September was a record month for the business, we ran our first live masterclass, launched something new, hit 10k followers on Instagram, and somehow also managed to keep everything moving behind the scenes.

But honestly? It has not all been pretty.

In this episode, we talk about the reality of growing a business with your best friend, what happens when the business is in its best spot but you’re both under a lot of pressure, how we’ve had to communicate through a harder few weeks, and why the friendship always has to come first.

A very honest, slightly chaotic, classic Gel & Tell yap.

Follow us on Instagram: @wearegel_

Leave us a five-star review if you loved this one, and we’ll see you next time.

We also talk about why consumer behaviour changes in Q4, why your audience still needs to see you, and why this is the time to stay visible, make offers and set your business up properly for the new year.

And if you want the full action plan, we’re hosting a free live masterclass on 1st October at 2pm UK time:

How to Sign Your Next 10 Clients in Q4

Inside, we’ll show you the three things we’d focus on to create more visibility, run a seasonally relevant campaign and upgrade the systems you need to turn interest into clients before Christmas.

There will be no replay, so you need to join us live.

Register for the free masterclass here: https://letsgel.io/next10clients

Follow us on Instagram: @wearegel_

Leave us a five-star review if you loved this one, and we’ll see you next time.

A quick but juicy episode on convenience, creativity, effort, fulfilment and why not every part of life needs to be optimised.

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Leave us a five-star review if you loved this one, and we’ll see you next week.

Not in a cringe “girl boss” way, but the actual reality of wanting more for your life, your business, your body, your future and yourself, without feeling like you have to downplay it to make other people comfortable.

If you’ve ever felt too ambitious, too intense, too much, or like you need to shrink what you want to make other people feel comfortable, this episode is your reminder that you absolutely don’t.

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In this episode of Gel & Tell, we’re chatting about the reality of figuring life, business, fitness and adulthood out as you go, and why waiting until you feel fully ready is usually the thing that keeps you stuck.

We talk about starting GEL before everything felt perfect, pivoting our positioning, pricing ourselves properly, launching the podcast, dealing with comparison, building confidence through action, and why “done beats perfect” really is the motto.

If you’re a coach, consultant or service-based business owner who feels like you’re winging it behind the scenes, this episode is your reminder that you don’t need to have everything figured out before you start.

And if you want to see the exact system we use to help service-based business owners 2-5x their revenue, our free Gel Growth System training is now available -> https://letsgel.io/main

Follow us on Instagram: @wearegel_

We’re talking about the reality of making and maintaining friendships in your twenties, thirties and beyond, especially when you move cities, move countries, start new jobs, leave jobs, get into relationships, start businesses, or simply grow into a new version of yourself.

Whether you’re moving somewhere new, feeling like your friendships are changing, or just trying to find more women you properly connect with, this episode is for you.

Follow us on Instagram: @wearegel_

Don’t forget to subscribe, leave a review, and send this episode to a friend who gets it.

Not just romantic relationships, but your friends, family, wider circle, clients, mentors and the people you spend the most time around.

A really honest episode for anyone building something big and realising that who you surround yourself with matters more than you think.

If you’d like to work with us or want our full growth system explained 👇

https://letsgel.io/main

We’re looking back at the goals we set live on the podcast last quarter, what actually happened, what worked, what didn’t, and what we’re focusing on next.

If you’re building a business and want a real behind-the-scenes look at what growth actually looks like quarter to quarter, this one’s for you.

And if you’d like help growing your business through better content, messaging, systems and marketing, you can apply to work with us here:
https://letsgel.io/

We talk honestly about what actually worked, what didn’t, what we got wrong at the start, and the biggest changes that helped us go from zero to consistent £20k months.

This is a real behind-the-scenes conversation on building a business fast, figuring things out as you go, and staying willing to adapt.

If you’re growing a business, posting online, selling a service, or trying to get your first real momentum, this one’s for you.

We dive into:

• How Jim helped scale teams from 1 to 100+ people
• What actually made Just Eat so successful
• The reality of startups
• Building products vs selling before you’re ready
• The biggest mistakes founders make when scaling
• And why AI is about to change how businesses operate forever
  

We also get into:

• DJ stories, first class flights, and mistaken identity 😆
• The truth about AI (and why most people are using it wrong)
• What jobs are actually at risk - and what to do about it
  

This episode is equal parts entertaining and insightful - perfect if you’re building a business, leading a team, or trying to understand what’s coming next with AI.

🎧 Tune in & let us know your biggest takeaway

From starting out in gyms to growing a global online brand, Daniela shares how she built her business through consistency, authenticity, and showing up even on the hard days.

🎧 Tune in & let us know your biggest takeaway

In this episode of GEL & Tell, we’re breaking down what actually went to Cyprus. From filming content, working on new systems, meeting clients, and staying up until 1am scripting… to navigating very large Cypriot food portions and discovering a new obsession with iced coffee 👀

In this episode of GEL & Tell, we’re getting honest about what it’s really like being business partners and best friends.

From how we started, to what’s worked, what’s been challenging, and how we’ve learned to navigate disagreements, pressure, and everything in between.

We talk about:

• Why we decided to start a business together
• The biggest benefits of having a business partner
• The reality of disagreements and how we handle them
• Why trust, communication, and alignment matter more than anything
• What we’d recommend (and what we wouldn’t) if you’re thinking of doing the same

If you’ve ever thought about starting a business with someone - or you’re already in one - this one’s for you.

Josh has spent over 10 years in the fitness industry, building a successful online coaching business and helping athletes step on stage. But his journey hasn’t been as straightforward as it might look online…

We dive into:

• How he transitioned from in-person PT to fully online coaching
• The reality of building a niche coaching business
• The biggest lessons (and mistakes) along the way
• Why doubling his income made him enjoy his business less
• And the bold decision to drop 25 clients
  

This is a super honest conversation about growth, alignment, and building a business you actually enjoy - not just one that looks good on paper.

If you’re a coach, PT, or building an online business, this one’s packed with insights you can apply straight away.

She’s built a loyal community of over 50k+ across social media, landed long-term brand partnerships, and done it all whilst working a full-time job in tech.

We get into where it all started for her, how she actually grew her platform (without chasing virality), and what it really looks like behind the scenes of content creation and brand deals.

This one is honest, insightful, and full of takeaways for anyone looking to grow a platform, build a personal brand, or create opportunities online.

We’re sitting down and planning our Q2 goals live - reflecting on Q1, calling ourselves out on what didn’t work, and building a clear plan for the next quarter.

If you’ve fallen off track with your New Year’s goals or feel like you’ve been winging it in business or life, this is your sign to reset.

This episode is designed to be practical - you can literally work through it with us.

Grab a notebook, pause where you need, and build your Q2 properly.

We cover a mix of business, marketing, mindset with some honest takes and a few tangents along the way.

We get into:

• whether self-employment actually gives you better work life balance
• how to build confidence in sales and stop overthinking calls
• what to do when someone ghosts your message (and how to follow up properly)
• our top social media tips right now
• and some real talk on overthinking, mindset, and trusting the process

This episode is for anyone building a business, trying to get more clients, or feeling stuck in their own head.

We talk about Sammy’s journey from performing and drama school to building multiple businesses, what it’s taken to start again more than once, and why backing yourself is one of the most important skills in business and life.

We talk about what actually helped us get those first clients, what mattered less than we thought, and the simple things we did consistently that built momentum early on.

We get into Craig’s journey from working in the ambulance service to building a successful online coaching business, what it really took to make that leap, and how TikTok Live became one of the biggest drivers of his growth.

We also talk about:

• building a fitness business from scratch
• using TikTok Lives to generate leads and grow a loyal audience
• the reality of going self-employed
• work ethic, confidence, and charging your worth
• handling hate comments and controversy online
• steroids, GLP-1s, peptides, and the noise around them online
• why simplicity works in both fitness and business

This one is honest, funny, unfiltered, and full of insight for anyone building a business, growing a personal brand, or trying to do things their own way.

This week we answered your questions… and you sent some good ones 👀

We covered:

– Building a personal brand
– Staying consistent on social media
– Making the jump from employment to self-employment
– Cold DMs (and why they annoy us)
– Content tips, systems & business growth

Plus a few random tangents… including chicken nuggets and podcast jingles.

If you’re building a business, thinking about starting one, or trying to figure out social media - this one’s for you.

We covered:

– British politeness trauma on trains

– Gym crimes

– AI taking over the world

– LinkedIn snakes

Also… Greek lessons were attempted.

Success rate: questionable.

Listen now & tell us your biggest “elephant in the room” 👀

In this episode, we’re introducing ourselves properly - who we are, how we met, and how we ended up starting a business together.

We talk about:

• The real story behind launching GEL
• What it’s actually like building a business with your best friend
• The highs, the doubts, and the messy middle

This is the behind-the-scenes of starting a business - the honest version.

If you’re building something of your own, thinking about entrepreneurship, or curious about what it’s really like to grow a brand together, this one’s for you.

Welcome to GEL & Tell.