Reframe First

Jeremy Ostermiller, Co-founder of Death Before Decaf | The Hardest Dollar Is the First Dollar

Oleksij Rak — Thu, 24 Sep 2026 09:00:00 GMT

In this episode of Reframe First, Oleksij Rak talks with Jeremy Ostermiller, an eight-time founder now running two DTC brands — ready-to-drink coffee company Death Before Decaf and moto-inspired clothing label Steeltown Garage. Jeremy explains how 400 hip-hop shows and a burnout at 29 pushed him into building one of the first video ad exchanges, which went from zero to a quarter billion in lifetime revenue before a private equity exit, why he calls himself a zero-to-eight-year founder who should hand a company over once it starts growing up, and how a Fourth of July party at his lake house put his first cans into 7-Eleven three weeks later. They also dig into running the Liquid Death playbook on a coffee category he says has gone soft, buying a company on Flippa instead of starting from zero, and booking Shaquille O'Neal to prove the brand was real. Jeremy also shares why he only ships new technology with a client already on board, why his first question to anyone building a platform is whether the world needs another login, and why AI has split founders into haves and have-nots with nobody left in the middle.
Death Before Decaf is a ready-to-drink coffee company built on bold branding and industry-strongest caffeine content, now sold nationwide with 7-Eleven as one of its largest retail partners. Steeltown Garage is a moto-inspired clothing brand Jeremy acquired rather than built from scratch, sharing customers and backend infrastructure with Death Before Decaf across both e-commerce sites.
🔗 https://techcrunch.com

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#SerialEntrepreneur #DTCBrands #DeathBeforeDecaf #SteeltownGarage #StartupFounder #BrandBuilding #AIStrategy #FounderMindset #AdTech #PrivateEquity #Ecommerce #CoffeeIndustry #Entrepreneurship #StartupStory #ReframeFirst

Greg Mohr, Franchise Consultant & WSJ Bestselling Author | Franchise Buyers Want Time, Not Money

Oleksij Rak — Thu, 17 Sep 2026 09:00:00 GMT

In this episode of Reframe First, Oleksij Rak talks with Greg Mohr, franchise consultant at The Perfect Franchise and Wall Street Journal bestselling author of Real Freedom. Greg explains how he matches candidates to the right fit among roughly 4,000 US franchises, why his clients today are chasing time freedom, family, and community more than money, and how the typical buyer has shifted from a 45–65 male to a 35–55 fifty-fifty split — with some starting as young as 25. They dig into which franchises make the most money — essential services like plumbing and HVAC, plus senior care, tutoring, and pets — and the four FDD checks that matter most, from litigation and bankruptcies to item 20's turnover rate, where you want an 85–90% or better success rate. They also explore why AI can crunch the technical details but can't judge cultural fit, and why there's still no realtor.com for franchise territories.
Greg Mohr is a franchise consultant at The Perfect Franchise and the Wall Street Journal bestselling author of Real Freedom, one of the only books dedicated entirely to franchising. With 14 years in the industry, Greg helps candidates navigate roughly 4,000 US franchise brands, matching them to the right opportunity based on goals, risk tolerance, and lifestyle — while his services remain free to clients, funded instead by franchisor referral fees.
🔗 https://franchisemaven.com

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#Franchising #FranchiseConsultant #ThePerfectFranchise #RealFreedom #FranchiseTips #EssentialServices #HVAC #SeniorCare #FDD #BusinessOwnership #CareerTransition #AIinBusiness #FranchiseFinance #SmallBusiness #ReframeFirst

Rick Morgin, Franchise Consultant at The Franchise Consulting Company | Two Deals Out of 200 Leads

Oleksij Rak — Thu, 10 Sep 2026 09:00:00 GMT

In this episode of Reframe First, Oleksij Rak talks with Rick Morgin, franchise consultant at The Franchise Consulting Company, where he has worked since its 2016 inception helping both franchise buyers and business owners looking to become franchisors. Rick breaks down the honest math of the business — 200 leads to get 50 appointments, 12 people in the sales process, and two closed deals — and why doubt and fear of failure, not the numbers, kill most deals at the finish line. They dig into the franchisor side of the equation: how million-dollar units at an 8% royalty become an $8M annual royalty stream and a roughly 10x private equity exit, why your franchise fee is not the prize, and what actually makes a business franchisable. They also explore husband-and-wife franchise teams, why candidates job-hunting in parallel are the most likely to drop out, and how anyone is supposed to navigate 4,000 franchise brands in the US alone.
In this episode of Reframe First, Oleksij Rak talks with Rick Morgin, franchise consultant at The Franchise Consulting Company, where he has worked since its 2016 inception helping both franchise buyers and business owners looking to become franchisors. Rick breaks down the honest math of the business — 200 leads to get 50 appointments, 12 people in the sales process, and two closed deals — and why doubt and fear of failure, not the numbers, kill most deals at the finish line. They dig into the franchisor side of the equation: how million-dollar units at an 8% royalty become an $8M annual royalty stream and a roughly 10x private equity exit, why your franchise fee is not the prize, and what actually makes a business franchisable. They also explore husband-and-wife franchise teams, why candidates job-hunting in parallel are the most likely to drop out, and how anyone is supposed to navigate 4,000 franchise brands in the US alone.
The Franchise Consulting Company is a franchise consulting network that works with both sides of the franchise industry — helping individual candidates find and buy the right franchise, and helping established business owners build out their own franchise systems to become franchisors. Rick Morgin has been a consultant with the firm since its 2016 inception, working across both sides of that equation for nearly a decade.
🔗 https://thefranchiseconsultingcompany.com

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

Pam Bartlett, Founder of FranStrategies | AI-Resistant Is the New Recession-Resistant

Oleksij Rak — Thu, 03 Sep 2026 09:00:00 GMT

In this episode of Reframe First, Oleksij Rak talks with Pam Bartlett, founder of FranStrategies and a certified franchise consultant now in her third career. Pam explains why she bought a franchise back in 2013 — her industry kept consolidating and she did not want to be displaced again — and why she is watching the same fear arrive through AI, with IT professionals landing in businesses nowhere near their field and buyers now screening for "AI resistant" the way they once screened for recession and COVID resistant. She is unusually direct about buying the wrong business for herself, a senior care resale with up to a hundred employees where the phone rang at two in the morning, and about the validation questions that would have caught it: not "would you do it again", but what keeps you up at night and how you actually spend your day. They also dig into the red flags she hunts for in a disclosure document, the 23-section recap she built with a GPT to find them, why she thinks a consumer running their own AI research will get burned, and what her consultant mastermind groups really trade — not the good brands, the ones to stay away from.
Franchise Strategies is a certified franchise consulting firm founded by Pam Bartlett. As a CFC-certified consultant, Pam works with candidates across the US to match them with the right franchise opportunity based on their goals, personality profile, financial situation, and lifestyle preferences. Uniquely, Pam is also an active franchisee herself — giving her firsthand insight into what franchise ownership actually looks like day to day.
🔗 https://franstrategies.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#Franchising #FranchiseConsultant #FranchiseOwnership #FDD #FranchiseTips #BusinessOwnership #SeniorCare #HomeServices #CareerTransition #FranchiseMatchmaking #WomenInBusiness #EntrepreneurLife #SmallBusiness #FranchiseStrategies #ReframeFirst

Anthony Enrico, Founder & CEO of LeanScale | Sales Teams Harvest Demand, They Don't Create It

Oleksij Rak — Thu, 27 Aug 2026 09:00:00 GMT

In this episode of Reframe First, Oleksij Rak talks with Anthony Enrico, founder and CEO of LeanScale, a full-stack go-to-market operations company that runs sales, marketing and AI operations for venture-backed B2B SaaS companies from Series A up to over $500M in ARR. Anthony explains why the most common go-to-market mistake he sees is hiring salespeople before the demand exists — a mistake he made himself after knowing exactly how it plays out — and why a sales team should be treated as a harvester of demand rather than a source of it. He shares how LeanScale collapsed its own diagnostic process from 10 to 20 hours of manual discovery into a CRM connection and a set of agents, to the point where the role that used to run it no longer exists, and how a transcript pipeline now handles roughly 90% of client project management. They also dig into what the 10x-to-100x increase in outbound volume did to the channel, why underinvesting in brand is the second-biggest mistake, and why he expects software companies to start looking a lot more like service companies at the same margins.
In this episode of Reframe First, Oleksij Rak talks with Anthony Enrico, founder and CEO of LeanScale, a full-stack go-to-market operations company that runs sales, marketing and AI operations for venture-backed B2B SaaS companies from Series A up to over $500M in ARR. Anthony explains why the most common go-to-market mistake he sees is hiring salespeople before the demand exists — a mistake he made himself after knowing exactly how it plays out — and why a sales team should be treated as a harvester of demand rather than a source of it. He shares how LeanScale collapsed its own diagnostic process from 10 to 20 hours of manual discovery into a CRM connection and a set of agents, to the point where the role that used to run it no longer exists, and how a transcript pipeline now handles roughly 90% of client project management. They also dig into what the 10x-to-100x increase in outbound volume did to the channel, why underinvesting in brand is the second-biggest mistake, and why he expects software companies to start looking a lot more like service companies at the same margins.

LeanScale is a full-stack go-to-market operations company helping venture-backed B2B SaaS companies build and run their sales, marketing, and AI operations. Working with companies from Series A through $500M+ ARR, LeanScale embeds directly into its clients' GTM motion — running RevOps, demand generation, and AI-powered workflow automation across the full revenue org.
🔗 https://leanscale.team

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

Rashmi Airan, Keynote Speaker & Franchise Consultant | The One Big Client That Cost Me Everything

Oleksij Rak — Thu, 20 Aug 2026 09:00:00 GMT

In this episode of Reframe First, Oleksij Rak talks with Rashmi Airan, keynote speaker, author and franchise consultant, about the decision that ended one career and started another. Rashmi explains how the ordinary pressures of running a business — wearing every hat, moving fast, being the main breadwinner with two young kids — pushed her toward the one big client who would finally bring financial stability, and how that ended seven years later in a bank fraud indictment, a prison sentence, and the loss of her marriage, her bar license and her money. She shares why she rebuilt her career in franchising, what the "beyond success mindset" means for owners who reach their goal and stop growing, and why the biggest lie in the industry is that any of this is easy. They also dig into how she matches candidates against a database of more than 4,000 franchisors, why passive income is real but never arrives in year one, and where AI already spots patterns in a client conversation that she cannot.

Yuval Yatskan, CEO of ePlane AI and AeroGenie | Revolutionizing Decision-Making with AI

Oleksij Rak — Wed, 05 Aug 2026 09:14:18 GMT

In this episode of Reframe First, Oleksij Rak talks with Yuval Yatskan, CEO of ePlane.ai, about a technology that goes far beyond typical AI — a decision engine called Aerogenie that runs thousands of simulations per second to deliver auditable, hallucination-free decisions at a fraction of the cost of traditional analysis. Yuval explains how ePlane evolved from an aviation marketplace into an AI powerhouse, why simulations outperform pure machine learning for complex decisions, and how Aerogenie solved a legal case in 90 seconds for $1.86 that a top law firm had been working on for months. They also explore use cases across pricing, cybersecurity, investing, travel, and customer support — and why the future belongs to specialized AI that can read all your data without skipping a line.
ePlane.ai is an AI-powered platform originally built as a marketplace for the aviation ecosystem. Since 2023, ePlane has pivoted to delivering specialized AI solutions including dynamic pricing, automation, inventory management, and its flagship product Aerogenie — an agentic decision engine that runs thousands of simulations per second to deliver precise, auditable decisions across any industry.
🔗 https://www.eplaneai.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#AIDecisionEngine #Aerogenie #ePlaneAI #AgenticAI #MonteCarloSimulation #MachineLearning #AIStartup #LegalAI #PricingIntelligence #CybersecurityAI #TravelTech #MCP #LLM #AIEngineering #ReframeFirst

Matt Solomon, Founder of 25/8 Motivate | There Is No Passive Business in Franchising

Oleksij Rak — Thu, 13 Aug 2026 09:00:00 GMT

In this episode of Reframe First, Oleksij Rak talks with Matt, a franchise consultant who left a major franchise network to build something better. This is one of the most honest and unfiltered conversations about the franchising industry you'll find anywhere. Matt pulls back the curtain on how franchise consultants really get paid, why most of them aren't working for you, how to read the FDD using AI instead of a $3,000 attorney, and why validation done right is the single most important step in the process. He also shares the AI matching tool he built himself, why he adds marketing support in year one, and what needs to change for the industry to actually serve the consumer.
258 Motivate is Matt's franchise consulting practice — built on transparency, data-driven matching, and a genuine commitment to the franchisee's success beyond the sale. Unlike traditional consultants who disappear after closing, Matt stays involved through year one, offering marketing guidance and follow-up support to help new franchise owners actually win.
🔗 https://258motivate.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#Franchising #FranchiseConsultant #FranchiseTips #FDD #FranchiseInvesting #BusinessOwnership #FranchiseMatchmaking #AIinBusiness #CareerTransition #FranchiseTruth #SmallBusiness #EntrepreneurLife #FranchiseIndustry #ConsumerFirst #ReframeFirst

Rogue Schott, Head of Franchise Expansion at Block Renovation | Why Franchises Fail Before They Open

Oleksij Rak — Thu, 06 Aug 2026 09:00:00 GMT

In this episode of Reframe First, Oleksij Rak talks with Rogue Schott, Head of Franchise Expansion at Block Renovation, the largest network of vetted commercial contractors in the US, helping franchisees survive the gap between signing a franchise agreement and opening their doors. Rogue explains why 85% of franchisees are first-time business owners walking into $250-400K build-outs, how a 12-16-week project can unravel into five or six months of paying rent on empty space, and why the number one way for a business to fail is to get ruined before it opens. They also dig into the cheap-bid trap and why the average of your bids is what the project will actually cost, franchisees who "googled themselves into a hole," how Block uses AI to review proposals and parse 200-plus-page FDDs, and why a franchise suddenly selling 15-20 units a month means juggling a hundred people — and a job the founders never signed up for.

Dusty Gulleson, CEO at Tectonic | How Empathy Will Win in the Age of AI

Oleksij Rak — Thu, 30 Jul 2026 10:57:37 GMT

In this episode of Reframe First, Oleksij Rak sits down with Dusty Gallison, founder and CEO of Team Tectonic — a 25-year-old vertically integrated technology company serving 80+ US and 130 offshore staff across multiple verticals. This is not your typical podcast: they light up cigars, talk shop, and go deep on what it really means to build with AI today. From human QA for AI agents and the death of the CTO role, to the future of engineering, education, and the Second Brain — Dusty and Oleksij share their real-world workflows, agent architectures, and honest takes on what's changing fast and what will never change. A rare, unfiltered conversation between two operators who are building in the trenches.
Team Tectonic is a vertically integrated technology company founded in 1999 by Dusty Gallison. Originally launched as eResources, the company rebranded in 2024 and now serves clients across multiple verticals with a full-stack offering: digital presence, infrastructure, DevOps, SaaS product development, and offshore back-office processing. With 80 US staff and 130 offshore employees, Team Tectonic has grown largely through acquisitions and is actively pursuing further expansion.
🔗 https://www.teamtectonic.com

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#AgenticAI #SecondBrain #AIEngineering #FutureOfWork #TeamTectonic #AIAgents #ObsidianMD #ClaudeAI #TechLeadership #CTORole #FutureOfEngineering #AIWorkflow #ContentCreation #DigitalMarketing #ReframeFirst

Terese McGroarty, Franchise Consultant at FranNet | Aligning Passion and Role for Business Success

Oleksij Rak — Tue, 21 Jul 2026 09:00:00 GMT

In this episode of Reframe First, Oleksij Rak talks with Terese McGrow, franchise consultant at FranNet and a 25-year veteran of franchise ownership. Terese started her first franchise at 21 alongside her husband in the automotive industry and went on to own multiple locations before transitioning into consulting. They explore the psychological side of franchise matching — using personality profiles, lifestyle goals, and values to find the right fit — and why franchising is about far more than opening a restaurant. Terese shares her four-type personality framework (Belongers, Achievers, Societals, Emulators), which franchise segments are booming right now, and why the role of the owner is the single most important thing to get right. She also opens up about how she went from being a school lunch lady to earning a six-figure income — and why business ownership gave her the freedom she always wanted.
FranNet is one of the oldest and most established franchise consulting networks in North America, founded nearly 40 years ago — and credited with pioneering the franchise matchmaking industry. FranNet consultants work with candidates across the US and Canada, representing around 200 franchise brands across home services, senior care, fitness, food, B2B, and more. The service is free to candidates; consultants are compensated by franchisors upon a successful match.
🔗 https://www.frannet.com

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#Franchising #FranchiseConsultant #FranNet #FranchiseOwnership #BusinessOwnership #HomeServices #SeniorCare #BoutiqueFitness #FranchiseTips #CareerTransition #EntrepreneurLife #WomenInBusiness #FranchiseMatchmaking #SmallBusiness #ReframeFirst

Scotty Milas, Founder & Owner, ScottMilasFranchiseCoach.com | Why Your 'Why' Matters in Business

Oleksij Rak — Thu, 16 Jul 2026 09:00:00 GMT

In this episode of Reframe First, Oleksij Rak talks with Scottie Milas, senior franchise consultant at The Perfect Franchise and host of the "All Things Considered Franchising" podcast. Scottie has seen the franchise world from both sides — having helped build a fast casual burger chain into a national and international brand, and now helping candidates find the right franchise match. They cover what it really takes to franchise a business from scratch, how franchisors find and vet the right franchisees, why the process takes 90–120 days by design, and what separates serious candidates from tire-kickers. They also dig into current trends driving franchise interest — corporate refugees, displaced workers, portfolio diversifiers — and where AI fits (and doesn't fit) in the franchise matchmaking process.
The Perfect Franchise is a franchise consulting and referral network connecting serious candidates with franchise opportunities that fit their goals, lifestyle, and financial profile. Scott Milas also runs his own consulting practice at scottmilosfranchisecoach.com and hosts the "All Things Considered Franchising" podcast — one of the leading educational resources in the franchise space.
🔗 https://theperfectfranchise.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#Franchising #FranchiseBusiness #FranchiseConsultant #BecomeAFranchisor #FranchiseGrowth #SmallBusiness #BusinessOwnership #CareerTransition #FDD #CorporateRefugee #EntrepreneurLife #FranchiseTrends #AIinBusiness #ThePerfectFranchise #ReframeFirst

Bill Krassner, Franchise Consultant at FranNet | Franchise Decision Starts with Better Questions

Oleksij Rak — Tue, 14 Jul 2026 15:43:14 GMT

In this episode of Reframe First, Oleksij Rak talks with Bill Krasnov, a 35-year franchise industry veteran and consultant at FranNet. Bill has seen the franchise world from every angle — as an independent restaurant owner in the Virgin Islands and Florida, as an area developer running 30+ QSR locations across Texas, as a corporate operator managing 400 units, and now as a consultant helping candidates find the right franchise match. They dig into what it really means to be a franchisee vs a franchisor, why multi-unit ownership is often the smarter play, how consultants pre-qualify candidates, and why the human element still can't be replaced by AI or lead-gen platforms. They also cover the three-legged stool framework for choosing a franchise, the role of private equity in the industry, and where technology could genuinely help — and where it can't.
FranNet is one of the largest and most experienced franchise consulting networks in North America, with over 30 years of history and consultants across the US and Canada. FranNet works with hundreds of franchise brands across sectors including home services, senior care, fitness, food, and B2B consulting. The service is free to candidates — consultants are compensated by the franchisor only upon a successful match.
🔗 https://www.frannet.com.

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#Franchising #FranchiseBusiness #FranchiseConsultant #FranNet #MultiUnitFranchise #SmallBusiness #BusinessOwnership #CareerTransition #FDD #SeniorCare #HomeServices #PrivateEquity #EntrepreneurLife #AIinBusiness #ReframeFirst

Russ Merbeth, Franchise Consultant & Principal at Bandera Advisors | Navigating the Franchise World

Oleksij Rak — Thu, 09 Jul 2026 11:00:00 GMT

In this episode of Reframe First, Oleksij Rak talks with Russ Merbeth, founder and CEO of Bandera Advisors and franchise consultant at FranChoice. Russ spent over 30 years as a lawyer and lobbyist in Washington, DC before making the leap into franchising — first as an owner of two Alloy Personal Training locations, then as a full-time franchise consultant. They dig into how to choose the right franchise, what first-time franchisee candidates get wrong, how to read an FDD, and why the human element in matchmaking still can't be replaced by AI. They also explore hidden franchise sectors like senior care and home services, vendor lock-in, territory availability, site selection, and what Russ would automate if he could.
Bandera Advisors is a franchise consulting firm founded by Russ Merbeth, operating within the FranChoice network — one of the largest franchise consulting networks in the US. FranChoice works with more than 250 franchise brands across sectors including fitness, home services, senior care, food, and more. The service is free to candidates: consultants are compensated by the franchisor only if a match is successfully made.
🔗 https://www.franchoice.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#Franchising #FranchiseBusiness #FranchiseConsultant #SmallBusiness #BusinessOwnership #CareerTransition #FDD #FranChoice #HomeServices #SeniorCare #EntrepreneurLife #BusinessAdvice #AIinBusiness #StartYourBusiness #ReframeFirst

Fabio Cannavale, F&P BHeroes, Founder lastminute.com group | Building a Business with AI Agents

Oleksij Rak — Tue, 07 Jul 2026 09:15:58 GMT

In this episode of Reframe First, Oleksij Rak returns with Fabio Cunivale, founder of Last Minute Travel Group and investment firm Be Heroes, for a second conversation focused on the future of building businesses in the age of AI. They explore why "Artificial Intelligence" is a misleading term, how to build a company from day one with agents instead of employees, and what the "one-man unicorn" model really looks like in practice. Fabio shares how Last Minute is already using AI to replace 100-person marketing teams, generate investment analysis in 30 minutes instead of months, and why agents working overnight will become a key competitive advantage. They also dig into the future of travel intermediaries, why lazy users are a business model, and how brand trust is the last moat standing.
Last Minute Travel Group is one of Europe's leading online travel agencies, specializing in last-minute deals across flights, hotels, and holiday packages. Founded by Fabio Cunivale, the company has been a pioneer in digital travel distribution and is now actively building its AI-first infrastructure. Be Heroes is Fabio's investment vehicle focused on early-stage tech and travel companies.
🔗 https://www.lastminute.com
Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies
#TravelTech #AIAgents #FutureOfWork #OneTravelStartup #LastMinute #AgenticAI #TravelIndustry #DigitalMarketing #OneManUnicorn #AIFirst #TravelInnovation #StartupStrategy #FutureOfTravel #AIMarketing #ReframeFirst

Lakshmi Natarajan, Fractional Executive/Advisor/Investor | Balance Perfection and Speed in Business

Oleksij Rak — Thu, 02 Jul 2026 09:00:00 GMT

In this episode of Reframe First, Oleksij Rak talks with Lakshmi Natarajan — Fortune 500 veteran, startup advisor, venture partner, and VP of the India-US Chamber of Commerce. With a career spanning American Express, Accenture, GlaxoSmithKline, and Compass, Lakshmi brings a rare global operator perspective to the world of founders and investment. They talk about what it really takes to go to market, why customer comes before product more often than founders think, which industries are ripe for disruption, and what VCs actually look for when evaluating AI startups. They also dig into building community before building product, the shift from 7-year VC timelines to 18-month liquidity windows, and why cutting headcount is almost never the right way to cut costs.
Lakshmi Natarajan is a global business leader, startup advisor, venture partner, and community builder. With experience spanning Fortune 500 companies across the US, Europe, Asia, and Australia, Lakshmi now advises founders on go-to-market strategy, path to profitability, and capital raising. She serves as VP of the India-US Chamber of Commerce and is a venture partner working with family offices and VC firms, including Zanara Advisors based in Dubai.
🔗 https://www.xanaradvisors.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

Mike Warren, CEO & Founder at Alethia Strategic Business Solutions | AI is Transforming Industries

Oleksij Rak — Tue, 30 Jun 2026 15:00:19 GMT

In this episode of Reframe First, Oleksij Rak talks with Mike Warren, investor, executive coach, and founder of Aletheia Strategic Business Solutions. With 26 years of coaching C-level executives at Fortune 50–1000 companies and managing two VC funds — one in tech, one in beverages — Mike has seen what really breaks businesses. Spoiler: it's almost never the product. They dig into the biggest mistakes early-stage companies make, why people are always the #1 problem, how AI is already shrinking law firms and transforming the mortgage industry, and which sectors are ripe for disruption right now. Mike also shares his brutally honest take on the fake coaching epidemic, what he looks for when investing, and why the human element still can't be replaced — even in an AI-first world.
Aletheia Strategic Business Solutions is an executive coaching and leadership strategy firm founded by Mike Warren in 2000. With over 26 years of experience coaching C-level executives across Fortune 50–1000 companies, Mike combines deep investment banking expertise with people-first coaching methodology. Aletheia works symbiotically with Mike's two VC funds — one focused on tech, one on beverages — to identify, invest in, and develop early-stage companies with strong leadership potential.
🔗 https://alethiavp.com

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

Dani Thomas, Founder - Dani Thomas Private Travel | High-End Travel: Trends & Strategies

Oleksij Rak — Thu, 25 Jun 2026 16:38:43 GMT

In this episode of Reframe First, Oleksij Rak talks with Danny Thomas, founder of Danny Thomas Private Travel and a luxury travel concierge with over 25 years of experience. Having spent 11 years working for royalty, Danny now serves Middle Eastern royal families, ultra-high-net-worth individuals, and multi-generational family offices — arranging everything from private jets and island buyouts to bespoke itineraries tailored down to the minibar. They discuss what it truly means to serve at the top end of luxury travel, how trust and referrals replace marketing, what Gen Z is changing about family travel decisions, and why AI will never fully replace the human concierge. They also dig into shifting booking windows, the impact of global uncertainty on travel demand, and the growing trend of wellness and impact-driven travel.
Danny Thomas Private Travel is a boutique luxury travel concierge service operating under the bonding of 360 Private Travel. With over 25 years of experience serving royalty, royal families, and ultra-high-net-worth clients, Danny specialises in fully bespoke travel experiences — from private jet charters and island buyouts to multi-generational family itineraries and wellness retreats. Danny also founded Retreats with Impact, a initiative focused on authentic, community-driven travel experiences.
🔗 https://www.360privatetravel.com

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

Scott Foster, CEO & Founder at JJ Scott | Building a Cannabis Beverage Brand in a Restricted Market

Oleksij Rak — Tue, 23 Jun 2026 10:57:20 GMT

In this episode of Reframe First, Oleksij Rak talks with Scott Foster, founder and CEO of JJ Scott, a premium cannabis beverage company built on solventless hash rosin. Scott's story is anything but typical — from professional baseball to California hustle, carpet cleaning in Ohio, and ultimately building a strain-specific cannabis elixir out of the Emerald Triangle. They talk about what it really takes to build a product company in one of the most regulated industries in America, why story is everything in cannabis marketing, and how the alcohol industry is quietly panicking. They also dig into legalization predictions, the black market problem, generational shifts in drinking culture, and why Scott believes cannabis beverages will outlast almost everything else on the shelf.
JJ Scott is a premium cannabis beverage company founded on the principle of protecting the plant. Their flagship product is the world's first strain-specific cannabis elixir made from solventless hash rosin, sourced from the Emerald Triangle — the Napa Valley of cannabis. JJ Scott also produces Tiki Seltzers, a line of lower-dose cannabis beverages designed to bring new consumers into the market.
🔗 https://jjscottcrafted.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

Cagdas Ucar, VP of Technology at FundCanna | AI and Regulation Shape the Future of Cannabis Industry

Oleksij Rak — Thu, 18 Jun 2026 13:00:00 GMT

In this episode of Reframe First, Oleksij Rak talks with Cagdas Ucar, VP of Technology at Fund Kana, the leading provider of financial products for the cannabis industry in the US. They explore what it's like to build tech in one of the most restricted and cash-based industries in America, where you can't run Google ads, banks won't lend, and every single customer counts. Cagdas shares how Fund Kana navigates underwriting in a niche market of ~50,000 businesses, how AI is transforming their credit decisions and engineering workflow, and why the future of e-commerce runs through MCP servers, not websites. They also discuss the seismic impact of cannabis rescheduling, the looming threat of big banks entering the space, and what it means to build a moat when the regulatory ground keeps shifting.
Fund Kana is the leading provider of financial products for the cannabis industry in the US. Operating in a highly restricted space where traditional banks won't lend, Fund Kana offers revenue-based financing to dispensaries, manufacturers, and ancillary cannabis businesses — helping them access capital to grow.
🔗 https://fundcanna.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#Cannabis #CannabisIndustry #CannabisFinance #FundKana #RevenueBasedFinancing #Cannabistech #AIinFinance #MCPServers #CannabisLegalization #Schedule3 #FinTech #AgenticAI #Ecommerce #StartupTech #ReframeFirst

Matt Orrego, CEO & Co-Founder of Cornerstone | How Data & AI Are Reshaping Travel

Oleksij Rak — Wed, 17 Jun 2026 15:30:15 GMT

In this episode of Reframe First, Oleksij Rak talks with Matt O'Rego, CEO and co-founder of Cornerstone, a data and automation platform serving the travel industry for over 30 years. They explore how corporate travel data flows work behind the scenes, why legacy systems are struggling under the pressure of AI agents, and what it takes to make travel data truly AI-ready. Matt shares how Cornerstone processes nearly a million transactions daily, what's changing in the buyer-supplier dynamic, and why travel intermediaries are under threat, but not quite dead yet. They also discuss the rise of bleisure travel, shifting booking windows, and why personalization in travel is harder than it looks.

Cornerstone is a data services and automation platform built for the travel industry. Founded over 30 years ago, it helps travel management companies, corporate travel buyers, and expense management teams automate reservation processes, normalize data, and extract actionable insights across the entire trip lifecycle.
🔗 https://www.ciswired.com

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com

🔗 Case studies: https://www.rebbix.com/case-studies
#CorporateTravel #TravelTech #TravelData #BusinessTravel #AgenticAI #TravelIndustry #DataAutomation

Christian Jacobsen, Partner & CEO at The Many Studios | How Brands Are Evolving in the Age of AI

Oleksij Rak — Wed, 17 Jun 2026 15:27:20 GMT

In this episode of Reframe First, Oleksij Rak talks with Christian Jacobsen, Founder and CEO of The Many, an integrated advertising agency with a strong participation-first approach to brand building.

They explore how participation-driven marketing is becoming a stronger competitive moat in the age of AI. Christian shares how the creator economy is changing traditional go-to-market strategies, why “proof of humanity” may become one of the next big challenges for brands, and how AI is both pressuring and reshaping the advertising industry.

They also discuss the future of digital marketing, agent-to-agent commerce, the role of trust in brand building, and why travel agents once thought to be disappearing are becoming relevant again.
The Many is an integrated advertising agency built around the idea of participation — helping brands move beyond simply pushing messages and toward building stronger relationships with communities, creators, and audiences. The Many Studios is the agency’s content and production arm, focused on helping brands tell stories in more engaging, participatory ways.
🔗 https://themanystudios.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies
#Advertising #MarketingStrategy #CreatorEconomy

António Costa, Co-Founder of NewData.Tech | Orchestrating AI Agents for 10x Productivity

Oleksij Rak — Wed, 17 Jun 2026 15:25:08 GMT

In this episode, Serhiy Oplakanets talks with António Costa, co-founder of NewData.Tech and seasoned data leader, about what it really takes to make data work for AI. They break down the difference between having a lot of data and having data that is actually AI-ready and why most companies are not there yet.
NewData.Tech helps companies unlock the full value of their data by building the right foundations — semantic layers, governance frameworks, and AI-ready data platforms — so businesses can move from data chaos to data-driven decisions at speed.
🔗 https://newdata.tech
Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies
#DataEngineering #AIReadiness #SemanticLayer #DataGovernance #DataStrategy #AIData #MachineLearning

Matthew Ferguson, Managing Director at eManaged | How AI is Transforming E-commerce Operations

Oleksij Rak — Wed, 17 Jun 2026 15:23:00 GMT

In this episode of Reframe First, Oleksij speaks with Matthew Ferguson, Managing Director of eManaged, about what it really takes to grow and manage a successful multi-channel e-commerce business. They discuss the realities of selling across different marketplaces, the role of automation and data management, and how AI is starting to change the way online businesses operate.
Matthew also shares his perspective on strategic planning, scaling operations, and the future trends that e-commerce companies should pay attention to as the market becomes more complex and competitive. A practical conversation for founders, operators, and e-commerce teams looking to build smarter systems, improve efficiency, and scale with more control.

eManaged is a full-service management marketplace agency that helps brands expand across platforms like Amazon, eBay, and more. With a flexible and modular approach, they optimize operations, marketing, and growth for their clients.
🔗 https://emanaged.co.uk/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#ecommerce #leadership #ai #digitaltransformation #businessgrowth #Automation #futureofcommerce

Paul Bauman, CEO of Vino Virginia | The Future of Wine Tourism & Experience-Driven Travel

Oleksij Rak — Wed, 17 Jun 2026 15:21:08 GMT

In this episode, Paul Bauman, CEO of Vino Virginia, shares how wine tourism is evolving beyond traditional tours into immersive, experience-driven travel. We discuss the shift toward personalization, the impact of AI on booking behavior, and how changing consumer habits—like reduced alcohol consumption, are reshaping the industry. Paul also breaks down how Vino Virginia is building scalable, curated experiences that connect people with local culture, creating memorable moments that go far beyond wine tasting.
Vino Virginia is a travel and experience company specializing in curated wine tours across Virginia. It focuses on personalized, immersive experiences that combine wine tastings, local culture, and storytelling, offering guests a deeper connection to the region beyond traditional winery visits.
🔗https://vinovirginia.net/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#vinovirginia #winetourism #travel #experiences #wine #tourism #hospitality #luxurytravel #explorevirginia #travelexperience

Marcin Dakowski | The human side of AI: leadership in the age of change

Oleksij Rak — Wed, 17 Jun 2026 15:18:44 GMT

Marcin Dakowski and Serhiy Oplakanets explore the human side of AI: from leadership challenges and workplace anxiety, to the way rapid technological change affects identity, productivity, and decision-making.

In this episode, we discuss how AI is changing organizations, what managers need to understand, and why adapting consciously matters more than simply adopting new tools. Marcin also shares his perspective on cognitive overload, the transition from specialist to manager, and how leaders can support teams through uncertainty.

Connect with Marcin Dakowski:
🔗 https://www.linkedin.com/in/dakowski/...

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#AI #Leadership #FutureOfWork #OrganizationalChange #DigitalTransformation #Management #HumanSideOfAI #AIInBusiness #Productivity #ReframeFirst

Travis Pittman, CEO of TourRadar | The Future of Travel, AI & Social Commerce

Oleksij Rak — Tue, 02 Jun 2026 21:30:57 GMT

In this episode of Reframe First, Oleksij Rak talks with Travis Pittman, CEO of TourRadar, about the future of travel.

They discuss how AI is transforming booking, the rise of social commerce, and key industry trends like smaller group tours and experience-driven travel. Travis also shares lessons from scaling a global platform and how TourRadar is adapting to the new era of LLMs and automation.

TourRadar is a global travel platform that connects travelers with tour operators offering multi-day trips around the world. Founded in 2010, it aggregates thousands of organized adventures—such as guided tours, safaris, and cultural trips—allowing users to easily discover, compare, and book experiences in one place.
🔗https://www.tourradar.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#TourRadar #TravelTech #OnlineTravel #TravelIndustry #AIinTravel #TravelStartups #SocialCommerce #TravelTrends #AdventureTravel #TravelBusiness

Leonardo Zanarella, CTO at AlbaTravel | Driving Innovation in Travel Tech & AI Booking Platforms

Oleksij Rak — Tue, 26 May 2026 21:40:18 GMT

In this episode, we sit down with Leonardo Zanarella, CTO at AlbaTravel, to explore how one of Italy’s leading tour operators is evolving with technology.

We talk about building products for over 8,000 travel agencies, the role of AI in booking and customer support, and how Alba Travel is adapting to a fast-changing travel industry. From dynamic packaging to real-world challenges, Leonardo shares insights on innovation, data, and what’s next for travel tech.

Albatravel is an Italian tour operator that provides travel agencies with a full range of services, including hotels, flights, tours, transfers, and insurance. With over 30 years of experience, the company focuses on reliable support, strong agency partnerships, and modern technology to simplify and improve the booking process.
🔗http://albatravel.com

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#travel #traveltech #albatravel #tourism #travelindustry #travelagency #ai #artificialintelligence #booking #travelplatform #innovation #b2b #tech #startup #digitaltransformation

Dawn Reshen-Doty, CEO of Benay Enterprises, Inc. | Scaling Finance, AI & Smarter Business Operations

Oleksij Rak — Thu, 21 May 2026 20:10:45 GMT

In this episode of Reframe First, host Oleksij Rak sits down with Dawn Reshen-Doty, CEO of Benay Enterprises, Inc., to discuss how businesses can scale through strong financial systems, smart processes, and emerging AI tools. With over 40 years of experience behind the company, Dawn shares how her team manages back-office operations for dozens of clients while embracing technology to improve efficiency and prevent fraud. A practical conversation on growth, automation, and the future of accounting.

Benay Enterprises, Inc. is a U.S.-based financial services and accounting outsourcing firm that provides bookkeeping, tax, payroll, HR, and fractional CFO support to businesses across multiple industries. Founded in 1986, the company helps organizations streamline their back-office operations so they can focus on growth and core business activities. With over three decades of experience, Benay works with both domestic and international clients, offering scalable, customized financial solutions designed to improve efficiency, reduce costs, and deliver clear financial insights.
🔗https://www.benay.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#benayenterprises, #accountingservices, #bookkeeping, #payrollservices, #fractionalcfo, #financialmanagement, #businessoutsourcing

Jason Boyce, Founder & CEO of Avenue7Media | Scaling Amazon Brands & AI-Driven Growth

Oleksij Rak — Mon, 18 May 2026 21:23:15 GMT

Jason Boyce, Founder & CEO of Avenue7Media, shares how brands can grow on Amazon using AI, data, and full-funnel marketing. From early FBA days to advanced strategies, he breaks down what it takes to build a profitable e-commerce brand today.

Avenue7Media is a full-service e-commerce agency that helps brands grow profitably on platforms like Amazon and Walmart. The company specializes in combining data, AI-driven strategies, and full-funnel marketing—covering everything from product optimization and advertising to customer targeting and brand positioning. Their approach focuses on turning complex e-commerce operations into scalable, repeatable systems that drive long-term growth.
🔗https://avenue7media.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#ecommerce, #amazonfba, #digitalmarketing, #brandgrowth, #onlinemarketing, #ai, #aitechnology, #advertising, #businessgrowth, #entrepreneurship, #amazon, #walmart, #marketingstrategy, #startup, #business

Trevor Shorte, Chief Growth Officer at Consulta | The Future of Consulting & AI in Business

Oleksij Rak — Fri, 15 May 2026 20:23:25 GMT

In this episode of Reframe First, Trevor Shorte (Chief Growth Officer at Consulta) shares insights on sales, consulting, and growth in the AI era.

We discuss when to use AI vs. human expertise, how buyer behavior is changing, and what actually works when scaling a business today.

Cansulta is a global consulting platform that connects businesses with vetted independent experts across areas like strategy, marketing, finance, operations, and technology.

Designed especially for small and mid-sized companies, it offers fast, flexible, and more affordable access to high-quality consulting—helping organizations solve challenges, make better decisions, and scale more effectively without the cost of traditional firms.
🔗https://www.cansulta.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#business #consulting #startups #entrepreneurship #ai #artificialintelligence #growth #marketing #sales #smallbusiness #scaling #innovation #strategy #leadership #tech

Michael Snyman, CCO at Alloggio | Scaling Short-Term Rentals

Oleksij Rak — Wed, 13 May 2026 12:56:56 GMT

In this episode, Michael Snyman, Chief Commercial Officer at Alloggio, shares how the company scales short-term rental operations across Australia and New Zealand.

We discuss acquisitions, property management at scale, automation, AI in guest experience, and building a repeatable business model.

Alloggio is a property management company specializing in short-term rentals, offering end-to-end services from bookings and marketing to guest experience and operations.
🔗http://alloggio.com.au

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#ShortTermRentals #PropertyManagement #Hospitality #TravelIndustry #ScalingBusiness #AI

Joe Carter, Partner of The Franchise Consulting Company | How to Start & Scale a Franchise Business

Oleksij Rak — Mon, 11 May 2026 21:48:01 GMT

Joe Carter explains how franchising works, from starting a business to scaling and exiting. Learn how to choose the right franchise, expected ROI, and how to build a business that attracts investors.

The Franchise Consulting Company is a global franchise consulting firm that helps individuals and businesses find, evaluate, and invest in franchise opportunities. They guide clients through the entire process, from identifying goals and selecting the right franchise to due diligence, financing, and launch, using a structured, step-by-step approach.
🔗 https://www.thefranchiseconsultingcompany.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#Franchise #FranchiseBusiness #Entrepreneurship #BusinessGrowth #StartupLife #Investing #SmallBusiness #PassiveIncome #BusinessOwner #WealthBuilding

Gulce Karsli, Chief Executive Officer of Oojo | The Future of Online Travel & AI Booking

Oleksij Rak — Fri, 08 May 2026 15:29:39 GMT

In this episode of Reframe First, Gulce Karsli, Chief Executive Officer of Oojo, shares how the company is reshaping online travel with real-time pricing and high-touch customer service.

We discuss AI in travel, customer experience, and how Oojo is building a scalable, platform-driven model in a highly competitive market.

Oojo is an online travel platform focused on booking airline tickets, offering real-time flight prices, discounted fares, and personalized customer support. It combines technology with human assistance to help travelers find and manage flights more easily.
🔗 https://www.oojo.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#TravelTech #AI #OnlineTravel #FlightBooking #CustomerExperience #Startups #TechInnovation #Entrepreneurship #DigitalTransformation #TravelIndustry

Tamara Simić, CEO of Skipper4you | Yacht Crews, Nautical Tourism & Scaling Operations

Oleksij Rak — Mon, 04 May 2026 09:00:00 GMT

Tamara Simić, CEO of Skipper4You, shares how the company manages yacht crews, deliveries, and operations across multiple countries. In this episode, we explore the realities of nautical tourism, from seasonality and last-minute bookings to automation and centralized crew management.

Tamara also explains how technology and human experience come together to deliver high-quality service in a fast-moving and competitive market.

Skipper4You is a yacht crew and services company specializing in providing professional skippers, hostesses, and crew for charter operations. They also handle yacht deliveries worldwide, run a training academy, and develop digital tools to streamline crew management in the nautical tourism industry.
🔗http://skipper4you.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#Yachting #CrewManagement #SkipperServices #NauticalTourism #YachtCrew #CharterIndustry #BoatLife

Jake Dunlap, CEO of Skaled | AI, Revenue Growth & Sales Transformation

Oleksij Rak — Fri, 01 May 2026 09:00:00 GMT

Jake Dunlap, CEO of Skaled, shares how AI is transforming sales, revenue operations, and go-to-market strategies. In this episode, he breaks down how companies can use AI to increase productivity, automate repetitive tasks, and build smarter, more efficient sales processes.

We also explore the shift toward AI-assisted workflows, the importance of adapting to new ways of working, and what it takes to stay competitive in a rapidly changing market.

Skaled is a B2B sales and revenue consulting firm that helps companies grow by improving their go-to-market strategy, sales operations, and use of AI. They focus on both strategy and execution to build more efficient, scalable revenue systems.
🔗https://skaled.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#AI #Sales #B2B #RevenueGrowth #GoToMarket #RevOps #SalesStrategy #Automation #BusinessGrowth #Tech #Startup #SaaS

Fabio Cannavale, Founder & President of BHeroes | The Future of AI in Travel & Personalization

Oleksij Rak — Thu, 30 Apr 2026 13:35:42 GMT

Fabio Cannavale shares how AI is transforming travel, from personalization to automation, and why the future is moving beyond mass tourism into curated experiences. Insights on startups, productivity, and what’s next for the industry.

BHeroes is a venture capital firm founded in 2016 that invests in early-stage startups (pre-seed and seed). It focuses on supporting entrepreneurs—especially Italian founders—by providing funding, mentorship, and access to a strong network and ecosystem from day one.
🔗https://bheroes.it/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#AI #TravelTech #Startups #Entrepreneurship #VentureCapital #Innovation #FutureOfWork #Business #Tech #DigitalTransformation

Janet Semenova, Co-Founder of Boutique Travel Advisors | The Future of Luxury Travel

Oleksij Rak — Mon, 27 Apr 2026 09:00:00 GMT

In this episode, Janet Semenova, Co-Founder of Boutique Travel Advisors, shares how luxury travel is evolving through personalized experiences, wellness tourism, AI-powered planning, and changing traveler expectations. She explains how high-end travel agencies create seamless journeys while balancing technology with the human touch that luxury clients value most.

Boutique Travel Advisors is a luxury travel agency that specializes in creating highly personalized, concierge-level travel experiences for individuals, families, and corporate groups. Based in Arizona and founded in 2017, the company designs bespoke itineraries around the world—ranging from safaris and expeditions to private yacht trips and cultural immersions—tailored to each client’s preferences.
They focus on “meaningful travel,” combining exclusive VIP access (through partnerships like Virtuoso) with carefully curated experiences, while also promoting responsible tourism and philanthropic impact in the destinations they serve.
🔗https://travelbta.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#LuxuryTravel #TravelAdvisors #BespokeTravel #ConciergeTravel #LuxuryExperiences #TravelPlanning #BucketListTrips #CustomItineraries #HighEndTravel #ExploreTheWorld

Chris Martin, Director of Product & Technology at Golf Escapes | Tailor-Made Golf Holidays Explained

Oleksij Rak — Fri, 24 Apr 2026 09:00:00 GMT

In this episode, Chris Martin, Director of Product & Technology at Golf Escapes, shares how the company creates tailor-made golf holidays around the world. He explains how complex golf trips are planned, from flights and accommodations to transfers and unique experiences like wine tours and excursions. The conversation also explores customer behavior, industry trends, and how technology and AI are shaping the future of travel and booking experiences.

Golf Escapes is a UK-based golf travel company specializing in tailor-made golf holidays worldwide. Founded in 2002, the company helps thousands of golfers each year plan complete travel experiences, including accommodation, tee times, and additional activities. Known for its personalized service and expert knowledge, Golf Escapes focuses on creating seamless, customized golf trips for individuals and groups across top destinations.
🔗https://www.golf-escapes.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#GolfEscapes #GolfTravel #GolfHoliday #TravelExperiences #LuxuryTravel #SaaS #TravelIndustry #AIinTravel #Tourism #Entrepreneurship #DigitalBusiness #ExploreMore

Frederik Schwerdtfeger, Head of Product at Borrow A Boat | Scaling Boat Rentals Globally

Oleksij Rak — Wed, 22 Apr 2026 09:00:00 GMT

In this episode, Frederik Schwerdtfeger, Head of Product at Borrow A Boat, breaks down how a global boat rental marketplace operates. He shares insights on managing over 21,000 boats worldwide, handling complex booking processes, and delivering full-service experiences for travelers. The conversation also explores operational challenges, customer behavior, and how the business compares to platforms like Booking.com.

Borrow A Boat is a global online marketplace for boat and yacht rentals, allowing users to easily find, compare, and book boats in destinations worldwide. The platform connects travelers with boat owners and charter companies, offering everything from small day boats to luxury yachts, with or without a skipper. Its mission is to make boating experiences more accessible and simple to organize for everyone.
🔗https://www.borrowaboat.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#BorrowABoat #BoatRental #YachtLife #TravelExperiences #LuxuryTravel #Sailing #BoatLife #VacationMode #TravelIndustry #Marketplace #Startup #Entrepreneurship #DigitalBusiness #TravelTech #ExploreMore

Dan O´Beirne, Founder of Magical Private Travel | Luxury Custom Trips Beyond Tourist Routes

Oleksij Rak — Tue, 21 Apr 2026 13:48:01 GMT

In this episode, Dan O´Beirne, Founder of Magical Private Travel, shares how he builds personalized luxury travel experiences across Spain, Portugal, and Morocco. He explains why traditional “cookie-cutter” tours fall short and how his company creates unique, local, and authentic itineraries tailored to each traveler. From hidden destinations to high-end experiences, Dan reveals what truly makes a trip unforgettable and how the travel industry is evolving.

Magical Private Travel is a luxury travel company that specializes in creating fully personalized private trips across Spain, Portugal, and Morocco. Instead of offering fixed packages, they design custom itineraries based on each traveler’s preferences, combining cultural, culinary, and unique local experiences. The company handles everything from planning to execution, including accommodations, tours, and 24/7 in-country support, ensuring a seamless and authentic travel experience beyond typical tourist routes.
🔗https://magicalspain.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#LuxuryTravel #CustomTravel #PrivateTravel #TravelExperience #SpainTravel #PortugalTravel #MoroccoTravel #LuxuryLifestyle #TravelGoals #ExploreMore

Walter Biscardi, Founder of Where’s Walter Travel | Scaling a Travel Agency with Social Media

Oleksij Rak — Sun, 19 Apr 2026 13:00:00 GMT

In this episode of Reframe First, Walter Biscardi, Founder of Where Is Walter Travel, shares how he built a multi-million dollar travel agency through customer experience, referrals, and social media.
We explore how he leveraged TikTok, partnerships, and a “flywheel” approach to grow his business, focusing on long-term relationships over short-term gains.

Where’s Walter Travel is a personalized travel agency specializing in luxury cruises, group travel, and custom-designed trips. They focus on high-touch, concierge-style service, helping clients plan seamless travel experiences from start to finish without charging planning fees.
🔗https://www.whereswaltertravel.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#TravelAgency #LuxuryTravel #CruiseTravel #TravelPlanning #ConciergeTravel #CustomTravel #GroupTravel #TravelExperts #TravelExperience #WhereIsWalterTravel

Pat Cormier, Founder of Intarsia Solutions | Leadership, AI & Navigating Change

Oleksij Rak — Fri, 17 Apr 2026 21:03:40 GMT

In this episode of Reframe First, Pat Cormier, Founder of Intarsia Solutions, shares insights on leadership, change management, and how organizations can adapt in the age of AI.

We discuss how leaders can move faster, empower teams, and navigate uncertainty while building a culture that embraces transformation.

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#Leadership #AI #ChangeManagement #BusinessTransformation #FutureOfWork #ExecutiveCoaching #Innovation #Management #Entrepreneurship #Startups #DigitalTransformation #LeadershipDevelopment #CompanyCulture #Productivity #ReframeFirst

Barbara Gabriel, CEO of FX Yachting | The Future of Luxury Yacht Travel & Wellness Trends

Oleksij Rak — Mon, 13 Apr 2026 09:00:00 GMT

In this episode of Reframe First, Barbara Gabriel, CEO of FX Yachting, shares insights into the world of luxury yacht charters and bespoke travel experiences. Discover how her company manages a fleet of 60+ yachts, delivers personalized vacations, and adapts to trends like wellness tourism and AI in the travel industry.

FX Yachting is a luxury yacht charter company specializing in fully crewed, tailor-made sailing experiences across destinations like the Mediterranean and Caribbean. With a global fleet of high-end yachts, they provide personalized vacations that combine comfort, adventure, and premium service, handling everything from itinerary planning to onboard hospitality.
🔗https://fxyachting.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#LuxuryTravel #YachtLife #YachtCharter #LuxuryLifestyle #TravelExperience #BespokeTravel #MediterraneanTravel #CaribbeanTravel #PrivateYacht #TravelGoals #LuxuryVacation #YachtingLife #Entrepreneurship #TravelIndustry #Hospitality #WellnessTravel #LuxuryExperience #ReframeFirst #Podcast #BusinessInsights

Hamza A Liaqat, Co-Founder at Dvours | The Reality of Passive Income in E-commerce

Oleksij Rak — Fri, 10 Apr 2026 13:00:00 GMT

In this episode, Hamza A Liaqat, Co-Founder and Head of Growth at Dvours, shares how his team builds and operates fully managed e-commerce stores for partners across platforms like Amazon and Shopify. He breaks down how passive income works in practice, what returns to realistically expect, and the systems behind product selection, sourcing, and scaling.

Dvours is a boutique e-commerce agency that helps investors and business owners build, launch, and scale Amazon stores through a fully managed, hands-off model. The company handles everything end-to-end, including product research, supplier sourcing, inventory management, listing optimization, and operations, allowing clients to generate passive income without managing the day-to-day business.
🔗http://dvours.com

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#Dvours #Ecommerce #AmazonFBA #PassiveIncome #OnlineBusiness #Entrepreneurship #BusinessGrowth #EcommerceAutomation

Rei Vardi, Founder & CEO at Eon Rides | Automated Rentals. Human-Free Access

Oleksij Rak — Thu, 09 Apr 2026 13:00:00 GMT

In this episode of Reframe First, Oleksij speaks with Rei Vardi, founder and CEO of Eon, about building a fully automated car rental marketplace. Ray shares how Eon Rides connects unused vehicles with renters through a seamless digital experience, the challenges of scaling a marketplace, and why automation, EVs, and future self-driving technology are reshaping the rental industry.

Eon is a tech-driven mobility platform that offers fully digital, contactless rentals of premium electric vehicles. Through its app, users can book, unlock, and control cars directly from their smartphone, eliminating the need for physical keys or rental counters. The company operates a “virtual fleet” model, connecting unused vehicles with renters while allowing car owners to monetize their assets. Focused on convenience, automation, and sustainability, Eon aims to reduce car ownership and make transportation more accessible and efficient.
🔗http://eonrides.com

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#EonRides #CarRental #MobilityTech #ElectricVehicles #EVSharing #CarSharing #Startup #Marketplace #Automation #FutureOfMobility #SmartMobility #TechStartup #OnDemand #DigitalExperience #SaaS

Michael Hvisdos, Founder at BETR & CEO of inQuizo | Why Curiosity Drives Performance in the AI Era

Oleksij Rak — Wed, 08 Apr 2026 12:54:48 GMT

In this episode of Reframe First, Oleksij Rak speaks with Michael Hvisdos, CEO of inQuizo and founder at BETR. Michael shares how curiosity fuels performance, innovation, and adaptability in today’s fast-changing business world, and why companies need to focus on effectiveness over efficiency to stay competitive.

inQuizo is a business solutions and consulting agency that helps companies improve performance, innovation, and engagement by focusing on curiosity-driven growth. The company says it works with public and private organizations worldwide and offers workshops, coaching, and training designed to help teams adapt and perform better in a changing business environment.
🔗 http://inquizo.com

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#Inquizo #BusinessConsulting #Innovation #Leadership #Curiosity #BusinessGrowth #AI #Entrepreneurship #Performance #WorkplaceCulture

Salvatore Tirabassi, Founder of CFO Pro Analytics | Fractional CFOs, Fast Fixes & Smarter Growth

Oleksij Rak — Fri, 03 Apr 2026 13:12:05 GMT

In this episode of Reframe First, Oleksij Rak talks with Salvatore Tirabassi, Founder of CFO Pro Analytics, about how fractional CFO services help growing businesses gain financial clarity, improve reporting, and make smarter decisions. They also discuss automation, AI in finance, customer acquisition, and the operational inefficiencies that can quietly hold companies back.

CFO Pro Analytics is a finance and analytics firm that provides fractional and interim CFO services to growing businesses. The company helps clients improve financial reporting, cash flow management, forecasting, budgeting, and business analytics so they can make clearer, more strategic decisions and scale more effectively.
🔗 https://cfoproanalytics.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#CFO #Finance #BusinessGrowth #FractionalCFO #FinancialStrategy #Entrepreneurship #Startups #ScalingBusiness #BusinessAnalytics #CashFlow #AIinBusiness #Automation #Leadership #Podcast

Andre Powell, CMO at TripForge | AI Plans Travel. Community Makes It Real.

Oleksij Rak — Wed, 01 Apr 2026 09:00:00 GMT

In this episode, Andre Powell, CMO at TripForge, shares how the company is combining AI, community, and real traveler data to create more personalized and confident travel experiences. We talk about the future of travel planning, Gen Z trends, social discovery, and why human validation still matters in an AI-driven world.

TripForge is an AI-powered travel planning platform that helps users create personalized itineraries in seconds. By combining artificial intelligence with real-time data and user preferences, such as budget, dates, and interests, it generates tailored travel plans including activities, restaurants, and experiences. The platform aims to simplify trip planning and help travelers explore destinations more efficiently and confidently.
🔗 https://tripforgeai.com

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#TravelTech #AITravel #TravelPlanning #SmartTravel #FutureOfTravel #TravelInnovation #TripForge #TravelCopilot #AIItinerary #TravelApp #TravelStartup #ArtificialIntelligence #AITools #TechInnovation #AIAgents #DigitalTransformation #TravelTips #TravelHacks #TripPlanning #TravelIdeas #PlanYourTrip

Oscar Almgren, CEO of UTEGUIDEN | Building a Year-Round Adventure Business in Norway

Oleksij Rak — Mon, 30 Mar 2026 22:00:00 GMT

In this episode of Reframe First, host Oleksij Rak speaks with Oscar Almgren, CEO of UTEGUIDEN.

They explore how to turn a seasonal tourism business into a year-round operation, the role of AI in scaling travel companies, and why authentic, local experiences are shaping the future of the industry.

From operational challenges to long-term strategy, this episode offers valuable insights for anyone interested in travel, business, and innovation.

UTEGUIDEN is a Norway-based adventure company offering year-round outdoor experiences across the fjords and mountains of western Norway. Founded by Oscar Almgren, UTEGUIDEN specializes in activities like skiing, hiking, kayaking, and custom multi-day trips—focused on high-quality guiding and authentic nature experiences.
🔗https://uteguiden.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

Sarah Stahl, VP of Marketing at LAKE | Creators Are the Future of Travel Marketing

Oleksij Rak — Wed, 25 Mar 2026 10:00:00 GMT

Sarah Stahl, VP of Marketing at Lake.com, joins the podcast to discuss the future of travel marketing, creator-driven trust, AI search visibility, and how Lake.com scaled from 3,000 to 70,000 properties in just a few months.

We explore how creators outperform traditional ads, why rural “destination dupes” are rising, and how modern travel brands are adapting to AI, LLM search, and changing traveler behavior.

Lake.com - Lake.com is a travel marketplace specializing in vacation rentals near water, including lake houses, cabins, cottages, and waterfront homes. The platform connects travelers with unique stays across North America and Europe, focusing on destinations close to lakes, rivers, and coastal areas. Lake.com uses AI-driven search and structured destination data to help users discover and book nature-focused getaways, while also providing hosts and property managers with tools to list and manage their rentals more easily.
🔗 https://www.lake.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

Filip Smoljan, Chief Growth Officer at Worldee | AI Meets Human Travel Experiences

Oleksij Rak — Fri, 27 Mar 2026 09:00:00 GMT

In this episode of Reframe First, Oleksij sits down with Filip Smoljan, Chief Growth Officer at Worldee, to explore how travel is evolving in the age of AI and personalization.

They dive into Worldee’s unique “itinerary-first” booking concept, where real travelers create authentic trip experiences that are transformed into fully bookable, customizable journeys. Filip shares insights on the shift from traditional group travel to self-guided experiences, the power of user-generated itineraries, and how AI and human storytelling can work together to shape the future of travel.

The conversation also covers marketplace challenges, growth strategies, family-focused travel solutions, and how startups can scale while maintaining quality and authenticity.

Worldee - is a travel-tech platform and marketplace that lets users discover, customize, and book trips based on real itineraries created by experienced travelers. It combines authentic, user-generated travel content with booking tools, allowing people to explore unique destinations, plan personalized trips, and even earn money by sharing their own itineraries.
🔗http://www.worldee.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

Sergio Khoury, CEO of Ordering | AI Agents Are Replacing Phone Orders

Oleksij Rak — Tue, 24 Mar 2026 17:25:19 GMT

In this episode of Reframe First, host Oleksij Rak speaks with Sergio Khoury, co-founder and CEO of Ordering.com, a platform that powers online ordering systems for restaurants, franchises, and marketplaces around the world.

Sergio shares the story behind building Ordering.com and scaling it into a platform capable of supporting major brands and processing millions of orders. The conversation explores how restaurants and large franchises can launch their own ordering and delivery systems without relying on third-party marketplaces, as well as the challenges of building scalable infrastructure for the food industry.

They also discuss how technology and automation are reshaping the way companies operate, how startups can move faster in today’s environment, and why the ability to adapt and build quickly has become one of the most important advantages for modern businesses.

Ordering is a technology company that provides an all-in-one platform for restaurants, franchises, and entrepreneurs to create their own online ordering and delivery systems. The platform offers white-label websites and mobile apps that allow businesses to accept orders directly from customers without relying on third-party marketplaces.

It includes tools for managing menus, orders, payments, deliveries, and customer data, helping businesses maintain full control over their brand and operations while scaling their digital ordering infrastructure.
🔗 https://www.ordering.co/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

Nick Pepitone, CEO of Franchise Performance Group | Responsible Franchising & Smart Growth

Oleksij Rak — Fri, 20 Mar 2026 19:00:00 GMT

In this episode of Reframe First, Nick Pepitone, CEO of Franchise Performance Group, shares how franchises scale from a few locations to hundreds. He explains responsible franchising, the challenges of expanding a brand, and why systems, data, and the right operators are critical for long-term success.

Franchise Performance Group - Franchise Performance Group (FPG) is a consulting and marketing company that helps businesses grow through franchising. In simple terms, they help companies expand their brand by opening new franchise locations and finding the right people to run them.
🔗http://www.franchiseperformancegroup.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#Franchising #FranchiseGrowth #BusinessExpansion #Entrepreneurship #FranchiseBusiness #BusinessScaling #FranchiseDevelopment #StartupGrowth #BusinessStrategy #FranchiseOpportunities #Leadership #DigitalMarketing #BusinessPodcast #ReframeFirst #NickPepitone

Paul Thompson, Fractional COO at The Proper Group | AI Scales Business. Humans Lead It.

Oleksij Rak — Wed, 18 Mar 2026 19:00:00 GMT

In this episode, Paul Thompson, Fractional COO & Leadership Accelerator at The Proper Group, shares insights on leadership in the age of AI. He discusses how companies can scale efficiently, the rise of fractional C-suite leadership, and why human leadership remains essential as businesses adopt automation and AI-driven tools.

Paul also explores common challenges growing companies face and how leaders can build stronger teams while embracing technological change.

The Proper Group - The Proper Group is a leadership and business transformation firm that provides companies with fractional C-suite executives. Instead of traditional consulting, the company embeds experienced leaders directly into organizations to align strategy, improve systems, and drive measurable growth. Their Leadership-as-a-Service model helps businesses scale faster by combining executive expertise with hands-on execution.
🔗 https://theproper.group/

🔗 Paul Thompson LinkedIn - https://www.linkedin.com/in/paul-thompson-mba/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#Leadership #ArtificialIntelligence #BusinessGrowth #BusinessLeadership #FractionalCOO #FractionalLeadership #AIinBusiness #DigitalTransformation #BusinessStrategy #Entrepreneurship #ScalingBusiness #LeadershipDevelopment #FutureOfWork #Innovation #BusinessPodcast

Francesco Piccolo, Founder & CFO at TripGuru | Scaling Sustainable Tours in Southeast Asia

Oleksij Rak — Sun, 15 Mar 2026 13:00:00 GMT

In this episode, Francesco Piccolo, Founder and CFO of TripGuru, shares how the company is building a more sustainable approach to tourism across Southeast Asia. He talks about the challenges of scaling travel experiences while maintaining quality, the importance of local partnerships, and how technology helps improve operations in the travel industry.

Francesco also discusses the realities of running a growing travel company and the lessons learned while expanding tours and experiences across the region.

TripGuru - TripGuru is a travel experience company that connects travelers with small-group tours and authentic local activities, often led by local guides. The company focuses on eco-friendly and culturally immersive experiences, helping travelers discover destinations through sustainable tourism and community-based tours.
🔗 https://www.thetripguru.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#Travel #SustainableTourism #TravelIndustry #Tourism #Entrepreneurship #Startup #TravelExperiences #EcoTourism #BusinessPodcast #TripGuru

Craig Aronoff, Co-Founder at The FBCG | Inside 3,000 Family Business Transitions

Oleksij Rak — Thu, 12 Mar 2026 13:00:00 GMT

In this episode of Reframe First, Oleksij Rak sits down with Craig Aronoff, Co-Founder of the Family Business Consulting Group. Craig shares insights from more than 30 years of advising family-owned businesses around the world, helping them navigate leadership transitions, governance challenges, and complex family dynamics.

They discuss how family enterprises prepare for generational succession, why governance and ownership alignment are critical, and what it takes for family businesses to survive and grow across multiple generations.

Craig also explains how his consulting work focuses on deeply understanding each family's unique situation rather than applying generic best practices.

The Family Business Consulting - The Family Business Consulting is a consulting firm that helps family-owned businesses navigate generational transitions. The firm has worked with more than 3,000 families around the world, supporting them with succession planning, governance, leadership development, and family dynamics to help businesses and families succeed across generations.
🔗 http://www.thefbcg.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#FamilyBusiness #FamilyBusinessSuccession #Leadership #BusinessStrategy #Entrepreneurship #Governance #BusinessPodcast #FamilyEnterprise #NextGenerationLeadership #ReframeFirst

Lorraine Woodward (Becoming RentABLE) | Transforming Accessible Short-Term Rentals

Oleksij Rak — Mon, 09 Mar 2026 13:00:00 GMT

Lorraine Woodward shares the powerful story behind Becoming RentAble and how her personal experience led her to build a platform dedicated exclusively to accessible short-term rentals.

She explains the massive gap between supply and demand in accessible travel and why inclusion represents both a social impact mission and a significant business opportunity for the industry.

Becoming RentABLE - Becoming RentABLE is a platform that lists and verifies accessible short-term rentals, helping travelers with mobility, cognitive, hearing, and vision needs find properties that truly meet their requirements. The company also works with hosts and industry partners to expand accessibility across the travel market.
🔗www.BecomingRentABLE.com

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

#LorraineWoodward #BecomingRentable #AccessibleTravel #InclusiveHospitality #ShortTermRental #TravelInnovation #AccessibilityInTravel #FounderStory #WomenInBusiness
#SocialImpactBusiness #MarketOpportunity #ReframeFirst

Danielle Rudic on AI, Sustainability & Custom Travel Experiences

Oleksij Rak — Thu, 26 Feb 2026 15:37:17 GMT

In this episode, Oleksij speaks with Danielle Rudic, VP of Marketing & Product at Travelive, about what really happens behind luxury travel experiences — and why destination management companies (DMCs) remain critical in an AI-driven world.

Travelive operates across 10 Mediterranean destinations, building bespoke, cross-country itineraries for travel advisors and their clients. We unpack how DMCs execute on-the-ground operations, manage 24/7 support, adapt to shifting seasonality, and balance automation with the irreplaceable human element.

This conversation is especially relevant for travel founders, operators, DMCs, advisors, and anyone navigating sustainability, AI disruption, and changing traveler expectations in global tourism.

Travelive - Travelive is a destination management company (DMC) that creates customized travel experiences across Europe, North Africa, and the Mediterranean. With offices in the U.S. and local teams in key destinations, the company supports travel advisors with tailor-made itineraries and on-the-ground assistance.
🔗 https://travelive.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

Kristen Perdue (AlterBridge Strategies): Why AI Strategy Must Come Before Automation

Oleksij Rak — Tue, 24 Feb 2026 21:56:24 GMT

In this episode of Reframe First, Oleksij Rak sits down with Kristen Perdue, CEO and Chief AI Officer at AlterBridge Strategies, to break down what companies are getting wrong about AI adoption.
Kristi explains why AI is 70% people and process, why most organizations are not truly AI-fluent, and why 2026 is a critical year to build a real AI strategy.

AlterBridge Strategies - AlterBridge Strategies is an AI consulting firm that helps companies build clear AI strategies, train teams, and implement AI solutions that drive real business results.
🔗 https://alterbridgestrategies.com/

Rebbix provides product engineering teams that help companies turn ideas into scalable products with measurable impact. We blend strong product thinking, AI-driven engineering, and smart automation to accelerate delivery, reduce operational friction, and keep quality high as products evolve.
🔗 https://rebbix.com
🔗 Case studies: https://www.rebbix.com/case-studies

Holly Hager on Reinventing Cannabis Consumption | House of Path

Oleksij Rak — Wed, 18 Feb 2026 21:47:27 GMT

In this episode, Holly Hager, Co-Founder and COO of House of Path, shares how her company is redefining cannabis consumption through high-design accessories and effects-based products. She discusses marketing in a highly regulated industry, the power of SEO and content strategy, engaging Gen Z consumers, and why House of Path shifted from direct-to-consumer to wholesale distribution.

Holly’s YouTube Channel:
At Home with House of Puff
https://youtube.com/c/AtHomewithHouseofPuff

Holly’s Website:
http://www.houseofpuff.com/

Bill Wollrab on Building a Community-Owned Marketplace | Sustainable E-Commerce & Social Impact

Oleksij Rak — Sat, 14 Feb 2026 01:00:00 GMT

Bill Wollrab, founder of All People, joins Oleksij Rak to share how his community-owned marketplace is redefining e-commerce through sustainability and social impact. He discusses empowering consumers as investors, partnering with nonprofits, overcoming industry challenges, and creating a more equitable future for online business.

Melissa Dusendang on Scaling Shefit: E-Commerce Strategy, Operations & Competitive Growth

Oleksij Rak — Thu, 12 Feb 2026 14:42:17 GMT

Melissa Dusendang, Head of E-Commerce and Operations at Shefit, joins Olek Rak on the Reframe First Pro Podcast to discuss the brand’s evolution and the strategy behind its adjustable sports bras. She shares insights on maintaining quality, strengthening customer engagement, optimizing operations, and adapting acquisition strategies to stay competitive in today’s fast-changing e-commerce landscape.

Hailey Maledonis on Building Bubbl and Redefining How We Travel

Oleksij Rak — Mon, 09 Feb 2026 20:49:36 GMT

Hailey Maledonis, Founder and CEO of Bubbl, joins Oleksij Rak on the Reframe First podcast to discuss how Bubbl is redefining travel through meaningful human connections. Hailey shares the vision behind the platform, blending social networking with travel accommodation to create community-focused experiences. The conversation dives into Bubbl’s target audience, current travel market trends, the role of AI in improving user experience, and the challenges and opportunities of building a socially responsible global travel community.

Jeff Kischuk (Tripian CEO) on AI, Data & the Future of Travel Personalization

Oleksij Rak — Fri, 06 Feb 2026 22:02:58 GMT

Oleksij Rak sits down with Jeff Kischuk, co-founder and CEO of Tripian, to discuss how data and AI are transforming the travel industry. They explore agentic AI, personalization in travel planning, changing traveler behavior after COVID, and the balance between technology and the human touch in modern travel experiences.