<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:psc="http://podlove.org/simple-chapters" xmlns:podcast="https://podcastindex.org/namespace/1.0"><channel><title><![CDATA[The Amy and Joe Show]]></title><description><![CDATA[<p>The Amy and Joe Show is an honest, no-pitch conversation about moving to Real Broker, whether you're a solo agent, team leader, or brokerage owner.</p><p>Hosts Amy Youngren and Joe Herrera have made the move and built thriving businesses across North America. Each episode breaks down the opportunities and strategies behind a transition to Real: the economics, revenue share, ownership, attraction and retention, partnerships, and the pitfalls to avoid.</p><p>Real conversations to help you make the smartest decision for you, your business, and your people.</p><p>New episodes weekly.</p>Connect with Amy: @amyyoungren_<br />Connect with Joe: @joeherrera<br />Join the free UNTD Community on Skool: <a href="https://www.skool.com/untdcommunity" rel="noopener noreferrer nofollow" target="_blank">https://www.skool.com/untdcommunity</a>]]></description><link>https://www.skool.com/untdcommunity</link><generator>Riverside.fm (https://riverside.com)</generator><lastBuildDate>Sun, 18 Oct 2026 22:03:54 GMT</lastBuildDate><atom:link href="https://api.riverside.com/hosting/8xcHoenF.rss" rel="self" type="application/rss+xml"/><author><![CDATA[Joe Herrera & Amy Youngren]]></author><pubDate>Fri, 25 Sep 2026 17:47:45 GMT</pubDate><copyright><![CDATA[2026 Joe Herrera & Amy Youngren]]></copyright><language><![CDATA[en]]></language><ttl>60</ttl><category><![CDATA[Business]]></category><category><![CDATA[Entrepreneurship]]></category><itunes:author>Joe Herrera &amp; Amy Youngren</itunes:author><itunes:summary>&lt;p&gt;The Amy and Joe Show is an honest, no-pitch conversation about moving to Real Broker, whether you&apos;re a solo agent, team leader, or brokerage owner.&lt;/p&gt;&lt;p&gt;Hosts Amy Youngren and Joe Herrera have made the move and built thriving businesses across North America. Each episode breaks down the opportunities and strategies behind a transition to Real: the economics, revenue share, ownership, attraction and retention, partnerships, and the pitfalls to avoid.&lt;/p&gt;&lt;p&gt;Real conversations to help you make the smartest decision for you, your business, and your people.&lt;/p&gt;&lt;p&gt;New episodes weekly.&lt;/p&gt;Connect with Amy: @amyyoungren_&lt;br /&gt;Connect with Joe: @joeherrera&lt;br /&gt;Join the free UNTD Community on Skool: &lt;a href=&quot;https://www.skool.com/untdcommunity&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;https://www.skool.com/untdcommunity&lt;/a&gt;</itunes:summary><itunes:type>episodic</itunes:type><itunes:owner><itunes:name>Joe Herrera &amp; Amy Youngren</itunes:name><itunes:email>porterherrera@gmail.com</itunes:email></itunes:owner><itunes:explicit>no</itunes:explicit><itunes:category text="Business"><itunes:category text="Entrepreneurship"/></itunes:category><itunes:image href="https://hosting-media.riverside.com/media/podcasts/64659de7-c07b-4b6e-80cc-8e5c88bad24e/logos/2a4bde5a-0652-46a9-a34e-55068e0dd4c5.png"/><item><title><![CDATA[I Left REAL and Then Came Running Back (ft. April Williams)]]></title><description><![CDATA[<p>April Williams joined REAL in 2022, left for a traditional brokerage, and came back about a year later. In this episode she tells Amy and Joe exactly why.</p><p><br /></p><p>It started the night she sat down with her business coach and finally looked at what she was paying her brokerage. "I sat there and cried." April is a broker, team leader and coach in the Greater Toronto Area, and she walks through what she gained by leaving, what she missed (the stock options and the fees), and why she came back.</p><p><br /></p><p>They also get into why so many agents never run the numbers on their own brokerage, the "I'm not in it for the money" line, and April's advice for newer agents: get a mentor or join a team. Then Joe ranks the four reasons he loves REAL, and April ranks them too.</p><p><br /></p><p>If you've ever wondered whether your brokerage is actually worth what you pay, this one's for you.</p><p><br /></p><p>⏱️ TIMESTAMPS</p><p>0:00 Cold open</p><p>0:26 Welcome April Williams</p><p>0:57 Why April joined REAL, left, and came back</p><p>1:58 "I sat there and cried": what she was paying her brokerage</p><p>2:21 Royal LePage, a sub-brokerage, then a boutique</p><p>4:36 Why REAL's model made sense: fees, cloud, stock</p><p>5:07 Why don't agents evaluate their brokerage?</p><p>6:06 Run your business like a business</p><p>7:10 The "I'm not in it for the money" trump card</p><p>9:16 So why did she leave?</p><p>11:04 A band-aid or a long-term solution?</p><p>13:24 What brought her back: stock options and fees</p><p>14:22 Is your brokerage the solution or the complement?</p><p>15:07 Paying 50%, and why new agents should join a team</p><p>16:39 Joe's car trade-in analogy</p><p>18:28 Get a mentor or join a team</p><p>19:39 Stepping on the scale</p><p>21:00 What keeps agents stuck: comfort</p><p>22:08 The real cost of running a business</p><p>22:51 Heart decisions and business decisions</p><p>24:25 Zone of genius: automate and delegate</p><p>25:47 Ranking REAL: economics, technology, culture, opportunity</p><p>27:28 How April uses the stock plan</p><p>29:08 Infinite Pipeline Mastery and Build</p><p>30:36 The thirst trap market</p><p>32:13 Thank you, April</p><p><br /></p><p>🚀 Book a confidential conversation: <a href="https://calendly.com/timewithjoeherrera/business-strategy-session" rel="noopener noreferrer nofollow">https://calendly.com/timewithjoeherrera/business-strategy-session</a></p><p><br /></p><p>👥 Connect with April: @_aprilwilliams_ +1 (416) 994-2591 · <a href="mailto:april@getlotus.ca" rel="noopener noreferrer nofollow">april@getlotus.ca</a></p><p>👥 Connect with Joe: @joeherrera +1 (702) 328-7653</p><p>👥 Connect with Amy: @amyyoungren_ +1 (416) 624-8854</p><p><br /></p><p>🏘️ Join our free Skool community with unlimited training and resources: <a href="https://www.skool.com/untdcommunity" rel="noopener noreferrer nofollow">https://www.skool.com/untdcommunity</a></p><p><br /></p><p>New episodes weekly.</p>]]></description><guid isPermaLink="false">a4f3bdfb-6fce-471d-9658-59f6474f0a46</guid><dc:creator><![CDATA[Joe Herrera & Amy Youngren]]></dc:creator><pubDate>Fri, 16 Oct 2026 18:06:50 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/2aa1f8eebc69f38fc9ebf8bab6f890a58e37c1ab2712ea349ef40809331323d2/eyJlcGlzb2RlSWQiOiJhNGYzYmRmYi02ZmNlLTQ3MWQtOTY1OC01OWY2NDc0ZjBhNDYiLCJwb2RjYXN0SWQiOiI2NDY1OWRlNy1jMDdiLTRiNmUtODBjYy04ZTVjODhiYWQyNGUiLCJhY2NvdW50SWQiOiI2YWE5YmI2NjI0MjdhY2U3Njg4NTc4ZmIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmFkMjY1OGM2YmE0ZmY0NTdlMmNlZjIxL2dvb2QtY2xlYW4tbGl2aW5nLTIwMjYtMTAtMTZfXzE4LTYtNTEubXAzIn0=.mp3" length="62787648" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/64659de7-c07b-4b6e-80cc-8e5c88bad24e/episodes/a4f3bdfb-6fce-471d-9658-59f6474f0a46/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;April Williams joined REAL in 2022, left for a traditional brokerage, and came back about a year later. In this episode she tells Amy and Joe exactly why.&lt;/p&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;&lt;p&gt;It started the night she sat down with her business coach and finally looked at what she was paying her brokerage. &quot;I sat there and cried.&quot; April is a broker, team leader and coach in the Greater Toronto Area, and she walks through what she gained by leaving, what she missed (the stock options and the fees), and why she came back.&lt;/p&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;&lt;p&gt;They also get into why so many agents never run the numbers on their own brokerage, the &quot;I&apos;m not in it for the money&quot; line, and April&apos;s advice for newer agents: get a mentor or join a team. Then Joe ranks the four reasons he loves REAL, and April ranks them too.&lt;/p&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;&lt;p&gt;If you&apos;ve ever wondered whether your brokerage is actually worth what you pay, this one&apos;s for you.&lt;/p&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;&lt;p&gt;⏱️ TIMESTAMPS&lt;/p&gt;&lt;p&gt;0:00 Cold open&lt;/p&gt;&lt;p&gt;0:26 Welcome April Williams&lt;/p&gt;&lt;p&gt;0:57 Why April joined REAL, left, and came back&lt;/p&gt;&lt;p&gt;1:58 &quot;I sat there and cried&quot;: what she was paying her brokerage&lt;/p&gt;&lt;p&gt;2:21 Royal LePage, a sub-brokerage, then a boutique&lt;/p&gt;&lt;p&gt;4:36 Why REAL&apos;s model made sense: fees, cloud, stock&lt;/p&gt;&lt;p&gt;5:07 Why don&apos;t agents evaluate their brokerage?&lt;/p&gt;&lt;p&gt;6:06 Run your business like a business&lt;/p&gt;&lt;p&gt;7:10 The &quot;I&apos;m not in it for the money&quot; trump card&lt;/p&gt;&lt;p&gt;9:16 So why did she leave?&lt;/p&gt;&lt;p&gt;11:04 A band-aid or a long-term solution?&lt;/p&gt;&lt;p&gt;13:24 What brought her back: stock options and fees&lt;/p&gt;&lt;p&gt;14:22 Is your brokerage the solution or the complement?&lt;/p&gt;&lt;p&gt;15:07 Paying 50%, and why new agents should join a team&lt;/p&gt;&lt;p&gt;16:39 Joe&apos;s car trade-in analogy&lt;/p&gt;&lt;p&gt;18:28 Get a mentor or join a team&lt;/p&gt;&lt;p&gt;19:39 Stepping on the scale&lt;/p&gt;&lt;p&gt;21:00 What keeps agents stuck: comfort&lt;/p&gt;&lt;p&gt;22:08 The real cost of running a business&lt;/p&gt;&lt;p&gt;22:51 Heart decisions and business decisions&lt;/p&gt;&lt;p&gt;24:25 Zone of genius: automate and delegate&lt;/p&gt;&lt;p&gt;25:47 Ranking REAL: economics, technology, culture, opportunity&lt;/p&gt;&lt;p&gt;27:28 How April uses the stock plan&lt;/p&gt;&lt;p&gt;29:08 Infinite Pipeline Mastery and Build&lt;/p&gt;&lt;p&gt;30:36 The thirst trap market&lt;/p&gt;&lt;p&gt;32:13 Thank you, April&lt;/p&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;&lt;p&gt;🚀 Book a confidential conversation: &lt;a href=&quot;https://calendly.com/timewithjoeherrera/business-strategy-session&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;https://calendly.com/timewithjoeherrera/business-strategy-session&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;&lt;p&gt;👥 Connect with April: @_aprilwilliams_ +1 (416) 994-2591 · &lt;a href=&quot;mailto:april@getlotus.ca&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;april@getlotus.ca&lt;/a&gt;&lt;/p&gt;&lt;p&gt;👥 Connect with Joe: @joeherrera +1 (702) 328-7653&lt;/p&gt;&lt;p&gt;👥 Connect with Amy: @amyyoungren_ +1 (416) 624-8854&lt;/p&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;&lt;p&gt;🏘️ Join our free Skool community with unlimited training and resources: &lt;a href=&quot;https://www.skool.com/untdcommunity&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;https://www.skool.com/untdcommunity&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;&lt;p&gt;New episodes weekly.&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:32:42</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/64659de7-c07b-4b6e-80cc-8e5c88bad24e/logos/2a4bde5a-0652-46a9-a34e-55068e0dd4c5.png"/><itunes:episode>9</itunes:episode><itunes:title>I Left REAL and Then Came Running Back (ft. April Williams)</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[We’re Obsessed With Our Partners!]]></title><description><![CDATA[<p>If there were such a thing as the Amy &amp; Joe Show Oscars, this would be it. One of the most overlooked parts of being at REAL is who you get to build with, so in this episode Amy and Joe shout out six partners who are crushing it: Betsy Tinervin, Raquel Quinet, Shaleni Henriquez, Erin Ethridge, Ryan Wykes and Philip Kang. Raquel came to REAL as a solo agent and now has a sponsorship network of over 500 agents. Shaleni just passed 55 agents at REAL. Ryan is about to hit 500 in his network.</p><p><br /></p><p>Then they get practical. Expansion was "virtually impossible" for Amy at Keller Williams, and REAL's province-wide model let her grow North Group across Ontario's Golden Horseshoe. They also explain why their network of team leaders works like a coaching organization with no coaching fees and no paywall.</p><p><br /></p><p>If you're a team leader or brokerage owner looking for people to build with, or you're already at REAL and want to know who to follow, this one's for you.</p><p><br /></p><p>⏱️ TIMESTAMPS</p><p>0:00 — Cold open</p><p>0:12 — Welcome to the Amy &amp; Joe Show Oscars</p><p>0:27 — The partners you'd never get outside of REAL</p><p>1:07 — Betsy Tinervin: Realtorize Academy and the sales, marketing &amp; AI trifecta</p><p>2:24 — Raquel Quinet: from solo agent to 500+ agents</p><p>3:17 — Shaleni Henriquez and We Rise Collective</p><p>4:02 — Erin Ethridge: the Phoenix team leader you should be following</p><p>5:25 — Ryan Wykes: MBA, Sales Genius, and nearly 500 agents</p><p>6:57 — Philip Kang: "Jump out of the plane and build a parachute on the way down"</p><p>8:15 — From six-month check-ins to real partnership</p><p>9:24 — "The poster child of failed expansion at Keller Williams"</p><p>10:45 — How REAL let North Group expand across Ontario</p><p>11:15 — A coaching organization with no coaching fees</p><p>12:12 — No paywall: "We don't have to have a Stripe account"</p><p>12:57 — Outro</p><p><br /></p><p>🚀 Book a confidential conversation: <a href="https://calendly.com/timewithjoeherrera/business-strategy-session" rel="noopener noreferrer nofollow">https://calendly.com/timewithjoeherrera/business-strategy-session</a></p><p><br /></p><p>👥 Connect with Joe: @joeherrera +1 (702) 328-7653</p><p>👥 Connect with Amy: @amyyoungren_ ‭+1 (416) 624-8854‬</p><p><br /></p><p>🏘️ Join our free Skool community with unlimited training and resources: <a href="https://www.skool.com/untdcommunity" rel="noopener noreferrer nofollow">https://www.skool.com/untdcommunity</a></p><p><br /></p><p>New episodes weekly.</p>]]></description><guid isPermaLink="false">4371a8e3-8f65-453b-a372-7054e18906da</guid><dc:creator><![CDATA[Joe Herrera & Amy Youngren]]></dc:creator><pubDate>Fri, 09 Oct 2026 18:58:12 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/7fd3df2151fed361c0bf2f8b1b52a081a83b43bdde3f0c249354d4a1aa1cc29e/eyJlcGlzb2RlSWQiOiI0MzcxYThlMy04ZjY1LTQ1M2ItYTM3Mi03MDU0ZTE4OTA2ZGEiLCJwb2RjYXN0SWQiOiI2NDY1OWRlNy1jMDdiLTRiNmUtODBjYy04ZTVjODhiYWQyNGUiLCJhY2NvdW50SWQiOiI2YWE5YmI2NjI0MjdhY2U3Njg4NTc4ZmIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmFjOTM5NDQ1OWYzN2FiYjdiZDJmYjcxL2dvb2QtY2xlYW4tbGl2aW5nLTIwMjYtMTAtOV9fMTgtNTgtMTMubXAzIn0=.mp3" length="19852687" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/64659de7-c07b-4b6e-80cc-8e5c88bad24e/episodes/4371a8e3-8f65-453b-a372-7054e18906da/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;If there were such a thing as the Amy &amp;amp; Joe Show Oscars, this would be it. One of the most overlooked parts of being at REAL is who you get to build with, so in this episode Amy and Joe shout out six partners who are crushing it: Betsy Tinervin, Raquel Quinet, Shaleni Henriquez, Erin Ethridge, Ryan Wykes and Philip Kang. Raquel came to REAL as a solo agent and now has a sponsorship network of over 500 agents. Shaleni just passed 55 agents at REAL. Ryan is about to hit 500 in his network.&lt;/p&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;&lt;p&gt;Then they get practical. Expansion was &quot;virtually impossible&quot; for Amy at Keller Williams, and REAL&apos;s province-wide model let her grow North Group across Ontario&apos;s Golden Horseshoe. They also explain why their network of team leaders works like a coaching organization with no coaching fees and no paywall.&lt;/p&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;&lt;p&gt;If you&apos;re a team leader or brokerage owner looking for people to build with, or you&apos;re already at REAL and want to know who to follow, this one&apos;s for you.&lt;/p&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;&lt;p&gt;⏱️ TIMESTAMPS&lt;/p&gt;&lt;p&gt;0:00 — Cold open&lt;/p&gt;&lt;p&gt;0:12 — Welcome to the Amy &amp;amp; Joe Show Oscars&lt;/p&gt;&lt;p&gt;0:27 — The partners you&apos;d never get outside of REAL&lt;/p&gt;&lt;p&gt;1:07 — Betsy Tinervin: Realtorize Academy and the sales, marketing &amp;amp; AI trifecta&lt;/p&gt;&lt;p&gt;2:24 — Raquel Quinet: from solo agent to 500+ agents&lt;/p&gt;&lt;p&gt;3:17 — Shaleni Henriquez and We Rise Collective&lt;/p&gt;&lt;p&gt;4:02 — Erin Ethridge: the Phoenix team leader you should be following&lt;/p&gt;&lt;p&gt;5:25 — Ryan Wykes: MBA, Sales Genius, and nearly 500 agents&lt;/p&gt;&lt;p&gt;6:57 — Philip Kang: &quot;Jump out of the plane and build a parachute on the way down&quot;&lt;/p&gt;&lt;p&gt;8:15 — From six-month check-ins to real partnership&lt;/p&gt;&lt;p&gt;9:24 — &quot;The poster child of failed expansion at Keller Williams&quot;&lt;/p&gt;&lt;p&gt;10:45 — How REAL let North Group expand across Ontario&lt;/p&gt;&lt;p&gt;11:15 — A coaching organization with no coaching fees&lt;/p&gt;&lt;p&gt;12:12 — No paywall: &quot;We don&apos;t have to have a Stripe account&quot;&lt;/p&gt;&lt;p&gt;12:57 — Outro&lt;/p&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;&lt;p&gt;🚀 Book a confidential conversation: &lt;a href=&quot;https://calendly.com/timewithjoeherrera/business-strategy-session&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;https://calendly.com/timewithjoeherrera/business-strategy-session&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;&lt;p&gt;👥 Connect with Joe: @joeherrera +1 (702) 328-7653&lt;/p&gt;&lt;p&gt;👥 Connect with Amy: @amyyoungren_ ‭+1 (416) 624-8854‬&lt;/p&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;&lt;p&gt;🏘️ Join our free Skool community with unlimited training and resources: &lt;a href=&quot;https://www.skool.com/untdcommunity&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;https://www.skool.com/untdcommunity&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;&lt;p&gt;New episodes weekly.&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:13:47</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/64659de7-c07b-4b6e-80cc-8e5c88bad24e/episodes/4371a8e3-8f65-453b-a372-7054e18906da/images/55830707-b1f3-473a-9147-2bf30dc06c55.png"/><itunes:episode>9</itunes:episode><itunes:title>We’re Obsessed With Our Partners!</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[REAL Mythbusters]]></title><description><![CDATA[<p>“Real is an MLM.” “There’s no support.” “It’s a discount brokerage.” Amy and Joe have heard every myth about REAL, and they believed some of them before they joined. In this episode they take on seven of the most common ones with real numbers. Only 14% of REAL’s 37,000 agents have ever sponsored a single agent. REAL ranked #3 in North America for per-agent production. And 60% of the revenue agents generate goes back to the agents.</p><p>If you’re a team leader or broker who’s heard the rumors and wants the facts, or you’re already at REAL and want a better answer next time someone asks, this one’s for you.</p><p>⏱️ TIMESTAMPS<br />0:00 — Cold open<br />0:11 — Busting the myths we believed before joining REAL<br />0:55 — Myth #1: REAL is an MLM / pyramid scheme<br />1:31 — Every brokerage model already pays the people above you<br />2:21 — “You know who hates democracies? Dictators.”<br />3:07 — “I don’t have a problem with pyramids. I have a problem with schemes.”<br />3:57 — Who actually loses under revenue share<br />4:20 — Myth #2: A cloud brokerage means no support<br />4:39 — The Truman Show and the brick-and-mortar bubble<br />5:03 — Peer-to-peer support with team leaders across North America<br />6:07 — Myth #3: REAL agents aren’t serious producers<br />6:25 — #3 in North America for per-agent production<br />7:17 — Myth #4: Agents join so they can stop producing and live off rev share<br />7:27 — Only 14% of agents have sponsored even one agent<br />7:57 — Why the other 86% love it anyway<br />8:28 — Myth #5: REAL is a discount brokerage<br />10:04 — “They pay me to be there”<br />10:39 — Judge a brokerage by value, not cost<br />10:59 — Myth #6: The REAL brand isn’t strong enough<br />12:00 — Your agent brand matters more than your brokerage<br />13:27 — “We just bought RE/MAX”<br />14:11 — Myth #7: REAL agents won’t stop talking about REAL<br />16:54 — Five years in and more passionate than ever<br />17:57 — Be proud of where you hang your license<br />19:17 — Outro</p><p>🚀 Book a confidential conversation: <a href="https://calendly.com/timewithjoeherrera/business-strategy-session" rel="noopener noreferrer nofollow" target="_blank">https://calendly.com/timewithjoeherrera/business-strategy-session</a></p><p>👥 Connect with Joe: @joeherrera +1 (702) 328-7653<br />👥 Connect with Amy: @amyyoungren_ ‭+1 (416) 624-8854‬</p><p>🏘️ Join our free Skool community with unlimited training and resources: <a href="https://www.skool.com/untdcommunity" rel="noopener noreferrer nofollow" target="_blank">https://www.skool.com/untdcommunity</a></p><p>New episodes weekly.</p>]]></description><guid isPermaLink="false">c6ff6597-ab8f-4630-86de-9b295fe5e81c</guid><dc:creator><![CDATA[Joe Herrera & Amy Youngren]]></dc:creator><pubDate>Thu, 08 Oct 2026 19:58:46 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/f5592f8d855b69badfd1550730770f91213e6f7532daf9055287de6ae260aab8/eyJlcGlzb2RlSWQiOiJjNmZmNjU5Ny1hYjhmLTQ2MzAtODZkZS05YjI5NWZlNWU4MWMiLCJwb2RjYXN0SWQiOiI2NDY1OWRlNy1jMDdiLTRiNmUtODBjYy04ZTVjODhiYWQyNGUiLCJhY2NvdW50SWQiOiI2YWE5YmI2NjI0MjdhY2U3Njg4NTc4ZmIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmFjN2Y1Zjc5M2QwOTUzZTY1YzdiNzA0L2dvb2QtY2xlYW4tbGl2aW5nLTIwMjYtMTAtOF9fMTktNTgtNDcubXAzIn0=.mp3" length="28367769" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/64659de7-c07b-4b6e-80cc-8e5c88bad24e/episodes/c6ff6597-ab8f-4630-86de-9b295fe5e81c/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;“Real is an MLM.” “There’s no support.” “It’s a discount brokerage.” Amy and Joe have heard every myth about REAL, and they believed some of them before they joined. In this episode they take on seven of the most common ones with real numbers. Only 14% of REAL’s 37,000 agents have ever sponsored a single agent. REAL ranked #3 in North America for per-agent production. And 60% of the revenue agents generate goes back to the agents.&lt;/p&gt;&lt;p&gt;If you’re a team leader or broker who’s heard the rumors and wants the facts, or you’re already at REAL and want a better answer next time someone asks, this one’s for you.&lt;/p&gt;&lt;p&gt;⏱️ TIMESTAMPS&lt;br /&gt;0:00 — Cold open&lt;br /&gt;0:11 — Busting the myths we believed before joining REAL&lt;br /&gt;0:55 — Myth #1: REAL is an MLM / pyramid scheme&lt;br /&gt;1:31 — Every brokerage model already pays the people above you&lt;br /&gt;2:21 — “You know who hates democracies? Dictators.”&lt;br /&gt;3:07 — “I don’t have a problem with pyramids. I have a problem with schemes.”&lt;br /&gt;3:57 — Who actually loses under revenue share&lt;br /&gt;4:20 — Myth #2: A cloud brokerage means no support&lt;br /&gt;4:39 — The Truman Show and the brick-and-mortar bubble&lt;br /&gt;5:03 — Peer-to-peer support with team leaders across North America&lt;br /&gt;6:07 — Myth #3: REAL agents aren’t serious producers&lt;br /&gt;6:25 — #3 in North America for per-agent production&lt;br /&gt;7:17 — Myth #4: Agents join so they can stop producing and live off rev share&lt;br /&gt;7:27 — Only 14% of agents have sponsored even one agent&lt;br /&gt;7:57 — Why the other 86% love it anyway&lt;br /&gt;8:28 — Myth #5: REAL is a discount brokerage&lt;br /&gt;10:04 — “They pay me to be there”&lt;br /&gt;10:39 — Judge a brokerage by value, not cost&lt;br /&gt;10:59 — Myth #6: The REAL brand isn’t strong enough&lt;br /&gt;12:00 — Your agent brand matters more than your brokerage&lt;br /&gt;13:27 — “We just bought RE/MAX”&lt;br /&gt;14:11 — Myth #7: REAL agents won’t stop talking about REAL&lt;br /&gt;16:54 — Five years in and more passionate than ever&lt;br /&gt;17:57 — Be proud of where you hang your license&lt;br /&gt;19:17 — Outro&lt;/p&gt;&lt;p&gt;🚀 Book a confidential conversation: &lt;a href=&quot;https://calendly.com/timewithjoeherrera/business-strategy-session&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;https://calendly.com/timewithjoeherrera/business-strategy-session&lt;/a&gt;&lt;/p&gt;&lt;p&gt;👥 Connect with Joe: @joeherrera +1 (702) 328-7653&lt;br /&gt;👥 Connect with Amy: @amyyoungren_ ‭+1 (416) 624-8854‬&lt;/p&gt;&lt;p&gt;🏘️ Join our free Skool community with unlimited training and resources: &lt;a href=&quot;https://www.skool.com/untdcommunity&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;https://www.skool.com/untdcommunity&lt;/a&gt;&lt;/p&gt;&lt;p&gt;New episodes weekly.&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:19:42</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/64659de7-c07b-4b6e-80cc-8e5c88bad24e/logos/2a4bde5a-0652-46a9-a34e-55068e0dd4c5.png"/><itunes:episode>8</itunes:episode><itunes:title>REAL Mythbusters</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Agents Leave TOO MUCH Money on the Table]]></title><description><![CDATA[<p>Most agents treat their brokerage like a ferry boat: a way to get from point A (a transaction) to point B (a commission check). Joe Herrera makes the case that REAL is a cruise ship, an economic platform where the same work that closes a deal can also build profitability, ownership, and wealth in ways a traditional brokerage never pays you for. </p><p>If you're a team leader or broker weighing a move, or already at REAL and not using everything you're paying for, this one's for you.</p><p>⏱️ TIMESTAMPS</p><p>0:00 — Intro</p><p>0:12 — Who this is for: movers and current Real agents</p><p>0:33 — The problem: brokerage as point A to point B</p><p>0:57 — Agents create all the income and get paid once</p><p>1:46 — Does your brokerage pay you for the growth you create?</p><p>1:58 — The cruise ship analogy</p><p>2:46 — They treated a cruise ship like a ferry boat</p><p>3:29 — Why Real is the cruise ship, not the ferry</p><p>4:04 — Real isn't a traditional brokerage. It's an economic platform.</p><p>4:34 — The ways you get compensated beyond the commission</p><p>4:53 — Revenue share: 60% of revenue back to agents</p><p>5:51 — Ownership: you become an owner in the company</p><p>6:24 — One Real Mortgage: originate your own loans</p><p>6:50 — One Real Title: profit around the transaction</p><p>7:37 — The real question to ask yourself: "Because at Real, you are."</p><p>🚀 Book a confidential conversation: <a href="https://calendly.com/timewithjoeherrera/business-strategy-session" rel="noopener noreferrer nofollow">https://calendly.com/timewithjoeherrera/business-strategy-session</a></p><p>👥 Connect with Joe: @joeherrera</p><p>👥 Connect with Amy: @amyyoungren_</p><p>🏘️ Join our free Skool community with unlimited training and resources: <a href="https://www.skool.com/untdcommunity" rel="noopener noreferrer nofollow">https://www.skool.com/untdcommunity</a></p><p>New episodes weekly.</p><p><br /></p>]]></description><guid isPermaLink="false">6a726d1b-6f12-42c5-9c1b-4e3feba24000</guid><dc:creator><![CDATA[Joe Herrera & Amy Youngren]]></dc:creator><pubDate>Thu, 01 Oct 2026 19:57:46 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/ed9439f2b7326bc78c88c8ea59737d276e53a9be5b228844428914e4c2961f49/eyJlcGlzb2RlSWQiOiI2YTcyNmQxYi02ZjEyLTQyYzUtOWMxYi00ZTNmZWJhMjQwMDAiLCJwb2RjYXN0SWQiOiI2NDY1OWRlNy1jMDdiLTRiNmUtODBjYy04ZTVjODhiYWQyNGUiLCJhY2NvdW50SWQiOiI2YWE5YmI2NjI0MjdhY2U3Njg4NTc4ZmIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmFiZWJiM2I2MjMyZGEwMGU3NzFhNTQ3L2dvb2QtY2xlYW4tbGl2aW5nLTIwMjYtMTAtMV9fMTktNTctNTEubXAzIn0=.mp3" length="11253595" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/64659de7-c07b-4b6e-80cc-8e5c88bad24e/episodes/6a726d1b-6f12-42c5-9c1b-4e3feba24000/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;Most agents treat their brokerage like a ferry boat: a way to get from point A (a transaction) to point B (a commission check). Joe Herrera makes the case that REAL is a cruise ship, an economic platform where the same work that closes a deal can also build profitability, ownership, and wealth in ways a traditional brokerage never pays you for. &lt;/p&gt;&lt;p&gt;If you&apos;re a team leader or broker weighing a move, or already at REAL and not using everything you&apos;re paying for, this one&apos;s for you.&lt;/p&gt;&lt;p&gt;⏱️ TIMESTAMPS&lt;/p&gt;&lt;p&gt;0:00 — Intro&lt;/p&gt;&lt;p&gt;0:12 — Who this is for: movers and current Real agents&lt;/p&gt;&lt;p&gt;0:33 — The problem: brokerage as point A to point B&lt;/p&gt;&lt;p&gt;0:57 — Agents create all the income and get paid once&lt;/p&gt;&lt;p&gt;1:46 — Does your brokerage pay you for the growth you create?&lt;/p&gt;&lt;p&gt;1:58 — The cruise ship analogy&lt;/p&gt;&lt;p&gt;2:46 — They treated a cruise ship like a ferry boat&lt;/p&gt;&lt;p&gt;3:29 — Why Real is the cruise ship, not the ferry&lt;/p&gt;&lt;p&gt;4:04 — Real isn&apos;t a traditional brokerage. It&apos;s an economic platform.&lt;/p&gt;&lt;p&gt;4:34 — The ways you get compensated beyond the commission&lt;/p&gt;&lt;p&gt;4:53 — Revenue share: 60% of revenue back to agents&lt;/p&gt;&lt;p&gt;5:51 — Ownership: you become an owner in the company&lt;/p&gt;&lt;p&gt;6:24 — One Real Mortgage: originate your own loans&lt;/p&gt;&lt;p&gt;6:50 — One Real Title: profit around the transaction&lt;/p&gt;&lt;p&gt;7:37 — The real question to ask yourself: &quot;Because at Real, you are.&quot;&lt;/p&gt;&lt;p&gt;🚀 Book a confidential conversation: &lt;a href=&quot;https://calendly.com/timewithjoeherrera/business-strategy-session&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;https://calendly.com/timewithjoeherrera/business-strategy-session&lt;/a&gt;&lt;/p&gt;&lt;p&gt;👥 Connect with Joe: @joeherrera&lt;/p&gt;&lt;p&gt;👥 Connect with Amy: @amyyoungren_&lt;/p&gt;&lt;p&gt;🏘️ Join our free Skool community with unlimited training and resources: &lt;a href=&quot;https://www.skool.com/untdcommunity&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;https://www.skool.com/untdcommunity&lt;/a&gt;&lt;/p&gt;&lt;p&gt;New episodes weekly.&lt;/p&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:07:49</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/64659de7-c07b-4b6e-80cc-8e5c88bad24e/logos/2a4bde5a-0652-46a9-a34e-55068e0dd4c5.png"/><itunes:episode>7</itunes:episode><itunes:title>Agents Leave TOO MUCH Money on the Table</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Do NOT Join REAL Unless…]]></title><description><![CDATA[<p>Most people won't tell you this: Real Broker isn't for everyone.<br /><br />Joe Herrera and Amy Youngren get brutally honest about who Real is NOT for — the agents, teams, and brokers who don't succeed here, and exactly why. If you're cost-obsessed, allergic to revenue share, or expecting leads to magically appear the day you switch, watch this before you make a move. They break down the four pillars of Real (opportunity, culture, technology, economics), why value beats cost every single time, and the number one mistake brokers make when they come over. No hype. No "trust me bro." Just the real economics.<br /><br />⏱️ TIMESTAMPS<br />0:00 — Do NOT join Real unless…<br />0:47 — Who is Real NOT for?<br />1:11 — The agents Real won't work for<br />2:22 — Cost vs. value: the mindset that decides everything<br />3:00 — The four pillars of Real<br />3:29 — Why cheap brokerages trap you in a fishbowl<br />5:37 — Revenue share: why some agents can't get past it<br />6:56 — When Real doesn't work for team leaders and brokers<br />7:17 — Why brokers have to grow to win<br />8:16 — Why brokers who don't grow fail<br />10:54 — Joe's own failure: Red Rock Real Estate<br />11:57 — Why a weak value proposition kills teams<br />13:14 — 95% of attraction comes from 3% of agents<br />13:41 — Why "trust me bro" recruiters fail you<br />14:09 — Who you should actually talk to about Real<br />15:28 — The conversation you have to be willing to have<br />15:46 — Real isn't a unicorn<br /><br />🚀 Book a Real discovery call: <a href="https://amyyoungren.com/connect" rel="noopener noreferrer nofollow">https://amyyoungren.com/connect</a><br /><br />👥 Connect with Amy: @amyyoungren_<br />👥 Connect with Joe: @joeherrera<br /><br />🏘️ Join our free Skool community with unlimited training and resources: <a href="https://www.skool.com/untdcommunity" rel="noopener noreferrer nofollow">https://www.skool.com/untdcommunity</a><br /><br />New episodes weekly.<br /><br />🎵 Music licensed through Soundstripe. License: 2JIGE3GXGQ1GPOGJ</p>]]></description><guid isPermaLink="false">1c59e9ec-744c-4817-9a6b-98ecbbbb1cd2</guid><dc:creator><![CDATA[Joe Herrera & Amy Youngren]]></dc:creator><pubDate>Tue, 29 Sep 2026 23:31:08 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/a83f5afa1c86a7b9da8a1d4b23c4e6d08e830277fffa4814d28b367e213ae4b8/eyJlcGlzb2RlSWQiOiIxYzU5ZTllYy03NDRjLTQ4MTctOWE2Yi05OGVjYmJiYjFjZDIiLCJwb2RjYXN0SWQiOiI2NDY1OWRlNy1jMDdiLTRiNmUtODBjYy04ZTVjODhiYWQyNGUiLCJhY2NvdW50SWQiOiI2YWE5YmI2NjI0MjdhY2U3Njg4NTc4ZmIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmFiYzRhNjQxODU4ZWQ4NWVhYjAwYjgyL2dvb2QtY2xlYW4tbGl2aW5nLTIwMjYtOS0yOV9fMjMtMzEtNDkubXAzIn0=.mp3" length="24118378" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/64659de7-c07b-4b6e-80cc-8e5c88bad24e/episodes/1c59e9ec-744c-4817-9a6b-98ecbbbb1cd2/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;Most people won&apos;t tell you this: Real Broker isn&apos;t for everyone.&lt;br /&gt;&lt;br /&gt;Joe Herrera and Amy Youngren get brutally honest about who Real is NOT for — the agents, teams, and brokers who don&apos;t succeed here, and exactly why. If you&apos;re cost-obsessed, allergic to revenue share, or expecting leads to magically appear the day you switch, watch this before you make a move. They break down the four pillars of Real (opportunity, culture, technology, economics), why value beats cost every single time, and the number one mistake brokers make when they come over. No hype. No &quot;trust me bro.&quot; Just the real economics.&lt;br /&gt;&lt;br /&gt;⏱️ TIMESTAMPS&lt;br /&gt;0:00 — Do NOT join Real unless…&lt;br /&gt;0:47 — Who is Real NOT for?&lt;br /&gt;1:11 — The agents Real won&apos;t work for&lt;br /&gt;2:22 — Cost vs. value: the mindset that decides everything&lt;br /&gt;3:00 — The four pillars of Real&lt;br /&gt;3:29 — Why cheap brokerages trap you in a fishbowl&lt;br /&gt;5:37 — Revenue share: why some agents can&apos;t get past it&lt;br /&gt;6:56 — When Real doesn&apos;t work for team leaders and brokers&lt;br /&gt;7:17 — Why brokers have to grow to win&lt;br /&gt;8:16 — Why brokers who don&apos;t grow fail&lt;br /&gt;10:54 — Joe&apos;s own failure: Red Rock Real Estate&lt;br /&gt;11:57 — Why a weak value proposition kills teams&lt;br /&gt;13:14 — 95% of attraction comes from 3% of agents&lt;br /&gt;13:41 — Why &quot;trust me bro&quot; recruiters fail you&lt;br /&gt;14:09 — Who you should actually talk to about Real&lt;br /&gt;15:28 — The conversation you have to be willing to have&lt;br /&gt;15:46 — Real isn&apos;t a unicorn&lt;br /&gt;&lt;br /&gt;🚀 Book a Real discovery call: &lt;a href=&quot;https://amyyoungren.com/connect&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;https://amyyoungren.com/connect&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;👥 Connect with Amy: @amyyoungren_&lt;br /&gt;👥 Connect with Joe: @joeherrera&lt;br /&gt;&lt;br /&gt;🏘️ Join our free Skool community with unlimited training and resources: &lt;a href=&quot;https://www.skool.com/untdcommunity&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;https://www.skool.com/untdcommunity&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;New episodes weekly.&lt;br /&gt;&lt;br /&gt;🎵 Music licensed through Soundstripe. License: 2JIGE3GXGQ1GPOGJ&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:16:45</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/64659de7-c07b-4b6e-80cc-8e5c88bad24e/logos/2a4bde5a-0652-46a9-a34e-55068e0dd4c5.png"/><itunes:episode>6</itunes:episode><itunes:title>Do NOT Join REAL Unless…</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Agents REFUSE to Leave Our TECH]]></title><description><![CDATA[<p>Why Real's technology has become the reason agents stay — and how AI is changing the game.<br /><br />Joe Herrera and Amy Youngren break down the tech behind Real's growth: why owning your own proprietary tech beats the white-labeled tools every brokerage promises, how it let them cut a full-time salary from their P&amp;L, and why the tech itself has become a retention machine. Then they get into Leo and AI: what it takes off your plate, where it can't replace you, and how it turns listing photos into video in seconds.<br /><br />⏱️ TIMESTAMPS<br />0:00 — Intro<br />2:37 — Why owning your own tech changes everything<br />4:48 — The tech that keeps agents from leaving<br />7:57 — Leo and the role of AI in real estate<br />10:36 — The future of the CRM<br />11:41 — Letting AI take routine tasks off your plate<br />13:06 — Where AI can't replace the human touch<br />13:44 — Turning listing photos into AI video, fast<br />15:03 — Fast and free vs. slow and expensive<br /><br />🚀 Book a Real discovery call: <a href="https://amyyoungren.com/connect" rel="noopener noreferrer nofollow">https://amyyoungren.com/connect</a><br /><br />👥 Connect with Amy: @amyyoungren_<br />👥 Connect with Joe: @joeherrera<br /><br />🏘️ Join our free Skool community with unlimited training and resources: <a href="https://www.skool.com/untdcommunity" rel="noopener noreferrer nofollow">https://www.skool.com/untdcommunity</a><br /><br />New episodes weekly.<br /><br />🎵 Music licensed through Soundstripe. License: 2JIGE3GXGQ1GPOGJ</p>]]></description><guid isPermaLink="false">72a73c43-b17e-4b02-8cfe-1002c1a8765b</guid><dc:creator><![CDATA[Joe Herrera & Amy Youngren]]></dc:creator><pubDate>Tue, 29 Sep 2026 23:30:12 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/4bf7f03b880282f674e2f60a6986d21539f6c2cdd1846b957d25c0006f10eceb/eyJlcGlzb2RlSWQiOiI3MmE3M2M0My1iMTdlLTRiMDItOGNmZS0xMDAyYzFhODc2NWIiLCJwb2RjYXN0SWQiOiI2NDY1OWRlNy1jMDdiLTRiNmUtODBjYy04ZTVjODhiYWQyNGUiLCJhY2NvdW50SWQiOiI2YWE5YmI2NjI0MjdhY2U3Njg4NTc4ZmIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmFiYzRhMGM0MWI2YjNiYmI2MTVjMTI1L2dvb2QtY2xlYW4tbGl2aW5nLTIwMjYtOS0yOV9fMjMtMzAtMjIubXAzIn0=.mp3" length="19964282" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/64659de7-c07b-4b6e-80cc-8e5c88bad24e/episodes/72a73c43-b17e-4b02-8cfe-1002c1a8765b/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;Why Real&apos;s technology has become the reason agents stay — and how AI is changing the game.&lt;br /&gt;&lt;br /&gt;Joe Herrera and Amy Youngren break down the tech behind Real&apos;s growth: why owning your own proprietary tech beats the white-labeled tools every brokerage promises, how it let them cut a full-time salary from their P&amp;amp;L, and why the tech itself has become a retention machine. Then they get into Leo and AI: what it takes off your plate, where it can&apos;t replace you, and how it turns listing photos into video in seconds.&lt;br /&gt;&lt;br /&gt;⏱️ TIMESTAMPS&lt;br /&gt;0:00 — Intro&lt;br /&gt;2:37 — Why owning your own tech changes everything&lt;br /&gt;4:48 — The tech that keeps agents from leaving&lt;br /&gt;7:57 — Leo and the role of AI in real estate&lt;br /&gt;10:36 — The future of the CRM&lt;br /&gt;11:41 — Letting AI take routine tasks off your plate&lt;br /&gt;13:06 — Where AI can&apos;t replace the human touch&lt;br /&gt;13:44 — Turning listing photos into AI video, fast&lt;br /&gt;15:03 — Fast and free vs. slow and expensive&lt;br /&gt;&lt;br /&gt;🚀 Book a Real discovery call: &lt;a href=&quot;https://amyyoungren.com/connect&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;https://amyyoungren.com/connect&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;👥 Connect with Amy: @amyyoungren_&lt;br /&gt;👥 Connect with Joe: @joeherrera&lt;br /&gt;&lt;br /&gt;🏘️ Join our free Skool community with unlimited training and resources: &lt;a href=&quot;https://www.skool.com/untdcommunity&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;https://www.skool.com/untdcommunity&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;New episodes weekly.&lt;br /&gt;&lt;br /&gt;🎵 Music licensed through Soundstripe. License: 2JIGE3GXGQ1GPOGJ&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:13:52</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/64659de7-c07b-4b6e-80cc-8e5c88bad24e/logos/2a4bde5a-0652-46a9-a34e-55068e0dd4c5.png"/><itunes:episode>5</itunes:episode><itunes:title>Agents REFUSE to Leave Our TECH</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Your Revenue Share Needs A Prenup]]></title><description><![CDATA[<p>Stacking done right, and the partnership mistakes that follow you forever.<br /><br />Joe Herrera and Amy Youngren break down "stacking" at Real: how naming the right sponsor can make your move twice as profitable, why you can never undo it once it's set, and the legal and relationship pitfalls that sink most partnerships. Plus the power of co-sponsorship and how to build WITH people, not FOR them.<br /><br />⏱️ TIMESTAMPS<br />0:00 — Intro<br />2:06 — The economics of stacking and sponsorship<br />3:27 — Legal and long-term considerations<br />5:58 — Common mistakes in network building<br />7:58 — Why clear agreements beat expectations<br />11:04 — Long-term relationships and growth<br />14:07 — The power of co-sponsorship + final advice<br /><br />🚀 Book a Real discovery call: <a href="https://amyyoungren.com/connect" rel="noopener noreferrer nofollow">https://amyyoungren.com/connect</a><br /><br />👥 Connect with Amy: @amyyoungren_<br />👥 Connect with Joe: @joeherrera<br /><br />🏘️ Join our free Skool community with unlimited training and resources: <a href="https://www.skool.com/untdcommunity" rel="noopener noreferrer nofollow">https://www.skool.com/untdcommunity</a><br /><br />New episodes weekly.<br /><br />🎵 Music licensed through Soundstripe. License: 2JIGE3GXGQ1GPOGJ</p>]]></description><guid isPermaLink="false">de7c4a38-85e8-4db8-ab5b-cdf3c6cbf47b</guid><dc:creator><![CDATA[Joe Herrera & Amy Youngren]]></dc:creator><pubDate>Fri, 25 Sep 2026 18:08:40 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/d22d4f7290f581955dc8cfd4bd7b6a37a4652fac2159d240b585f8d38b4a6c71/eyJlcGlzb2RlSWQiOiJkZTdjNGEzOC04NWU4LTRkYjgtYWI1Yi1jZGYzYzZjYmY0N2IiLCJwb2RjYXN0SWQiOiI2NDY1OWRlNy1jMDdiLTRiNmUtODBjYy04ZTVjODhiYWQyNGUiLCJhY2NvdW50SWQiOiI2YWE5YmI2NjI0MjdhY2U3Njg4NTc4ZmIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmFiNmI5MGJhNmEwNDdlZTRiODhjNTQ2L2dvb2QtY2xlYW4tbGl2aW5nLTIwMjYtOS0yNV9fMTgtMTAtMjIubXAzIn0=.mp3" length="20322264" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/64659de7-c07b-4b6e-80cc-8e5c88bad24e/episodes/de7c4a38-85e8-4db8-ab5b-cdf3c6cbf47b/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;Stacking done right, and the partnership mistakes that follow you forever.&lt;br /&gt;&lt;br /&gt;Joe Herrera and Amy Youngren break down &quot;stacking&quot; at Real: how naming the right sponsor can make your move twice as profitable, why you can never undo it once it&apos;s set, and the legal and relationship pitfalls that sink most partnerships. Plus the power of co-sponsorship and how to build WITH people, not FOR them.&lt;br /&gt;&lt;br /&gt;⏱️ TIMESTAMPS&lt;br /&gt;0:00 — Intro&lt;br /&gt;2:06 — The economics of stacking and sponsorship&lt;br /&gt;3:27 — Legal and long-term considerations&lt;br /&gt;5:58 — Common mistakes in network building&lt;br /&gt;7:58 — Why clear agreements beat expectations&lt;br /&gt;11:04 — Long-term relationships and growth&lt;br /&gt;14:07 — The power of co-sponsorship + final advice&lt;br /&gt;&lt;br /&gt;🚀 Book a Real discovery call: &lt;a href=&quot;https://amyyoungren.com/connect&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;https://amyyoungren.com/connect&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;👥 Connect with Amy: @amyyoungren_&lt;br /&gt;👥 Connect with Joe: @joeherrera&lt;br /&gt;&lt;br /&gt;🏘️ Join our free Skool community with unlimited training and resources: &lt;a href=&quot;https://www.skool.com/untdcommunity&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;https://www.skool.com/untdcommunity&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;New episodes weekly.&lt;br /&gt;&lt;br /&gt;🎵 Music licensed through Soundstripe. License: 2JIGE3GXGQ1GPOGJ&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:14:07</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/64659de7-c07b-4b6e-80cc-8e5c88bad24e/logos/2a4bde5a-0652-46a9-a34e-55068e0dd4c5.png"/><itunes:episode>4</itunes:episode><itunes:title>Your Revenue Share Needs A Prenup</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Same Work… WAY More Profit!]]></title><description><![CDATA[<p>How revenue share actually works, and who it does (and doesn't) pay off for.<br /><br />Joe Herrera and Amy Youngren break down the real economics of revenue share: why it's the most profitable model in real estate, why production is the only attraction tool that works, and the honest "unless" cases where it won't move the needle for you.<br /><br />⏱️ TIMESTAMPS<br />0:00 — Intro<br />2:16 — The economics of revenue share for agents and teams<br />4:19 — Why production is the ultimate attraction tool<br />5:21 — The role of collaboration<br />7:25 — Growth strategies for brokerages and teams<br />9:09 — The profit margins behind revenue share<br />11:12 — Scaling your business with revenue share<br />13:16 — Run your numbers: growth trajectories<br />14:17 — Final takeaways<br /><br />🚀 Book a Real discovery call: <a href="https://amyyoungren.com/connect" rel="noopener noreferrer nofollow">https://amyyoungren.com/connect</a><br /><br />👥 Connect with Amy: @amyyoungren_<br />👥 Connect with Joe: @joeherrera<br /><br />🏘️ Join our free Skool community with unlimited training and resources: <a href="https://www.skool.com/untdcommunity" rel="noopener noreferrer nofollow">https://www.skool.com/untdcommunity</a><br /><br />New episodes weekly.<br /><br />🎵 Music licensed through Soundstripe. License: 2JIGE3GXGQ1GPOGJ</p>]]></description><guid isPermaLink="false">bfff1cec-778e-47dc-ad02-2742294f5ae4</guid><dc:creator><![CDATA[Joe Herrera & Amy Youngren]]></dc:creator><pubDate>Fri, 25 Sep 2026 18:07:11 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/f09b88f0a7040a86582e3808bf5d64225060dc766fd74337c4f65884b84d0752/eyJlcGlzb2RlSWQiOiJiZmZmMWNlYy03NzhlLTQ3ZGMtYWQwMi0yNzQyMjk0ZjVhZTQiLCJwb2RjYXN0SWQiOiI2NDY1OWRlNy1jMDdiLTRiNmUtODBjYy04ZTVjODhiYWQyNGUiLCJhY2NvdW50SWQiOiI2YWE5YmI2NjI0MjdhY2U3Njg4NTc4ZmIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmFiNmI4OWI4NjdiNGI5Y2NjMmE2OThhL2dvb2QtY2xlYW4tbGl2aW5nLTIwMjYtOS0yNV9fMTgtOC0zMS5tcDMifQ==.mp3" length="21787420" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/64659de7-c07b-4b6e-80cc-8e5c88bad24e/episodes/bfff1cec-778e-47dc-ad02-2742294f5ae4/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;How revenue share actually works, and who it does (and doesn&apos;t) pay off for.&lt;br /&gt;&lt;br /&gt;Joe Herrera and Amy Youngren break down the real economics of revenue share: why it&apos;s the most profitable model in real estate, why production is the only attraction tool that works, and the honest &quot;unless&quot; cases where it won&apos;t move the needle for you.&lt;br /&gt;&lt;br /&gt;⏱️ TIMESTAMPS&lt;br /&gt;0:00 — Intro&lt;br /&gt;2:16 — The economics of revenue share for agents and teams&lt;br /&gt;4:19 — Why production is the ultimate attraction tool&lt;br /&gt;5:21 — The role of collaboration&lt;br /&gt;7:25 — Growth strategies for brokerages and teams&lt;br /&gt;9:09 — The profit margins behind revenue share&lt;br /&gt;11:12 — Scaling your business with revenue share&lt;br /&gt;13:16 — Run your numbers: growth trajectories&lt;br /&gt;14:17 — Final takeaways&lt;br /&gt;&lt;br /&gt;🚀 Book a Real discovery call: &lt;a href=&quot;https://amyyoungren.com/connect&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;https://amyyoungren.com/connect&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;👥 Connect with Amy: @amyyoungren_&lt;br /&gt;👥 Connect with Joe: @joeherrera&lt;br /&gt;&lt;br /&gt;🏘️ Join our free Skool community with unlimited training and resources: &lt;a href=&quot;https://www.skool.com/untdcommunity&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;https://www.skool.com/untdcommunity&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;New episodes weekly.&lt;br /&gt;&lt;br /&gt;🎵 Music licensed through Soundstripe. License: 2JIGE3GXGQ1GPOGJ&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:15:08</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/64659de7-c07b-4b6e-80cc-8e5c88bad24e/logos/2a4bde5a-0652-46a9-a34e-55068e0dd4c5.png"/><itunes:episode>3</itunes:episode><itunes:title>Same Work… WAY More Profit!</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[I Don't Pay My Brokerage. It Pays Me!]]></title><description><![CDATA[<p>The real economics of moving your team to Real, broken down.<br /><br />Joe Herrera and Amy Youngren tackle the first question every team leader asks: what does the money actually look like? Splits, caps, what you recoup, and why Joe says he doesn't pay his brokerage — it pays him.<br /><br />⏱️ TIMESTAMPS<br />0:00 — Intro<br />0:27 — The first question every team leader asks<br />0:47 — It depends where you're coming from<br />2:02 — The commission split plan: cost vs. benefit<br />3:08 — How the caps work ($12K leader, $6K agent)<br />4:36 — Canadian caps + the $100M volume break<br />5:38 — Real becomes your business partner<br />6:33 — "I don't pay to belong to Real. Real pays me."<br />7:24 — The team-of-10 math: you're 8 grand ahead<br />8:13 — What it means for your agents (ownership + stock)<br />10:24 — The real reason agents leave: no future<br />11:13 — A warning: don't pitch your team blind<br />12:34 — Cheap is not always better<br />12:51 — Go in with confidence<br /><br />🚀 Book a Real discovery call: <a href="https://amyyoungren.com/connect" rel="noopener noreferrer nofollow">https://amyyoungren.com/connect</a><br /><br />👥 Connect with Amy: @amyyoungren_<br />👥 Connect with Joe: @joeherrera<br /><br />🏘️ Join our free Skool community with unlimited training and resources: <a href="https://www.skool.com/untdcommunity" rel="noopener noreferrer nofollow">https://www.skool.com/untdcommunity</a><br /><br />New episodes weekly.<br /><br />🎵 Music licensed through Soundstripe. License: 2JIGE3GXGQ1GPOGJ</p>]]></description><guid isPermaLink="false">1c249fd3-d704-41a7-8a37-47a8b9defc79</guid><dc:creator><![CDATA[Joe Herrera & Amy Youngren]]></dc:creator><pubDate>Fri, 25 Sep 2026 18:04:24 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/7fc2be3df7fcf18261dde5820fabd560d5ee1e47f067155e59996fb7dec43d38/eyJlcGlzb2RlSWQiOiIxYzI0OWZkMy1kNzA0LTQxYTctOGEzNy00N2E4YjlkZWZjNzkiLCJwb2RjYXN0SWQiOiI2NDY1OWRlNy1jMDdiLTRiNmUtODBjYy04ZTVjODhiYWQyNGUiLCJhY2NvdW50SWQiOiI2YWE5YmI2NjI0MjdhY2U3Njg4NTc4ZmIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmFiNmI3YTk1MzhkYmZkYTQ3NThjZDIxL2dvb2QtY2xlYW4tbGl2aW5nLTIwMjYtOS0yNV9fMTgtNC0yNy5tcDMifQ==.mp3" length="18355557" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/64659de7-c07b-4b6e-80cc-8e5c88bad24e/episodes/1c249fd3-d704-41a7-8a37-47a8b9defc79/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;The real economics of moving your team to Real, broken down.&lt;br /&gt;&lt;br /&gt;Joe Herrera and Amy Youngren tackle the first question every team leader asks: what does the money actually look like? Splits, caps, what you recoup, and why Joe says he doesn&apos;t pay his brokerage — it pays him.&lt;br /&gt;&lt;br /&gt;⏱️ TIMESTAMPS&lt;br /&gt;0:00 — Intro&lt;br /&gt;0:27 — The first question every team leader asks&lt;br /&gt;0:47 — It depends where you&apos;re coming from&lt;br /&gt;2:02 — The commission split plan: cost vs. benefit&lt;br /&gt;3:08 — How the caps work ($12K leader, $6K agent)&lt;br /&gt;4:36 — Canadian caps + the $100M volume break&lt;br /&gt;5:38 — Real becomes your business partner&lt;br /&gt;6:33 — &quot;I don&apos;t pay to belong to Real. Real pays me.&quot;&lt;br /&gt;7:24 — The team-of-10 math: you&apos;re 8 grand ahead&lt;br /&gt;8:13 — What it means for your agents (ownership + stock)&lt;br /&gt;10:24 — The real reason agents leave: no future&lt;br /&gt;11:13 — A warning: don&apos;t pitch your team blind&lt;br /&gt;12:34 — Cheap is not always better&lt;br /&gt;12:51 — Go in with confidence&lt;br /&gt;&lt;br /&gt;🚀 Book a Real discovery call: &lt;a href=&quot;https://amyyoungren.com/connect&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;https://amyyoungren.com/connect&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;👥 Connect with Amy: @amyyoungren_&lt;br /&gt;👥 Connect with Joe: @joeherrera&lt;br /&gt;&lt;br /&gt;🏘️ Join our free Skool community with unlimited training and resources: &lt;a href=&quot;https://www.skool.com/untdcommunity&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;https://www.skool.com/untdcommunity&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;New episodes weekly.&lt;br /&gt;&lt;br /&gt;🎵 Music licensed through Soundstripe. License: 2JIGE3GXGQ1GPOGJ&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:12:45</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/64659de7-c07b-4b6e-80cc-8e5c88bad24e/logos/2a4bde5a-0652-46a9-a34e-55068e0dd4c5.png"/><itunes:episode>2</itunes:episode><itunes:title>I Don&apos;t Pay My Brokerage. It Pays Me!</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Your Broker Will HATE This]]></title><description><![CDATA[<p>Why teams are finding more profitability at Real than in their current situation.<br /><br />Joe Herrera and Amy Youngren drop the sales pitch and have the honest conversation most team leaders never get to hear: why staying at a traditional brokerage might be quietly costing you your business.<br /><br />⏱️ TIMESTAMPS<br />0:00 — Intro<br />0:55 — Why so many teams are "improperly housed"<br />2:22 — The old team model is all on the loss side<br />3:23 — The post-COVID shift to a platform model<br />7:03 — What if your brokerage shared its profit back with you?<br />7:47 — The real numbers: Amy paid $179K in a single year<br />9:03 — "We have failed you" — Amy's exit from Keller Williams<br />11:09 — One month of revenue share vs. a full year of profit share<br />12:26 — The hard part: loyalty to your current broker<br />14:22 — What's in it for your agents (stock, ownership, AI)<br />18:43 — Real Academy + the tech that replaces staff<br />23:21 — The cap math: $20–30K a year back to you<br />24:44 — Why most top teams only break even<br />25:33 — Ancillary income: title &amp; mortgage<br />26:38 — Ready to look closer? A confidential conversation<br /><br />🚀 Book a Real discovery call: <a href="https://amyyoungren.com/connect" rel="noopener noreferrer nofollow">https://amyyoungren.com/connect</a><br /><br />👥 Connect with Amy: @amyyoungren_<br />👥 Connect with Joe: @joeherrera<br /><br />🏘️ Join our free Skool community with unlimited training and resources: <a href="https://www.skool.com/untdcommunity" rel="noopener noreferrer nofollow">https://www.skool.com/untdcommunity</a><br /><br />New episodes weekly.</p>]]></description><guid isPermaLink="false">a4249735-367a-439d-be15-d26e80baabaf</guid><dc:creator><![CDATA[Joe Herrera & Amy Youngren]]></dc:creator><pubDate>Fri, 25 Sep 2026 18:01:54 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/aa5ee484dd2ebd758f68cd6386840aea0753604e99e0c4e063ff7f4ff48deeec/eyJlcGlzb2RlSWQiOiJhNDI0OTczNS0zNjdhLTQzOWQtYmUxNS1kMjZlODBiYWFiYWYiLCJwb2RjYXN0SWQiOiI2NDY1OWRlNy1jMDdiLTRiNmUtODBjYy04ZTVjODhiYWQyNGUiLCJhY2NvdW50SWQiOiI2YWE5YmI2NjI0MjdhY2U3Njg4NTc4ZmIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmFiNmI3M2EyNTI4ZDE2NGRlOWMzMmVjL2dvb2QtY2xlYW4tbGl2aW5nLTIwMjYtOS0yNV9fMTgtMi0zNi5tcDMifQ==.mp3" length="41639436" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/64659de7-c07b-4b6e-80cc-8e5c88bad24e/episodes/a4249735-367a-439d-be15-d26e80baabaf/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;Why teams are finding more profitability at Real than in their current situation.&lt;br /&gt;&lt;br /&gt;Joe Herrera and Amy Youngren drop the sales pitch and have the honest conversation most team leaders never get to hear: why staying at a traditional brokerage might be quietly costing you your business.&lt;br /&gt;&lt;br /&gt;⏱️ TIMESTAMPS&lt;br /&gt;0:00 — Intro&lt;br /&gt;0:55 — Why so many teams are &quot;improperly housed&quot;&lt;br /&gt;2:22 — The old team model is all on the loss side&lt;br /&gt;3:23 — The post-COVID shift to a platform model&lt;br /&gt;7:03 — What if your brokerage shared its profit back with you?&lt;br /&gt;7:47 — The real numbers: Amy paid $179K in a single year&lt;br /&gt;9:03 — &quot;We have failed you&quot; — Amy&apos;s exit from Keller Williams&lt;br /&gt;11:09 — One month of revenue share vs. a full year of profit share&lt;br /&gt;12:26 — The hard part: loyalty to your current broker&lt;br /&gt;14:22 — What&apos;s in it for your agents (stock, ownership, AI)&lt;br /&gt;18:43 — Real Academy + the tech that replaces staff&lt;br /&gt;23:21 — The cap math: $20–30K a year back to you&lt;br /&gt;24:44 — Why most top teams only break even&lt;br /&gt;25:33 — Ancillary income: title &amp;amp; mortgage&lt;br /&gt;26:38 — Ready to look closer? A confidential conversation&lt;br /&gt;&lt;br /&gt;🚀 Book a Real discovery call: &lt;a href=&quot;https://amyyoungren.com/connect&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;https://amyyoungren.com/connect&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;👥 Connect with Amy: @amyyoungren_&lt;br /&gt;👥 Connect with Joe: @joeherrera&lt;br /&gt;&lt;br /&gt;🏘️ Join our free Skool community with unlimited training and resources: &lt;a href=&quot;https://www.skool.com/untdcommunity&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;https://www.skool.com/untdcommunity&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;New episodes weekly.&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:28:55</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/64659de7-c07b-4b6e-80cc-8e5c88bad24e/logos/2a4bde5a-0652-46a9-a34e-55068e0dd4c5.png"/><itunes:episode>1</itunes:episode><itunes:title>Your Broker Will HATE This</itunes:title><itunes:episodeType>full</itunes:episodeType></item></channel></rss>