In this episode of UX Evolved, host Eric Ellis sits down with Heidi Chow — a product manager by way of UX design — to unpack what trust in AI actually looks like at the interface level. Heidi has spent her career designing for the moments users have to decide whether to believe what a system is telling them: from an AI-powered feature that scanned users' teeth to confirm treatment fit, to her current work building AI tools that ground answers in real source material instead of asking users to take them on faith.

Eric and Heidi get tactical about the patterns that build (or break) user confidence in AI-driven products: the copy choices that signal certainty versus possibility, when and how to bring a human into the loop, what to show a user versus what to keep behind the scenes, and why designing trust in after the fact rarely works as well as designing it in from day one.

Chapters:
00:00 – Intro: AI trust from an experience angle, not just a tech angle
01:08 – Welcome & background: from recruiter to anthropology to UX bootcamp
04:10 – Heuristics that still hold up in the AI era: why feedback and transparency matter
08:00 – Case study: the Byte AI aligner fit scan
09:20 – The "may" vs. "can" distinction — subtle copy, real trust implications
16:08 – Human-in-the-loop: opt-in checks, user agency, and avoiding "AI slop"
18:01 – Confidence scores: what clinicians saw vs. what users saw
21:17 – Legal, regulatory, and copy decisions in a health context
23:12 – Testing AI-driven copy: evaluative research and A/B reactions
24:53 – Building Prequel: surfacing compliance requirements with AI agents
26:58 – Founder life: judging AI output quality without an expert safety net
29:10 – Can trust be retrofitted into an "AI-first" product?
29:46 – The "layer cake" model of trust: UI, data, and system-prompt layers
32:18 – Where UX designers still add value as UI work gets commoditized
33:22 – Vibe-coding in Claude Design: a product-detail-page example
34:19 – Closing thought: AI gets you 80% there — humanity closes the gap
35:47 – Final question: what would you redesign in the universe?

UX Evolved is a show about how AI is reshaping the practice of user experience — hosted by Eric Ellis. Guests are practitioners who've lived the trade-offs firsthand — designers, PMs, and founders building real AI-powered products.

⏱️ TIMESTAMPS:00:00 - Introduction02:00 - Prediction 1: Visual Polish is Table Stakes, Business Impact is the Differentiator06:00 - Prediction 2: The Great UX Salary Split10:00 - Prediction 3: The 10x Designer Becomes Real14:00 - So What? The Path Forward

🔗 REFERENCED ARTICLES:

• From Benchmarking to Orchestration: https://ericwebdesigner.substack.com/p/from-benchmarking-to-orchestration
• The Great UX Realignment: https://ericwebdesigner.substack.com/p/the-great-ux-realignment-how-smart
• What AI Can't Research: https://ericwebdesigner.substack.com/p/what-ai-cant-research-a-conversation
• Did You Hallucinate? (UX Research): https://ericwebdesigner.substack.com/p/did-you-hallucinate-what-a-ux-researcher
• When the Double Diamond Meets Machine Speed: https://ericwebdesigner.substack.com/p/when-the-double-diamond-meets-machine
• The Junior Designer Advantage: https://ericwebdesigner.substack.com/p/the-junior-designer-advantage-why
• The Last Time Everything Changed: https://ericwebdesigner.substack.com/p/the-last-time-everything-changed
• The Death of "That's Not What We Do": https://ericwebdesigner.substack.com/p/the-death-of-thats-not-what-we-do

📊 SOURCES & CITATIONS:

• Nielsen Norman Group: "The UX Reckoning: Prepare for 2025 and Beyond" - https://www.nngroup.com/articles/ux-reset-2025/
• CareerFoundry: "The 20 Best UX Portfolio Examples" - https://careerfoundry.com/en/blog/ux-design/ux-portfolio-examples-inspiration/
• UX Playbook: "How to Write UX Case Studies That Land You Job" - https://uxplaybook.org/articles/ux-case-study-minto-pyramid-structure-guide

Connect:

• Newsletter: https://ericwebdesigner.substack.com
• LinkedIn: https://www.linkedin.com/in/uxevolved

#UXDesign #AIDesign #ProductDesign #UXCareer #DesignStrategy #UXResearch #AITools #DesignLeadership #2026Predictions

I'm Eric Ellis, and I've spent twenty years designing through every major technology shift—from static wireframes to AI-powered experiences. Here's what I know: UX was never just about the tools. It's about understanding human needs and translating them into experiences that actually work.

UX Evolved brings you in-depth conversations with the veterans who've navigated disruption before. We're cutting through the AI hype to explore what really matters—how our profession adapts, what skills endure, and why human insight remains irreplaceable.

This isn't about learning the latest AI tool. It's about understanding how to thrive as technology reshapes everything we thought we knew about design.

UX is evolving, not dying. Let's figure out how together.

(00:00) Introduction(01:49) Welcome and Amit's Background(02:47) From Pure Math to Product Thinking(03:53) Early iPhone Development and UX Education(04:47) The Paris Metro Lesson: 1970s UX vs Modern Touchscreens(06:22) Removing Friction: Timeless Design Principles(07:00) The Value of Tinkering and Curiosity(08:45) Embedding Yourself in the Problem Space(10:06) The Whiteboard Story: Revenue Management in 2019(13:23) Building AI That Solves Real Problems(18:14) From Engineering to Product Leadership(21:45) The AI Hype vs Reality Gap(26:32) When Technical Excellence Meets User Needs(31:18) Network Intelligence and Pattern Recognition(35:27) Mistakes and Lessons Learned(38:57) The Alexa Catastrophe: Beautiful Product Nobody Bought(41:37) Dampening the Geek: Ego and Humility in Product Design(42:42) Closing Question: Redesigning Apple's iPhone Holder

In this episode of UX Evolved, Adam breaks down what's actually different about the AI disruption versus the Web 2.0 and mobile shifts he lived through at JotSpot, Google, and InVision.

Key Insights:

• Why UX barely existed as we know it in 2005 (and what that means for AI anxiety)
• The real difference between past tech disruptions and today's AI moment
• Which UX skills have stayed valuable across 20 years of change
• Why junior UXers might be in a better spot than junior developers right now
• What AI-first UX actually looks like in practice

Timestamps:00:00 - Introduction03:15 - What UX meant in 2005 (spoiler: almost nothing like today)12:30 - Building through the Google/AJAX revolution22:45 - Creating Mocksup and the prototyping tool wars31:20 - Launching one of the first AI design tools43:10 - Why this disruption feels different52:40 - Skills that survive every tech shift58:30 - What UX looks like in 5 years

About Adam Howell:Principal Product Manager for AI at Versapay | Former Google UX Designer (Gmail, Google Sites) | Co-founder of Mocksup (acquired by InVision) | Founder of Accomplice (early AI design tool)

About UX Evolved:Long-form conversations with UX veterans navigating AI transformation. New episodes monthly exploring how our profession adapts and thrives.

In this conversation, Whitney reveals how AI has transformed her team's approach to design thinking. When a strategic workshop agenda became obsolete mid-session, AI helped them redesign day two in 30 minutes. When customer insights live in thousands of recorded conversations, AI helps surface the human stories that shape what they build.

Essential listening for UX professionals navigating AI disruption without losing what makes them valuable.

Additional advice on how to manage your UX career from Whitney.

Miwako Zosel explains why she's learning SQL and Python, where AI actually helps research (and where it dangerously fails), and why "research is glue"—the most human skill in UX.

For researchers wondering if their career has a future: this is your episode.

Guest: Miwako Zosel, UX Researcher at SmartBear

Figma MCP is real. Agentic workflows are real. And Whitney — Design Director at Cloudbeds — has been living inside all of it. In this conversation, we go beyond the hype to talk about what's actually changing on design teams right now: how power dynamics between designers and engineers are shifting, why synthetic user research is a legitimate pre-screening layer (not a replacement for real humans), and what the role of design looks like when the cost of building collapses.

Her closing answer alone is worth the listen: she wasn't using AI wrong — she was using it to speed up a broken process instead of questioning whether that process needed to exist at all.

In this episode:

• 00:00 — Introduction
• 01:22 — Has the definition of what designers own changed?
• 02:57 — Figma MCP and escaping "polish and fix" mode
• 04:38 — How AI is shifting power dynamics between design and engineering
• 06:11 — A real example: AI agents closing backlog bugs in 15 minutes
• 07:20 — What a designer's week actually looks like now
• 08:20 — Designers as trust builders in an AI-slop world
• 09:26 — AI collapses the build cycle — does prioritization change?
• 10:00 — Designing with context, not just coverage
• 12:09 — Is human judgment in research changing?
• 12:33 — How Whitney uses synthetic AI users in lean research
• 14:55 — AI-assisted heuristic evaluation: speed without replacing instinct
• 17:23 — The growing overlap between UX and product management
• 18:31 — Where does UX fit in agentic enterprise SaaS?
• 19:11 — The UX maturity model as a survival framework
• 20:52 — Does Figma have a future?
• 25:06 — Are your products agent-friendly? The question every team should be asking
• 26:10 — Who are we hiring in 2027? (Spoiler: unicorns)
• 29:18 — Specialization isn't dead — it's a quality gate
• 30:08 — "Fail fast" vs. "fail forward"
• 31:34 — Closing question: what do you wish you'd known when we first recorded?
• 32:16 — The biggest unlock: stop optimizing broken processes, rebuild them

Connect with Whitney Tolley:LinkedIn: https://www.linkedin.com/in/whitneydoyle/Claire Vo's podcast (referenced in episode): https://www.youtube.com/watch?v=I5X4_mYoiM8Connect with UX Evolved:Substack: https://ericwebdesigner.substack.com/LinkedIn: https://www.linkedin.com/company/uxevolvedUX Evolved is a podcast for UX professionals navigating the AI transformation of design. New episodes drop monthly.

Blanca Barragan — PM at Versapay, Forbes Technology Council member — knows that the best product decisions happen when there's healthy tension between disciplines.

In this episode, we get into what actually happens when PMs and UX leads collaborate on AI products.

What we cover:→ Why Blanca loves when designers tell her she's completely wrong→ The real PM/UX collaboration cadence (not the org chart version)→ Who owns the decision when AI can't deliver what the design promised→ What's happening when PMs start prototyping themselves→ The traditional UX skills AI teams are undervaluing→ Direct advice for UX leads worried about becoming irrelevant

Guest: Blanca Barragan, Product Manager at Versapay & Forbes Technology Council Member

Host: Eric Ellis, UX Leader with 20+ years navigating technology disruptions

For UX professionals worried about their relevance in an AI-first world: Blanca's betting on the psychology, the human insight, and the creative tension you bring to the table. Not the UI you generate.

Dr. Travis Bell spent 12 years in broadcast journalism before stepping back to study what happens when technology reshapes a profession from the inside out.

As an Associate Professor of Digital and Sports Media at the University of South Florida and a researcher focused on media framing, he's watched sports journalism get automated, consolidated, and fragmented — and he's drawn some uncomfortable conclusions about what gets lost when we let algorithms do the storytelling.

Sound familiar?

This conversation goes places most UX podcasts never do. We use sports media as a mirror to examine what's actually happening in design and product — the automation of craft, the return of the one-person band, the fragmentation of trusted sources, and the deep risk of AI trained on historically biased data presenting its output as objective truth.

Dr. Bell closes out Season 1 of UX Evolved. It's a fitting end to a season built on the premise that UX is evolving — not disappearing — and that the practitioners who will thrive are the ones willing to look beyond the tools and interrogate the craft itself.

• Guest: Dr. Travis Bell, Associate Professor of Digital & Sports Media, Director of Graduate Programs & Research, Zimmerman School of Advertising and Mass Communications, University of South Florida
• Host: Eric Ellis, UX Evolved
• 📩 Newsletter: https://ericwebdesigner.substack.com/
• 💼 Connect with Eric: https://www.linkedin.com/in/ericellisdesign

#UXDesign #AIAndDesign #UXEvolved #MediaFraming #ProductDesign