthetics.</p>]]></description><guid isPermaLink="false">9b1ef092-7666-4cd3-921a-3b77f7143412</guid><dc:creator><![CDATA[Michelle Casini]]></dc:creator><pubDate>Wed, 13 May 2026 21:37:52 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/46bc31c7bbca050efefee7b481dacac1f911d415ead0e1d3e2b0f9b0d5721dc5/eyJlcGlzb2RlSWQiOiI5YjFlZjA5Mi03NjY2LTRjZDMtOTIxYS0zYjc3ZjcxNDM0MTIiLCJwb2RjYXN0SWQiOiIwOTU1NGM1Yy04YWIyLTQ1YjktYjNiOS1kYjMwOTNjZmIzNmUiLCJhY2NvdW50SWQiOiI2OWQwMjkxOTQzYjhlNDVlNzM3OWYzZmEiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmEwNGUzZmM1ODIyMjljNDZkNWE4MTgxL21pY2hlbGxlcy1zdHVkaW8tUFRnZlItY29tcG9zZXItMjAyNi01LTEzX18yMi01MC00Lm1wMyJ9.mp3" length="41709966" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/episodes/9b1ef092-7666-4cd3-921a-3b77f7143412/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;What does patient-centered care actually look like in a tech-enabled world?&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Dr. Priya Bhattacharyya of 98point6 Emergicenter in Lansing, MI shares how her team uses technology to streamline care without losing the human touch patients remember most.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;She reminds us to&lt;i&gt; &quot;Lead the technology - don&apos;t let it lead you.&quot;&lt;/i&gt;&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;🎙️ Growth Cultivated is a Bluebonsai Group podcast for leaders in health, wellness, and aesthetics.&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:21:43</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/logos/306bf993-2487-4ff1-a5ab-a85ed96cdf42.jpeg"/><itunes:title>Tech-Enabled Care for Human-Centered Growth</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[The Business of Intentional Health in Wellness Coaching]]></title><description><![CDATA[<p>Jen Alsman, FDN-P of YOUnique Balance shares what it really takes to build a solo health coaching business with intention. Jen pulls back the curtain on what actually grew her practice, from early networking and speaking engagements to word-of-mouth referrals and a consistent social media presence. She also shares one of the most valuable lessons for any solo business owner: knowing the difference between working <i>in </i>your business and working <i>on </i>it.</p><p></p><p>If you're a wellness entrepreneur or solo founder ready to grow with purpose, you won't want to miss this one.</p>]]></description><guid isPermaLink="false">98318bcb-d3ab-4bef-a63a-a5a09bb0a98b</guid><dc:creator><![CDATA[Michelle Casini]]></dc:creator><pubDate>Mon, 11 May 2026 17:18:35 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/29e13535b9ca22a8dbe851c1b5b89b29d72d4798e93b8333799714f9a1e912e2/eyJlcGlzb2RlSWQiOiI5ODMxOGJjYi1kM2FiLTRiZWYtYTYzYS1hNWEwOWJiMGE5OGIiLCJwb2RjYXN0SWQiOiIwOTU1NGM1Yy04YWIyLTQ1YjktYjNiOS1kYjMwOTNjZmIzNmUiLCJhY2NvdW50SWQiOiI2OWQwMjkxOTQzYjhlNDVlNzM3OWYzZmEiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmEwMjAzNTdjMDg5YzBjZWI0ZGI3ODJlL21pY2hlbGxlcy1zdHVkaW8tUFRnZlItY29tcG9zZXItMjAyNi01LTExX18xOC0yNy0zLm1wMyJ9.mp3" length="21306871" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/episodes/98318bcb-d3ab-4bef-a63a-a5a09bb0a98b/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;Jen Alsman, FDN-P of YOUnique Balance shares what it really takes to build a solo health coaching business with intention. Jen pulls back the curtain on what actually grew her practice, from early networking and speaking engagements to word-of-mouth referrals and a consistent social media presence. She also shares one of the most valuable lessons for any solo business owner: knowing the difference between working &lt;i&gt;in &lt;/i&gt;your business and working &lt;i&gt;on &lt;/i&gt;it.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;If you&apos;re a wellness entrepreneur or solo founder ready to grow with purpose, you won&apos;t want to miss this one.&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:11:06</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/logos/306bf993-2487-4ff1-a5ab-a85ed96cdf42.jpeg"/><itunes:title>The Business of Intentional Health in Wellness Coaching</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[
How Authenticity in Marketing Builds Trust in Aesthetics]]></title><description><![CDATA[<p>Dr. Igor Burko of SY Aesthetics shares how authenticity on social media is helping build trust, attract patients, and grow a premium aesthetics brand. We also discuss patient retention, balancing paid vs. organic marketing, the future of AI in private practice, and creating a true one-stop-shop patient experience.<br /><br />If you’re a practice owner, founder, or marketer in health, this episode is packed with smart growth insights.</p>]]></description><guid isPermaLink="false">588ee40d-e981-4dbe-8f24-ec5c72ae33a4</guid><dc:creator><![CDATA[Michelle Casini]]></dc:creator><pubDate>Tue, 28 Apr 2026 17:06:17 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/b6204149e9aa6f5c55ae2525fc126816770051c75c5d049e9718e115b523fabc/eyJlcGlzb2RlSWQiOiI1ODhlZTQwZC1lOTgxLTRkYmUtOGYyNC1lYzVjNzJhZTMzYTQiLCJwb2RjYXN0SWQiOiIwOTU1NGM1Yy04YWIyLTQ1YjktYjNiOS1kYjMwOTNjZmIzNmUiLCJhY2NvdW50SWQiOiI2OWQwMjkxOTQzYjhlNDVlNzM3OWYzZmEiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjllN2UwOTUzMmFhNmEyMDA0MzkzMGQwL21pY2hlbGxlcy1zdHVkaW8tUFRnZlItY29tcG9zZXItMjAyNi00LTIxX18yMi0zOS00OS5tcDMifQ==.mp3" length="47952605" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/episodes/588ee40d-e981-4dbe-8f24-ec5c72ae33a4/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;Dr. Igor Burko of SY Aesthetics shares how authenticity on social media is helping build trust, attract patients, and grow a premium aesthetics brand. We also discuss patient retention, balancing paid vs. organic marketing, the future of AI in private practice, and creating a true one-stop-shop patient experience.&lt;br /&gt;&lt;br /&gt;If you’re a practice owner, founder, or marketer in health, this episode is packed with smart growth insights.&lt;/p&gt;</itunes:summary><itunes:explicit>yes</itunes:explicit><itunes:duration>00:28:36</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/09554c5c-8ab2-45b9-b3b9-db3093cfb36e/logos/306bf993-2487-4ff1-a5ab-a85ed96cdf42.jpeg"/><itunes:title>
How Authenticity in Marketing Builds Trust in Aesthetics</itunes:title><itunes:episodeType>full</itunes:episodeType></item></channel></rss>